Inside Outside
271 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 23 ratingsInside Outside Innovation explores the ins and outs of innovation with raw stories, real insights, and tactical advice from the best and brightest in startups & corporate innovation.
Each week we bring you the latest thinking on talent, technology, and the future of innovation. Join our community of movers, shakers, makers, founders, builders, and creators to help speed up your knowledge, skills, and network.
Previous guests include thought leaders such as Brad Feld, Arlan Hamilton, Jason Calacanis, David Bland, Janice Fraser, and Diana Kander, plus insights from amazing companies including Nike, Cisco, ExxonMobil, Gatorade, Orlando Magic, GE, Samsung, and others.
This podcast is available on all podcast platforms and InsideOutside.io. Sign up for the weekly innovation newsletter at http://bit.ly/ionewsletter. Follow Brian on Twitter at @ardinger or @theiopodcast or Email [email protected]
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Episodes
Ep. 125 - Doug Hall, Author of Driving Eureka! & Creator of Innovation Engineering
November 27, 2018 13:13 - 20 minutes - 18.5 MBInnovation is No Longer Optional Doug Hall has been in the innovation space for more than 30 years. His new book, Driving Eureka!, is about finding, filtering and fast-tracking to market and includes an update on what is continuously being learned about creating, communicating, and commercializing ideas. In 1986, Doug started Eureka Ranch, an early "accelerator" program focused on commercializing products. He took a system-driven approach to innovation to enable businesses to increa...
Ep. 124 - Amy Radin, Author of The Change Maker's Playbook & FinTech Guru
November 20, 2018 13:15 - 18 minutes - 16.7 MBAmy Radin is the author of The Change Maker's Playbook: How to Seek, Seed and Scale Innovation in Any Company. She was previously a Senior Executive at American Express, Citi, and ETrade. Amy's experience includes leading the digital transformation of Citi’s credit card business ($5b bottom line). Today, Amy enjoys being on the outside of big companies and startups, to help connect the dots between growth aspirations and outcomes. Key Takeaways in Brian Ardinger's Interview with Amy...
Ep. 123 - Gatorade's Xavi Cortadellas on Breakthrough Innovation
November 13, 2018 12:46 - 14 minutes - 13.2 MBThere’s no way to innovate if you only stay in your court Xavi Cortadellas is the Head of Innovation and Design at Gatorade. He focuses on innovating in the newest spaces, like tech and services, rather than incremental innovation. Gatorade invented sports drinks 50 years ago and now has an 80% market share. With little room to expand, they actively look for new spaces to grow. Because Gatorade is a huge part of sports in America, when entering a new market, they are careful to exam...
Ep 122 - Jeff Rohrs with Yext and Author of Audience on Managing Your Brand
November 06, 2018 16:15 - 22 minutes - 20.9 MBJeff Rohrs is the CMO of Yext and Author of Audience: Marketing in the age of subscribers, fans and followers, and The Everywhere Brand ebook. He’s also a former VP at Salesforce and ExactTarget. In this episode, Brian Ardinger and Jeff talk about managing content and brands across the web and how hard it is to put perfect information into consumer’s hands everywhere. Yext uses a digital knowledge management (dkm) platform to automate this process. With consumer behavior changing,...
Ep 121 - Herman Miller's Melissa Steach on Design Innovation
October 30, 2018 15:16 - 14 minutes - 13 MBMelissa Steach is an ergonomic specialist with Herman Miller. She works to educate various communities about ergonomics in the workplace while valuing and focusing on the importance of the human for design innovation. Brian Ardinger and Melissa take a look at innovation from a design perspective and how that can impact the workplace and home environments. The built environment helps human growth, relationships and caring for the health of people. New healthcare research is reflectin...
Ep. 120 - Digital Intent's Sean Johnson talks Corporate Innovation Strategies
October 23, 2018 14:49 - 22 minutes - 20.7 MBAfter years of working in startups, Sean Johnson and his team began getting approached by enterprises. These companies needed help moving on ideas, accessing specialists and understanding how to be iterative. Today, Sean's company Digital Intent works with venture-backed startups and Fortune 1000 companies wanting to be tech-enabled businesses. He is also a general partner at Founder Equity. Brian and Sean discuss a variety of corporate innovation strategies. Here are a few highligh...
