Link in with Louise
325 episodes - English - Latest episode: about 1 month ago - ★★★★★ - 33 ratingsAre you ready to level up your LinkedIn? Join Louise Brogan for this weekly podcast where she shares her best advice and tips for using LinkedIn to make more profit in your business. As the serious social media network, LinkedIn can help you to build a valuable network of contacts, clients and customers. From LinkedIn profile tips, content creation, using InMail to articles, Company Pages and more. Join Louise for the Linking in with Louise Podcast and find out how you can level up your LinkedIn.
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Episodes
What is the difference between Connect and Follow on LinkedIn
May 05, 2021 10:36 - 14 minutes - 13.7 MBHave you seen some LinkedIn accounts with follow instead of connect on their Introductory card? What does this mean and which should you have on your profile? How to Connect with someone on LinkedIn The default setting on LinkedIn profiles is to show the ‘Connect’ button. It appears to the right of your profile photo. When you connect with someone on LinkedIn, you are automatically following their content. How to follow someone on LinkedIn When you ‘follow’ someone on LinkedIn, y...
Ep. 170 - What is the difference between Connect and Follow on LinkedIn
May 05, 2021 10:36 - 14 minutes - 13.7 MBHave you seen some LinkedIn accounts with follow instead of connect on their Introductory card? What does this mean and which should you have on your profile? How to Connect with someone on LinkedIn The default setting on LinkedIn profiles is to show the ‘Connect’ button. It appears to the right of your profile photo. When you connect with someone on LinkedIn, you are automatically following their content. How to follow someone on LinkedIn When you ‘follow’ someone on LinkedIn, y...
How to come up with content ideas for LinkedIn
April 28, 2021 09:28 - 15 minutes - 13.8 MBHow do you know what to post on LinkedIn? How can you come up with ideas for content to market your business? Tune into today’s podcast to find out! This is something that a lot of people struggle with, and one of the reasons they hire me to help. This is your business network so try to keep it professional Be strategic – remember you want to win business on LinkedIn Keep yourself on a time limit – don’t get distracted and end up spending too long on your LinkedIn Remember the fo...
Ep 169 - How to come up with content ideas for LinkedIn
April 28, 2021 09:28 - 15 minutes - 13.8 MBHow do you know what to post on LinkedIn? How can you come up with ideas for content to market your business? Tune into today’s podcast to find out! This is something that a lot of people struggle with, and one of the reasons they hire me to help. This is your business network so try to keep it professional Be strategic – remember you want to win business on LinkedIn Keep yourself on a time limit – don’t get distracted and end up spending too long on your LinkedIn Remember the fo...
How to amplify your brand with Esther Kiss
April 23, 2021 08:59 - 33 minutes - 30.8 MBIf you’ve ever wondered how you can get directly in front of your target audience to amplify your brand message, then wonder no more. Joining me on this week’s podcast, Esther Kiss explains how she turns her one-of-a-kind publicity strategies into million-dollar sales. Esther is the founder of the US based publicity and marketing agency, Born To Influence. She specialises in helping experts and personal brands get more publicity through appearances on TV, in newspapers, magazines and on som...
Ep. 168 - How to amplify your brand with Esther Kiss
April 23, 2021 08:59 - 33 minutes - 30.8 MBIf you’ve ever wondered how you can get directly in front of your target audience to amplify your brand message, then wonder no more. Joining me on this week’s podcast, Esther Kiss explains how she turns her one-of-a-kind publicity strategies into million-dollar sales. Esther is the founder of the US based publicity and marketing agency, Born To Influence. She specialises in helping experts and personal brands get more publicity through appearances on TV, in newspapers, magazines and on som...
How to get support for LinkedIn content creation
April 14, 2021 08:00 - 13 minutes - 12.5 MBHow much content have you shared on LinkedIn recently? Do you struggle with coming up with ideas for posts or how to write those posts? Let me take the pain away! Find out in today's episode why you should think about outsourcing the content creation and take yet another thing OFF YOUR PLATE! I have been working recently with a handful of clients on an ongoing basis. And I have to say, I absolutely love it. What I like more is the impact I can see happening. When people are working cons...
Ep. 167 - How to get support for LinkedIn content creation
April 14, 2021 08:00 - 13 minutes - 12.5 MBHow much content have you shared on LinkedIn recently? Do you struggle with coming up with ideas for posts or how to write those posts? Let me take the pain away! Find out in today's episode why you should think about outsourcing the content creation and take yet another thing OFF YOUR PLATE! I have been working recently with a handful of clients on an ongoing basis. And I have to say, I absolutely love it. What I like more is the impact I can see happening. When people are working cons...
