LinkedIn Ads Show
185 episodes - English - Latest episode: 10 days ago -The LinkedIn Ads Show is your source for news, how-tos, and insights about the LinkedIn Ads platform. Hosted by LinkedIn Ads expert and partner, AJ Wilcox, you'll get up-to-date, actionable advice, as well as occasional interviews with LinkedIn's product that will make you a LinkedIn advertising rockstar.
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Episodes
LinkedIn Ads Discrepancies You Need to Know - EP 88
February 23, 2023 18:07 - 22 minutes - 36.9 MBShow Resources Here were the resources we covered in the episode: Job Title Targeting Nuances Workplace Learning Report In-Demand Skills Civil Rights Day (MLK Day) Ads Analysis Follow AJ on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Did you know that the LinkedIn Ads definition for ...
LinkedIn Video Ads that Result in OPPORTUNITIES - Ep 87
February 09, 2023 16:01 - 40 minutes - 53.3 MBShow Resources Here were the resources we covered in the episode: Follow Andrew Harder on LinkedIn Awesome viral post about LinkedIn document ads from Andrew Another excellent viral post from Andrew about this video strategy Certified Marketing Experts Certification Follow AJ on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to suppo...
LinkedIn Ads for Market Research - Ep 86
February 02, 2023 14:15 - 18 minutes - 32.9 MBShow Resources Here were the resources we covered in the episode: Ep 43 about Gen Z Market Research on LinkedIn Sarah Weise LinkedIn Ep 65 about Microsegmentation Sarah Weise's LinkedIn Learning Course on Market Research Certified Marketing Experts Certification Follow AJ on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support u...
LinkedIn's Audience Network - A Deep Dive with Peter & Lipika - EP 85
January 27, 2023 17:45 - 28 minutes - 41.8 MBShow Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript AJ Wilcox Have you thoroughly tested the LinkedIn Audience Network yet? Some big changes have been made to it recently. And there's a lot to appreciate. Today on the LinkedIn Ads Show, we're divi...
All About Groups Targeting on LinkedIn Ads - EP 84
January 19, 2023 14:46 - 14 minutes - 28.9 MBShow Resources Here were the resources we covered in the episode: LinkedIn Ads Group on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript On LinkedIn Ads, you can target members by specific groups that they're in. By name! I know right? We're talking about targeting LinkedIn groups on this week's epi...
Should You Run Your LinkedIn Ads Over the Holidays? - Ep 83
January 13, 2023 17:47 - 24 minutes - 38 MBShow Resources Here were the resources we covered in the episode: Covid19's Effect on LinkedIn Ads Bidding and Budgeting NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Follower Ads (Red call-out boxes) Follower Ads impressions were decimated on both Thanksgiving and Christmas. Since these are only served on Desktop, it sh...
AdSearch.io is the LinkedIn Ads Library You've Been Waiting For - Ep 82
January 05, 2023 14:32 - 23 minutes - 36.9 MBShow Resources Here were the resources we covered in the episode: AdSearch LinkedIn Ads Library Sander's LinkedIn Profile NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Have you ever wanted a library of all the LinkedIn Ads out there that you could look through for inspiration? We've got just the thi...
Advanced Facebook Ads and TikTok Ads with Jon Loomer - Ep 81
December 15, 2022 17:19 - 54 minutes - 65.1 MBShow Resources Here were the resources we covered in the episode: Jonloomer.com Jon's TikTok Jon's Podcast Jon Loomer on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Today we're diving heavily into Facebook Ads. Have I gone crazy? No, but I have Jon Loomer, and that's 1000 times better...
Should Startups Invest in LinkedIn Ads? - Ep 80
December 08, 2022 15:03 - 14 minutes - 28.5 MBShow Resources Here were the resources we covered in the episode: Low Budget Strategies Episode Offers Episode Who Should and Shouldn't Advertise on LinkedIn Episode NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Should small businesses run LinkedIn Ads? We're digging into why or why not on this we...
The Future of LinkedIn Ads from the LinkedIn B2Believe Live Event - Ep 79
December 01, 2022 14:34 - 25 minutes - 38.8 MBShow Resources Here were the resources we covered in the episode: B2Believe Event NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript LinkedIn's B2Believe event happened last week in San Francisco and shared some groundbreaking stuff for LinkedIn Ads. Just in case you missed it, I'm recapping all the highl...
