Marketing Without the Marketing
201 episodes - English - Latest episode: 3 months ago - ★★★★★ - 19 ratingsMarketing does not have to be pushy, aggressive, and sales-y. Respectful, ethical marketing strategies are more in line with the expectations of consumers anyway.
Hosted by Michael Boezi of Control Mouse Media, LLC https://controlmousemedia.com
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Episodes
The ROI of Content Marketing
August 17, 2015 15:13 - 8 minutes - 14.2 MBWhat's the ROI of content marketing? Measuring awareness is easy, but measuring trust is not. Awareness alone won't do it for you though, and your message won't travel without trust. So if content marketing is going to work for you, don't start with the ROI question. The post The ROI of Content Marketing appeared first on Control Mouse Media.
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