Making It in The Toy Industry with The Toy Coach artwork

Making It in The Toy Industry with The Toy Coach

271 episodes - English - Latest episode: 2 days ago - ★★★★★ - 32 ratings

How do I bring my great toy ideas to life? How do I get my concepts in front of BIG toy companies like Hasbro, Mattel, and Goliath Games? Where should I go to create my own prototypes and how much should they cost? Is my only manufacturing option in China? These are just a few of the questions that will be answered on this weekly podcast, Making It In The Toy Industry. In addition to mini toy masterclasses, and step-by-step guides, each episode is designed to help you take immediate action toward developing, presenting, licensing, and producing your next big toy idea. Learn the invaluable how-to’s like, finding a factory for production, negotiating costs, and industry-proven sales techniques so that you can turn your toy dreams into a reality. | Brought to you by thetoycoach.com |

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Episodes

#54: 5 Biggest Myths About Working In The Toy Industry

January 27, 2021 19:00 - 22 minutes - 15.8 MB

Ready for a myth-buster? How about 5?     For today’s episode I’m going to dispel 5 myths you may have about the toy industry and share personal stories, and lessons that you can learn from each of these myths. When I first started my toy career I had a pretty clear idea about what it would be like to work in toys. I thought I knew what I’d be doing every day, who I’d be working with, and what would be driving my design decisions. Over the past decade, as I learned what really goes on behind...

#53: The Importance Of Defining A Vision Statement For Your Toy Business

January 20, 2021 14:00 - 18 minutes - 12.6 MB

As a toy inventor or entrepreneur, you know that there are about a hundred decisions you make on any given day. A decision to partner with a specific person or organization, a decision in how you interact with your customers, the factory you choose, the suggested retail price point you set. And at times it can seem overwhelming and challenging to continue to make the right decisions day in and day out. In this episode, we’ll talk about developing the key to guiding the decision making in yo...

#52: The Business of Baby Toys with Brad Reese

January 13, 2021 05:00 - 44 minutes - 30.3 MB

If you’re a fan of the holiday toy sensation Elf on the Shelf, you may already be familiar with the Lumistella Company. Today’s guest is Brad Reese, and he is the Director of Product Development at this very company! Brad’s experience in the toy industry includes working with brands such as Disney and Baby Einstein, and while his expertise spans a wide range of ages, today we’re going to delve into all things, baby and infant.  In this episode, we’ll talk about the biggest challenges a toy ...

#51: Set Up Your Toy Business For Tax Success with Margie Montes

January 06, 2021 05:00 - 36 minutes - 25 MB

Are you thinking about starting your business in the toy industry but stumped about how to set it up when it comes to taxes? Navigating tax protocols as a new business owner can be confusing and intimidating, but our special guest today will shed valuable light on exactly what you need to know to set yourself up for tax success. Meet Margie Montes, who not only works on Wall Street as a senior bookkeeper, but also owns her own accounting business dedicated to helping small businesses grow a...

#50: Becoming A Children's Book Illustrator and Author with Yesenia Moises

December 30, 2020 05:00 - 35 minutes - 24.5 MB

Ever toyed with the idea of creating a children’s book but unsure where to start? Today’s guest, Afro Latina author and illustrator Yesenia Moises, knows exactly what it takes. A graduate of the Fashion Industry of Technology with a BFA in Toy Design, Yesenia has two successful children’s books under her belt and even more exciting projects in the works.  In a time where the world can be a scary place, she wants it to be filled with big hair, bright colors, and lots of sazón from the heart! ...

#50: Becoming A Children's Book Illustrator and Author with Yesenia Moises

December 30, 2020 05:00 - 35 minutes - 24.4 MB

Ever toyed with the idea of creating a children’s book but unsure where to start? Today’s guest, Afro Latina author and illustrator Yesenia Moises, knows exactly what it takes. A graduate of the Fashion Industry of Technology with a BFA in Toy Design, Yesenia has two successful children’s books under her belt and even more exciting projects in the works.  In a time where the world can be a scary place, she wants it to be filled with big hair, bright colors, and lots of sazón from the heart! ...

