Kniep'n It Real Podcast artwork

Kniep'n It Real Podcast

57 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 8 ratings

The Kniep'n It Real podcast was created for the listener discontent with living average. Seth Kniep and his co-host, business partner, and son, Josiah, will challenge your socks off to do more. Make more. Live more. Be more.

$24,000 in debt, Seth doubled a dime into millions. Today his team manages over 100 million of annual revenue on Amazon. Seth is a husband, father, real estate investor, tap dancer, workout addict, vegan, and just a little crazy.

Entrepreneurship Business Marketing amazon marketing business ecommerce entrepreneurship make money self improvement amazon fba seth kniep investing
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

Cupcake Trainings Did What! Renae Christine

November 30, 2021 18:44 - 50 minutes - 46.3 MB

In today's Kniep'n it real podcast, Seth Kniep interviews CEO of 7 figure Cupcake Trainings, Renae Christine, who did over $600,000 in a 10 day launch. Today, they talk about how she did it, what her biggest struggles as an entrepreneur have been, and the many business models Renae Christine as tested so that you know which one works.

How to Get 5 Star Reviews on Airbnb Hosting

September 20, 2021 20:52 - 45 minutes - 41.8 MB

Today on the Kniep'n it Real JODcast, Seth Kniep interviews Madison Byron, the real estate manager for Just One Dime. Madison unpacks the seven critical strategies for getting 5 star reviews on your AirBnB. Here is a list of each strategy: 1. Overall quality 2. Accuracy 3. Check-in 4. Cleanliness 5. Communication 6. Location 7. Value

Declaration of Independence: Are You Ready for This?

September 13, 2021 16:28 - 31 minutes - 29.5 MB

You were meant to live free. In today's Kniep'n it real JODcast, Seth walks through the Declaration of Independence as a basis for unraveling the core principles of freedom every human has a right to. What drove these 56 signers of a treasonous document? A love for freedom more than their own lives—not just for themselves but for their own children and grandchildren. Seth Kniep uses this as a basis to call every human to live in courage, not afraid to be real with their spouse, kids, busin...

From Immigrant to Millionaire Selling on Amazon FBA

September 06, 2021 16:05 - 47 minutes - 44.7 MB

David Lopez was Seth Kniep's third student. Today he is a multi-millionaire, Amazon FBA seller, leader of Just One Dime Español, and real estate investor. But it was not always this way. He escaped the communism of Cuba, had half his money stolen from him on his way over the border (which he did legally), lived in his broken down car while working at McDonald's, and one day discovered Amazon FBA. After watching this JODcast hosted by Seth Kniep, we hope that you are left with no excuses for ...

How to Write a Business Plan Step By Step in 2021

August 30, 2021 16:46 - 29 minutes - 28.6 MB

If you need help building a business plan, on today's Kniep'n it real JODcast, Seth Kniep breaks it down step by step using the lean canvas model. You do not need an elaborate 50-page tomb of data. In fact, Seth argues that if you cannot get it all onto one page, you are overdoing it and wasting time. The longer your business plan, the more difficult it is to use to guide your business.

How to Be Productive | 8 Productivity Tips

August 25, 2021 17:27 - 22 minutes - 20.9 MB

In today's Kniep'n it Real JODcast, Seth Kniep walks us through 8 steps to getting 90 more minutes of productivity out of your day...without it costing you a second more in time. If you were like many of us, if you could have any superhero gift it would be to not have to sleep. Entrepreneurs are often so driven to do more than time allows that time really has become a priceless asset because every day another 24 hours goes by that we will never get back. In this podcast episodes hosted by ...

How to Become Millionaire Before You Retire

August 23, 2021 19:31 - 23 minutes - 21.8 MB

In this episode of the Kniep'n it real JODcast, Seth Kniep gives you 5 strategic steps for becoming a millionaire before you retire. No, it is not easy. Yes, anyone can achieve this if they are willing to do what it takes and grow along the way. Becoming a millionaire is a dream for many, but a reality for only a small percentage of them. That has less to do with ability and more to do with mindset and knowledge. If you have the knowledge so you know what to do and the mindset, so you know ...

How to Live with Outrageous Courage | Seth Kniep

August 18, 2021 16:34 - 25 minutes - 23.8 MB

Today Seth Kniep gives us 7 steps for living with outrageous courage. It's miserable to live in defeat, despair, and discouragement. In today's JODcast episode, Seth dismantles the notion that one is just a victim of life circumstances and shows you how to overcome!

