Live In The Feast
103 episodes - English - Latest episode: almost 3 years ago - ★★★★★ - 17 ratingsLive In The Feast is a seasonal podcast for developers and designers looking to discover their niche to build recurring revenue. So that they can live the life that they want and ultimately reach the goals of why they started their own business in the first place. Each season will be a theme specific to your business. And each episode features a guest who's been there before and achieved success. You'll get actionable takeaways for you to implement in your business immediately after each show. No fluff, no pie in the sky dreaming, this is real-life examples and takeaways for you.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
911 - Differentiation, Reputation, and Pivoting From the Top-Down with Peep Laja
May 20, 2021 09:50 - 37 minutes - 34.6 MBToday’s co-host is Peep Laja, founder of Wynter, CXL, and Speero. Peep is a believer in differentiation and disrupting yourself before the competition does it for you. Sometimes all it takes is stumbling upon a simple market problem without a solution. For Peep, discovering an industry gap led him to launch Wynter. Backed by a true entrepreneurial spirit, Peep became that market solution. Fortunately, his other venture was in a strong spot, so focusing all of his attention on buil...
910 - How Specialties Lead to Priceless Referrable Moments with Chase Dimond
May 20, 2021 09:48 - 36 minutes - 33.5 MBToday’s co-host is Chase Dimond, an expert e-commerce email marketer who’s sent more than one billion emails resulting in more than $50 million in email attributable revenue. As a hustle culture entrepreneur turned efficiency-obsessed first-time dad, Chase chats about his philosophies for success in business and life. One of his earliest success memories is standing out as an all-around soccer player throughout high school and college. Back then, his value came from his versatilit...
909 - Launching a Business, Finding Balance, and Staying Valuable
May 20, 2021 09:46 - 1 hour - 55.9 MBToday’s co-host is Matt Medeiros, host of the Matt Report podcast and the Director of Podcast Success at Castos. To mark episode 100 of Life in the Feast, Matt will be taking the reins and interviewing Jason about his 10-year “overnight” success story. Back in 2012, Jason was forced to choose between paying rent and his cable bill. His bed or his business. And even deeper, his passion or his family. At that moment, Jason made the tough decision to end his freelancing career and ret...
908 - Understanding Emotional Data and Listening to Your Audience with Adrienne Barnes
May 20, 2021 09:44 - 37 minutes - 34.1 MBToday’s co-host is Adrienne Barnes, a content strategist and audience researcher specializing in the B2B SaaS industry. Most clients Adrienne works with are terrified of bothering their customers. They hate to be calling and asking and bugging, but the reality is, people want to share their experience with a product. In fact, as we speak, Adrienne’s calendar is fully-booked with customer calls. As Adrienne puts it, thinking your customers don’t want to chat is a self-limiting beli...
907 - Stacking Power-Ups, Maintaining Focus, and the Art of the Steal with Eric Siu
May 20, 2021 09:42 - 33 minutes - 30.7 MBToday’s co-host is Eric Siu, CEO of Clickflow and digital advertising agency Single Grain. Eric’s recent book, Leveling Up: How to Master the Game of Life, is all about stacking your “power-ups” to achieve something greater. Eric learned many life lessons from poker – how to guard your emotions when the waves get rocky, understanding where to pick your bets, and never playing beyond your means. After years of developing a good eye and a clear mind, Eric was leading marketing at a...
906 - How To Pivot, The Secret to Great SEO, and Why Business Is More Important Than Craft with Tom Hirst
May 20, 2021 09:40 - 34 minutes - 31.3 MBToday’s co-host is Tom Hirst, a longtime freelancer, WordPress developer, mentor, author, and creator. Tom breaks down his outlook on SEO and why landing pages are your best weapon for lead generation. Like most entrepreneurs, Tom realized at a young age that working for someone else would never fulfill him. Luckily he’s found success as a full-time freelancer and has a few lessons to share about his path to financial freedom. He credits his accomplishments to a focus on business ...