#49: 7 Lessons For Toy Inventors From Netflix’s Jingle Jangle

December 23, 2020 05:00 - 19 minutes - 13.8 MB

This season we’ve all cozied up and scrolled through Netflix trying to find the perfect holiday flick, but there’s one in particular that will resonate well with my fellow toy inventors. The movie is called Jingle Jangle, and it’s a musical adventure about a toymaker’s journey...from which those of us in the toy industry can glean some valuable insight.  In today’s episode, we’ll outline seven specific lessons you can take away from this fun holiday film, such as being careful who you trust...

#48: Why The Toy Industry Needs More Toys Designed For Free Play

December 16, 2020 03:00 - 18 minutes - 12.8 MB

Have you ever watched a child engage with a push-button toy and couldn’t help but feel something was missing? Today we explore why the toy industry needs more toys designed for free play, experimentation, and discovery.  After recently playing with a building kit called Rigamajig from toy designer Cas Holman, The Toy Coach was inspired to delve into the importance of diversifying the play patterns of today’s toys. In this week’s episode, The Toy Coach challenges you to think about developin...

#47: Legally Protecting Your Toy Ideas with Stephanie Pottick, Esq

December 09, 2020 05:00 - 29 minutes - 20.3 MB

Today’s episode is an extremely important topic. We’re going to talk about how to protect not only your toy ideas but also your toy business. You’ll learn the 3 most valuable contracts you need to have in your arsenal as a toy business owner, as well as what you need to look out for when you’re signing any work agreement as an employee. The goal of today’s episode is to give you a better understanding of the nuances in trademark law, the high value of a copyright, and the importance of the l...

My 5 Favorite Online Marketing Tactics To Grow Your Toy Business

December 02, 2020 22:00 - 23 minutes - 16.4 MB

With the Christmas season fast approaching and COVID-19 numbers rising, today’s episode focuses on what you need to do to adapt your toy business or toy career so that you can attract sales and clients in a seemingly cold virtual climate. This new virtual first world we’re living in, while efficient, lacks human connection and warmth. So today we’re going to talk about the marketing tactics that lend themselves well to an interjection of the human experience. The Toy Coach shares her top 5 f...

#46: My 5 Favorite Online Marketing Tactics To Grow Your Toy Business

December 02, 2020 22:00 - 23 minutes - 16.5 MB

With the Christmas season fast approaching and COVID-19 numbers rising, today’s episode focuses on what you need to do to adapt your toy business or toy career so that you can attract sales and clients in a seemingly cold virtual climate. This new virtual first world we’re living in, while efficient, lacks human connection and warmth. So today we’re going to talk about the marketing tactics that lend themselves well to an interjection of the human experience. The Toy Coach shares her top 5 f...

#45: How Will COVID-19 Affect The Toy Industry’s Holiday Season?

November 25, 2020 16:00 - 23 minutes - 16.3 MB

Are you curious about how COVID-19 might impact toy sales this Christmas and beyond? Whether you're a corporate toy professional or an independent toy-preneur, this is the episode for you. To kick off today’s conversation, we jump into a year review of the impact that COVID-19, stay at home orders, remote learning, and working all made on the toy industry. The Toy Coach highlights the top growing toy categories and the reason they experienced double-digit growth. Get ready to dive into a rea...

#44: When Kids Invent Their Own Toys with OctoGifts

November 18, 2020 10:00 - 32 minutes - 22.7 MB

Currently, the People of Play Young Inventors Challenge is in full swing. Kids from all over have submitted their toy inventions and game ideas for a chance to be named Young Inventor of The Year. Which makes this week the perfect week to celebrate young inventors. And what better way to do that than to have my first kid inventor on the podcast? I have two guests today, kid inventor Sebastian Flores, and his supportive mompreneur Melanie Flores, the creators of the patented line of greeting ...

