Go-To Gal with Jaclyn Mellone: Online Marketing + Mindset for Female Entrepreneurs
430 episodes - English - Latest episode: about 1 year ago - ★★★★★ - 147 ratingsStop waiting for momentum, start creating it!
Go-To Gal is a Top-100 Marketing Podcast designed to help you BECOME a sought-after expert (from the inside out). We talk about mindset, strategy, and even the tactics. This show is all about helping you create the momentum that builds both your business and brand as the go-to authority.
This year we were featured in Forbes as one of the "21 Podcasts for 2021!" They said "Host, Jaclyn Mellone, instantly becomes your best friend when you listen to her episodes. A mix of expert interviews of go-to women that you must know, to coaching, and stories - this podcast is like a warm cup of tea to calm you down paired with a funfetti cupcake to make you smile. Jaclyn’s warm personality will have you binging on episode after episode."
If you're ready to overcome self-doubt, stand out from the crowd, and make bank by becoming the go-to authority in your space, this is the show for you!
Want my free 30-Days of Authority Building Action Plan? jaclynmellone.com/plan
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Episodes
How to Redesign Your Business to Fit Your Life with Megan Yelaney
April 20, 2023 09:00 - 47 minutes - 32.7 MBEpisode #264. About Megan Yelaney: Megan Yelaney is a business mentor, podcaster, and speaker whose passion truly lies in helping women build businesses that allow them to thrive in their marriages as much as their bank. She is an expert in unique framework development, something that makes her clients stand out in their niche by being their 100% authentic selves. Meg is also a wife, fur mom to her mini Goldendoodle Luna, actress, and singer, and a die-hard Harry Potter fan. She truly hope...
How to Regulate Your Nervous System to Make More Money with Alessandra Caprice
March 30, 2023 10:00 - 52 minutes - 36.4 MBEpisode #263. About Alessandra Caprice: Alessandra Caprice is an Energetic Business Mastery Coach who has founded a unique combination of business strategy and breathwork in her Money Breathwork method. She is a former private practice psychotherapist who, after 3 years as an online business strategist for mentors, coaches, changemakers, and healers, realized there was something missing from the business growth and development sector. She believes that in order to advance in business and ...
Want Time Freedom? The Two Revenue Streams and Three Systems You Need To Build a Lifestyle Business with Kimberly Crossland
March 16, 2023 12:00 - 46 minutes - 31.8 MBEpisode #262. About Kimberly Crossland: Kimberly Crossland is the founder of Roadpreneur and Cruisin' + Campfires, two companies designed to keep families together and living in freedom through travel and entrepreneurship. The goal of both businesses is to inspire meaningful change through the power of a strategic, thoughtful approach to life and business. In her free time, you can find her looking for a new adventure together with her two boys. Connect with Kimberly Crossland Instagram ...
Growing Your Team? Use This Proven Playbook to Hire + Onboard Quickly and Effectively with Heidi DeCoux
March 09, 2023 10:00 - 43 minutes - 30 MBEpisode #261. About Heidi DeCoux: Heidi is a serial entrepreneur who’s built four businesses to high-six-figure status with 50%+ profit margins, sold three of them, one of which was a 7-figure exit, appeared in magazines and websites like Forbes, and is the author of an Amazon best-selling book on marketing. She’s become known as "The Optimizer" because she’s passionate about helping entrepreneurs optimize their businesses and lives. She combined her passion for optimization with her mark...
How to Scale with a Paid Challenge with Molly Keyser
March 02, 2023 10:00 - 45 minutes - 31 MBEpisode #260. Molly Keyser: Molly’s first business was a photography studio. It was a massive success, and other photographers started asking her how she did it, so she decided to package her knowledge into digital products. Those digital products turned into a $2 million-per-year business, and people started asking her how she did that. Today, Molly helps business owners add passive digital products to their businesses so they can stop trading their time for money and help even more peopl...
How Amy Porterfield Became the Go-To Gal for Online Marketing (Interview with Amy!)
February 22, 2023 11:00 - 53 minutes - 36.9 MBEpisode #259. About Amy Porterfield: Amy Porterfield is an ex-corporate girl turned online marketing expert and CEO of a multimillion-dollar business. During her corporate days, she worked with mega-brands like Harley-Davidson as well as Peak Performance Coach Tony Robbins. After one fateful boardroom meeting and witnessing the lifestyle, financial, and work freedom an online business has to offer, Amy developed her nine-to-five exit plan and never looked back. Through her best-selling c...
