Jane Hamill | Podcast
312 episodes - English - Latest episode: 2 months ago - ★★★★★ - 123 ratingsThe show for fashion entrepreneurs who want to grow a profitable business with no BS. A listener says it best. “If you’re like me and keep falling down useless marketing rabbit holes, stop and just follow jane’s clear actionable and no nonsense advice.“
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Episodes
The Fear of Charging What You Deserve With Tom Buford
August 09, 2016 15:44 - 35 minutes - 48.8 MBThis week we’re talking about pricing your product or service with my awesome guest Tom Buford of Tome Buford marketing. And really, about the FEAR of pricing. And the voices in our heads that say… Who would pay that for what I do? If I price it like that even I couldn’t afford my own product! I’ll start with this low price and raise my price later after I get a following. What if nobody buys? I better price it low just in case! All of these pricing fears are real – and they can be deva...
Case Study: A Handbag Designer's Lucky Break
August 02, 2016 18:35 - 35 minutes - 48.8 MBIn this episode of the Fashion Brain podcast, we talk about the down-an-dirty reality of running a fashion business. My guest is Maria Boustead, designer and founder of Po Campo. Maria designs bags that are functional and cute and she loves what she does. She shares her story about the things she wasn’t prepared for, her lucky break that turned into her worst nightmare, how her business strategy has changed, and stepping off the cliff. She is SO HONEST in this interview – it is tremendou...
Being A Successful Creative Entrepreneur With Paul Klein
July 19, 2016 19:11 - 46 minutes - 63.9 MBEver wonder why some creative entrepreneurs succeed and others struggle? On this episode of the Fashion Brain podcast, we talk about ALL creatives, not just fashion designers. We cover ways to sell your work, 3 things that every creative needs to do to be successful, and how to sell your work. My guest is Paul Klein. Paul is an art mentor and he runs a 12 week online for artists to de-mystify the art world. My sister (an artist) took the class and LOVED it. She introduced me to Paul and ...
Landing Your First 10 Boutiques with Meredith Banzhoff
June 08, 2016 20:33 - 33 minutes - 46.4 MBAre you having a hard time getting your line in front of boutique buyers? Today is your lucky day. On this episode of the Fashion Brain podcast, we talk all about calling stores, road-tripping, sales strategies, hustle, patience, and retail buyers. I’m so lucky to have the chance to interview Meredith Banzhoff – a designer who’s not afraid to share her story. She even talks about the step-by-step strategies she used to get into her first 10 retail stores. Also check out my training cours...
How to Launch A Successful Fashion Business
June 08, 2016 20:24 - 23 minutes - 32.3 MBI know when I first started my womenswear line I was very confused about how to get an IDEA from my head turned into an actual viable product that I could sell. There’s a lot to do and you can't just Google that info up! This podcast discuss the steps to starting a successful clothing or accessory line, the biggest mistakes designers make, and what I wish I knew when I started. For a step by step guide to becoming a successful designer click here: http://fashionbrainacademy.com/wp-conte...
The Dirty Truth: A Trip Into the Buyer's Brain
June 08, 2016 20:15 - 15 minutes - 21.4 MBUnfortunately we can't read our buyers minds. As fashion designers and entrepreneurs we need our buyers to survive. In today's podcast you'll learn what keeps a buyer from writing an order for your line, their three pet peeves about working with emerging designers, why buyers are not completely honest with you, and how to overcome buyers' objections. Get inside the buyers mind, and more importantly GET INTO THEIR STORES! You NEED to hear the truth. So you can tweak your line. So you...
My Three Biggest Mistakes as a Fashion Designer
June 08, 2016 20:09 - 19 minutes - 26.3 MBI don’t think I can even count as high as the number of mistakes I made with my clothing line and retail store. I mean, I was GREEN when I started! Trial and error was just a way of life for me back then and it really cost me — in terms of time, money, and energy. Today I discuss three of my biggest mistakes to help you avoid them as a fashion designer, maker, or entrepreneur!
The True Story: The "Why" Behind 14 Business Entrepreneurs
June 08, 2016 20:06 - 12 minutes - 17.7 MBBehind every business is a story. There’s a big WHY for each and every one of you, wether your a designer, maker, creator, or entrepreneur. Today’s podcast tells some of those stories and peeks behind the curtain of 14 entrepreneurs and their WHY. For help with starting your own business and finding your WHY check out my training courses! http://fashionbrainacademy.com/training-courses/training-courses-2/
Dealing With Criticism (Like a Boss)
June 08, 2016 19:59 - 14 minutes - 20.3 MBDid you ever get a comment that left you a little stunned? The more you put yourself out there, the more feedback you’ll get. Sometimes it feels like everyone has an opinion and they’re sure to tell you. Today’s episode is all about ways to handle criticism gracefully – and even learn from it to help your fashion business.
7 Different Ways to Sell Your Clothing or Accessories Line
June 08, 2016 19:51 - 20 minutes - 27.6 MBThere is no one-size-fits-all way to sell when it comes to fashion. As makers, designers, and creators there are always obstacles when it comes to selling our products. Should I sell wholesale? Direct to consumer through Etsy of craft shows? My own online store? In this podcast I discuss the different selling avenues as well as the ones I started with- the good and the bad. Grab the Show Notes here: http://fashionbrainacademy.com/ways-to-sell/
The Hunt for More Customers
June 08, 2016 19:41 - 20 minutes - 27.9 MBThis episode focuses on finding your target audience as a fashion business owner, entrepreneur, creator, or designer and teaches you how to obtain, and maintain, customers. Learn even more about creating a fashion business and being a new designer at http://fashionbrainacademy.com/training-courses/new-designer-program/
Entrepreneurial Life: What You Can Stop Doing
June 08, 2016 19:28 - 11 minutes - 10.1 MBHow to do LESS and get the same- or better -results, a key to running a successful business. In this podcast, I walk you through an exercise to find the “crossover” between what you love to do (and produce) compared to what products people will happily pay you money for. For any maker, creator, or designer if you find the crossover, life will be a whole lot easier…