How Would You Beat? artwork

How Would You Beat?

64 episodes - English - Latest episode: 4 months ago -

A podcast that shows you how to use jobs-to-be-done (JTBD) methods to accelerate your growth and create equity value faster. This podcast is created by thrv.com for private equity CEOs, corporate executives, and product, marketing, and sales teams. Each episode explores how to beat your competitors to create equity value faster and with less risk.

Management Business Entrepreneurship jtbd jobs-to-be-done innovation product roadmap product strategy marketing sales jobs theory product management product development
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Episodes

How would you beat Coronavirus?

May 18, 2020 17:00 - 24 minutes - 16.7 MB

In this episode, during a pandemic, we look at how you can use JTBD to beat the coronavirus. We usually focus on a company as a competitor, but we wanted to ask the question, "can JTBD be useful for companies during a pandemic?" JTBD is based on the premise that your customer's JTBD is stable, but the coronavirus has caused extensive changes to markets in just a few weeks. We explore how you can use JTBD to adjust your product strategy to respond to rapid market changes. 

How Would You Beat Coronavirus Using Jobs-to-be-Done?

May 18, 2020 17:00 - 24 minutes - 16.7 MB

In this episode, during a pandemic, we look at how you can use JTBD to beat the coronavirus. We usually focus on a company as a competitor, but we wanted to ask the question, "can JTBD be useful for companies during a pandemic?" JTBD is based on the premise that your customer's JTBD is stable, but the coronavirus has caused extensive changes to markets in just a few weeks. We explore how you can use JTBD to adjust your product strategy to respond to rapid market changes. ✅ Download our Exe...

How would you beat Zoom?

March 31, 2020 15:00 - 44 minutes - 30.3 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Zoom. Zoom has a great video conferencing product that is helping a lot of people and companies in this anxious, pandemic time. We thought it would be interesting to apply JTBD to Zoom to get insights on how to beat this leading company. In this episode, we have a special guest, Audrey Crane, a partner with Design Map. Audrey is a Zoom customer, and we interview her to demonstrate JTBD techniques to identify cu...

How would you beat Zoom Using Jobs-to-be-Done?

March 31, 2020 15:00 - 44 minutes - 30.3 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Zoom. Zoom has a great video conferencing product that is helping a lot of people and companies in this anxious, pandemic time. We thought it would be interesting to apply JTBD to Zoom to get insights on how to beat this leading company. In this episode, we have a special guest, Audrey Crane, a partner with Design Map. Audrey is a Zoom customer, and we interview her to demonstrate JTBD techniques to identify cu...

How would you beat Slack?

March 17, 2020 18:00 - 28 minutes - 19.9 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Slack. Slack is an example of an extremely successful and fast-growing company that is now a fierce public competitor. We use JTBD to explore how to beat this leader in business communications. 

How would you beat Slack Using Jobs-to-be-Done?

March 17, 2020 18:00 - 28 minutes - 19.9 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Slack. Slack is an example of an extremely successful and fast-growing company that is now a fierce public competitor. We use JTBD to explore how to beat this leader in business communications. ✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper Key moments from today's topic on how you would beat Slack with Jobs-to-be-Done: 00:00 Jay Hay...

How would you beat Apple and Google?

March 02, 2020 23:00 - 31 minutes - 21.4 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Apple and Google Maps. We love this example (and we created a video about it) because it shows that JTBD can identify growth opportunities and competitive weaknesses in very mature markets with dominant competitors (like Apple and Google).

How would you beat Apple and Google Using Jobs-to-be-Done?

March 02, 2020 23:00 - 31 minutes - 21.4 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Apple and Google Maps. We love this example (and we created a video about it) because it shows that JTBD can identify growth opportunities and competitive weaknesses in very mature markets with dominant competitors (like Apple and Google). ✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper Key moments from today's topic on how you would be...

How would you beat Microsoft Using Jobs-to-be-Done?

February 18, 2020 14:00 - 32 minutes - 22.5 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Microsoft. Specifically, we will look at how to use JTBD to beat Microsoft Word. Word is one of the most successful products in history and as part of Office, it has helped fueled Microsoft's success for decades. Imagine you are on a product team and your mission is to beat Microsoft Word. How would you do it? How would you create product roadmap to generate revenue and profitability growth? ✅ Download our Exe...

How would you beat Microsoft?

February 18, 2020 14:00 - 32 minutes - 22.5 MB

In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Microsoft. Specifically, we will look at how to use JTBD to beat Microsoft Word. Word is one of the most successful products in history and as part of Office, it has helped fueled Microsoft's success for decades. Imagine you are on a product team and your mission is to beat Microsoft Word. How would you do it? How would you create product roadmap to generate revenue and profitability growth?

How would you beat Facebook Using Jobs-to-be-Done?

December 05, 2019 19:00 - 23 minutes - 16.4 MB

Facebook is a fierce competitor. In this episode, we will look at how you could use Jobs-to-be-Done (JTBD) Innovation methods to beat Facebook. We explain how to define markets using JTBD, which is the critical first step in figuring out how to beat a competitor like Facebook. Your customer's job-to-be-done is your market. This episode will show you how to define your customer's job-to-be-done. ✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jo...

How would you beat Facebook?

December 05, 2019 19:00 - 23 minutes - 16.4 MB

Facebook is a fierce competitor. In this episode, we will look at how you could use Jobs-to-be-Done (JTBD) Innovation methods to beat Facebook. We explain how to define markets using JTBD, which is the critical first step in figuring out how to beat a competitor like Facebook. Your customer's job-to-be-done is your market. This episode will show you how to define your customer's job-to-be-done. 

Introducing How Would You Beat?

December 03, 2019 23:00 - 2 minutes - 1.79 MB

Introducing the How Would You Beat podcast. Learn Jobs-to-be-Done (JTBD) innovation methods to beat your competitors. 

Introducing How Would You Beat with Jobs-to-be-Done

December 03, 2019 23:00 - 2 minutes - 1.79 MB

Introducing the How Would You Beat podcast. Learn Jobs-to-be-Done (JTBD) innovation methods to beat your competitors. ✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper Learn more about JTBD: https://www.thrv.com/jobs-to-be-done ✅ Download our Executive White Paper: "How to Use JTBD To Grow Faster" 👉 https://www.thrv.com/jobs-to-be-done-white-paper Learn more about JTBD: https://www.thrv.com/jobs-to-be-done Youtube: ...

Twitter Mentions

@thrvapp 31 Episodes
@jayhaynes 27 Episodes
@jaredran 27 Episodes