Ep. 166 - Client Success Stories: how Fiona Walsh is getting leads from LinkedIn
April 07, 2021 08:29 - 37 minutes - 34.2 MBFiona Walsh is a PowerPoint specialist based in Cork, Ireland. Fiona signed up for a LinkedIn Profile Review in 2020 after attending a free webinar. Then Fiona joined the course, LinkedIn Learners Lab to further her knowledge of using LinkedIn for business. Now she gets a steady stream of inbound leads each week. Find out about her messaging strategy in this week's podcast. Fiona started her business, Imagine Coaching, in October 2019. As a certified coach, Microsoft master instructor and ...
Client Success Stories: how Fiona Walsh is getting leads from LinkedIn
April 07, 2021 08:29 - 37 minutes - 34.2 MBFiona Walsh is a PowerPoint specialist based in Cork, Ireland. Fiona signed up for a LinkedIn Profile Review in 2020 after attending a free webinar. Then Fiona joined the course, LinkedIn Learners Lab to further her knowledge of using LinkedIn for business. Now she gets a steady stream of inbound leads each week. Find out about her messaging strategy in this week's podcast. Fiona started her business, Imagine Coaching, in October 2019. As a certified coach, Microsoft master instructor and ...
Ep. 165 - Are you afraid of posting on LinkedIn - tips to overcome your fears
March 31, 2021 12:14 - 14 minutes - 13.1 MBWhy are some people afraid of posting on LinkedIn? This is something that I hear time and time again from people. Whether it is my clients who hire me to work with them - to help them understand how they can use LinkedIn as a vehicle to raise their profile, raise their visibility online, and win business as a result. Maybe they want to get speaking engagements, maybe they want to host corporate workshops, maybe they want to work one to one with people. There are different reaso...
Are you afraid of posting on LinkedIn - tips to overcome your fears
March 31, 2021 12:14 - 14 minutes - 13.1 MBWhy are some people afraid of posting on LinkedIn? This is something that I hear time and time again from people. Whether it is my clients who hire me to work with them - to help them understand how they can use LinkedIn as a vehicle to raise their profile, raise their visibility online, and win business as a result. Maybe they want to get speaking engagements, maybe they want to host corporate workshops, maybe they want to work one to one with people. There are different reaso...
Ep. 164 - Should You Court Controversy On LinkedIn
March 24, 2021 09:51 - 24 minutes - 22.3 MBI recently ran a poll on LinkedIn to see if my audience had heard of (or were using) LinkedIn Pods. Along with 'grenade posts', today we dive into what I suggest NOT to do on LinkedIn. LinkedIn is your business and professional network. Yes, it's true, people do buy from people - but LinkedIn themselves have asked people not to share content such as dogs in costumes - it is the platform where people go for business. So here are two things I suggest you avoid - Being part of a LinkedIn...
Should You Court Controversy On LinkedIn
March 24, 2021 09:51 - 24 minutes - 22.3 MBI recently ran a poll on LinkedIn to see if my audience had heard of (or were using) LinkedIn Pods. Along with 'grenade posts', today we dive into what I suggest NOT to do on LinkedIn. LinkedIn is your business and professional network. Yes, it's true, people do buy from people - but LinkedIn themselves have asked people not to share content such as dogs in costumes - it is the platform where people go for business. So here are two things I suggest you avoid - Being part of a LinkedIn...
Ep. 163 - 7 ways to get leads on LinkedIn
March 17, 2021 10:27 - 20 minutes - 18.8 MBAre you generating leads from your LinkedIn activity? How much time do you need to spend on LinkedIn to start bringing consistent inbound leads for your business LinkedIn is seen as the professional social media networking site. According to a State of B2B Marketing Report from Wpromote, 89% of B2B marketers use LinkedIn for lead generation, and 62% say it generates them leads, over two times more than the next-highest social channel. But HOW do you use LinkedIn for lead gen? Let’s l...
7 ways to get leads on LinkedIn
March 17, 2021 10:27 - 20 minutes - 18.8 MBAre you generating leads from your LinkedIn activity? How much time do you need to spend on LinkedIn to start bringing consistent inbound leads for your business LinkedIn is seen as the professional social media networking site. According to a State of B2B Marketing Report from Wpromote, 89% of B2B marketers use LinkedIn for lead generation, and 62% say it generates them leads, over two times more than the next-highest social channel. But HOW do you use LinkedIn for lead gen? Let’s l...