#43: Toy Safety 101 with Bill Baxter

November 11, 2020 05:00 - 58 minutes - 40 MB

Today's podcast topic is a very important one because we will talk about toy safety. When you are creating your toy, you want to make sure it is safe for the age group it is intended for and that it follows all regulations of the countries in which you intend to sell your toy. This topic can be scary when you're just starting out, but the goal of today's episode is to connect you with the right resources to help make the process of understanding toy safety a little easier. My guest today is...

#42: The Virtual Summit Toy Inventors Need Right Now

November 04, 2020 05:00 - 25 minutes - 17.9 MB

In today's episode, I will explain everything about THE event that is known for connecting inventors to pitch their toy ideas to large and small toy companies. People of Play, formerly known as CHITAG, is a weeklong toy fair for industry inventors, manufacturers, and it’s open to the public. With 2020 knocking out all hopes for an in-person fair this year, the CHITAG group, put together a massive innovation summit dubbed People of Play week. This event is designed to keep inventors and toy p...

#42: The Virtual Event That Toy Inventors Need Right Now

November 04, 2020 05:00 - 25 minutes - 17.6 MB

In today's episode, I will explain everything about THE event that is known for connecting inventors to pitch their toy ideas to large and small toy companies. People of Play, formerly known as CHITAG, is a weeklong toy fair for industry inventors, manufacturers, and it’s open to the public. With 2020 knocking out all hopes for an in-person fair this year, the CHITAG group, put together a massive innovation summit dubbed People of Play week. This event is designed to keep inventors and toy p...

#41: What Keeps Kids’ Attention? with Silly Sparkles The Clown

October 28, 2020 04:00 - 41 minutes - 28.6 MB

Toy creators today are in an ongoing battle for kids’ attention. So, I thought, what better way to find inspiration for new toy ideas than to connect with children’s entertainers? And it just so happens that a friend of mine Regina Martinez is also known as Silly Sparkles the clown. As Silly Sparkles the clown, Regina utilizes interactive balloon play, comedy, and magic to entertain and engage with kids. Regina comes on the show today and shares with us the latest trends she’s noticing with ...

#40: How Diverse Is Your Toy Company?

October 21, 2020 11:00 - 21 minutes - 14.8 MB

This episode will highlight the change and movement already happening to support diversity and inclusion within the toy industry. In the past few months, toy organizations started creating safe spaces for black people in toys, webinars focused on diversity were planned, and major mass retailers made a push for more inclusive packaging. The fact that organizations and companies have created zoom events, initiatives, and committees around this issue is already a big step for social change an...

#39: Navigating The Festival of Licensing with Amanda Cioletti

October 14, 2020 04:00 - 34 minutes - 24 MB

Are you attending the Festival of Licensing? Amanda Cioletti joins The Toy Coach in this episode to tell you how this festival works, what it is, and how you can make the most of it. If you don’t already know, the Festival of Licensing is a virtual event, designed to combine and connect the audience that typically attends three major global licensing events that cover Europe, Asia, and the Americas. This event is an online space where Brand owners, Manufacturers, and Brands can network and b...

#38 Bubbles For A Circular Economy with Paola Dyboski-Bryant

October 07, 2020 04:00 - 54 minutes - 37.4 MB

Can you change the world with bubbles? Well, that’s the goal of Paola Dyboski-Bryant of Dr. Zigs’ extraordinary bubbles. Inspired by her toddler, she built an eco-friendly and socially conscious toy company that puts smiles on kids’ faces around the world with beautiful bubbles. Paola joins us on the show to round out our recent conversations on sustainability and the toy industry. What’s beautiful about Paola’s story is that within it, she answers the question, "What does a sustainable to...

#38: Bubbles For A Circular Economy with Paola Dyboski-Bryant

October 07, 2020 04:00 - 54 minutes - 37.6 MB

Can you change the world with bubbles? Well, that’s the goal of Paola Dyboski-Bryant of Dr. Zigs’ extraordinary bubbles. Inspired by her toddler, she built an eco-friendly and socially conscious toy company that puts smiles on kids’ faces around the world with beautiful bubbles. Paola joins us on the show to round out our recent conversations on sustainability and the toy industry. What’s beautiful about Paola’s story is that within it, she answers the question, "What does a sustainable to...