Working Hard but Not Getting Results | What Next?

August 16, 2021 18:36 - 10 minutes - 10.1 MB

In today's Kniep'n it Real JODcast, Seth Kniep shows you what to do when you are working hard but with no results. The answer may surprise you!

How to Start a Business with Your Spouse & No Money

August 11, 2021 17:43 - 27 minutes - 25.7 MB

Marriage is hard. Building a business is hard. But how on earth do you do both? This has turned into a train wreck for many. Or it can be an adventure like no other with the love of your life. Today on the Kniep'n it real JODcast, Seth and KK Kniep share how they went from $24,000 in debt, foreclosing on a house, and struggling in their marriage, to 13 investment properties, doing almost $10 million in the last 3 months, and new purpose in their marriage as they help hundreds of thousands o...

How to Organize Your Life in 5 Steps

August 09, 2021 16:18 - 29 minutes - 27.6 MB

In today's Kniep'n it real JODcast hosted by Seth Kniep, Seth walks through 5 strategies you can use to get organized. If your life feels like chaos, if you feel like you never have time to do the things and accomplish the goals you have a passion for, this podcast episode can help you organize your life! Seth also introduces a special strategy he calls the Kniep Matrix (a variation off of the Eisenhower Matrix).

How to Prioritize Your Life Goals in 3 Steps

August 06, 2021 17:00 - 36 minutes - 34.8 MB

In today's Kniep'n it real JODcast hosted by Seth Kniep, Seth walks through 3 strategies you can use to prioritize your entire life. It's easy to get so caught up in the day to day that we forget what matters most, and we end up wasting our life on things that don't matter. This does not have to be you! There is no reason you can't fulfill your goals.

Is This the End of Amazon FBA?

August 03, 2021 16:59 - 57 minutes - 54.3 MB

I can’t believe AMAZON said this! No more Amazon FBA?! Amazon said they would stop third-party sellers from selling on their platform if a newly proposed law got passed. So, will Amazon FBA actually end? 😱 On this Kniep’n it real JODcast, we discuss and debate what this news means and the future of FBA.

Short Term Real Estate Investing | Airbnb Business 2021

July 28, 2021 21:00 - 31 minutes - 29.1 MB

Investing in real estate is one of the safest, most effective, and time-proven long term investment strategies. But the biggest obstacle for many is simple: I don't have enough money to get started. Today, on the Kniep'n it real JODcast, Seth Kniep, owner of 12 investment properties inside and outside the United States, will show you four strategies on how to invest in short term rentals with little to no money. He also includes the opportunities and risks of each strategy. With the average...

Tax-Free Wealth w/ Tom Wheelwright CPA (WealthAbility)

July 26, 2021 17:00 - 38 minutes - 35.1 MB

On today's JODcast with Seth Kniep, you are going to learn from the man who reduced Robert Kiyosaki's taxes to zero. Tom Wheelwright explains to Seth Kniep how to grow wealth while paying 0 in taxes. Is this even possible? How on earth could you possibly pay $0 in taxes while growing rich? Well, since taxes are your #1 biggest bill (particularly when you grow wealthy) today Tom Wheelwright, Best-Selling Author of Tax-Free Wealth and advisor to Robert Kiyosaki, will show you how to legally st...

How to Hire the Best People for Your Business | Hiring

July 20, 2021 13:00 - 1 hour - 69.6 MB

If you are hiring, building a team, headhunting, or looking for the very best talent, this is the episode for you. In today's Kniep'n it real JODcast, Seth Kniep shares how he set aside 60 days to find the most important role he ever filled at Just One Dime: President. This process was grueling yet satisfying. Statistics prove that making the wrong hire will cost you 3 times that person's salary because incalculably amounts of time, money, and resources go into training this person and brin...

How to Achieve Your Goals in Life in 7 Steps—Motivation

July 19, 2021 05:00 - 30 minutes - 27.7 MB

If you really want to reach your goals then you have to move to action even when you do NOT feel motivated. Today, Seth Kniep brings the heat in this new JODcast episode, speaking straight up on how to reach your goals and stay motivated. A lot of people think the only time they can work on my goals is when they feel motivated. But that’s not how motivation works. Motivation is not just a feeling. Motivation comes from the word itself: “motive” which means you have desire and incentive to ac...