Ep. 162 - How LinkedIn Differs When You Leave Corporate
March 10, 2021 11:56 - 36 minutes - 33.5 MBMichelle Kaplan is the Corporate Poet. We discuss using LinkedIn when you transition from working in corporate for 30 years to starting your entrepreneurial journey. Michelle shares how she uses poetry in her coaching and workshops, and we discuss how I have worked with her to switch up her LinkedIn activity and raise her profile on this platform. For full transcript of this episode, visit www.louisebrogan.com/how-linkedin-differs-when-you-leave-corporate To work with Michelle, rea...
How LinkedIn Differs When You Leave Corporate
March 10, 2021 11:56 - 36 minutes - 33.5 MBMichelle Kaplan is the Corporate Poet. We discuss using LinkedIn when you transition from working in corporate for 30 years to starting your entrepreneurial journey. Michelle shares how she uses poetry in her coaching and workshops, and we discuss how I have worked with her to switch up her LinkedIn activity and raise her profile on this platform. For full transcript of this episode, visit www.louisebrogan.com/how-linkedin-differs-when-you-leave-corporate To work with Michelle, rea...
Ep. 161 - How to use LinkedIn Groups
March 03, 2021 16:30 - 23 minutes - 21.2 MBAre you using LinkedIn groups? How do you find one that is 'good'? So many people are moving away from Facebook, is this the time to start your own LinkedIn Group? Today we dive into why you should consider LinkedIn groups, how to set one up, LinkedIn group chats and of course, what could be done to improve this feature. >>Podcast Player << To get help with your LinkedIn presence, why not book a strategy session today... Visit Work With Me to find out more. DIY support LinkedIn VIP ...
Whats Up with LinkedIn Groups?
March 03, 2021 16:30 - 23 minutes - 21.2 MBAre you using LinkedIn groups? How do you find one that is 'good'? So many people are moving away from Facebook, is this the time to start your own LinkedIn Group? Today we dive into why you should consider LinkedIn groups, how to set one up, LinkedIn group chats and of course, what could be done to improve this feature. >>Podcast Player << To get help with your LinkedIn presence, why not book a strategy session today... Visit Work With Me to find out more. DIY support LinkedIn VIP ...
Ep. 160 - 5 ways to connect with a message on LinkedIn
February 24, 2021 15:19 - 23 minutes - 21.7 MBHave you ever had the following happen? Someone sends you a connection request on LinkedIn with no message and you have no idea who they are, or why they want to connect with you. Someone connects with you on LinkedIn and as soon as you accept their connection request, they send you a sales message. Or an automated message. Don’t miss the opportunity to start a conversation When you connect with someone on LinkedIn without a message, you are missing a huge opportunity. LinkedIn is ...
5 ways to connect with a message on LinkedIn
February 24, 2021 15:19 - 23 minutes - 21.7 MBHave you ever had the following happen? Someone sends you a connection request on LinkedIn with no message and you have no idea who they are, or why they want to connect with you. Someone connects with you on LinkedIn and as soon as you accept their connection request, they send you a sales message. Or an automated message. Don’t miss the opportunity to start a conversation When you connect with someone on LinkedIn without a message, you are missing a huge opportunity. LinkedIn is ...
A Transatlantic LinkedIn Conversation with Angela Pitter
February 17, 2021 02:19 - 36 minutes - 33.4 MBAngela Pitter from Boston is the owner of Live Wire Collaborative. As a digital marketing strategist and advisor Angela works with small to mid sized businesses to help them unleash the power of social media. She aims to help them to connect, collaborate and convert their target communities on whichever social media platform is best for them. Angela says when she is working with a client, she always think of think of it as a partnership. collaborating, rolling your sleeves up, and wor...
Ep 159 - LinkedIn Conversation with Angela Pitter
February 17, 2021 02:19 - 36 minutes - 33.4 MBAngela Pitter from Boston is the owner of Live Wire Collaborative. As a digital marketing strategist and advisor Angela works with small to mid sized businesses to help them unleash the power of social media. She aims to help them to connect, collaborate and convert their target communities on whichever social media platform is best for them. Angela says when she is working with a client, she always think of think of it as a partnership. collaborating, rolling your sleeves up, and wor...