#37: How To Support Your Entrepreneurial Significant Other with Christian Castro

September 30, 2020 04:00 - 25 minutes - 17.7 MB

This episode gets personal. Today’s episode guest is Christian Castro, Design Director of What Do You Meme? and significant other to The Toy Coach. Christian and Azhelle have an off the cuff conversation about finding ways to support and motivate your entrepreneurial significant other. How do you tell your partner that you want to start a toy business? How do you overcome imposter syndrome together? Find the answers to these questions and many more. Being an entrepreneur isn’t easy but being...

#36: Building A Circular Business In The Time Of Corona

September 23, 2020 04:00 - 38 minutes - 26.7 MB

Can a circular business model find success in a pandemic? Yes, it can! And today’s guest, Lauren Gregor is going to share with us exactly how she made that happen. All new businesses require sacrifice and involve uncertainty. But “pivot” is an understatement for what this entrepreneur did when her big launch season ended clashing with the start of COVID-19. With tradeshows moved online or canceled, Lauren had to learn a new way to connect with her prospective buyers. And by taking action b...

#35: How Can The Toy Industry Be More Sustainable With Leticia Suarez

September 16, 2020 13:00 - 46 minutes - 31.7 MB

As much as we love toys, we have to be honest with ourselves and recognize the heavy toll that toys take on our planet. This episode focuses on sustainable materials and practices that can help make toy products less harmful to the environment. Today’s guest, Leticia Suarez, comes to the show with over 10 years of experience in toy and product design with a focus on sustainability. Leticia joins The Toy Coach in a conversation about the changes we need to make as both an industry and a soc...

#34: Attracting Your Ideal Toy Mentor

September 09, 2020 04:00 - 28 minutes - 19.8 MB

Have you ever had a toy mentor? Have you ever searched for one? In today’s episode, The Toy Coach gives you four tips for attracting a valuable toy mentor. A toy mentor is someone who is more knowledgeable than you in a specific area of the toy industry, who may agree to educate, guide, advise, and motivate you as you develop your toy career. And the most valuable mentor you can have is one that aligns with your personality, way of thinking, and vision for the future. In this episode, you’l...

#33: Designing For Free Play with Cas Holman

September 02, 2020 04:00 - 56 minutes - 39 MB

If you are a fan of the Netflix show, The Art of Design, you may already be familiar with today's guest, Cas Holman. Now if you're just starting out in the toy industry, you may not know that there are many different categories that you could design, sell, and market your toys in. My guest today designs toy products that tote the fine line between fine art and toy products. Cas is the founder and principal designer at the independent toy company, Heroes Will Rise and educator at the Rhode Is...

#33: Designing For Free Play with Cas Holman

September 02, 2020 04:00 - 56 minutes - 39 MB

If you are a fan of the Netflix show, The Art of Design, you may already be familiar with today's guest, Cas Holman. Now if you're just starting out in the toy industry, you may not know that there are many different categories that you could design, sell, and market your toys in. My guest today designs toy products that tote the fine line between fine art and toy products. Cas is the founder and principal designer at the independent toy company, Heroes Will Rise and educator at the Rhode Is...

#32: The Value Of Partnering With A Passionate Licensing Agent

August 26, 2020 04:00 - 52 minutes - 36 MB

Are you ready to learn more about the value of having a sales partner in your toy licensing journey? Well, this week I’ve got a licensing agent to introduce you to named Michael Goodman. Michael is the founder and head of MLGPC Licensing Agency where he represents toy designers, authors, animators, show creators, IP owners, and illustrators to sell and license their creations. In this episode, Michael and I talk about what licensing agent does, how they partner with inventors and the value ...