Ep. 119 - Voltage Control's Douglas Ferguson on Inside Innovation
October 17, 2018 13:26 - 13 minutes - 12.7 MBIn this episode, Brian Ardinger talks with Douglas Ferguson, founder of Voltage Control, a company focused on design sprints and getting new products to market. Douglas tries to look at the product as a whole unit and is convinced that ideas are worthless. It’s more about focused execution. Douglas brings an operators viewpoint, as he moves into consulting and thinking about Innovation from a broader perspective. Brian and Douglas discuss some of the problems companies face, when b...
Ep. 118 - ExxonMobil's Christopher Bailey and Kim Bullock on Corporate Innovation
October 09, 2018 15:47 - 23 minutes - 21.4 MBIn this week's episode of Inside Outside Innovation, Brian Ardinger talks with Christopher Bailey and Kim Bullock with ExxonMobil. They discuss successes and challenges of innovating in a large corporation. Christopher and Kim will also be speaking at the Back End of Innovation Conference in Phoenix, AZ on Oct 17-19, 2018. Key strategies and lessons learned include: - Create space for idea creation and tools to process. - Protect people and their time from their existing roles. - ...
Ep 117 - Nicole Rufuku, Author of Hiring for the Innovation Economy
October 02, 2018 15:00 - 20 minutes - 18.8 MBIn this week's episode of Inside Outside Innovation, Brian Ardinger has a great conversation with Nicole Rufuku, author of Hiring for the Innovation Economy: Three steps to improve performance and diversity. They discuss how to hire for innovation in a world that’s changing. In her book, Nicole gives teams a set of innovation principals to use in the hiring process. They are: 1. Collaboration 2. Continuous improvement 3. Focusing on the user Nicole also provides three specific...
Ep. 116 - SapientRazorfish's Jeremy Lockhorn on the Fourth Industrial Revolution
September 25, 2018 13:25 - 15 minutes - 13.9 MBJeremy Lockhorn is VP, Experience Strategy, Mobile + Emerging Technology at SapientRazorfish and has served a wide variety of roles during his 20-year tenure. The common thread is on a focus of what’s next. In this podcast, Jeremy and Brian Ardinger discuss technology changes over the past 10 years and the implications for the future. They know each other from their days in the digital signage space. When the iPhone was launched more than 11 years ago, it was immediately breakthrou...
Ep. 115 - Author Doug Branson on The Future of Tech is Women
September 18, 2018 14:32 - 21 minutes - 19.3 MBIn this episode, Brian Ardinger talks with Doug Branson about his new book The Future of Tech is Women: How to Achieve Gender Diversity. Brian and Doug start the conversation by looking at trends in the market. Doug outlines the history of women in senior corporate positions. Of the 70 women that have been CEOs of publicly held companies, 70% have MBAs. Of the 27 women that have held exec positions in IT companies (out of 600), two have STEM backgrounds and 25 have business or law ...
Ep. 114 - Canva's Cameron Adams on Democratization of Design
September 11, 2018 17:22 - 17 minutes - 15.7 MBCanva, an easy graphic-design tool website, started six years ago, after two of its founders found success making customizable school yearbooks. Through this process they discovered the power of putting easy-to-use tools in the hands of their customers. Cameron Adams, Canva’s Co-founder and Chief product officer joined the team with his design and tech experience, and Canva was born. Today, Canva, an Australian-based company, has over 10 million users and is valued at $1 billion. I...
Ep. 113 - ProfitWell founder Patrick Campbell on Growth, Pricing and SaaS
September 05, 2018 13:24 - 23 minutes - 21.6 MBGrowth, Pricing and SaaS Patrick Campbell is the CEO of ProfitWell (formerly Price Intelligently), the software for helping subscription companies with their monetization and retention strategies. ProfitWell also provides free turnkey subscription financial metrics for over 8,000 companies. Prior to ProfitWell, Patrick lead was an Economist at Google and the NSA, an experience he thought was surprisingly similar. With 50 employees in Boston and Argentina, ProfitWell has been funded ...