3 Reasons Why You Have No Amazon FBA Reviews

July 05, 2021 18:32 - 13 minutes - 12.2 MB

If you are selling on Amazon and getting no reviews, you can do a fast diagnosis on your Amazon listing and find out the three most common reasons your Amazon FBA product is getting no reviews. In today's Kniep'n it real JODcast with Seth Kniep, Seth breaks down the most common reasons and what you can do to fix this now.

Amazon PPC Tricks For Ranking #1 (Amazon PPC Strategy)

May 24, 2021 16:25 - 35 minutes - 32.9 MB

If you are obsessed with Amazon FBA but go cross-eyed when you think about Amazon PPC, then this JODcast episode is for you! Owner of Profit Whales and special JODcast guest, Vitalii Khyzhniak shows you how to start a new Amazon FBA PPC campaign on a virgin Amazon FBA listing. Amazon PPC Tricks for Ranking #1 (Amazon PPC Strategy)

How Knowing Your Personality Type Can Improve Your Life

May 12, 2021 15:03 - 41 minutes - 38.2 MB

On today's Kniep'n it real JODcast with Seth Kniep as your host, Seth interviews personality type enthusiast, Atalie Kniep. Atalie is the in-house personality expert on staff at Just One Dime. In today's podcast episode, Atalie will uncover some mind-shifting emotional intelligence bombshells on the role your personality awareness plays in your relationships at work, home, in business, and all of life. At the core of all success is relationship. This is why EQ (emotional quotient) is proven b...

Entrepreneur Advice For Beginners—I Met With the Owner Of 44 Restaurants

May 06, 2021 15:53 - 45 minutes - 42.7 MB

Seth sat down to do coffee with the owner of the oldest restaurant in Italy (it was built in the 1700's) not to mention more than 40 other restaurants. The conversation blew his mind. Here’s what he learned. If you love real estate, business, motivation, and life itself, you are going to really enjoy this entrepreneur advice for beginners JODcast episode with Seth Kniep being interviewed on his experience by Caleb Allen Stratton.

Multifamily Real Estate Investing for Beginners (Syndication)

April 21, 2021 15:12 - 49 minutes - 45.8 MB

Today in the JODcast podcast with Seth Kniep, kniep'n it real, multifamily syndication real estate expert, Whitney Sewell, joins us to teach how multifamily real estate investing for beginners works. You do NOT have to make this your full time job. You CAN do this on the side. If you want to grow your wealth long term, multifamily real estate syndication is fantastic.

How to Create a Product to Sell on Amazon From Scratch

April 19, 2021 16:06 - 39 minutes - 36.5 MB

On today’s Kniep’n it real JODcast, I’m going to show you exactly how to take your product idea and turn it into a money-making reality. If you ever had a product idea for Amazon and you wanted to get it designed, manufactured, and brought to the market, this podcast is for you!

How an MMA Fighter Became a 7 Figure Amazon Seller

April 14, 2021 18:38 - 57 minutes - 53.1 MB

Mixed Martial Arts fighter, supplements Amazon seller and million dollar Amazon seller, Mina Elias joins the JODcast to talk about 1. How he found his Amazon product 2. How he found suppliers for his Amazon product 3. How he launches his product using Amazon PPC advertising This episode of the Kniep'n it real JODcast is packed with tactical Amazon FBA advice you can apply to your Amazon FBA business plus a ton of motivation and life tips to go along with Amazon FBA success stories.

How Amazon FBA Works and How to Make Money From It

April 05, 2021 20:28 - 27 minutes - 25.6 MB

Alex Fedotoff asked Seth Kniep, "How did you build your Amazon business from $0.10 to millions?" In today's Kniep'n it real JODcast, Seth Kniep shares his Amazon seller story and how he did it from day one. If you want to understand how Amazon FBA works and how to make money from it, step-by-step, enjoy this no BS straight up content-packed episode of the JODcast!

What is Amazon FBA? 12 Top New Amazon Seller Questions

March 29, 2021 16:31 - 1 hour - 58.5 MB

Struggling to get Amazon FBA explained? Tune in to this Kniep'n it Real JODcast as guest Amazon Seller, Caleb Allen Stratton, presents his gargantuan list of burning questions to Seth Kniep. What is Amazon FBA and how does it work? How much money do I need for Amazon FBA to successfully launch a product? Where do I go to find new product ideas? What are some of the most cost-effective ways I can differentiate my product? Do I need to have a website or social media for Amazon FBA?