#31: What It Takes To Be A Successful & Happy Toy Entrepreneur

August 19, 2020 13:00 - 42 minutes - 29 MB

Hello again, toy people! To continue the conversation we had last week, The Toy Coach will dive deeper into the world of those who are passionate about one particular toy idea or brand and decides to develop, produce, and sell that product independently: The Toy Entrepreneurs. In today’s episode, Azhelle explains the type of personalities that thrive as Toy Entrepreneurs and the mindsets they must have to be successful and, most importantly, happy. Get ready to listen to the best and most ...

#30: What Does It Take To Be a Successful and Happy Toy Inventor?

August 11, 2020 16:00 - 44 minutes - 30.7 MB

Toy Inventors spend their days coming up with new ideas, tinkering with prototypes, and pitching their creations to potential licensees. But what exactly makes them successful? In today’s episode, The Toy Coach explains the necessary mindset behind these professionals as well as the best and worst parts of being a toy inventor.  Are you ready to know the most common challenges that Toy Inventors face and, most importantly, how to overcome them? Press play because this episode will give you ...

#29: Are You a Toy Inventor or a Toy Entrepreneur?

August 05, 2020 17:00 - 25 minutes - 17.4 MB

Have you ever wondered if you are a Toy Inventor or a Toy Entrepreneur? In today's episode, The Toy Coach is back to explain the differences between the two and point out why you might be both. Azhelle walks you through the meaning of their roles at both the corporate and independent levels and explains how your toy career could benefit from seeing yourself as both! You’ll learn what aspects of being a Toy Entrepreneur and a Toy Inventor are the same, and how the final development phase is ...

#28: Playing The Kickstarter Long Game with Joe Slack

July 29, 2020 05:00 - 37 minutes - 26 MB

For many of us, this is "launch season" for our toy and game products.  And even though this podcast has given plenty of valuable information about launching a successful crowdfunding campaign, there is always more to learn. So The Toy Coach is back at it, asking questions and getting answers about launching a product on Kickstarter, but this time...it's with a focus on games! This week, The Toy Coach is joined by educator and Game Designer, Joe Slack, to learn all about his current Kickst...

#27: How Much Are Customers Willing to Pay For Your Toy?

July 22, 2020 04:00 - 31 minutes - 21.8 MB

When you first came up with your most recent toy idea, did you stop to consider what your target customer might think it's worth? Well, perceived value is extremely important to toy industry professionals when they are evaluating your toy product. The size of the package that holds your toy, the weight of it, and the price point are all data points swirling in the minds of your target customer as they evaluate your toy and define its value. But to effectively influence that process it's imp...

#26: The Growing Importance Of Social Proof For Your Toy Ideas

July 15, 2020 04:00 - 28 minutes - 19.5 MB

It's no secret that the toy industry is heavily influenced by popular media. Many people in toys compare it to the fashion industry because both are all about fast-moving trends. Traditionally, the most popular toy lines were created around popular network tv shows and blockbuster movies. But thanks to the growth of social media, and the disruption of the movie industry due to the coronavirus, the toy industry is seeing heavy influence arise from influencers on YouTube, Instagram, and stream...

#25: How A Fellow Inventor Turned A Holiday Gift Idea Into A Licensed Invention with Karen Bonnici

July 08, 2020 04:00 - 40 minutes - 27.8 MB

Are you ready for an inventor story? My guest for today's episode is Karen Bonnici, creator of the Super Blanky® and the Super Towel®. This inventor mom joins Azhelle Wade on today's episode to talk about her journey inventing and licensing the popular product, currently sold at Target. This inspiring and lesson packed story starts at a sewing table and ends on the shelf! Karen shares with us the creative process she went through to conceptualize Super Blanky, her path to protecting her id...