Ep. 112 – Ralph Welborn, Author of Topple on Corporate Innovation
August 29, 2018 18:18 - 19 minutes - 17.9 MBCorporate Innovation, Mid-Level Managers and the New 20% Ralph Welborn has spent over 25 years providing business and technology advisory services to both private and public sector organizations globally. He has held a variety of leadership positions, including CEO of Imaginatik, the market-leading innovation advisory and platform company; leader of IBM's Strategy & Transformation business in the Middle East and Africa; senior vice president at KPMG Consulting; and a cofounder of an...
Ep. 54 - Peter Gardner w/ Startgrid
August 22, 2018 02:00 - 13 minutes - 12.5 MBPeter Gardner worked for 20 years as a venture capitalist with Allegis Capital before switching to consulting and eventually launching Startgrid. Peter and Startgrid’s mission is to use software to intensify the density of resources in ecosystems outside of Silicon Valley so that innovation can continue to happen no matter where. For information regarding your data privacy, visit acast.com/privacy
Ep. 55 - Peter Gardner w/ Startgrid
August 22, 2018 02:00 - 13 minutes - 12.5 MBPeter Gardner worked for 20 years as a venture capitalist with Allegis Capital before switching to consulting and eventually launching Startgrid. Peter and Startgrid’s mission is to use software to intensify the density of resources in ecosystems outside of Silicon Valley so that innovation can continue to happen no matter where.
Ep. 54 - Shaina Stigler w/ Betwixt
August 11, 2018 17:41 - 22 minutes - 20.2 MBShaina Stigler is chief empathy officer at the startup, Betwixt, that’s focused on enhancing communication and trust between coworkers. She shared some insight they’ve gained on how to jumpstart and measure this growth as well as how improvisation is integral to startups. For information regarding your data privacy, visit acast.com/privacy
Ep. 53 - Greg Larkin w/ "This Might Get Me Fired"
August 03, 2018 02:47 - 23 minutes - 21.9 MBGreg Larkin is the author of "This Might Get Me Fired: A Manual for Surviving in the Corporate Entrepreneurial Underground." He talked with Brian about the impetus for his book as well as practical tactics and bits of advice for people forging ahead in new innovation waters. For information regarding your data privacy, visit acast.com/privacy
Ep. 52 - Taylor Dawson w/ GE FirstBuild
July 26, 2018 01:34 - 22 minutes - 20.9 MBTaylor Dawson is a founding member of GE Appliances’ FirstBuild Microfactory. In addition to his conversation with Brian, he spoke at the Inside Outside Innovation Summit in May. He had some great stories to tell about FirstBuild’s origins and the obstacles they’ve conquered the challenges they’re still solving. For information regarding your data privacy, visit acast.com/privacy
Ep. 51 - Azeem Azhar w/ "Exponential View"
July 04, 2018 16:40 - 19 minutes - 17.6 MBAzeem Azhar is the author of Exponential View, a weekly newsletter about innovation. He talked with Brian about broad perspectives, geography of innovation, corporate venture capital, and why you shouldn’t take a golf club to a tennis match. For information regarding your data privacy, visit acast.com/privacy
Ep. 50 - Amy Jo Kim w/ "Game Thinking
June 28, 2018 04:05 - 17 minutes - 16.2 MBAmy Jo Kim is a longtime innovation consultant and author of “Game Thinking.” With a wealth of knowledge that she is eager to share, she talked to Brian about the concept of superfans, mainstream majority, and early majority and why identifying these demographics is crucial for success. For information regarding your data privacy, visit acast.com/privacy
Ep. 49 - Randy Komisar w/ "Straight Talk"
June 20, 2018 13:15 - 18 minutes - 16.9 MBRandy Komisar is on Inside/Outside Innovation this week to talk about his new book "Straight Talk for Startups," why experience is so valuable now, and why startups can stop worrying about scaling. For information regarding your data privacy, visit acast.com/privacy
Ep. 48 - Andi Plantenberg, innovation consultant
June 07, 2018 21:17 - 16 minutes - 15 MBAndi Plantenberg is an innovation consultant with about as much experience as one can have in such a new market. Her history includes large organizations, small startups, and starting her own business all on the path toward working now to expand entrepreneurial capabilities in teams. Her conversation with Brian addressed among many things: how teachable is innovation, and what’s the most effective incentive? Reach out to her on Twitter @andisf. For information regarding your data pr...