Frequency Caps on LinkedIn Ads and How to Break Them - Ep 78
November 22, 2022 14:58 - 17 minutes - 31.6 MBShow Resources Here were the resources we covered in the episode: Should you bid CPC or CPM? Episode on saturation NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Today, you're going to learn way more about frequency caps on LinkedIn Ads than you ever thought you wanted to know. We're talking about fr...
LinkedIn Ads Top Plays & Strategies - Ep 77
November 11, 2022 18:45 - 16 minutes - 30.6 MBShow Resources Here were the resources we covered in the episode: How to Analyze Your LinkedIn Ads in Excel How to Evaluate Your LinkedIn Ads AB Tests in Excel NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Get ready for some killer LinkedIn Ads strategies, because we asked the community for their fa...
Have You Heard these LinkedIn Ads Myths? 6 Top Myths Debunked. - Ep 76
November 03, 2022 14:42 - 15 minutes - 29.8 MBShow Resources Here were the resources we covered in the episode: New Audiences Menu Document Ads Media Library Certified LinkedIn Marketing Experts program Reporting on LinkedIn Ads ROI NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Six LinkedIn Ads myths debunked on this week's episode of t...
LinkedIn Ads Imagery: What kinds of creative perform best? - Ep 75
October 27, 2022 14:58 - 19 minutes - 33.3 MBShow Resources Here were the resources we covered in the episode: Calculating ROI on your LinkedIn Ads Post from AJ about square images Revenue.io Ads Examples Optimizely Ads Examples Accenture Ads Examples Nancy Harhut - Speaks a lot about marketing psychology NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at [email protected] with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! ...
The LinkedIn Collective, LI's growth in 2022, and Creativity in B2B with Alex Rynne - Ep 74
October 20, 2022 13:48 - 31 minutes - 44 MBShow Resources Here were the resources we covered in the episode: LinkedIn Collective Introducing the LinkedIn Collective: A New Community for B2B Marketers Growth on LinkedIn isn't slowing down Building an iconic brand Alex Rynne on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript AJ Wilcox 0:00 The LinkedIn Collective, it's a new community that you...
All About Ad Disapprovals and Guidelines for LinkedIn Ads - Ep 73
October 13, 2022 14:25 - 18 minutes - 32.3 MBShow Resources Here were the resources we covered in the episode: Detailed explanation of policies Ad Guidelines Ad Disapprovals Episode 72 - Quality Scores NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Have you ever had your LinkedIn Ads get disapproved for any reason? We're talking about ad guidelines and disapproval process on this week's episode of the Link...
Understanding the LinkedIn Ads auction system so you can get lower costs and better ad performance - Ep 72
September 22, 2022 14:13 - 28 minutes - 41.5 MBShow Resources Here were the resources we covered in the episode: Episode 59 LinkedIn's auction Campaign Quality Scores for Sponsored Content Help Article LI's Privacy Centric Explanations - really interesting to understand LI's direction towards privacy Episode Six NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript I win auctions every day. No, I'm not an eBay ad...
How LinkedIn Advertisers Use Their CRM Data - EP 71
September 08, 2022 15:43 - 34 minutes - 46.8 MBShow Resources Here were the resources we covered in the episode: Lead Gen Form Ads Reporting UTM live builder NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript I think B2B marketing and CRMs go together like chocolate and caramel. Today, we're diving into CRM reporting on this episode of the LinkedIn Ads Show. Welcome to the LinkedIn Ads Show. Here's your host, AJ...
How Are Your LinkedIn Ads Being Affected By The Cookiepocalypse? - Ep 70
September 01, 2022 15:08 - 38 minutes - 49.8 MBShow Resources Here were the resources we covered in the episode: Data about cookies Browser fingerprinting Audience segmentation 1st party vs 3rd party cookies How Apple's ITP treats cookies Server side tracking with Google Ads Website demographics episode Sites the LAN shows up on NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Are you prepared for t...
What Reports Can You Create with LinkedIn Ads? - Ep 69
August 12, 2022 18:49 - 33 minutes - 45.4 MBShow Resources Here were the resources we covered in the episode: Performance chart Demographics Audience segmentation Make optimizations Bidding/Budgeting AB testing NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript What if I told you that I was going to lay out all the different ways that I handled LinkedIn Ads reporting and optimizations in one single episode...
LinkedIn Ads Toolkit: The Best Way to Train a New Advertiser - Ep 68
August 04, 2022 03:54 - 19 minutes - 31.9 MBShow Resources Here were the resources we covered in the episode: Google and Facebook Bidding/Budgeting Lead Gen Forms Testing Strategy NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript So you're hiring a new LinkedIn advertising manager and you want to train them right? We're talking about proper training around LinkedIn Ads on this episode of the LinkedIn Ads Show...