How to Stop Being a People Pleaser with Rachel Luna
February 16, 2023 10:00 - 50 minutes - 34.7 MBEpisode #258. About Rachel Luna: Rachel Luna is a highly sought-after international speaker, best-selling author, and Certified Master Neuroscience Coach to 6 and 7-figure earning entrepreneurs. Named by Forbes as one of The 11 Most Inspiring Female Entrepreneurs To Follow On Instagram, this former US Marine has a reputation for inspiring confident action and helping her clients double, triple, and quadruple their income. Her clients often referred to her as their “secret weapon.” Throu...
How to Reduce Client Work by 80% and Lead a Team You Love with Nicole Miller
February 02, 2023 10:00 - 44 minutes - 30.6 MBEpisode #257. About Nicole Miller: Nicole Miller helps Agency Owners delegate client work, remove themselves as the bottleneck and step into the CEO role of their agency. Her podcast, Uplevel Your Agency, is the go-to resource for Agency Owners or any Service Provider who's looking to get better at delegating client work, improving operations and leading their company. Nicole brings her experience in managing million-dollar television projects, growing a successful multi-six figure agenc...
How to Use a Personality Quiz to Make More Sales with Linda Sidhu
January 25, 2023 22:00 - 42 minutes - 29.4 MBEpisode #256. About Linda Sidhu: Linda Sidhu is a list-building expert and strategic partner with Interact (the quiz platform), who helps entrepreneurs create irresistible personality quizzes that bring in hundreds of new subscribers on autopilot. As a result of her success as a top-ten pharmaceutical sales rep, Linda designed a framework for personality quizzes that converts views to leads at seventy percent. She also personalizes marketing for her customers, many of whom have grown thei...
How to Create SOPs to Scale Your Business with Jordan Schanda King
January 19, 2023 11:00 - 39 minutes - 27.3 MBEpisode #255. About Jordan Schanda King: Jordan Schanda King is a serial entrepreneur and expert on all things scaling and operations. Since first diving into entrepreneurship a decade ago, she has published a book, founded multiple businesses, successfully sold a business, and built a multiple-six-figure agency from scratch in less than a year. Jordan’s agency, Easy Scaling, employs a team of over twenty expert implementers specializing in tech, design, copywriting, and more. Together th...
How to 10x Your Courage with Merel Kriegsman
January 12, 2023 11:00 - 43 minutes - 30.2 MBEpisode #254. About Merel Kriegsman: Merel Kriegsman, Women's Wealth Advocate, is dedicated to helping you create millions on your terms and become the wealthiest woman in your lineage. Her insights, based on helping 1000+ female entrepreneurs step into SELF-FUNDED wealth, with countless alumni experiencing (multiple) 7-figure realities after working with her, have been featured in publications like Forbes, Fast Company, Entrepreneur and TEDx. Spot her in the wild harvesting medicinal...
Marketing Lessons from Taylor Swift with Michele Caruana
January 05, 2023 11:00 - 1 hour - 43.8 MBEpisode #253. About Michele Caruana: Michele Caruana, on her main course and coaching platform, helps business owners launch and operate indoor playgrounds or family entertainment centers with more joy and ease through simple and streamlined systems, templates, processes, and training. She is also passionate about sharing her online business processes and marketing strategies with other industry experts looking to launch their own online courses or coaching platforms just as she has don...
Ditch Your Vision Board, Do This Exercise Instead! (Replay)
December 27, 2022 10:00 - 27 minutes - 18.9 MBEpisode #252. What's the best way to start off the new year? I keep going back to an exercise I walked through in our Best Quarter Ever workshop and today I’m excited to share it with you here. If you’ve ever found that a vision board doesn’t quite get you to your goals or you just really need an extra boost of inspiration, this one’s for you! In This Episode You’ll Learn: Why a vision board can get you in a state of disconnect The visualization exercise to get you more in alignment H...
Goal Setting Tips for the New Year (Replay)
December 20, 2022 10:00 - 1 hour - 41.3 MBEpisode #251. Goal planning on your mind? Whatever goal-setting system you use, make sure you aren’t making these mistakes! I’m going to share several goal-setting tips that you can implement whether you’re simply writing goals on a piece of paper or following a step-by-step framework. I’ll also be sharing goal-setting mistakes I’m seeing clients, students, friends, and all of the above make when it comes to dreaming up all the incredible things they want to accomplish. Learn the mindset ...
