Local Market Monopoly Hyperlocal Small Business Marketing Podcast
189 episodes - English - Latest episode: 5 months ago - ★★★★★ - 17 ratingsSmall business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your local small business, this podcast is for you.
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Episodes
How To Define Your Vision, Mission, and Purpose With Mike Cooch
September 03, 2020 02:30 - 52 minutes - 51.5 MBIn this episode, Mike Cooch and I discuss how to clearly define your Vision, Mission, and Purpose so your team can remain focused on where you are going and how you will get there. This engaging conversation with Mike Cooch reveals: The difference between each statement and how to craft each in a way that gives your team the greatest motivation to accomplish all of your objectives. A simple system that you can implement right now to begin dominating your local market. The game-changin...
How To Define Your Vision, Mission, and Purpose With Michael Cooch
September 03, 2020 02:30 - 55 minutes - 50.4 MBIn this episode, Michael Cooch and I discuss how to clearly define your Vision, Mission, and Purpose so your team can remain focused on where you are going and how you will get there. This engaging conversation with Michael Cooch reveals: The difference between each statement and how to craft each in a way that gives your team the greatest motivation to accomplish all of your objectives. A simple system that you can implement right now to begin dominating your local market. The game-c...
The Single Biggest Leverage Point In Any Marketing Campaign
August 27, 2020 12:00 - 17 minutes - 15.6 MBIn this episode, we will discuss the single most significant lever that you can pull for success in any advertising campaign. This tactic has worked for years, no matter which trends or changes have occurred. Inside, you'll discover: Why it is key to increasing ad conversions. The critical components that you need have in place before you launch any campaign. Do's and Don't for making sure you get killer results from this strategy. So listen here to learn the smart way to optimize yo...
The Single Biggest Leverage Point In Any Marketing Campaign | Ep 17
August 27, 2020 12:00 - 17 minutes - 15.6 MBIn this episode, we will discuss the single most significant lever that you can pull for success in any advertising campaign. This tactic has worked for years, no matter which trends or changes have occurred. Inside, you'll discover: Why it is key to increasing ad conversions. The critical components that you need have in place before you launch any campaign. Do's and Don't for making sure you get killer results from this strategy. So listen here to learn the smart way to optimize yo...
Dominate Any Local Market With This Content Strategy | Ep 16
August 20, 2020 12:00 - 14 minutes - 33.6 MBIn this episode, we will discuss a simple process where you can be everywhere, you and your business, and the one type of content that is essential to dominating your local market online. In this episode, you'll discover: · How to boost conversions and sales using content that you create just once a month. · A specific content distribution strategy that is so crucial to getting results from your content marketing efforts. · Killer video content marketing strategies So if you want to ...
Dominate Any Local Market With This Content Strategy
August 20, 2020 12:00 - 14 minutes - 33.6 MBIn this episode, we will discuss a simple process where you can be everywhere, you and your business, and the one type of content that is essential to dominating your local market online. In this episode, you'll discover: · How to boost conversions and sales using content that you create just once a month. · A specific content distribution strategy that is so crucial to getting results from your content marketing efforts. · Killer video content marketing strategies So if you want to ...
Quick and Easy Local Market Research
August 13, 2020 12:00 - 12 minutes - 11 MBIn this episode, we will discuss the overall impact that market research can have on strategic decision making in today’s business landscape, and why market research is absolutely critical to local business success. Listen here to discover the most effective ways for you to find out what your competitors are up to and how you can beat them.
Quick and Easy Local Market Research | Ep 15
August 13, 2020 12:00 - 12 minutes - 11 MBIn this episode, we will discuss the overall impact that market research can have on strategic decision making in today’s business landscape, and why market research is absolutely critical to local business success. Listen here to discover the most effective ways for you to find out what your competitors are up to and how you can beat them.
How To Get More 5-Star Google Reviews With Tyson Reuer
August 06, 2020 12:00 - 48 minutes - 44 MBIn this episode, Clarence talks with Tyson Reuer to uncover the strategy and system he used to generate over 100 new 5-star Google Reviews within months of setting the goal. Google is by far the most important review site for most local businesses. Getting as many 5-star Google reviews as possible is an important business strategy and can be the best form of advertising for a local business. Just make sure you set up the process the proper way, then consistently utilize the process da...
How To Get More 5-Star Google Reviews With Tyson Reuer | Ep 14
August 06, 2020 12:00 - 50 minutes - 46.6 MBIn this episode, Clarence talks with Tyson Reuer to uncover the strategy and system he used to generate over 100 new 5-star Google Reviews within months of setting the goal. Google is by far the most important review site for most local businesses. Getting as many 5-star Google reviews as possible is an important business strategy and can be the best form of advertising for a local business. Just make sure you set up the process the proper way, then consistently utilize the process da...