How to Go Viral on LinkedIn - Interview with Mark Williams - Ep 67
July 01, 2022 16:04 - 59 minutes - 68.9 MBShow Resources Here were the resources we covered in the episode: Mark Williams on LinkedIn LinkedInformed Podcast linkedinformed.com NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript AJ Wilcox Going viral on LinkedIn, it's easier than you think. We're talking about viral content on LinkedIn on this week's episode of the LinkedIn Ads Show. Welcome to the LinkedIn A...
Is it Time to Fire Your LinkedIn Ads Agency? - Ep 66
June 24, 2022 13:29 - 17 minutes - 30.6 MBShow Resources Here were the resources we covered in the episode: Episode on average benchmarks to shoot for Episode on boosting posts Episode on segmentation NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Is it time to fire your agency that's managing your LinkedIn Ads? I'm going to walk you through what your agency should be doing on this week's episode of the Li...
Microsegmentation of Your LinkedIn Ads - EP 65
June 09, 2022 13:10 - 20 minutes - 33.5 MBShow Resources Here were the resources we covered in the episode: Ad Scheduling Account Organization NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Micro segmentation of your LinkedIn Ads. Your LinkedIn Rep says it's a bad idea. I say it's great. Let's discuss why this strategy is so divisive. On this week's episode of the LinkedIn Ads Show. Welcome to the LinkedIn...
LinkedIn Ads Efficiency vs Volume - Can You Have Both? | The LinkedIn Ads Show - Ep 64
June 02, 2022 15:54 - 14 minutes - 27.5 MBShow Resources Here were the resources we covered in the episode: Cost Cap Bidding Targeting Strategies Key to Efficient Scale NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript With LinkedIn Ads, you can either increase efficiency or volume. But wait, can you have both? Here's a strategy you'll need to know about on this week's episode of the LinkedIn Ads Show. Wel...
Analyzing LinkedIn Ads Performance by Day and Hour - Ep 63
May 19, 2022 13:04 - 13 minutes - 26.7 MBShow Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript On this episode of the LinkedIn Ads Show, we're talking about the biggest oversight that LinkedIn made on their ad platform, the feature that is constantly requested. Welcome to the LinkedIn Ads Show. Here's your host, AJ Wilcox. Hey there LinkedIn ads fan...
LinkedIn Sponsored Messaging Ads Demystified - Ep 62
May 12, 2022 13:15 - 24 minutes - 36.9 MBShow Resources Here were the resources we covered in the episode: Announcement about the left-hand navigation being reverted Offers Epsiode NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript LinkedIn Sponsored Messaging, Message Ads, Sponsored InMail, Conversation Ads. These are the ad formats on LinkedIn that are most confusing, and also intriguing to advertisers. I'm a...
LinkedIn Ads Tool Spotlight: Supermetrics -Ep 61
May 05, 2022 04:49 - 44 minutes - 55 MBShow Resources Here were the resources we covered in the episode: Data Studio dashboard that Anna Shutko and AJ created together @AnnaShutko on twitter Marketing Analytics Show LinkedIN: Send DM and posting NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Have you heard of Supermetrics? If you're a LinkedIn advertiser, it's your new best friend. We're covering the ca...
LinkedIn Ads Only Recognizes What Percentage of Job Titles?
April 26, 2022 16:15 - 17 minutes - 30 MBShow Resources Here were the resources we covered in the episode: Analysis of Job Titles vs Functions Systematic Approach to LinkedIn Targeting Targeting Deep Dive NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript LinkedIn only understands 55% of job titles. Wait, what? Really? What does that even mean? Well, we're dissecting how Job Title works on LinkedIn ads today ...
LinkedIn Ads Only Recognizes What Percentage of Job Titles? - EP 60
April 26, 2022 16:15 - 17 minutes - 30 MBShow Resources Here were the resources we covered in the episode: Analysis of Job Titles vs Functions Systematic Approach to LinkedIn Targeting Targeting Deep Dive NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript LinkedIn only understands 55% of job titles. Wait, what? Really? What does that even mean? Well, we're dissecting how Job Title works on LinkedIn ads today ...
LinkedIn Ads CTRs and Why They Matter - Ep 59
April 21, 2022 12:02 - 21 minutes - 33.3 MBShow Resources Here were the resources we covered in the episode: Ad Saturation Benchmarking your LinkedIn Ads performance How the LinkedIn Ad Auction works Performance Chart NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Click through rates on your LinkedIn Ads don't matter at all, and you shouldn't pay attention to them. Well, I've heard this argument and I to...