How to Attract Premium Clients with Fabi Paolini
December 14, 2022 10:00 - 43 minutes - 30.1 MBEpisode #250. About Fabi Paolini: Fabi Paolini is a Brand Strategist who helps coaches, consultants, and experts position themselves as premium brands that attract high-end clients by upgrading their marketing with magnetic messaging. Fabi is a leading authority on messaging, brand positioning, and premium brand design. She's helped hundreds of entrepreneurs build premium businesses. Fabi has generated over $1.5 Million in the last 3 years working with transformational coaches and con...
How to Declutter and Systematize G Suite with Dara Sklar
December 01, 2022 10:00 - 38 minutes - 26.6 MBEpisode #249. About Dara Sklar: Dara Sklar is a lifelong entrepreneur. No, really - from selling kisses to her parents at six years old, to becoming self-employed at twenty-six - Dara has been through a lot! You may know her as the Google Guru, with over 3500 students in her wildly popular course "Get Productive with G Suite". And with all that perspective and experience, it's no wonder she loves to help other small business owners get and stay organized so they can run more efficiently...
A New Twist on Gratitude Part 1 & 2 (Replay)
November 22, 2022 09:00 - 36 minutes - 25.2 MBEpisode #248. Feeling a little FOMO this year? Wish things were different (don’t we all!)? I’m here to share with you a twist on gratitude that will have you feeling truly grateful no matter what’s happening at home. Listen now for a mindset makeover that will open your eyes to the opportunities all around you. In This Episode You’ll Learn: A unique perspective on gratitude to focus on this season The huge comparison trap we fall into all too often How to step up your gratitude and div...
How to Hire a Marketing Leader that Generates Revenue for Your Business with Veronica Romney
November 17, 2022 11:00 - 44 minutes - 30.8 MBEpisode #247. About Veronica Romney: Veronica Romney is a Dream Team Architect who helps online entrepreneurs build their dream teams and train their rainmaking marketing leaders. She’s a former Speaker and Trainer for Tony Robbins and Dean Graziosi and the former Chief of Staff of mega-brand BossBabe. She’s no stranger to the stage and has been in the online marketing world for over 15 years, having been featured in places like Forbes, Inc, HuffPost, ABC News Radio, and more. When she’s...
Using the Visibility Stack System for Creating Content with Lisa Benavidez
November 02, 2022 10:00 - 42 minutes - 29.5 MBEpisode #246. About Lisa Benavidez: After years of helping coaches and experts take stages and share their message, Lisa was diagnosed with rheumatoid arthritis and forced to completely change her lifestyle. This required her to redefine what success looked like, and it ignited her drive to live a life of purpose. Now she teaches women entrepreneurs how to successfully grow a business they love without sacrificing their values, boundaries, and life goals. Through the power of social med...
Burned Out from Creating Content? Try this! (With Lacy Boggs)
October 26, 2022 10:00 - 48 minutes - 33.6 MBEpisode #245. About Lacy Boggs: Lacy Boggs is a content strategist, author of the bestselling Kindle ebook, "Make a Killing With Content," and the mastermind behind the "Ace Stone, Marketing Detective" podcast. As the director of The Content Direction Agency, she helps small business owners create and implement content marketing strategy that feels like a playground for ideas and results in deceptively powerful nurture content to create massive growth. Connect with Lacy Boggs Website...
How to Say It: Communication Tips To Sell More with Nikki Rausch
October 12, 2022 10:00 - 51 minutes - 35.3 MBEpisode #244. About Nikki: CEO of Sales Maven, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”. With 25+ years of experience selling to prestigious organizations like The Bill & Melinda Gates Foundation and NASA, Nikki shattered sales records and received “top producer” awards along the way. Today, entrepreneurs and small business owners hire Nikki to show them how to sell successfully and authentically. An engaging speaker, she shares the sec...
How to Thrive in an Uncertain Economy with Kelly Roach
October 04, 2022 10:00 - 48 minutes - 33.5 MBEpisode #243. About Kelly: Kelly Roach is an award-winning 8-figure entrepreneur, sought-after speaker, best-selling author, and top-rated podcast host seeking to transform the world of business and leadership education across the globe. Connect with Kelly Roach Website Facebook Favorite Quotes “Make sure that you're really reinforcing that your products, program, services, and messaging are really, truly hitting the intersection of someone's urgent need and their deep desire. And ...