When did you last update your LinkedIn Profile?
February 10, 2021 14:38 - 15 minutes - 14.2 MBBe honest... When did you last even look at your LinkedIn profile? Do you still have skills on there from the job you did ten years ago? Have you updated your headline in the last year? How do you know what bits to update and what to leave alone? Are you leaving money on the table because your ideal client skims through your profile, decides you are not for them, and moves on to someone else? It is time to update your LinkedIn profile - from the headshot and headline, to the ...
Ep 158 - When did you last update your LinkedIn Profile?
February 10, 2021 14:38 - 15 minutes - 14.2 MBBe honest... When did you last even look at your LinkedIn profile? Do you still have skills on there from the job you did ten years ago? Have you updated your headline in the last year? How do you know what bits to update and what to leave alone? Are you leaving money on the table because your ideal client skims through your profile, decides you are not for them, and moves on to someone else? It is time to update your LinkedIn profile - from the headshot and headline, to the ...
Should You Hire a LinkedIn Coach
February 03, 2021 01:47 - 19 minutes - 17.8 MBHow do you know if you are ready to invest in a coach or consultant for LinkedIn? When you are struggling with what to say, how to use LinkedIn and need some accountability and support, maybe it is time to think about hiring a coach. Six benefits to hiring a coach or consultant to help you with your LinkedIn this month? It is hard trying to figure stuff out on your own You save time by bringing in someone who already knows how to use the platform It is much easier having someone help...
Ep. 157 - Should You Hire a LinkedIn Coach
February 03, 2021 01:47 - 19 minutes - 17.8 MBHow do you know if you are ready to invest in a coach or consultant for LinkedIn? When you are struggling with what to say, how to use LinkedIn and need some accountability and support, maybe it is time to think about hiring a coach. Six benefits to hiring a coach or consultant to help you with your LinkedIn this month? It is hard trying to figure stuff out on your own You save time by bringing in someone who already knows how to use the platform It is much easier having someone help...
5 ways to build authority on LinkedIn
January 27, 2021 18:10 - 26 minutes - 23.9 MBWhen someone is looking for a coach or consultant to help them with a particular issue, they tend to go with someone they trust. In online business, you will hear people talk about ‘know, like and trust’ factor. How do you become known? And more importantly, how can you build up the trust that leads to someone investing in your products or services? In today's podcast, I talk about five steps to help you build your authority online. 1. Specialise What is your area of expert...
Ep. 156 - 5 ways to build authority on LinkedIn
January 27, 2021 18:10 - 26 minutes - 23.9 MBWhen someone is looking for a coach or consultant to help them with a particular issue, they tend to go with someone they trust. In online business, you will hear people talk about ‘know, like and trust’ factor. How do you become known? And more importantly, how can you build up the trust that leads to someone investing in your products or services? In today's podcast, I talk about five steps to help you build your authority online. 1. Specialise What is your area of expert...
How corporates can leverage LinkedIn, with Keith Lewis
January 20, 2021 18:10 - 30 minutes - 28 MBShould employees in larger organisations use LinkedIn? What happens in terms of compliance, and especially in fields like insurance, which are thoroughly regulated? This week on the podcast, I interview one of my LinkedIn connections, Keith Lewis. Keith is the Social Media Manager and Employee Advocacy Lead at Zurich UK, a world-renowned company operating in the field of insurance. In his role, Keith educates and enables Zurich employees not only to better understand the world of social me...
Ep. 155 - How corporates can leverage LinkedIn, with Keith Lewis
January 20, 2021 18:10 - 30 minutes - 28 MBShould employees in larger organisations use LinkedIn? What happens in terms of compliance, and especially in fields like insurance, which are thoroughly regulated? Keith is the Social Media Manager and Employee Advocacy Lead at Zurich UK, a world-renowned company operating in the field of insurance. In his role, Keith educates and enables Zurich employees not only to better understand the world of social media but also to actively participate and share content. You will learn… Abou...
Top new features on LinkedIn in 2020
December 16, 2020 14:24 - 29 minutes - 26.6 MBIn 2020, LinkedIn released a LOT of new features – here are some of the top ones: 1. Add a Featured Section Adding a new ‘Featured’ section to your LinkedIn profile – this section is where you can share your featured highlights including Posts, Articles, Links to external online content and upload photos or documents. How to use the LinkedIn Featured section in your personal profile. 2. Add a Poll Adding a new Polls option to your text posts – one of my favourite new features!...