How to Win Against Amazon Fake Reviews Competitors

March 23, 2021 17:36 - 18 minutes - 17 MB

What do you do when your Amazon FBA competitor gets thousands of reviews overnight? How on earth did they pull this off? How are you supposed to compete with this on Amazon FBA? In today's JODcast, Seth Kniep shows you exactly how to respond to competitors who are using black hat tactics to manipulate Amazon fake reviews on their product listings. Seth Kniep not only shows you how to overcome this challenge, but how to build your Amazon business in a way that does not allow this scenario to...

When your Amazon competitor gains 1,000's of reviews in one day.

March 23, 2021 17:36 - 18 minutes - 17 MB

What do you do when your Amazon FBA competitor gets thousands of reviews overnight? How on earth did they pull this off? How are you supposed to compete with this on Amazon FBA? In today's JODcast, Seth Kniep shows you exactly how to respond to competitors who are using black hat tactics to manipulate Amazon fake reviews on their product listings. Seth Kniep not only shows you how to overcome this challenge, but how to build your Amazon business in a way that does not allow this scenario to ...

How to Create Amazon Seller Account & Get Unsuspended

March 19, 2021 17:40 - 1 hour - 57.7 MB

In today's JODcast episode, I show you step-by-step how to create Amazon seller account and what to do if your Amazon account got suspended after registration. Selling on Amazon FBA is not easy. Yet it's the fastest path to passive income if you know how to build it correctly. In this JODcast episode, I show you 1. All the documentation you need to get started 2. Create Amazon account: 7 steps to Amazon seller account setup 3. Amazon account suspended after registration: What to do 4. An...

How to Get Started in Real Estate Investing Podcast

March 19, 2021 17:34 - 35 minutes - 33.2 MB

History proves that investing in real estate is one of the most secure and effective long term plans for wealth growth. And you don't have to be an expert to start investing in real estate! Whether it's a buy and flip model or hold and collect rents model, real estate can provide long term security and cash flow for you and those you love. This real estate investing podcast is here to how to invest in real estate. I really enjoyed picking Anthony Scandariato's brain, collecting practical nug...

How to Overcome Laziness and Improve Focus

March 17, 2021 17:35 - 38 minutes - 36 MB

Learn how to overcome laziness and improve focus. In this Kniep'n it Real JODcast, we break down how seeking discomfort can help you to overcome procrastination, laziness, regret, and paralysis by analysis. One of my 20-year old staff members, Caleb Allen Stratton, shares his struggles and how conquering uncomfortable situations helped him develop a successful mindset.

From Broke to Millionaires in Their 30s

February 16, 2021 18:22 - 49 minutes - 45.7 MB

Seth and KK have been married 22 years. When they got married they were broke. By their mid 30's they were multi-millionaires. Here's the true story of the heartaches, struggles and redemption of a couple who had to fight hard to keep it together and how they went from broke to millionaires.

When & How to Hire a Virtual Assistant for Amazon FBA

February 12, 2021 20:34 - 57 minutes - 53.3 MB

Focus your energy on what you do best and where you make the biggest impact—and outsource everything else. For you, that can include hiring a virtual assistant for Amazon FBA. But... —How and why do you outsource? —When should you hire assistants? —What should you look for in freelancers and virtual assistants? Today’s Kniep’n it Real JODcast answers all that and more. Meet Nathan Hirsch. Nathan sold an 8 figure business completely run by virtual assistants. He started it with $5k, spent $...

How to Start a Podcast and Make Money in 2021

December 30, 2020 20:15 - 44 minutes - 41 MB

Learn how to start, grow and monetize your own podcast with Heneka Watkis Porter on today's kniep'n it real JODcast hosted by Seth Kniep. Heneka works just 2 days a week on her podcast, leaving her the rest of the week to write, dream and explore. Heneka embodies the freedom becoming an entrepreneur can bring to anyone who has the heart to make it happen. Heneka's Entrepreneurial You Podcast has been named among Top 5 Most Powerful Black Female Podcasts Shaking Up the Business Sector on Jamai...

