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How would you beat Apple and Google?
How Would You Beat?
English - March 02, 2020 23:00 - 31 minutes - 21.4 MBManagement Business Entrepreneurship jtbd jobs-to-be-done innovation product roadmap product strategy marketing sales jobs theory product management product development Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How would you beat Microsoft?
Next Episode: How would you beat Slack?
In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Apple and Google Maps. We love this example (and we created a video about it) because it shows that JTBD can identify growth opportunities and competitive weaknesses in very mature markets with dominant competitors (like Apple and Google).