Celebrity Trainer Ashley Borden Talks Bi-polar Trainers, Building A Successful Training Biz in L.A. & Strengthsfinder 2.0 - #8 - 062813

Be sure to download & listen to this week's latest episode of the Live Life Aggressively podcast. This week, we are joined by our guest, fitness expert & one of the top go-to trainers to the stars, Ashley Borden (http://ashleyborden.com). Ashley has successfully helped transform a who's-who of clients, including Ryan Gosling, Christina Aguilera, & UFC hall of famer, Matt Hughes.

This week the 3 of us discuss:

How Ashley has successfully continued to build her business and brand in spite of the hustle & bustle of being in L.A.
Ashley's personal message to up-and-coming personal trainer seeking to "only" train celebrities
Bi-polar trainers
How the book "Strengthfinder 2.0" helped Ashley expand her brand
The importance of establishing boundaries with clients
Important tips for utilizing media (social & print) to build your brand and establishing yourself as the go-to expert
Ashley's nightmare trainer referral
Client privacy vs. the Facebook Trainer Photobomber
How NOT to ask for testimonials
The curious case of the "celebrity trainer"
How to deal with the client who tries tell you how to coach them
How Ashley's dad & fitness legend Rachel Mclish played a part in Ashley's fitness journey
How an eating disorder & opting out of going to college helps to fuel Ashley's success
The importance of service work
How Ashley's emphasis on the importance of recovery methods is a priceless gem to her clients
The detriment of training clients until they "puke" & other client "beatdown training" style
The difference between being taken seriously as a fitness professional vs. a social media narcissist 
How Ashley's connection to Christina Aguilera took her brand to the next level