How to Get Reviews on Amazon FBA Products in 2021

December 30, 2020 20:12 - 33 minutes - 31.5 MB

Amazon FBA reviews. They can be the success or death of a business. Meet Dr. Reza Lavasani, CEO and co-founder of Revioly in today's Kniep'n it real JODcast episode on the podcast.   How does it work?   You pay 70% (or more or less) of your product's total cost for a customer on Revioly to buy and review your product. They buyer is asked to leave an HONEST review. If you built a great product, there is no reason you shouldn't receive and excellent review, right? All you Amazon sellers bu...

How to Use AI Software to Sell on Amazon (Teikametrics)

December 03, 2020 18:17 - 32 minutes - 29.7 MB

Teikametrics CEO and founder Alasdair McClean-Foreman was one of the first Amazon sellers ever! In today's Kniep'n it real JODcast what makes Teikametrics is a brilliant Amazon AI software driven by data science. Teikametrics Flywheel optimizes your PPC campaigns, inventory and market intelligence, and shows you where to invest your funds to scale your business and maximize profits. The software is simply brilliant and helps you sell on Amazon with confidence.

3D Rendering Product Images for Your Listing (Pickfu)

November 28, 2020 16:00 - 56 minutes - 52.8 MB

Amazon product photography can make the difference between earning thousands and $ millions when you sell products on Amazon. Did you realize that 3D rendering product images for your Amazon listing is one of the best ways to feature your product today? In today's Kniep'n it real JODcast, Anthony Cofrancesco from PickFu brings the most in-depth content on using 3D renders for images on Amazon and ecommerce I have ever seen. If you are selling on Amazon or your own ecommerce or Shopify websi...

Selling on Amazon FBA 2020—featuring Seller Tools

November 19, 2020 19:29 - 47 minutes - 43.9 MB

In today's Kniep'n it real JODcast episode Seth Kniep interviews 7 figure Amazon exit seller, Troy Johnston, co-founder of Seller Tools (seller.tools), on how to sell on Amazon 2020 and beyond. What's unique about Troy is he has applied the Pareto principle furiously to all of his life. And the results are wealth, freedom, innovation and collaboration. Questions I ask Troy in today's episode: 1. What are the most important areas to focus on (think 80/20) in an Amazon business? 2. What h...

A Women's Workout got Him Ripped? with Elise Joan

November 14, 2020 14:00 - 55 minutes - 51.7 MB

I'm a man and I do what many would call a "woman's workout." Dispense with the stereotypes, there's a reason behind this and I want the world to know. BeachBody coach and trainer, Elise Joan, created Barre Blend, a workout that combines the best moves of ballet, pilates, and yoga into half hour daily workouts to develop strength in places you probably didn't know you had places. No, I'm not an affiliate. Yes, this workout has changed my physique and I did not lose an ounce of manliness in...

Is Amazon FBA Worth it in 2020?

November 05, 2020 20:25 - 23 minutes - 23 MB

Does amazon fba really work? Today, I answer the essential Amazon FBA questions... In this Kniep'n it real podcast, meet, Andy, a non-assuming man who knows business. With not a buck to his name, Andy traveled to the US from Malaysia and plowed his way from hardly enough to buy a salad to an extremely successful owner of cell phone accessory stores in malls across Los Angeles county. Here's how he did it: find a store that's dying, buy it, train the staff, promote the best employee to mana...

Real Amazon FBA Results: $16 million in one year

November 03, 2020 16:51 - 52 minutes - 48.8 MB

In today's Kniep'n it real JODcast episode, Seth interviews Amazon FBA seller expert, Patrick Cupillari from Prophet Business Gurus on how he went from $0 to $16 million on Amazon at 42% margin. Patrick is a former Just One Dime student and Amazon FBA success story. Today, he works with Just One Dime's Done For You program, building Amazon stores for investors. Packed with practical advice and lots of Amazon FBA motivation, this podcast is a must for every serious Amazon seller.

Small Business Accounting—Plan for Taxes Now!

October 08, 2020 18:59 - 42 minutes - 38.9 MB

Did you know your business structure, tax designation, and your small business accounting plan can make the difference of 10s of thousands of dollars you get to keep...or taxes you say goodbye to? In today's Kniep'n it real JODcast, Evan Kirkpatrick takes us deeper into the "how to reduce your taxes" rabbithole. The key to knowing how to save on taxes is financial strategy. They key is a great CPA. In this podcast episode, we learn that without a business plan and strategy, your small busine...

