Ep 46 - Carsten Schryver - How a 3rd Generation Freight Forwarder Thrives & Grows Despite the Logistical Chaos Caused by the Pandemic

GROW B2B FASTER

English - December 12, 2021 11:00 - 39 minutes - 27.4 MB - ★★★★★ - 4 ratings
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Previous Episode: Ep 45 - Anna Cleary - Driving growth in a cookieless world - what Software AG's marketing changed to thrive in this new era

Next Episode: Ep 47 - Rüdiger Spohrer - How a 2.4bn € industrial automation company effectively leverages B2B influencer marketing and creates valuable content for lead generation

In today's episode with Carsten Schryver, CEO of Schryver Group, you will learn

1. How Schryver successfully transformed their sales strategy during the pandemic
2. How Schryver reaches out to potential customers through carefully designed emails
3. How to capture opportunities through precise market research
4. Why transparency about your failures will strengthen your customer relations
5. How Schryver fosters an effective work culture across continents

About Carsten
Carsten is an ambitious business leader and global thinker. After graduating in Business Administration, he worked at the Fraunhofer Institute for Supply Chain Management in Nuremberg and then in the automotive industry in Mexico. In 2009, Carsten joined the family business and today manages the Schryver Group in the third generation from the Hamburg headquarters, whereby he is also frequently on the road in South America due to their core business there. In addition, he serves as General Manager at Exikhan and is a member of the Federal Association of Young Entrepreneurs.

About Schryver Group
Since its foundation in 1929, Schryver is a 3rd generation lead "German Mittelstand" company that provides international transport and logistics services. With a focus on Latin America, local subsidiaries and worldwide partners, the group focuses on the implementation of customer-specific logistics concepts. Globalization is both a driver and a challenge. From the small box and container to entire charter operations for oversized cargo, in the third generation Schryver acts as a flexible medium-sized company, moving its goods along the trade routes of the world. The company relies on its employees and their expertise in foreign trade, customs clearance and a passion for complex transport solutions by sea, air and road.

About the host Sammy
Sammy is Managing Partner and founder of SAWOO. SAWOO helps companies with Social Marketing and Lead Generation to leverage the power of LinkedIn in a sustainable way. No spam, no bots but building real Human 2 Human connections between you and your B2B buyers.

Shownotes Carsten
Find Carsten on LinkedIn
(https://www.linkedin.com/in/carsten-schryver-a987b341/)

Carsten’s company, the Schryver Group
(https://www.schryver.com/en/)

Carsten’s favorite business book: Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne
(https://www.amazon.com/Blue-Ocean-Strategy-Uncontested-Competition/dp/1591396190)