How to Create Consistent 10K+ Months with A Course or Membership with Haley Burkhead
September 28, 2022 10:00 - 49 minutes - 34.3 MBEpisode # 242. About Haley: Haley Burkhead is the creator of Recurring Profit where the mission is to bring a simple and automated approach to online businesses all over the world. She quit her job with $12 and turned that into a multi-million dollar company where her team and her help scale online course and membership sites. Connect with Haley Burkhead Website Instagram Favorite Quotes “What if we could access audiences that someone has already built online? And then we have built...
How to Scale An Agency (or Service Based Business) with Kate Ahl
September 20, 2022 10:00 - 46 minutes - 32.2 MBEpisode #241. About Kate: Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast. Connect with Kate Web...
Instagram 2022: How to Leverage the Algorithm for Leads and Sales with Sophia Parra
September 15, 2022 10:00 - 40 minutes - 28.1 MBEpisode # 240. About Sophia: Sophia is a social media strategist with a proven record for increasing a brand’s following, engagement, and reach. Her clients have tripled attendance at their free events, gone from 800 followers to 50k followers, increased opportunities for podcasts, magazines and even TV features, and at the top of 2020, one of her clients had a 6 figure launch from her Direct Messages... She’s also the creator of the online subscription, WHAT THE HECK TO POST, where sh...
This Simple Reflection is a Catalyst for Growth (And You Can Sneak It In While Running Errands!) (Replay)
September 06, 2022 10:00 - 10 minutes - 7.6 MBEpisode #239. It’s the dawn of a new decade! In light of that, I want to highlight a few things you can reflect on that will bring you into the new year in the best possible way. Listen to this episode for a powerful mindset exercise you can use for the new year and every day, month, or quarter after that. I can’t wait to hear what you think! Favorite Quotes: “The belief systems we have holding us back are not going to serve us in this new decade.” “You have to be willing to get messy ...
How to Define What You Do to Get More Referrals (Replay)
August 30, 2022 10:00 - 32 minutes - 22.1 MBEpisode #238. Are you having trouble defining what you do? In this episode, Jaclyn shares a method of selling yourself in an introduction. Favorite Quotes “There are so many different things that can come from people who are asking you to be on podcasts. So many different opportunities have happened from those sidebar conversations.” “Take the time to connect. Talk about what you do in a way that lets people see more, keep the conversation going, and go deeper than just the surface.” “...
How to Unlock Your Zone of Genius with Jaime Slutzky
August 23, 2022 10:00 - 49 minutes - 34.1 MBEpisode #237. About Jaime: Jaime Slutzky is an experienced and knowledgeable online technology strategist who works with music teachers who have caps on their income or time to create scalable online products and services. With her degree in Computer Science, 11+ years in corporate IT, and over a decade supporting online businesses, she has the expertise, insight, and grit to help music teachers take what they do in private lessons and create online courses, programs, workshops, and mem...
Use this Color-Coded Copy System to Make More Sales with Sage Polaris
August 16, 2022 10:00 - 46 minutes - 32 MBEpisode #236. About Sage: Sage Polaris has written high-converting copy for more than 400+ clients earning them millions of dollars. She helps personal brands and service providers sell more of their service or offer with the words on their website. She has worked with Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist. Basically, she makes money for the “internet-famous” people we all look up to. Connect with Sage Website Facebook Favorite Quotes “It takes time to ...
How to Earn Passive Income (Even If You Don’t Have a Big Audience) with Jessica Stansberry
August 09, 2022 10:00 - 55 minutes - 38 MBEpisode #235. About Jessica: Jessica Stansberry helps entrepreneurs grow and scale their income by teaching them how to create content that sells FOR them so they can sell more and work less. Jessica's YouTube channel, email list, and Instagram account are FULL of helpful nuggets to help entrepreneurs scale their businesses and become true CEOs. Connect with Jessica Website YouTube Instagram Facebook Twitter TikTok Favorite Quotes “People normally look at passive as they don't h...
A Simple System to Fill Your Courses, Programs or Client Spots with Liam Austin
July 27, 2022 09:00 - 31 minutes - 21.5 MBEpisode #234. About Liam: Liam Austin is the co-founder of Entrepreneurs HQ and a virtual event strategist, having launched over 15 virtual summits, dozens of quick workshops, and many more online events, hosting over 400 speakers whilst educating 100,000+ business owners through his programs. Virtual Events That Sell is his 6-week implementation program which makes it easy for you to create your own high-impact virtual events, from workshops and masterminds to summits and conferences, w...
