Why Finding a Niche is Key for Cleaning Companies: Episode 951
Grow My Cleaning Company's Podcast
English - April 26, 2023 07:00 - 18 minutes - 24.8 MB - ★★★★★ - 223 ratingsManagement Business Education businessgrowth marketing advertising businesscoaching cleaners cleaningcompany commercialcleaning commercialjanitorial education employees Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, Mike advises business owners to find a niche and specialize in a particular area, which makes it easier to attract clients and build expertise. By being specific, potential clients can better understand what the business does and identify with it. Mike explains that specializing allows the business to learn the unique pain points of each industry they serve and offer better solutions to clients. Additionally, when starting, it is best to have a very specific niche, which helps the business target the right people and stand out from competitors.
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