How To Get More 5-Star Google Reviews With Tyson Reuer
August 06, 2020 12:00 - 50 minutes - 46.6 MBIn this episode, Clarence talks with Tyson Reuer to uncover the strategy and system he used to generate over 100 new 5-star Google Reviews within months of setting the goal. Google is by far the most important review site for most local businesses. Getting as many 5-star Google reviews as possible is an important business strategy and can be the best form of advertising for a local business. Just make sure you set up the process the proper way, then consistently utilize the process da...
Small Business Spotlight: How One Company Is Helping Local Small Businesses Stay Disinfected During The COVID-19 Pandemic
July 30, 2020 12:00 - 33 minutes - 30.5 MBIn this episode, Clarence talks with Joe Hart of Purteq Oklahoma to discuss decontamination and long-term surface protection for local businesses. This episode with Joe Hart reveals: The biggest myths out there when it comes to disinfecting your business and protecting your customers and employees from germs, viruses, and bacteria? Common mistakes business owners and property managers make when cleaning and disinfecting their facility. How to protect yourself from germs in the...
Small Business Spotlight: How One Company Is Helping Local Small Businesses Stay Disinfected During The COVID-19 Pandemic | Ep 13
July 30, 2020 12:00 - 33 minutes - 30.5 MBIn this episode, Clarence talks with Joe Hart of Purteq Oklahoma to discuss decontamination and long-term surface protection for local businesses. This episode with Joe Hart reveals: The biggest myths out there when it comes to disinfecting your business and protecting your customers and employees from germs, viruses, and bacteria? Common mistakes business owners and property managers make when cleaning and disinfecting their facility. How to protect yourself from germs in the...
How to Gain Clarity With Shelley Cadamy | Ep 12
July 23, 2020 12:00 - 53 minutes - 49.2 MBIn this episode, Clarence talks with Shelley Cadamy about how she helps entrepreneurs and leaders holistically evaluate their organization to quickly zero in on opportunities and issues, create a real-world plan, focused on long and short term goals, and ensure their goals are met.
How to Gain Clarity With Shelley Cadamy
July 23, 2020 12:00 - 53 minutes - 49.2 MBIn this episode, Clarence talks with Shelley Cadamy about how she helps entrepreneurs and leaders holistically evaluate their organization to quickly zero in on opportunities and issues, create a real-world plan, focused on long and short term goals, and ensure their goals are met.
Leading From Strengths With Cynthia Stewart | Ep 11
July 16, 2020 12:00 - 42 minutes - 38.6 MBIn this episode, Clarence Fisher talks with Cynthia Stewart about how business owners and leaders can establish an innovative work culture that delivers high employee engagement and exceptional results by helping everyone on their team to lead from their strengths. Listen now for insightful ways to accelerate your leadership growth and team performance!
Leading From Strengths With Cynthia Stewart
July 16, 2020 12:00 - 42 minutes - 38.6 MBIn this episode, Clarence Fisher talks with Cynthia Stewart about how business owners and leaders can establish an innovative work culture that delivers high employee engagement and exceptional results by helping everyone on their team to lead from their strengths. Listen now for insightful ways to accelerate your leadership growth and team performance!
Local Business Spotlight With Tulsa Chiropractor, Dr. Travis Ring: Powerful, Proven Ways to Relieve Pain and Enhance Your Health
July 09, 2020 12:00 - 59 minutes - 54.4 MBFeeling well and enjoying good health is essential to living your best life. If you suffer from back or neck pain, headaches, or other maladies, your life is put on hold. Through his successful family-centered chiropractic practice and his own health journey, Dr. Travis Ring is uniquely qualified to help people find and conquer the sources of your pain. Rich with inspiring examples about the healing effects of chiropractic care, this podcast episode is a guide to set you on the path back t...
Local Business Spotlight With Broken Arrow Chiropractor, Dr. Travis Ring: Powerful, Proven Ways to Relieve Pain and Enhance Your Health | Ep 10
July 09, 2020 12:00 - 1 hour - 56.1 MBFeeling well and enjoying good health is essential to living your best life. If you suffer from back or neck pain, headaches, or other maladies, your life is put on hold. Through his successful family-centered chiropractic practice and his own health journey, Dr. Travis Ring is uniquely qualified to help people find and conquer the sources of your pain. Rich with inspiring examples about the healing effects of chiropractic care, this podcast episode is a guide to set you on the path back t...
Local Business Spotlight With Broken Arrow Chiropractor, Dr. Travis Ring: Powerful, Proven Ways to Relieve Pain and Enhance Your Health
July 09, 2020 12:00 - 1 hour - 56.1 MBFeeling well and enjoying good health is essential to living your best life. If you suffer from back or neck pain, headaches, or other maladies, your life is put on hold. Through his successful family-centered chiropractic practice and his own health journey, Dr. Travis Ring is uniquely qualified to help people find and conquer the sources of your pain. Rich with inspiring examples about the healing effects of chiropractic care, this podcast episode is a guide to set you on the path back t...