Ep. 154 - Top new features on LinkedIn in 2020
December 16, 2020 14:24 - 29 minutes - 26.6 MBIn 2020, LinkedIn released a LOT of new features – here are some of the top ones: 1. Add a Featured Section Adding a new ‘Featured’ section to your LinkedIn profile – this section is where you can share your featured highlights including Posts, Articles, Links to external online content and upload photos or documents. How to use the LinkedIn Featured section in your personal profile. 2. Add a Poll Adding a new Polls option to your text posts – one of my favourite new features!...
How to use LinkedIn for thought leadership, with Rhonda Peterson
December 09, 2020 12:49 - 26 minutes - 23.9 MBHow can you use LinkedIn to build thought leadership, even if you work in a highly-regulated industry? This week on the podcast, I interview my good friend Rhonda Peterson. Rhonda is a Coach for financial professionals, a speaker, and a workshop facilitator. Rhonda guides financial services executives, entrepreneurs, and emerging leaders to lean into their strengths and energy to increase their ROI, both professionally and personally. As more people within financial services using Link...
Ep 153 How to use LinkedIn for thought leadership, with Rhonda Peterson
December 09, 2020 12:49 - 26 minutes - 23.9 MBHow can you use LinkedIn to build thought leadership, even if you work in a highly-regulated industry? This week on the podcast, I interview my good friend Rhonda Peterson. Rhonda is a Coach for financial professionals, a speaker, and a workshop facilitator. Rhonda guides financial services executives, entrepreneurs, and emerging leaders to lean into their strengths and energy to increase their ROI, both professionally and personally. As more people within financial services using Link...
Episode 152: Why is marketing challenging for lawyers? With Christopher Melcher
December 02, 2020 09:43 - 35 minutes - 32.2 MBChristopher Melcher is a family attorney in Los Angeles, California. We met when I worked with Chris during the summer of 2020 as he wanted to learn how best to use LinkedIn. Chris's clients include business owners, celebrities, and trust beneficiaries across California who are going through complex divorces. We talk about how Chris uses LinkedIn, not to find clients, but to connect with and build relationships with fellow attorneys. We discussed some of the challenges the lawyers face wh...
Why is marketing challenging for lawyers? With Christopher Melcher
December 02, 2020 09:43 - 35 minutes - 32.2 MBChristopher Melcher is a family attorney in Los Angeles, California. We met when I worked with Chris during the summer of 2020 as he wanted to learn how best to use LinkedIn. Chris's clients include business owners, celebrities, and trust beneficiaries across California who are going through complex divorces. We talk about how Chris uses LinkedIn, not to find clients, but to connect with and build relationships with fellow attorneys. We discussed some of the challenges the lawyers face wh...
Episode 151: Best Performing Content on LinkedIn (for me) in 2020
December 02, 2020 06:00 - 18 minutes - 17.2 MBI love statistics and analytics in social media - how do you know what's working if you don't go back and find out what engaged your audience? In this week's podcast, I take a run back through the best and most engaging posts I shared on LinkedIn this year. No surprise to me (but possibly to you!) that all the top ten were txt only posts - a mixture of LinkedIn polls and pure text posts. Find out more about polls and other new features released by LinkedIn this year here Reach out i...
How much did my LinkedIn profile grow in 2020 (and other stats)
December 02, 2020 06:00 - 18 minutes - 17.2 MBI love statistics and analytics in social media - how do you know what's working if you don't go back and find out what engaged your audience? In this week's podcast, I take a run back through the best and most engaging posts I shared on LinkedIn this year. No surprise to me (but possibly to you!) that all the top ten were txt only posts - a mixture of LinkedIn polls and pure text posts. Find out more about polls and other new features released by LinkedIn this year here Reach out i...
Best Performing Content on LinkedIn (for me) in 2020
December 02, 2020 06:00 - 18 minutes - 17.2 MBI love statistics and analytics in social media - how do you know what's working if you don't go back and find out what engaged your audience? In this week's podcast, I take a run back through the best and most engaging posts I shared on LinkedIn this year. No surprise to me (but possibly to you!) that all the top ten were txt only posts - a mixture of LinkedIn polls and pure text posts. Find out more about polls and other new features released by LinkedIn this year here Reach out i...
Episode 150: Linkedin - Have you got the basics right?