905 - Doing Your Research, Communicating ROI, and Innovating Outside Your Niche with Eman Zabi
May 20, 2021 09:38 - 36 minutes - 33.7 MBToday’s co-host is Eman Zabi, launch strategist and conversion copywriter. Eman is the founder of copywriting agency Scribesmith and, more recently, the creator of Terrain, a new course platform that’s shaking up the way people sell and market courses. In simple terms, Eman describes copywriting as writing words that get people to do stuff. Eman has successfully built her copywriting business from the ground up, despite family obligations, growing pains, and a few bumps along th...
904 - Finding Your Niche, Building an Audience, and the Art of Podcasting with Joe Casabona
May 20, 2021 09:36 - 42 minutes - 39.4 MBToday’s co-host is Joe Casabona, podcaster, web developer, and course creator. Joe helps creators launch their own podcasts while also hosting and producing the product development podcast How I Built It. Joe began as a web developer specializing in WordPress, but he felt it necessary to transition his audience from DIYers to those looking for full service. With encouragement from peers and mentors, Joe found his niche in the podcasting space. To grow his new audience, Joe offere...
903 - Intentional Parenting, Handling Social Media, and Scheduling Me-Time with Rob Roseman
May 20, 2021 09:34 - 42 minutes - 38.7 MBToday’s co-host is Rob Roseman, podcaster and author specializing in all things fatherhood. Rob explores what it means to be a great dad in an era where social media and hustle culture can seep into our home life and impact the family dynamic. Plenty of podcasts interview CEOs about work ethic, inspiration, creativity, and the secret sauce for success. But how many of those CEOs are fathers struggling with balance and dad-guilt behind the scenes? Most, if not all. After intervie...
902 - Staying Curious, Capitalizing on Your Network, and Adding Value with Samar Owais
May 20, 2021 09:32 - 42 minutes - 38.6 MBToday’s co-host is Samar Owais, email conversion strategist and copywriter for SaaS and e-commerce brands. Alongside helping brands increase conversations and boost sales through email marketing, Samar developed a course, eCommerce Email Boostcamp, for aspiring email professionals. When her husband’s office relocated and they made the hard decision to move, Samar suddenly had time to take her freelance business full-time. She dove into online copywriting courses and quickly discov...
901 - Prioritizing Process, Delegating Smart, and Doing What You Love with Austin Church
May 20, 2021 09:30 - 51 minutes - 47.4 MBToday’s co-host is Austin Church, brand consultant, writer, and freelance coach. Austin is the founder of brand and marketing studio Balernum. He also runs Freelance Cake, a business growth course for freelancers and consultants. Above all else, Austin believes in the power of process. Austin realized that his perfectionism and intense drive for quality were leaving him burned out and scrambling for profits. He struggled to delegate and couldn’t find the balance between quality and...
Season 9 Teaser
May 17, 2021 14:00 - 2 minutes - 1.98 MBIn this post-pandemic time, our world has been flipped on its side, and so we have to adjust our businesses and lives in ways no one had planned on. I'm super excited to bring on the podcast this season Austin Church, Rob Roseman, Joe Casabona, Eman Zabi, Tom Hirst, Eric Siu, Peep Laja, Samar Owais, Adrienne Barnes, and Chase Dimond to share how they've been adjusting, but most importantly how they've been able to build successful businesses and what made the biggest difference fo...
811 - SEO, Content Marketing, and Skyscraper Strategies with Alex Panagis
July 21, 2020 07:00 - 46 minutes - 42.7 MBToday’s co host is Alex Panagis. Alex is the founder of Scale Math, an SEO marketing agency with a bit of a twist: they are half agency and half marketing training/community. At just 19, Alex is well ahead of a lot of us in figuring out what he wants out of life. In this episode, we dive into when SEO should be a focus and when you should focus elsewhere. We also talk about why picking a fight and the skyscraper strategies fail for most service-based businesses. Alex also talks...