Ep. 47 - Daniel Fozzati w/ IdeaLondon
May 23, 2018 17:57 - 18 minutes - 17.1 MBDaniel Fozzati is Head of Product Development and Commercialization at IdeaLondon, an innovation center by Cisco, EDF and UCL. As a product engineer who always finds himself frustrated by the ground constraints of innovation systems, he takes the 30,000 foot view and works on innovating the systems themselves to help facilitate both visionary and nitty-gritty innovation. He talked with Brian about IdeaLondon, China’s involvement in European innovation, and up and coming trends Danie...
Ep. 79 - Atul Kamra w/ Six-Thirty
November 13, 2017 13:00 - 18 minutes - 17 MBAtul Kamra is a managing partner at Six-Thirty, which is a seed fund based out of St. Louis. Atul talked about what makes Six-Thirty unique, what attitude is best to adopt for combining startups and corporations, and how to keep a narrow focus to stay on track for your goals. For information regarding your data privacy, visit acast.com/privacy
Ep. 46 - Jason Calacais w/ "Angel"
August 03, 2017 14:13 - 24 minutes - 22.2 MBToday’s episode features special guest, Jason Calacanis, longtime angel investor and author of the book "Angel." He and Brian talked about why he wrote this particular book, why startups are the future of wealth accumulation, and how senior executives in a corporation can harness the power of angel investing for the sake of their personal portfolio and the benefit of their company. Jason’s handle on social media is @Jason, and you can find his book on Amazon. For information regard...
Ep. 44 - Tristan Kromer: A Lean World
May 02, 2017 14:12 - 10 minutes - 10 MBTristan Kromer is a lean startup coach with the Global Lean Startup Movement. With years of experience and a broad perspective, Tristan brings a global perspective to ecosystems from Lincoln to Ramallah. With his open source book, Tristan is all about helping innovators find the right tools wherever they are, and especially outside of silicon valley. To contact him about his open source book, you can email ([email protected]) or by visiting his blog at grasshopperherder.com or hi...
Ep. 43 - Lucy Beard: Feetz Founder
April 18, 2017 12:23 - 13 minutes - 12.4 MBLucy Beard is the founder and CEO of Feetz, a revolutionary 3-D shoe-printing company that makes shoes just as customized as coffee orders. Coming from an actuarial science background, Lucy has a fresh perspective on corporate innovation, entrepreneurship, and what it means to partner between the two in new and exciting ways. Find out more about Feetz at Feetz.com and more about our summit, including the 100k pitch contest at theiosummit.com. For information regarding your data priv...
Ep. 42 - Arnaud Bonzom part 2 & BMW
April 18, 2017 12:17 - 17 minutes - 15.7 MBIn the second episode of Josh's conversation with Arnaud Bonzom, he talked about the different approaches to innovation that he observed among the 500 corporations in their study, especially BMW. Find the full report here: http://698640.hs-sites.com/500corporations This episode also features important clips from Brian's conversation with Gregor Gimmy, founder and head of BMW Startup Garage. Gregor talked about how their Venture Client model works, what makes it different than an acc...
Ep. 41 - Arnaud Bonzom part 1
April 18, 2017 12:17 - 11 minutes - 10.6 MBArnaud Bonzom is the Directory of Corporate Innovation at 500 Startups. In his conversation with Josh, Arnaud shared some insights from their report on the status of corporate innovation in the world's top 500 corporations, which you can find here: http://698640.hs-sites.com/500corporations Apply for the Inside Outside Innovation Summit 100k startup pitch contest at theiosummit.com. For information regarding your data privacy, visit acast.com/privacy
IO Innovation Summit announcement
March 12, 2017 01:02 - 7 minutes - 6.64 MBOur team here at Inside Outside Innovation along with our sponsor, Econic, is very excited to announce the first Inside Outside Innovation Summit on June 19-21st. In what will be a premier conference in the Midwest focused on startup driven innovation, there's something for everyone. Corporations can match with startups, and startups can compete in a $100k pitch contest. Learn more and buy your ticket at theiosummit.com and talk to us on twitter @TheIOSummit For information regardin...