LinkedIn Ads Retargeting and Nurturing Strategies - Ep 58
April 07, 2022 13:29 - 39 minutes - 50 MBShow Resources Here were the resources we covered in the episode: Brenda Meller's post detailing all the new industries Oribi Aquisition Company Engagement Report New Pages Updates NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript LinkedIn Ads has a lot of options for retargeting and nurturing your prospects. What's worth using and what isn't. We'll talk about a...
LinkedIn Ads testing and strategy pivots - Ep 57
April 01, 2022 11:22 - 41 minutes - 50.9 MBShow Resources Here were the resources we covered in the episode: Chris Dayley AJ Wilcox Investopedia LIs advice for optimization NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript AJ Wilcox You're running and testing your LinkedIn Ads. But how do you know when your test is complete? When something isn't working? How do you know when it's time to pivot? We're cov...
LinkedIn Ads for Account Based Marketing - Ep 56
March 16, 2022 20:06 - 37 minutes - 47.5 MBShow Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Account Based Marketing with LinkedIn ads. Exactly what to do for the best results. Coming right up on this week's episode of the LinkedIn Ads Show. Welcome to the LinkedIn Ads Show. Here's your host, AJ Wilcox. Hey there LinkedIn Ads fanatics. So Account ...
LinkedIn Ads Budgeting and Prediction - Tools Spotlight - Ep 55
March 10, 2022 00:38 - 49 minutes - 58.3 MBHere were the resources we covered in the episode: Email the guest: [email protected] Coupon Code on Shape.io: B2 NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript AJ Wilcox Managing budgets on LinkedIn Ads is so hard. Help! Well, not when you're using one specific tool. Stay tuned to hear all about it on this episode of the LinkedIn Ads Show. Welcome to the LinkedIn Ads Sh...
LinkedIn Ads Free Analytics and Demographics - EP 54
March 03, 2022 14:05 - 23 minutes - 34.4 MBShow Resources Here were the resources we covered in the episode: Example image of LinkedIn's new navigation in Campaign Manager NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Did you know that LinkedIn has an analytics tool that you can get professional insights about your website visitors, and you don't have to spend a dime on LinkedIn Ads? It's all about that and mor...
LinkedIn Ads Top Challenges from the Community - Ep 53
February 18, 2022 13:39 - 36 minutes - 45.9 MBHere were the resources we covered in the episode: Episode 51: Boosted Posts Episode 7: Account Organization Episode 36: AB Testing Strategy Episode 17: Leadgen Forms Episode 20: Audience Sizes NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript What are the top challenges that LinkedIn advertisers face? How do you get around them? Well, we're tackling them directly...
LinkedIn Ads and Analyzing Performance Over Time - Ep 52
February 10, 2022 15:37 - 17 minutes - 27.9 MBShow Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript You've seen that button hiding off to the right in campaign manager called performance chart. What does it do? And why do I love it so dang much? Welcome to the LinkedIn Ads Show. Welcome to the LinkedIn Ads Show. Here's your host, AJ Wilcox. Hey there LinkedI...
LinkedIn Ads Boosted Posts vs Dark Posts - Which Should You Use and When? - Ep 51
January 11, 2022 05:26 - 14 minutes - 25.5 MBShow Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript On LinkedIn, what's a boosted post? And how is it different from a standard LinkedIn ad? What is direct sponsored content? When should you use them? We're going to discuss all of this in this episode of the LinkedIn Ads Show. Welcome to the LinkedIn Ads Show...
Troubleshooting Your LinkedIn Ads Performance - Ep 50
October 20, 2021 19:59 - 38 minutes - 34.8 MBHere were the resources we covered in the episode: Benchmark Episode Slide of benchmarks and hurdles NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript One of the most important skills that you can learn as you're managing LinkedIn Ads campaigns. That's right. We're talking about troubleshooting your ad performance. Let's do it. Welcome to the LinkedIn Ads Show. Here's y...
LinkedIn Ads Matched Audiences are the Greatest Feature - Ep 49
October 13, 2021 18:10 - 26 minutes - 36.2 MBShow Resources Here were the resources we covered in the episode: Article on LinkedIn Audience Network Measurement Error LinkedIn Ads Support Group NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript Matched audiences aren't new in social advertising. But LinkedIn gave us something special that no other platform has. What is it you ask? Listen, find out. Welcome to the L...
