Penetrating an Emerging Market: How Nillie.IO is tackling marketing and NIL w/Hannah Whitehead

Good Morning, Market

English - June 26, 2023 08:30 - 57 minutes - 52.6 MB - ★★★★★ - 6 ratings
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Previous Episode: The Marketing Taste Test

Next Episode: Transforming a Century Old Industry w/ Andrew Smith of Kennickell Group

VicTreeFi was busy delivering financial literacy education to young people, when suddenly the multi-billion dollar college sports business got turned on its head. With Name, Image, and Likeness (NIL) policy changes unleashing a new industry for student athletes and business brands, VicTreeFi decided to jump into a brand new market.

Hannah Whitehead joins GMM to share how Nillie.IO (the child brand of VicTreeFi) is adding value, and winning market share in this new market with its unique approach to CX.

Explore Nillie.IO: https://www.nillie.io/

VicTreeFi on Instagram: https://www.instagram.com/victreefi/

Contact the VicTreeFi team: [email protected] || [email protected]

Follow Good Morning, Market on YouTube: ⁠https://www.youtube.com/@solinsights/⁠

Connect w/ Phillip on LinkedIn: ⁠@phillipscroggin⁠