In this episode, Cheryl and Ginni Field discuss:

Patience is the number one  Creating a team with different skills  Disconnecting yourself from profit  The true reward of serving seniors 


Key Takeaways:

When dealing with older clients, you have to be willing to wait a long time to close the deal, don’t rush them.  Have a bunch of team members with different specialties that you could refer them to: Elder Law or Elder Care Attorneys, Financial Planners, and a company that specializes in helping the seniors move and declutter.  If you don’t have the bandwidth to have deep empathy for seniors and an understanding that it’s not about the money, then find another niche because senior business isn’t for you.  There definitely is a lot of opportunity and potential income for people working in the senior niche, but the greater reward is so much more than that. The work is above and beyond the call of duty but if you have a heart for these people, the true reward is in being able to serve them and feeling good about that. 

 

“When it comes to the senior market place… Be patient, don’t be in a hurry, don’t oversell. Be disconnected from the outcome because it’s more about being of service to the senior than it is about the paycheck you might get at the end.”  —  Ginni Field

 

Connect with Ginni Field:
Website: https://www.ginnifield.com/ 

Instagram: https://www.instagram.com/ginnif/ 

Facebook: https://www.facebook.com/GinniFieldTrainingAndConsulting 

Email: [email protected] 

 

 

 

Get in Touch with Cheryl:

Website: www.cherylknows.com 

YouTube:  https://www.youtube.com/channel/UCwvWKXBC6fKn1dLGY11hxIg

Facebook: https://www.facebook.com/dynamiteproductionsinc

LinkedIn: https://www.linkedin.com/in/cherylknowlton/

 

Show notes by Podcastologist: Justine Talla

 

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.