#24: Breaking Into The Specialty Toy Market with Kimberly Mosley CAE, the President of ASTRA

July 01, 2020 05:00 - 43 minutes - 29.6 MB

The American Specialty Toy Retailing Association aka ASTRA was founded in 1992 by store owners who noticed the value in collaborating in the specialty toy space. A big part of an ASTRA membership is the open and supportive community that it provides. Within this community, you will find the opportunity to connect and learn from buyers, manufacturers, and sales reps through the specialty segment of the toy industry. In this episode of Making It in The Toy Industry, I chat with Kimberly Mosle...

#23: Licensing Week Virtual, Tips For Toy Inventors

June 24, 2020 06:00 - 51 minutes - 35.5 MB

This week's episode is fan-requested and is ALL about Licensing Week Virtual and the Las Vegas Licensing Expo. This industry event is known as the go-to destination for the biggest licensing deals of the year, and it's typically an in-person show, in Las Vegas. But for 2020 due to the coronavirus, this show was moved completely online. So I interviewed Steven Ekstract, the Brand Director of the Global Licensing Group, to talk about both the virtual AND in-person events to find out what it ha...

#22: 8 Kickstarter Secrets To 8X Your Funding Goal with Evi Triantafyllides

June 17, 2020 04:00 - 56 minutes - 38.5 MB

Have you ever wanted to launch a Kickstarter campaign but you’ve been overwhelmed with where to start? Well in this episode of Making It in The Toy Industry, Azhelle Wade, The Toy Coach, sits down with a fellow toy creator to dive into 8 Kickstarter Secrets to 8x your funding goal.  Learn the importance of having a crystal clear brand message and target market BEFORE your Kickstarter launch, clever marketing techniques and so much more. If you’re interested in Kickstarter insights, tips, and...

#21: How To Make An Impact With a Big Idea and a Small Budget

June 10, 2020 04:00 - 23 minutes - 16.4 MB

Making an impact is one of the most important parts of the job when you're a toy person. But when you first start out in the industry, making big moves to make a difference for and in our industry can seem like a daunting task. But it's important for ourselves, and our industry that we put our best foot forward and implement those seemingly overwhelming ideas. So for today's episode, Azhelle shares with you a story about how she built a 6-week summer program in partnership with the Economic...

#20: The Ripple Effect of Racial Bias in The Toy Industry

June 03, 2020 04:00 - 18 minutes - 12.8 MB

This past week has been a rollercoaster of emotions for me, and if you've been seeing the onslaught of racially charged media reports, then you may feel the same. What I didn't want to do for this episode, is to have a generic conversation about the state of America that didn't relate to the listeners of this podcast at all. But I did feel the need to seize the opportunity to address the elephant in the room of my entire toy career...my race. In today's episode, we're going to tackle the ve...

#19: Changing The Game with Pictionary Creator Rob Angel

May 27, 2020 05:00 - 35 minutes - 24.6 MB

As of today you might not be in the toy business. You might be in advertising, you might be a school teacher, or you might be a waiter, and the idea of being a toy inventor or a game inventor may have never crossed your mind until this very moment. Today's guest on Making It in The Toy Industry is Rob Angel, the creator of the highly popular family board game of quick draw, Pictionary. At age 21, Rob worked waiting tables in Seattle when he dreamed up the word guessing game now known as Pict...

#19: Changing The Game with Pictionary Creator ✏️ Rob Angel

May 27, 2020 05:00 - 36 minutes - 24.9 MB

As of today you might not be in the toy business. You might be in advertising, you might be a school teacher, or you might be a waiter, and the idea of being a toy inventor or a game inventor may have never crossed your mind until this very moment. Today's guest on Making It in The Toy Industry is Rob Angel, the creator of the highly popular family board game of quick draw, Pictionary. At age 21, Rob worked waiting tables in Seattle when he dreamed up the word guessing game now known as Pict...

#18: 3 Virtual Networking Opportunities For Toy People

May 20, 2020 04:00 - 20 minutes - 14.2 MB

Are you feeling isolated on your journey of creating your own toy or game product? If you find it hard to connect with other passionate toy people from varying specializations, then this is the episode for you. In this episode, Azhelle Wade shares a valuable new virtual networking initiative just launched by Women in Toys Licensing and Entertainment. This initiative introduces a portal in which members of the organization can connect via video and messages, share ideas, contacts, and educate...