Ep. 40 - "Work/Life Balance" w/ Kyle Taylor, Founder of Draw Attention
January 12, 2016 16:36 - 31 minutes - 28.8 MBOn this episode we discuss the dynamics of work/life balance. Is it a myth? How should you be thinking about it? We also caught up with Kyle Taylor, Founder of Draw Attention, the company that's putting white board stickers on your laptop. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 39 - "University Resources" w/ Courtney Corlew, Launch TN
January 05, 2016 15:54 - 33 minutes - 30.8 MBThis episode, we discussed how to utilize university resources as a student entrepreneur. We also sat down with Courtney Corlew from Launch Tennessee. We discussed economic development and Tennessee's growing startup scene. All this and more on Inside Outside! For information regarding your data privacy, visit acast.com/privacy
Ep. 38 - "Looking Back at 2015" w/ Phil Terry, Author of "Customers Included"
December 28, 2015 19:18 - 39 minutes - 36.2 MBOn this episode, we look back on some of the best moments of 2015 on Inside Outside. We also sat down with author of "Customers Included", Phil Terry to hear some stories of customer development work. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 37 - What Do VC's Look For? w/ Brant Cooper, NYT Bestselling Author of "The Lean Entrepreneur"
December 21, 2015 18:14 - 41 minutes - 38.1 MBOn this episode, we discuss the various aspects that VC's look for when investing in a company. We also caught up with New York Times bestselling author of "The Lean Entrepreneur" Brant Cooper to discuss corporate innovation and how companies can practice lean principles. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 36 - Holidays w/ Andrew Hyde, Founder of Startup Weekend
December 14, 2015 19:57 - 42 minutes - 38.9 MBOn this episode, we discuss gift giving to your team mates. We also caught up with Andrew Hyde, Founder of Startup Weekend to hear his thoughts on community building and travel. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 35 - Boards w/ Trey Bowles, CEO of the Dallas Entrepreneur Center
December 07, 2015 13:48 - 35 minutes - 32.8 MBThis episode is all about the various types of boards your company can have. From the traditional board of directors to an advisory board, we've got you covered. We also caught up with Trey Bowles to hear more about the startup ecosystem in Dallas and hear his amazing thoughts on community building. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 34 - "Company Structure" w/ Andy White, Downtown San Diego Partnership
November 30, 2015 20:46 - 44 minutes - 41.1 MBOn this episode, we discussed company structure and why titles can be important. We also sat down with early advocate for the Las Vegas startup scene and partner at Downtown San Diego Partnership to discuss community building strategies. All this and more on this episode of Inside Outside! For information regarding your data privacy, visit acast.com/privacy
Ep. 33 - "Bootstrapping" w/ Rafael Corrales, Partner at CRV
November 23, 2015 18:53 - 43 minutes - 39.8 MBThis episode is all about bootstrapping. We discuss why someone would want to bootstrap their company and some things to think about along the way. We also caught up with Partner at CRV, Rafael Corrales to give us some insight into the current state of VC financing. For information regarding your data privacy, visit acast.com/privacy
Ep. 32 - "Startup Travel" w/ Mickey Cloud, VP at VaynerMedia
November 16, 2015 17:14 - 40 minutes - 37.1 MBThis episode is all about how to remain productive while traveling. We discuss various aspects of travel and how to optimize your experience. We also caught up with Mickey Cloud, VP at VaynerMedia in Chattanooga TN. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 31 - "Product Design" w/ Leslie Jump, Founder/CEO of Startup Angels
November 09, 2015 17:07 - 44 minutes - 41 MBOn this episode, we discussed the various aspects of product design while giving some tips and tactics along the way. We also caught up with Leslie Jump, Founder and CEO of Startup Angels in Washington DC. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 30 - "Blog Breakdown" w/ Nick Moran, Host of The Full Ratchet
November 02, 2015 17:30 - 47 minutes - 43.6 MBArticles discussed: "The Rise and Fall of Everest (The App)" - https://medium.com/@producthunt/the-rise-and-fall-of-everest-the-app-b0d2e6cb594c#.yqh1mb46l "Expensify’s CEO on the Tactics that Doubled its Customer Base in Just Six Months" - http://firstround.com/review/expensifys-ceo-on-the-tactics-that-doubled-its-customer-base-in-just-six-months/ This episode is a little different. We took two articles that spoke to us, and discussed them in depth. We also sat down with Nick Mo...