LinkedIn Ads Hacks from the Community - Ep 48
September 24, 2021 17:10 - 25 minutes - 35.3 MBShow Resources Here were the resources we covered in the episode: Video Example of Green Headlines, reported by Mark Gustafson Georgiana Dumitru's Case Study NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript You love LinkedIn Ads hacks, I love LinkedIn Ads hacks. Heck, everyone loves LinkedIn Ads hacks. Buckle up. Welcome to the LinkedIn Ads Show. Here's your host, A...
How Sales Has Changed Since Covid with Sean Callahan - Ep 47
July 09, 2021 16:32 - 40 minutes - 48.3 MBShow Resources Here were the resources we covered in the episode: Here were the resources we covered in the episode: Global State of Sales Report 2021 Sean Callahan LinkedIn Learning course about LinkedIn Ads by AJ Wilcox NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Certifications Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript: AJ Wilcox LinkedIn released the state of sales in 2021 report, and I can ...
LinkedIn Organic, Ads, and Sales Navigator - Oh my! - Ep 46
May 26, 2021 15:00 - 42 minutes - 50.5 MBShow Resources Here were the resources we covered in the episode: Phil Gerbyshak on LinkedIn Free 60-day trial of Sales Navigator LinkedIn Sales Navigator Course with Phil Grab time with Phil to chat LinkedIn Ads Effect of iOS14 on LinkedIn Ads Amazing podcast episode from Phil Graham - Next Level FB Ads Podcast Metadata benchmarks report LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas ...
LinkedIn's Product Pages and What it Means for Marketers - Featuring Ryan Macinnis - Ep 45
February 23, 2021 14:00 - 31 minutes - 39.6 MBShow Resources Here were the resources we covered in the episode: https://www.linkedin.com/in/ryankmacinnis/ [email protected] twitter.com/rkmac LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript: LinkedIn product pages just launched. And we've got some great news about what it means for marketers coming right up on the LinkedIn Ads Show. ...
How to Create High-Performing LinkedIn Ads - Ep 44
January 26, 2021 10:00 - 26 minutes - 35.3 MBCongratulations to the LinkedIn Ads Show contest winners! It's fortunate that this week's episode is all about creating the perfect ad, when we also get to reveal the 3 winning ads in our performance contest! We had so many incredible submissions, showing us examples on how to be rockstar marketers on LinkedIn. Here were the winners (in no particular order because they're all rockstars) along with their high-performing ads and landing pages: Winner #1: Highest CTR and Lowest CPC Zo...
Ep 43 - Gen Z's Usage of LinkedIn: Original Research
November 24, 2020 23:17 - 43 minutes - 50.4 MBShow Resources Enter the Contest! bit.ly/linkedinadscontest LinkedIn fixing false metrics Writeup of the GenZ research Free chapter of Instabrain: bixaresearch.com/freechapter LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript: Generation Z is coming into the workforce in droves. How are they using LinkedIn? And how will you market to them? Stay t...
Gen Z's Usage of LinkedIn: Original Research - Ep 43
November 24, 2020 23:17 - 43 minutes - 50.4 MBShow Resources Enter the Contest! bit.ly/linkedinadscontest LinkedIn fixing false metrics Writeup of the GenZ research Free chapter of Instabrain: bixaresearch.com/freechapter LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas for what you'd like AJ to cover. Show Transcript: Generation Z is coming into the workforce in droves. How are they using LinkedIn? And how will you market to them? Stay t...
How to Get Started with LinkedIn Ads Right - Ep 42
November 17, 2020 10:00 - 25 minutes - 34.3 MBShow Resources Enter the Contest! bit.ly/linkedinadscontest Download the B2Linked Onboarding Checklist: https://b2linked.com/checklist New Company Page: https://www.linkedin.com/company/setup/new/ Episode 02 - Targeting Strategies Episode 10 - Offers that Convert Episode 17 - Lead Gen Form Ads Episode 38 - LinkedIn Insight Tag LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas for what you'd li...
Ep 42 - How to Get Started with LinkedIn Ads Right
November 17, 2020 10:00 - 25 minutes - 34.3 MBShow Resources Enter the Contest! bit.ly/linkedinadscontest Download the B2Linked Onboarding Checklist: https://b2linked.com/checklist New Company Page: https://www.linkedin.com/company/setup/new/ Episode 02 - Targeting Strategies Episode 10 - Offers that Convert Episode 17 - Lead Gen Form Ads Episode 38 - LinkedIn Insight Tag LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at [email protected] with ideas for what you'd li...