Marketing Live - One Size Doesn't Fit All: Exploring Mar-Com Operations Structures

Higher Ed Live

English - May 17, 2018 20:49 - 33 minutes - 30.9 MB - ★★★★ - 22 ratings
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Higher education now recognizes the importance of an integrated branding and marketing strategy. This episode of Marketing Live will explore centralized and decentralized mar-com operations. We'll discuss the pros and cons. It doesn't matter how an institution is configured. Working across the organization is essential. Tune in to hear innovative strategies for collaboration and cooperation.