Ep. 29 - "Startup Team Members" w/ David Chait, CEO of Travefy
October 26, 2015 16:08 - 45 minutes - 41.4 MBOn this episode, we discussed the thought process of startup team members and looked at the situation from their perspective. We also caught up with David Chait, CEO of Travefy to hear his story. For information regarding your data privacy, visit acast.com/privacy
Ep. 28 - "Branding" w/ Neil Patel, Co-founder of Kissmetrics
October 19, 2015 15:00 - 36 minutes - 33.8 MBOn this week's episode, we discussed branding and some ways you can put together a compelling brand story. We also caught up with Neil Patel, rockstar Co-founder of Kissmetrics and content marketing genius. All this and more on this episode of Inside Outside! For information regarding your data privacy, visit acast.com/privacy
Ep. 27 - "Founders Tool Kit" w/ Josh Jones-Dilworth, Founder of JDI and Austin Entrepreneur
October 12, 2015 14:25 - 43 minutes - 40.2 MBOn this episode, we discuss the various skills and personality traits involved in starting a company. We also caught up with Josh Jones-Dilworth, amazing entrepreneur from Austin Texas. We talked about the unique aspects of Austin, giving you a deeper looking into this thriving startup ecosystem. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 26 - LIVE! "Networking" w/ Ben Vu, Founder of SkyVu Entertainment
October 05, 2015 05:00 - 34 minutes - 31.9 MBJoin us for our first ever live recording. This recording took place at Vega in downtown Lincoln, NE on 10/1/15. We discussed the ins and outs of networking. We're also joined by Ben Vu, founder and CEO of SkyVu entertainment. He tells his story and shares the unique perspective of running a gaming company in the midwest. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 25 - "The Funnel Pt. 2" w/ Brian Spaly, CEO of Trunk Club
September 28, 2015 05:00 - 46 minutes - 42.2 MBThe week is part two and a continuation of last's week's discussion on the funnel, or as some people like to call it, "Pirate Metrics". We also sat down with Brian Spaly, Co-founder of popular apparel company, Bonobos and Founder/CEO of Trunk Club. We discuss his history as an entrepreneur and dig into the founding story of his companies. All this and more on this episode of Inside Outside. For information regarding your data privacy, visit acast.com/privacy
Ep. 24 - "The Funnel Pt. 1" w/ Tim Sprinkle, Author of "Screw the Valley"
September 21, 2015 14:21 - 43 minutes - 40.3 MBOn part one of this two part series, we discuss a startup's funnel and Dave McClure's pirate metrics (AARRR). We also caught up with Tim Sprinkle, author of "Screw the Valley: A Coast-to-Coast Tour of America’s New Tech Startup Culture" to hear his views on what it's really like to build a company outside the valley. All this and more on this episode of Inside Outside. Music: http://www.bensound.com/royalty-free-music For information regarding your data privacy, visit acas...
Ep. 23 - "Remote Working" w/ Devon Brooks, Co-founder of Blo
September 14, 2015 14:17 - 39 minutes - 36.5 MBOn this episode, we discuss what it's like to work remotely and some best practices. We also caught up with Devon Brooks, Co-founder of Blo, a national chain of Blow Dry Bars. She brings unique insight into breaking through to new markets, the ideation stage and much more. All this and more on this episode of Inside Outside! Music: http://www.bensound.com/royalty-free-music For information regarding your data privacy, visit acast.com/privacy
Ep. 22 - "Competition" w/ Justin Mares, Author of "Traction"
September 08, 2015 13:29 - 38 minutes - 35.2 MBOn this episode, we discuss competition and the competitive nature of a startup. We also caught up with Justin Mares, Co-author of "Traction" a definitive guide on achieving explosive growth for your company. All this and more on this episode of Inside Outside. Music: http://www.bensound.com/royalty-free-music For information regarding your data privacy, visit acast.com/privacy