810 - Putting in the Work and Communicating Your Value with Kim Doyal
July 14, 2020 07:00 - 46 minutes - 42.9 MBToday’s co-host is Kim Doyal. Kim, formerly known as the WordPress Chick, is an entrepreneur, coach, speaker, podcaster, and content strategist. She is the co-founder of The Content Creator’s Planner and has built her lifestyle business using WordPress and podcasting. After spending much of her early career in retail, Kim started her first online business in 2008. Her initial idea was to sell ebooks. However, she quickly fell in love with WordPress and started building websites. ...
809 - Bringing Service-Based Businesses Online and Dealing With Change with Gina Horkey
June 30, 2020 07:00 - 53 minutes - 48.8 MBToday’s co-host is Gina Horkey. Gina specializes in helping people learn hard digital marketing skills to launch their own online service-based businesses. Gina’s background includes professional writing, online business consulting, and a decade of experience in the financial services industry. After leaving the corporate world in 2014, Gina started by offering her services online. She eventually pivoted to teaching people what she was learning and all of the things that were wor...
808 - Teaching Online and Embracing Opportunities with Reuven M. Lerner
June 23, 2020 07:00 - 40 minutes - 37.3 MBToday’s co-host is Reuven Lerner. Reuven teaches Python and data science to companies around the world and has been self-employed since 1995. In addition to his corporate training business, he also offers numerous online courses, as well as a free weekly newsletter read by 16,000 Python developers. In 1992, Reuven was an undergrad at MIT working at the school newspaper. He essentially stumbled into working on the web when he and his classmates built a website for the newspaper. ...
807 - Streamlining Your Business and Trusting the Journey with Erin Flynn
June 16, 2020 07:00 - 46 minutes - 43 MBToday’s co-host is Erin Flynn. Erin currently operates Successfully Simple with Erin Flynn where she helps business owners of all kinds (freelancers, designers, developers, marketers) build and streamline their businesses. In 2012, after leaving her day job, Erin found herself making websites. After discovering that she could be more profitable by narrowing her focus, she decided to help other business owners do the same. She’s learned the importance of momentum and appreciating th...
806 - Trusting Your Instincts and Launching Products with Ken Westgaard
June 09, 2020 07:00 - 34 minutes - 31.2 MBToday’s co-host is Ken Westgaard. Ken is the self-proclaimed Launch Dude and helps coaches and course creators plan and execute their launches without the headaches. Ken has a ton of wisdom to share about the economic and societal shifts going on right now and how that impacts putting your work out into the world. Ken started his career as a graphic designer and eventually moved into email marketing. After a customer called him out on some issues, he had to step back and reexami...
805 - Affiliate Marketing and Humanizing Relationships with Miles Beckler
May 12, 2020 07:00 - 1 hour - 61.1 MBToday's co-host is Miles Beckler. Miles is a veteran online entrepreneur with 17 plus years of experience and expertise in digital marketing and affiliate marketing. He started with MySpace back in 2003, then built an agency, and is now working with his wife full-time on their meditation business. Miles is on a mission to help business owners focus on what matters most by sharing exactly what's working in internet marketing today. There's always money to be made somewhere, but that...
804 - Confidence, Solving Problems, and Playing the Long Game with Mark Asquith
May 05, 2020 07:00 - 49 minutes - 45 MBToday’s co-host is Mark Asquith. Mark is the founder of Rebel Based Media and a suite of other companies focused on podcasters. Mark is also a repeat guest from season five. Self-described as “wandering through life,” Mark found his way to podcasting through many other endeavors. He founded Podcast Websites, which eventually expanded into Rebel Base Media and several sub-brands. Mark says he’s never felt like an entrepreneur, though he’s run nearly every kind of business you can...
803 - Day Rates, Attracting the Right Clients, and Building a Business Around Your Life with Sarah Masci
April 28, 2020 07:00 - 46 minutes - 42.7 MBToday’s co-host is Sarah Masci. Sarah is a designer, entrepreneur, and the founder of Bracken House Branding Co. Sarah has been in the online business game for 15 years now, and she’s the epitome of building a business around the life she wants. In the beginning, she experimented with lots of different channels and products, including Etsy and blogging. Since she was DIYing everything—from her website to her ads—others began asking her for help with branding and design. She dabbl...