#17: The First EVER Virtual Mentorship Program for Our Industry with Janice Ross and Mary Kay Russell

May 13, 2020 04:00 - 44 minutes - 30.3 MB

Having a mentor can drastically change the course of your career, help ease times of professional confusion, and provide a vision for the future. Women In Toys, Licensing, and Entertainment, partnered with The Mattel Foundation to launch The Ruth Handler Mentorship Program for WIT. This virtual mentorship program is the first of it's kind for our industry. For today's episode, I sit down with the President of Women In Toys, Janice Ross, and the Executive Director, Mary Kay Russel to learn a...

#16: The Benefits of Joining Women In Toys, Licensing & Entertainment

May 06, 2020 04:00 - 25 minutes - 17.7 MB

Starting off in the toy industry can be difficult, and doing so while observing #stayathome orders may make it seem impossible. Well for today's episode, The Toy Coach introduces you to a non-profit organization that works in favor of the advancement of women in the toy industry. This community has continued to keep its members connected via weekly webinars, email updates, and the launch of a virtual mentorship program. If you are looking for a network of strong, supportive women and men in ...

#15: Kickstarter Success In The Time of Coronavirus with Marjorie Spitalnik

April 29, 2020 13:00 - 49 minutes - 34 MB

What if you launched your Kickstarter, and just a few days later the coronavirus outbreak was declared a pandemic? Well, that's exactly what happened to my guest today Marjorie Spitalnik. Marjorie walks us through her Kickstarter experience as she learned to pivot in the most uncertain of times. Our guest today learned everything she knows about running a successful Kickstarter during her campaign and she is certain that if she could do it, you can too. In today's episode, you learn the equ...

#14: The Hard Truths About Kickstarter with Julie Underwood Richardson

April 22, 2020 23:00 - 37 minutes - 25.5 MB

If you're considering launching a Kickstarter campaign, or if you're in the middle of prepping your KS launch, then this episode is here for you! Julie Underwood Richardson is the inventor of Shoe Bae and also the creator of the Women Inventors - Product Based Entrepreneurs on Facebook. Julie is a champion for helping women inventors succeed within her group, and her informative and honest posts about Kickstarter is why she joined us for today's episode. Julie's experience with Kickstarter ...

#13: Staying At Home Part 2: Brainstorming And Playtesting Virtually

April 15, 2020 18:00 - 24 minutes - 17.2 MB

This episode is part 2 of the mini-series aimed at guiding inventors on how to nurture their creativity and develop their ideas while stuck at home. In this episode learn how to make a game of brainstorming and developing your idea with friends and family. You'll also learn how to playtest and vet your toy concepts from home. Learn the best ways to use video chats, online surveys, and snail-mail to keep your concept development moving while the rest of the world is on pause. Azhelle introdu...

#13: Staying Inspired While Staying at Home: Part 2

April 15, 2020 18:00 - 24 minutes - 17.2 MB

This episode is part 2 of the mini-series aimed at guiding inventors on how to nurture their creativity and develop their ideas while stuck at home. In this episode learn how to make a game of brainstorming and developing your idea with friends and family. You'll also learn how to playtest and vet your toy concepts from home. Learn the best ways to use video chats, online surveys, and snail-mail to keep your concept development moving while the rest of the world is on pause. Azhelle introdu...

#13: Staying At Home Part 2 Brainstorming and Playtesting Virtually

April 15, 2020 18:00 - 25 minutes - 17.4 MB

This episode is part 2 of the mini-series aimed at guiding inventors on how to nurture their creativity and develop their ideas while stuck at home. In this episode learn how to make a game of brainstorming and developing your idea with friends and family. You'll also learn how to playtest and vet your toy concepts from home. Learn the best ways to use video chats, online surveys, and snail-mail to keep your concept development moving while the rest of the world is on pause. Azhelle introdu...

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