Swipe this Strategy to Increase Your Sales with Nora Sudduth
July 19, 2022 10:00 - 49 minutes - 34.3 MBEpisode #233. About Nora: Nora Sudduth, Co-founder of Hello Audio is a leading marketing & conversion strategist who has helped businesses sell over $500M of products & services online. She’s also designed several courses, coaching and certification programs that have generated millions more. Connect with Nora Website LinkedIn Facebook Favorite Quotes “The one thing every consumer is gonna look for before they put that credit card down is the increased likelihood of success or cert...
Entrepreneurship + ADHD with Courtney Chaal (How to Make Your Business Work for Your Brain)
July 12, 2022 10:00 - 44 minutes - 30.7 MBEpisode #232. About Courtney: Courtney Chaal is a copywriter turned business coach obsessed with making complex concepts (like business models and sales copy) simple and tangible to help regular people get big results. In 2012, she launched my copywriting services with zero experience and a desire to never have to get a “real job.” Since then, she has evolved from writing custom proposals for clients to creating a booked-out signature service (Sales Page CPR®) to launching digital produ...
Building an Ecosystem that Creates Cash, Influence, and Autonomy with Eleanor Beaton
June 28, 2022 10:00 - 37 minutes - 26.1 MBEpisode #230. About Eleanor: Eleanor Beaton is the founder of SafiMedia, an education & coaching company for women entrepreneurs. SafiMedia is committed to advancing global gender equity one woman-owned business at a time. Together with her colleagues, Eleanor is on a mission to double the number of women entrepreneurs who scale past $1M in revenue by 2030. Eleanor hosts the Power + Presence + Position podcast, a top-ranked podcast for female founders with over 1.5 million downloads to ...
Breaking Free From The Hustle Hamster Wheel (and Shifting to Scaling Sustainability) with Jo-Ná A. Williams, Esq.
June 21, 2022 10:00 - 57 minutes - 39.8 MBEpisode #229. About Jo-Ná: Jo-Ná A. Williams, Esq. is an award-winning attorney, founder, advisor, and Instructor who founded J.A. Williams Law P.C. in 2011 to provide artists, entrepreneurs, and thought leaders with ways to successfully navigate their careers, secure their companies, and provide assistance with business and intellectual property matters. She is dedicated to issues regarding the rights of entrepreneurs because she believes they are a population highly vulnerable to ex...
How to Overcome the Overwhelm in Running Your Biz and Home with Kendra Hennessy
June 14, 2022 10:00 - 49 minutes - 33.8 MBEpisode #228. About Kendra: Kendra Hennessy is a home management expert and positive motherhood enthusiast. She is a podcast host and founder of Mother like a Boss™, where she puts reluctant homemakers back in the driver's seat of motherhood through bite-size and practical routines and mindset shifts. Her mission is to empower moms through no-nonsense, realistic changes that they can stick with. Kendra lives in upstate NY with her husband Adam, raising their daughter AC and son Everett...
Let’s Talk Burnout with Dr.Laura DeCesaris
June 07, 2022 05:00 - 47 minutes - 32.7 MBEpisode #227. About Laura: Dr. Laura DeCesaris is a functional medicine doctor who serves as a health and performance coach for busy, driven women. She helps female entrepreneurs align their brain and body for optimal health so they can maintain their high-performance lifestyle without burning out. Connect with Laura Website Facebook Instagram LinkedIn Favorite Quotes “As women, when it comes to our health and our body, we've grown up in a way that's very disconnected with them.”...
The Secret to Creating Social Content that Connects with Veronica Belmont
May 24, 2022 10:00 - 41 minutes - 28.9 MBEpisode #226. About Veronica: Veronica is a product manager, podcaster, and technology evangelist living in San Francisco. At Adobe, she is a senior product manager and evangelist on the Creative Cloud Express team, where she works to help social media creators, marketers, and influencers bring their brands and creative ideas to the masses. Veronica has also worked extensively as a public speaker, startup advisor, and presenter for companies of all sizes, including IBM, Intel, Sony, AOL...
How to Break Free From Your Emotional Triggers with Violet Rainwater
May 17, 2022 08:00 - 45 minutes - 31 MBEpisode #225. About Violet: Violet Rainwater is a catalyst for healthy workplaces and helps teams thrive through her interactive keynotes and Innovative workshops. As a high-achieving, top-performing sales professional, Violet experienced a complete mental collapse because of debilitating anxiety from decades of running on empty. From this experience, Violet has dedicated her life to empowering entrepreneurs, sales teams, and leaders with the tools and resources she discovered that tran...