Sex Advice for Long Term Relationships (22 yrs married)

October 02, 2020 15:09 - 40 minutes - 37.9 MB

In today's Kniep'n it real podcast episode I have a very vulnerable conversation with the one, KK, my girlfriend, (whom I so happen to be married to for almost 22 years) about the lovely topic of sex advice for long term relationships. It's difficult to pull back the curtain on this intimate subject. Yet sex is the center of so much pleasure, heartbreak, broken relationships and deep intimacy, we would be amiss to ignore its role in our lives. KK and I made a commitment to be as open as w...

Branding Your Business—Amazon FBA Marketing Strategy

September 15, 2020 17:00 - 47 minutes - 44 MB

If you are struggling to grow your business, there is a 90% chance I know exactly why, without you telling me a single thing about your business. You have a business branding problem. And today, our guest is going to show you how to fix that. You will learn how to build a brand strategy to move people from liking your products to loving your brand. Branding your business all starts with an Amazon FBA marketing strategy. Branding 101. Enter, Lauren Elyse Gonzalez - Co-founder and art dire...

How to Avoid Paying Taxes Legally (Real Estate Investing)

September 14, 2020 17:00 - 41 minutes - 38.5 MB

I just saved $7,650 because I took Evan's advice. Find out today how to avoid paying taxes legally using real estate investing. Your biggest business expense is not the cost of goods, operations, or advertising... it's taxes! But there's so much more to taxes that the standard forms. The government provides tax incentives that allow you to pay less in taxes. The first time I heard this on a podcast, I thought it was ridiculous! Today as a business owner, I understand that saving on taxes le...

4 Entrepreneur Tips: From $0 to One Million (Amazon FBA)

August 28, 2020 15:24 - 25 minutes - 23.7 MB

Is Amazon FBA your side hustle? This is perfect for you. On today's edition of the Kniep'n it real JODcast, I had the honor to interview Amazon FBA seller, Daniel Alvarez, Just One Dime student and life-hustling entrepreneur who blew past the $1 million mark in under 24 months at 45% margin. And get this: his ACOS (advertising cost of sale) was only 8%. That means for every $100 of sales he only spent $8 of advertising. In this video, Daniel delivers four entrepreneur tips that every Amazon...

14 Principles of Successful Entrepreneurs (Mindset & Motivation)

August 27, 2020 14:49 - 1 hour - 57.3 MB

If you want change, success, wealth, growth, inspiration, and a way out of a miserable situation, this Kniep'n it Real JODcast episode was built for you. Today, Josiah, my 19-year old son and business partner and I share the 14 most important principles of success for entrepreneurs that grew us from broke and in debt to owning several multi-million dollar companies, one of which manages over 100 million in Amazon revenue annually. Which one of our 14 successful mindset motivation speaks to yo...

How a father and son built a business worth millions

August 13, 2020 19:59 - 1 hour - 61.7 MB

Welcome to this week's JODcast: the father and son business podcast! In this video, we tell you exactly how we started our business that today is worth millions. You may have heard of it: Just One Dime. But how do you build a business as a father and son? What are the advantages and difficulties behind running a father and son business? 📈 My son and I built a multi million dollar coaching company together. We broke over a million within the first six months. Two countries asked us to train t...

Vegan Results After 8 Months?! Here's what happened.

August 11, 2020 17:28 - 1 hour - 59.4 MB

Why vegan? What led to that decision? Let us tell you the difficulties and the vegan gains. No hate at all to any meat lovers. But while I have your attention, let me tell you why going vegan is good—not just for animals or for the environment, but for you. We went vegan for ourselves. The results of cutting out all animal-based foods have been mind-blowing. It impacted our energy, body health, drive, alertness, and more. I'll never look back. In today's Kniep'n it Real JODcast episode we t...

Racism in America: An honest conversation with two black men

July 29, 2020 19:24 - 1 hour - 79.2 MB

If you cut us, we all bleed the same color. It takes little courage to hop on social media and claim support for fighting a social evil—racism in America—once it's trending to do so. Sadly, lots of people join the parade because that's what the masses are doing. Making Tuesday black-out posts and having black friends does not mean someone is not racist. And disagreeing with the mainstream narrative does not make someone racist. The true test of one's fight against any social evil is dig...