802 - Experimenting, Getting Unstuck, and Why You Should Build a Team (Even If You Don’t Want To) with Matt Giovanisci
April 21, 2020 07:00 - 53 minutes - 48.8 MBToday’s co-host is Matt Giovanisci. Matt is a serial entrepreneur and the founder of Money Lab, a website where he writes, podcasts, and chronicles epic experiments about making money online. Matt is a proud generalist. Over the course of his career, he has worked with clients, created online courses and products, and built multiple businesses. He’s also a musician. As a kid, he started out as a pool boy. He taught himself how to build websites and created Swim University, which...
801 - Socializing for Introverts and Organizing Events with Emily Leach
April 13, 2020 07:00 - 44 minutes - 40.8 MBToday's co-host is Emily Leach. Emily has been a freelancer for 20 years and organizes many big events, including TEDx Talks and the Freelance Conference. Emily is a hustler. If she puts her mind to something, she goes out and does it. Most recently, she set out to host her first virtual summit. Freelance Conference (or FreeCon), was created out of a need that Emily was already working to fill through her site, Texas Freelance Association. In the beginning, she had hundreds of f...
710 - Improving User Research and Asking the Right Question with Michele Ronsen
February 25, 2020 07:00 - 44 minutes - 40.8 MBToday’s co-host is Michele Ronsen. Michele has been teaching design and user research for more than 20 years, and is the founder of Curiosity Tank, a design and user research firm in San Francisco. Michele partners with companies and individuals to improve and grow businesses using a data-driven, consumer-centric approach. She’s worked with companies like Slack and Zillow, and she’s a regular instructor at General Assembly. One of the primary ways she does this is by helping peopl...
709 - Podcasting, Networking, and Relationship Building with Jason Resnick
February 18, 2020 07:00 - 16 minutes - 14.8 MBIn this episode, we’re going to do something a little different. Instead of talking to a guest, I want to answer some questions about podcasting and marketing, and share how it’s helped me grow my business. After publishing 358 episodes across three different shows, as well as appearing as a guest on hundreds of other podcasts, I’ve collected a few skills, tips, and reminders that are helpful if you’re thinking about creating your own podcast. Podcasting has helped me not only pos...
708 - Empathy, Client Education, and How To Shift Your Ideal Client As You Grow with Kate Gilbert
December 17, 2019 07:00 - 38 minutes - 35.7 MBToday’s co-host is Kate Gilbert. Kate is a WordPress expert, an online marketing coach, and has spent the past decade building and supporting custom WordPress websites. In that time, she’s helped launch more than a hundred websites, and teaches website owners how to launch their own websites and maximize their online reach. Kate’s been a web consultant since 2005 and her ideal client has evolved along the way. Currently, she works with female business owners at a critical stage of ...
707 - Meaningful Automation, Event Marketing, and Validating the Avatar with Paul Sokol
December 10, 2019 07:00 - 53 minutes - 48.8 MBToday’s cohost is Paul Sokol. Paul is a self-proclaimed mad scientist. He’s worked on humanized automation within Infusionsoft, and is also the co-founder of Be Pro, which markets in-person events for businesses, venues, or entertainers. Paul has spent a lot of time thinking about ideal clients and how to find them with a quick and replicable process. He truly believes that all sales conversations go through the same phases, regardless of what your selling. So if you can identify y...
706 - Founder Market Fit, Starting With the Negative, and Figuring Out What You Really Want with Adam Clark
December 03, 2019 07:00 - 44 minutes - 41.1 MBToday’s co-host is Adam Clark. Adam is a fellow podcaster and the founder of Podcast Royale, a company that helps business owners grow their businesses and save time through done-for-you podcast production and marketing. Adam and I have been friends for years, and Podcast Royale produces this very podcast. We were talking recently about ideal clients and how that relates to “founder market fit”, and we decided to record our conversation and share it with you. Adam is a self-descri...