Managed IT Services Explained With Eric Kehmeier | Ep 9
July 02, 2020 12:00 - 38 minutes - 35.2 MBIn this week’s episode, we talk with Eric Kehmeier, Chief Executive Officer of Integrated Business Technologies (IBT), which helps small to medium-sized businesses in Oklahoma align their technology with their business goals. Eric provides insight into building and developing the infrastructure needed to provide enterprise-level IT support and solutions for small businesses. Here's what you'll learn today... How big problem cybersecurity is for local businesses The #1 way cybercrimin...
Managed IT Services Explained With Eric Kehmeier
July 02, 2020 12:00 - 38 minutes - 35.2 MBIn this week’s episode, we talk with Eric Kehmeier, Chief Executive Officer of Integrated Business Technologies (IBT), which helps small to medium-sized businesses in Oklahoma align their technology with their business goals. Eric provides insight into building and developing the infrastructure needed to provide enterprise-level IT support and solutions for small businesses. Here's what you'll learn today... How big problem cybersecurity is for local businesses The #1 way cybercrimin...
Direct Mail Tips, Tricks & Tools for Local Small Businesses
June 25, 2020 12:00 - 1 hour - 63 MBIn today’s episode, Clarence talks with Evan Uyetake from Trost Marketing about how to use, what's been called, the most reliable small business marketing media-direct mail to drive more leads and sales for your local business. Here are some of the fascinating things you will learn in this episode: Proven strategies to get the best conversions from your direct mail campaigns What to look out for with Every Door Direct Mail How to get people to respond to your ad with money in hand eager...
Direct Mail Tips, Tricks & Tools for Local Small Businesses | Ep 8
June 25, 2020 12:00 - 1 hour - 63 MBIn today’s episode, Clarence talks with Evan Uyetake from Trost Marketing about how to use, what's been called, the most reliable small business marketing media-direct mail to drive more leads and sales for your local business. Here are some of the fascinating things you will learn in this episode: Proven strategies to get the best conversions from your direct mail campaigns What to look out for with Every Door Direct Mail How to get people to respond to your ad with money in hand eager...
How to Succeed with Facebook Ads for Local Businesses | Ep 7
June 18, 2020 12:00 - 48 minutes - 44.7 MBIn today’s episode, Clarence talks with Nehal Kazim about the best ways to use Facebook ads to get more leads and sales, and grow a local business. How do you know your ads are working? Should you manage your campaigns in the house or hire an agency? Nehal, the founder of Adpros, answers these questions, and more. You'll also hear... A proven strategy to win with Facebook Ads for Local Business How to tell if you’re winning or losing How to scale successful campaigns So listen here to ...
How to Succeed with Facebook Ads for Local Businesses
June 18, 2020 12:00 - 48 minutes - 44.7 MBIn today’s episode, Clarence talks with Nehal Kazim about the best ways to use Facebook ads to get more leads and sales, and grow a local business. How do you know your ads are working? Should you manage your campaigns in the house or hire an agency? Nehal, the founder of Adpros, answers these questions, and more. You'll also hear... A proven strategy to win with Facebook Ads for Local Business How to tell if you’re winning or losing How to scale successful campaigns So listen here to ...
How Russ Knight Built A Thriving Business Simply By Spreading Goodwill
May 11, 2020 18:52 - 48 minutes - 44.5 MBIn this episode, Clarence talks with Russ Knight, owner of a Christian Brothers Automotive franchise, about how Russ went from being a self-proclaimed mediocre salesperson to becoming one of the most connected and influential businessmen in his local market. Here are some of the fascinating things you will hear in this episode: How to build a powerful network even if you have no business contacts right now. A simple method of outreach that works for both salespeople and organizations t...
How Russ Knight Built A Thriving Business Simply By Spreading Goodwill | Ep 6
May 11, 2020 18:52 - 48 minutes - 44.5 MBIn this episode, Clarence talks with Russ Knight, owner of a Christian Brothers Automotive franchise, about how Russ went from being a self-proclaimed mediocre salesperson to becoming one of the most connected and influential businessmen in his local market. Here are some of the fascinating things you will hear in this episode: How to build a powerful network even if you have no business contacts right now. A simple method of outreach that works for both salespeople and organizations t...
Get More Customers By Giving Stuff Away | Ep 5
October 02, 2019 13:00 - 41 minutes - 37.9 MBThese guys may be having a little too much fun... On today’s episode, Clarence talks with Jeremy Friedland about how to use Giveaway Funnels to get more local customers, clients, and patients for local businesses. Jeremy Friedland is a lead gen and marketing expert, specializing in Giveaway Strategies, list building, and targeted follow up sequences that get people to come back and buy over and over again. His strategies have been responsible for millions of dollars in revenue and dozens...
