LUYC 099: How Josh Doody Uses Online Courses to Augment His Book

What’s up, everybody! In this episode, I’m joined by Josh Doody, author and founder of Fearless Salary Negotiation. After successfully negotiating his own salary, Josh wrote a #1 bestselling book to help others learn his process. Soon after, he added video courses to help his students better implement the strategies. In this episode, Josh shares how he turned his book into an online course, why he still coaches clients, and what he's learned along the way.

Having a visual component helps people to see in action the things written in my book

Episode Quotes

"I knew that I could learn a lot of valuable skills if I started learning how business actually works."

"All I had to do was ask and they just gave me money for this job."

"Creating the online course was a way to augment the book, but also to teach people who kind of think like me."

"I definitely did design the book so that it's not necessarily meant to be completed."

"I do this because I like helping people and it’s the best way to make a good living without having to go to a day job."

Listen to Learn

01:17 Getting to know Josh Doody, Rapid 5 Questions

05:45 Josh's career and business journey

10:04 Overview of Josh's book (Fearless Salary Negotiation)

14:55 Augmenting the book with online courses

17:14 How Josh started the coaching component

21:33 A peek inside the course bundles

25:08 Creating actionable worksheets and templates

30:05 Gathering learners’ feedback and how to make use of it

35:33 Awesome things coming up from Josh, website links

Get the Bonus Episode!

Join us in the bonus segment! Josh and I discuss how he packages his courses, why he decided to offer coaching and how to resolve small pains in your business. Grab it here: https://get.zencourses.co/extra