705 - Exit Interviews, Saying No, and Letting Your Interests Drive Your Business with Kaleigh Moore
November 26, 2019 07:00 - 35 minutes - 32.3 MBToday’s co-host is Kaleigh Moore. Kaleigh is a freelance writer who specializes in blog content for e-commerce platforms, and the software that integrates with them. She’s also written for Forbes, Ad Week, and Glossy. Kaleigh also co-hosts the Creative Class podcast, and helps run the Creative Class online course with Paul Jarvis, a former co-host of Live In The Feast S03 E04. Definitely give that a listen. Kaleigh started writing copy as a freelancer about six years ago, and her c...
704 – What To Look For In A Changing Market, and The Difference Between a Niche and an Ideal Client with Jessica Mehring
November 19, 2019 07:00 - 41 minutes - 38.5 MBToday’s co-host is Jessica Mehring. Jessica is a marketing communications expert and the CEO of Horizon Peak Consulting, where she helps IT and software companies increase enterprise sales with targeted conversion content. In this episode, we dive into the difference between an ideal client and a niche. We also talk about the emotions and the fears of this iterative process, and the importance of personal conversations and pattern recognition. Out of college, Jessica started in a c...
703 - Positioning Yourself For Your Ideal Client, and Nailing Your Messaging with Krista Rae
November 12, 2019 07:00 - 36 minutes - 33.1 MBToday’s co-host is Krista Rae. Krista is a WordPress developer who helps designers stay designing by turning their designs into fully functional websites. She’s a co-host of the Get Back to Design podcast, and creator of the Simply Profitable Designer Summit. Krista’s defining moment came when she was in her 20’s. She applied for big job opportunity and got it. When she told her mom the good news, her mom said something she’ll never forget, “Anything you want to make happen, you do...
702 - Creating Flywheels, Asking the Right Questions, and Reverse-Engineering Your Ideal Clients with Nathan Barry
November 05, 2019 07:00 - 35 minutes - 33 MBToday’s co-host is Nathan Barry. Nathan is the founder of ConvertKit. Many of you know ConvertKit as an e-mail marketing platform, but there’s more to the story. Nathan started his career as a blogger and creator before transitioning into building products. He also wrote several books and built a thriving solo business before launching ConvertKit. Much of Nathan’s drive came from watching his parents struggle with money when he was growing up. He sees this as a defining moment in ...
701 - How Empathy Maps Can Help You Identify and Understand Your Ideal Clients with Jurgen Strauss
October 29, 2019 07:00 - 43 minutes - 39.8 MBToday’s co-host is Jurgen Strauss. I’ve known Jurgen in several different online communities over the past several years, so it’s an absolute pleasure to finally bring him on the show and have a chat. Jurgen is the founder and chief innovator of InnovaBiz, which helps coaches and consultants build professional credibility and connection with their ideal clients. He was the perfect candidate to have on the show given everything we’ve talked about and everyone we’ve talked to in the ...
612 - Undercharging, Targeting the Wrong Audience, and What You Should Do About It with Alex McClafferty
September 24, 2019 03:00 - 43 minutes - 39.7 MBToday’s co-host is Alex McClafferty. Alex is the co-founder of WP Curve and a CEO coach. Since selling WP Curve to GoDaddy a few years ago, he’s spent a lot of time traveling and spending time with friends and family. But like most entrepreneurs, he wasn’t about to sit still for very long. He started coaching CEOs, and runs a Consultant to CEO program. Alex co-founded WP Curve, a WordPress support company, in 2013 and learned a lot about pricing right out of the gate. He had initia...
611 - Creating Results and Building Relationships Through Your Pricing with Mor Cohen
September 17, 2019 07:00 - 49 minutes - 45.5 MBToday’s co-host is Mor Cohen. Mor is a branding and web designer and teaches people how to build better client relationships. Mor is the founder of FlixFrame, a web design agency for small businesses and entrepreneurs. Mor started out as a graphic designer during the “IPO Golden Era”, so to speak, and did a lot of pitch decks for clients who were trying to raise venture capital. Early on in her career, she realized that her value didn’t come from the number of pages or slides she d...