Get More Customers By Giving Stuff Away
October 02, 2019 13:00 - 41 minutes - 37.9 MBThese guys may be having a little too much fun... On today’s episode, Clarence talks with Jeremy Friedland about how to use Giveaway Funnels to get more local customers, clients, and patients for local businesses. Jeremy Friedland is a lead gen and marketing expert, specializing in Giveaway Strategies, list building, and targeted follow up sequences that get people to come back and buy over and over again. His strategies have been responsible for millions of dollars in revenue and dozens...
Online Walkthrough Virtual Tours
September 26, 2019 15:22 - 52 minutes - 47.7 MBIn today’s episode, Clarence talks with Jared Buswell about online walkthrough virtual tours, and how providing an experience where anyone from anywhere in the world can walk through your business before they call or visit can result in boosted profits. Here are some of the fascinating things you will hear in this episode: Why local businesses need online walkthrough virtual tours What types of businesses can benefit from this type of content (Some of these may surprise you.) The best w...
Online Walkthrough Virtual Tours | Ep 4
September 26, 2019 15:22 - 52 minutes - 47.7 MBIn today’s episode, Clarence talks with Jared Buswell about online walkthrough virtual tours, and how providing an experience where anyone from anywhere in the world can walk through your business before they call or visit can result in boosted profits. Here are some of the fascinating things you will hear in this episode: Why local businesses need online walkthrough virtual tours What types of businesses can benefit from this type of content (Some of these may surprise you.) The best w...
Chatbot Marketing For Small Businesses with Arvell Craig | Ep 3
September 18, 2019 14:29 - 53 minutes - 49.3 MBOn this episode, Clarence interviews marketing consultant, coach, and entrepreneur Arvell Craig on how to effectively use chatbots in a local small business. Since 2001 Arvell has been actively helping businesses with digital marketing. As an early adopter of chatbot technology, Arvell helps sales teams, marketing teams, and agencies create chatbot funnels that take leads on interactive journeys to become qualified opportunities. During today's show, you'll learn how to boost sales, acce...
Chatbot Marketing For Small Businesses with Arvell Craig
September 18, 2019 14:29 - 53 minutes - 49.3 MBOn this episode, Clarence interviews marketing consultant, coach, and entrepreneur Arvell Craig on how to effectively use chatbots in a local small business. Since 2001 Arvell has been actively helping businesses with digital marketing. As an early adopter of chatbot technology, Arvell helps sales teams, marketing teams, and agencies create chatbot funnels that take leads on interactive journeys to become qualified opportunities. During today's show, you'll learn how to boost sales, acce...
Chatbot Marketing For Small Businesses
September 18, 2019 14:29 - 52 minutes - 52.3 MBOn this episode, Clarence interviews marketing consultant, coach, and entrepreneur Arvell Craig on how to effectively use chatbots in a local small business. Since 2001 Arvell has been actively helping businesses with digital marketing. As an early adopter of chatbot technology, Arvell helps sales teams, marketing teams, and agencies create chatbot funnels that take leads on interactive journeys to become qualified opportunities. During today's show, you'll learn how to boost sales, acce...
The 4 Proven Marketing Systems That Ensure Business Growth | Ep 2
September 12, 2019 16:12 - 25 minutes - 23.5 MBIn this episode, Clarence shares the secret formula that most successful local small-businesses use to fuel growth and outperform the competition. Here are some of the awesome things to listen for in this episode: How to make sure more people know about you today than did yesterday. How to get off the revenue rollercoaster and finally get consistent results with your marketing. And how Clarence applies one simple marketing framework, that he learned from Michael Cooch, to his and ever...
The 4 Proven Marketing Systems That Ensure Business Growth
September 12, 2019 16:12 - 25 minutes - 23.5 MBIn this episode, Clarence shares the secret formula that most successful local small-businesses use to fuel growth and outperform the competition. Here are some of the awesome things to listen for in this episode: How to make sure more people know about you today than did yesterday. How to get off the revenue rollercoaster and finally get consistent results with your marketing. And how Clarence applies one simple marketing framework, that he learned from Michael Cooch, to his and ever...
BANNED! Google Review Gating: Google Review Gating | Ep 1
July 06, 2019 12:35 - 8 minutes - 7.51 MBWelcome to the first episode of Local Market Monopoly, a podcast by Clarence Fisher t uncover the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. In this episode, Clarence talks about Google review gating. He explains what it is and what the new ban might mean for you.
BANNED! Google Review Gating: Google Review Gating
July 06, 2019 12:35 - 8 minutes - 7.51 MBWelcome to the first episode of Local Market Monopoly, a podcast by Clarence Fisher t uncover the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. In this episode, Clarence talks about Google review gating. He explains what it is and what the new ban might mean for you.