November 25, 2020 11:19 - 21 minutes - 19.9 MBAre you getting business through LinkedIn? Do you enjoy using LinkedIn as a marketing tool? IF you answer either of this with anything other than YES, then here are a few tips for you. 5 ways to get your basics right for LinkedIn Is your network on LinkedIn? When you are using social media to build your business, the biggest tip I can give you is to choose ONE platform. Decide where your ideal client spends most time, and start building your profile on that platform. Facebook is ...
Linkedin - Have you got the basics right?
November 25, 2020 11:19 - 21 minutes - 19.9 MBAre you getting business through LinkedIn? Do you enjoy using LinkedIn as a marketing tool? IF you answer either of this with anything other than YES, then here are a few tips for you. 5 ways to get your basics right for LinkedIn Is your network on LinkedIn? When you are using social media to build your business, the biggest tip I can give you is to choose ONE platform. Decide where your ideal client spends most time, and start building your profile on that platform. Facebook is ...
Episode 149: 5 things to do every day on LinkedIn
November 17, 2020 15:40 - 20 minutes - 18.4 MBHow long should you spend on LinkedIn every day in order to grow your network? Should you post on your profile daily? Is engaging with other people's content helpful? These are some of the questions I answer in today's solo episode of the podcast, where I remind you that while only 1% of LinkedIn users are active on the platform, 40% of users check in every single day. This tells you that by showing up daily, you have plenty of opportunities to build your profile and your network and to gr...
5 things to do every day on LinkedIn
November 17, 2020 15:40 - 20 minutes - 18.4 MBHow long should you spend on LinkedIn every day in order to grow your network? Should you post on your profile daily? Is engaging with other people's content helpful? These are some of the questions I answer in today's solo episode of the podcast, where I remind you that while only 1% of LinkedIn users are active on the platform, 40% of users check in every single day. This tells you that by showing up daily, you have plenty of opportunities to build your profile and your network and to gr...
Episode 148: Why You Should Have a LinkedIn Company Page
November 11, 2020 19:48 - 26 minutes - 23.9 MBWhat are LinkedIn Company Pages and should you use them? LinkedIn Company Pages are a way for organisations to showcase their business, connect employees, promote products and services and share news and updates about the organisation/company. There are 30 million businesses on LinkedIn. LinkedIn Company Pages were launched in 2018. If you are a business – solo or global, you should have a Company Page on LinkedIn. Let’s find out why. Work with me If you are enjoying the podcast, p...
Why You Should Have a LinkedIn Company Page
November 11, 2020 19:48 - 26 minutes - 23.9 MBWhat are LinkedIn Company Pages and should you use them? LinkedIn Company Pages are a way for organisations to showcase their business, connect employees, promote products and services and share news and updates about the organisation/company. There are 30 million businesses on LinkedIn. LinkedIn Company Pages were launched in 2018. If you are a business – solo or global, you should have a Company Page on LinkedIn. Let’s find out why. Join me for my live three-part workshop starting o...
Episode 147: How To Use LinkedIn Stories for Business
November 04, 2020 09:56 - 25 minutes - 23.5 MBToday's solo episode is all about how to use LinkedIn Stories to engage and interact with your network on LinkedIn. Have you noticed something new under your LinkedIn profile yet? LinkedIn has just introduced Stories. And if you're wondering how you can use this new feature to support your business, this episode is for you. This week on the podcast, I share everything you need to know about LinkedIn Stories. As you may know, Stories have been a feature on other social media platforms for...
How To Use LinkedIn Stories for Business
November 04, 2020 09:56 - 25 minutes - 23.5 MBToday's solo episode is all about how to use LinkedIn Stories to engage and interact with your network on LinkedIn. Have you noticed something new under your LinkedIn profile yet? LinkedIn has just introduced Stories. And if you're wondering how you can use this new feature to support your business, this episode is for you. This week on the podcast, I share everything you need to know about LinkedIn Stories. As you may know, Stories have been a feature on other social media platforms for...
Episode 146: On Air Coaching Call with Micaela Zettl - do I have an audience on LinkedIn?
October 28, 2020 08:20 - 50 minutes - 46.3 MBThis week on the podcast, I share a LinkedIn coaching session with Ontario-based physiotherapist Micaela Zettel. You will learn… What to consider when optimising your LinkedIn headline, profile, and Featured Section. Why you should create and share more thought leadership content on LinkedIn in the form of posts, videos, presentations, and articles to establish yourself as an expert in your industry or niche. Why it's important to actively reach out to decision-makers in your industry w...