610 - Knowing Your Audience, Making Mistakes, and Pricing Products vs Services with Jack McDade
September 10, 2019 07:00 - 42 minutes - 39.4 MBToday’s co-host is Jack McDade. Jack is the founder and creator of Statamic, a CMS that makes building a website better and easier to manage. Jack created Statamic in 2012, and though it started as a side project, it has grown into a platform, community, and profitable company. He’s currently working on version three of the software. Jack started his career at an agency creating HTML templates and doing other work for large corporations. He slowly started to focus more on CMSs and ...
609 - Pricing Your Productized Services and Working with Intention with Brian Casel
September 03, 2019 07:00 - 48 minutes - 44.6 MBToday’s co-host is Brian Casel. Brian is a designer and full-stack developer, as well as the founder of ProcessKit and Audience Ops. While Brian started as a freelance designer, he has transitioned into a business owner by productizing his own services. Brian is the founder of multiple productized service businesses, and in recent years has built a few products as well. Rather than ditch all his clients at once, Brian has been intentional about the process. He worked with his best ...
608 - Story Lines, Positioning, and How To Differentiate Your Business with April Dunford
August 27, 2019 07:00 - 43 minutes - 40.2 MBToday’s co-host is April Dunford, a positioning consultant and entrepreneur who literally wrote the book on positioning. She’s also an in-demand keynote speaker. While her book, Obviously Awesome, refers to products, most of it can be applied to services, as well — something April talks about in today’s show. She also shares how her loose position affected her trajectory when she first became a consultant. If you’ve ever searched online for information about positioning your busine...
607 - Case Studies, Client Research, and How To Create Killer Conversion Copywriting with Joel Klettke
August 20, 2019 07:00 - 42 minutes - 38.5 MBToday’s co-host is Joel Klettke. Joel is a conversion copywriter and the co-founder of Case Study Buddy. Joel is a sought-after consultant, having worked with companies like Hubspot and WP Engine, among others. Today, Joel is talking with us about his strategies around conversion copywriting. Joel firmly believes that copywriting is 10 percent writing and 90 percent research. To that end, when he’s working with clients, he engages with their customers in many different ways to lear...
606 - Consulting, Pricing, and Understanding your Clients with Hillary Weiss
August 13, 2019 07:00 - 47 minutes - 43.7 MBToday’s co-host is Hillary Weiss. Hillary is a concept development consultant, speaker, copywriter, and founder of Statement Piece Studio. Hillary is a fellow New Yorker and she’s always had such a big personality that she felt she was born to be an entrepreneur. She’s passionate about consulting because she loves sitting down with other creative entrepreneurs to help them dig out the exact thing that differentiates them in the market. Hillary has worked in many different mediums,...
605 - Mindset and How Goals Inform Your Pricing with Vito Peleg
August 06, 2019 07:00 - 51 minutes - 47.5 MBPart of his hands-on training as a business owner was figuring out how to sell something people didn’t want to buy. In this episode, we dive into the mindset of pricing and how powerful that can be, not just for yourself but for your client as well. We also talk about the importance of understanding your clients and the value you provide to them. Vito stresses the importance of never assuming that what you’re selling is what your clients ultimately want. He also breaks down how you...
604 - LinkedIn, Pricing Strategies, and Why Video is the Medium of the Future with David Kilkelly
July 30, 2019 13:20 - 47 minutes - 43.8 MBToday’s guest is David Kilkelly. David is the co-founder of BlinkBack, a creative video production studio that specializes in helping clients create marketing campaigns with video. David started his career as a university video instructor, and he’s made his way back to education by helping entrepreneurs create content that amplifies their business and message across the web. It’s not easy to leave behind a consistent salary and venture out on your own. But that’s exactly what David...
603 - Developing Client Relationships, Leveling Up Your Pricing, and Getting Better at Business with Chris Do
July 23, 2019 07:00 - 44 minutes - 40.5 MBToday’s guest is Chris Do. Chris is a teacher, consultant, designer, and entrepreneur. He’s also the founder of Blind, one of the longest running, single-owner design agencies. Chris also founded The Futur, an education platform with more than 500,000 YouTube subscribers. Chris started out in advertising, but eventually found his way to design. With Blind, he’s made a career out of helping clients tell better stories through award-winning design. But Chris would be the first one to...
