This episode has been developed in partnership with the University of Virginia Career Center.

University of Virginia students interested in social media careers will gather at UVA in the Newcomb Gallery to hear from top social media managers on how they got into social media and details about what they do in their jobs. Learn more about social media manager career development, skills required, developing strategies, implementation, and some of the biggest lessons they've learned while cultivating audiences for top universities.

Questions for this episode will be in person in Newcomb Gallery and also gathered from Twitter posts using #higheredlive.