602 - Generosity, Pay What You Want Pricing, and Lowering the Barrier to Entry with Tom Morkes
July 16, 2019 07:00 - 48 minutes - 44.1 MBToday’s guest is Tom Morkes. Tom is an author, consultant, coach, and publisher. He’s written several books, including The Complete Guide to Pay What You Want Pricing. He’s worked with successful entrepreneurs, launched authors who have landed on the New York Times, Wall Street Journal, and USA Today Best Seller lists, and has done more than a dozen product launches that have generated more than $100,000 in sales in their first 30 days. While Tom started his career in the military,...
601 - Value-based Pricing, Impactful SEO Techniques, and Creating Great Client Relationships with Brendan Hufford
July 09, 2019 07:00 - 54 minutes - 49.7 MBToday’s guest is Brendan Hufford. Brendan is a dad, husband, and entrepreneur, and has spent many years trying different things. With a background in education, he spent a decade as a teacher. On the side, he did product reviews for his website and blogs. Somewhere in there he also started a Brazilian Jiu Jitsu company, called OK! Kimonos, which he later sold. Brendan eventually realized he wasn’t headed in a direction he wanted to go. So he quit his job, sold his businesses, and b...
511 - Overcoming Fear, Saying No With Confidence, and Finding your Ideal Client with Adam Pierno
May 14, 2019 07:00 - 34 minutes - 31.7 MBToday’s guest is Adam Pierno. Adam is a speaker, author, and marketing strategist who has built a career out of helping people simplify their approach to marketing. He’s most passionate about connecting people to help them accomplish their goals. Born out of an interest in how people think and make decisions, Adam spends a lot of time thinking about consumer culture and human behavior from both personal and commercial perspectives. Adam began his career as an art director, and the...
510 - SEO, Networking, and Niching Down with Josh Garofalo
April 30, 2019 07:00 - 43 minutes - 40.1 MBToday’s guest is Josh Garofalo. Josh is a SaaS copywriter and the founder of Sway Copy. If you search Google for “SaaS copywriter”, Josh will show up at the top of the list because he’s built a reputation as being the best. He’s worked with companies such as Hubspot, HotJar, and AWeber to get them more leads and sales. Josh focuses on customer research, positioning. and copywriting. For developers and designers and consultants like you and me, he’s a fierce supporter of choosing a ...
509 - How To Use Marketing Funnels, Discovery Calls and Automations to Get More Sales with Mike Killen
April 23, 2019 06:00 - 43 minutes - 39.5 MBToday’s guest is Mike Killen. Mike helps marketers and service-based businesses build marketing funnels and get better at sales. Mike has also written a book called From Single to Scale. Mike has been in the trenches, successfully building systems and automations and knows what he’s talking about. He’s super passionate about helping people create better funnels and drive more sales. In this episode, we dive into what a sales funnel is and why it has a bad rap. We also talk about w...
508 - Self-Promotion, Social Media, and Content Marketing with Ilise Benun
April 16, 2019 07:00 - 37 minutes - 34.4 MBToday’s guest is Ilise Benun. Ilise is the founder of Marketing Mentor, an agency that helps creative solopreneurs, consultants and owners of small creative businesses find the right clients and avoid the feast or famine cycle. Ilise started her career in New York, helping people in her network become more organized. She quickly found that disorganization was major part of what kept people from marketing and self-promotion, and she saw an opportunity. Ilise has written seven books,...
507 - Niching Down, Podcasting, and Shaping your Career with Matt Johnson
April 09, 2019 06:00 - 43 minutes - 40 MBToday’s guest is Matt Johnson. Matt is founder of Pursuing Results, a zero-hassle podcast system to break into new markets, build strategic relationships, and create authority. Matt started out in the real estate space and found a great deal of success owning and dominating a specific niche market through podcasting. As a result, he built an agency to help other businesses own and dominate their niche through similar methods. His agency started as a loose group of freelancers. But...