Simple Shifts to Make More from Your Website in 2022 with Becca Harpain
May 10, 2022 09:00 - 40 minutes - 27.9 MBEpisode #224. About Becca: Becca Harpain is the self-taught website designer turned educator behind InsideTheSquare. She helps entrepreneurs get started with Squarespace, offering free training and tutorials on her YouTube channel. Her videos have been viewed over one million times in just three short years! From creation to customization, she is the go-to gal for all things Squarespace. When she’s not creating new codes or tutorials to share with the world wide web, you can find her r...
Behind the Scenes: Revamping Our Course to Scale with Tracy Sherriff
May 03, 2022 10:00 - 59 minutes - 40.8 MBEpisode #223. About Tracy: Tracy Sherriff is a coach who helps entrepreneurs, experts, and service-based professionals scale their businesses online. Her podcast, Scale Your Course, focuses on helping her audience in the process of designing and delivering impactful learning experiences for their tribe. A lifespan educator, with experience teaching and consulting learners from birth through adulthood, Tracy has a background rooted in early childhood education and an MA in Education fro...
How to Turn Your Content Into Cash with Ellie Diop
April 26, 2022 09:00 - 39 minutes - 27.4 MBEpisode #222. Looking to grow your online community and following but can’t seem to keep up the balancing act between business and life (or worse: work and more work)? You want to build your following and foster an online community that’s engaged and energized. And you know you need to show up for them - and keep showing up - and offer products and services to help meet their needs. But there are just some days where you either don’t have that level of energy to put out valuable content or...
Owning Your Role as CEO (From Hiring the Right Team to Starting a Second Business) with Abbey Ashley
April 19, 2022 10:00 - 43 minutes - 30.2 MBEpisode #221. Thinking about launching a new offer or even a whole new business? Wanting to scale but beyond frustrated about being the bottleneck? Or just oh so ready to get out from the daily grind and step into CEO status? You are precisely why we had Abbey Ashley come back on the Go-To Gal podcast! Abbey, founder of The Virtual Savvy, has scaled her business from being a virtual assistant to building a company that brings in $3M+ ARR (Annual Recurring Revenue) with a team of 20 fully r...
Use This Framework to Tell Stories That Connect (and Convert) with Marisa Corcoran
April 12, 2022 06:00 - 48 minutes - 33.1 MBEpisode #220. “Storytelling is our oldest form of communication. Studies show that parts of the brain literally light up when stories are being told and that people tend to absorb information better. With a story, it’s an easier pill to swallow.” So HOW do we tell stories that captivate and convert our communities? That is why I invited Marisa Corcoran to join us! I’m a big fan of frameworks, but with storytelling, sometimes frameworks can be too stifling or complicated. Marisa’s approach, ...
How to Build an Engaged Online Community with Jordynn Wynn
April 05, 2022 08:00 - 52 minutes - 36.3 MBEpisode #219. How *do* you build an online community from scratch? Or once you have a community, how do you keep them engaged? And what if engagement dies down - can you revive it? Our guest today, Jordynn Wynn, has built an incredible community in an unexpected niche, and she is here to take us behind the scenes of her 8-figure business to show us how it’s done! What’s the niche? Jordynn is the cofounder of Insert Name Here, an LA-based premium hair extension brand, offering high-qualit...
How to Align Your Business with Your Strengths with Natalie Gingrich
March 29, 2022 09:00 - 46 minutes - 32.2 MBEpisode #218. Are you leveraging your strengths in your business? I’m passionate about building a business based on our strengths and our guest today, Natalie Gingrich shares this mission with me. While many may nod their heads in agreement with this sentiment, I’ve noticed it's easy to get swept up in what is working for OTHER people and not even realize that this course and that coach have pulled you away from leveraging your OWN gifts. In this episode, Natalie takes us behind the scenes...
How to Turn Your Business Into a Wealth-Building Asset with Erin Austin
March 22, 2022 06:00 - 49 minutes - 34.1 MBEpisode #217. As experts, we don’t typically think about selling our business, especially if it's a personal brand! However, the same foundation that goes into creating a business that is saleable goes into creating one that is SCALABLE. In this episode, Erin Austin breaks down for us how to shift our business from an income-generating hustle to a wealth-building asset. In This Episode You’ll Learn: What are intellectual assets? Defining Saleable vs. sellable How to uncover your “Re...
Thinking About Writing a Book? Let's Discuss with Stacy Ennis
March 15, 2022 07:00 - 47 minutes - 32.9 MBEpisode #216. Whether you’re an entrepreneur, professional, or coach, writing a book is one of the most powerful ways to anchor in your authority. But…how??????? Just thinking of writing a book can feel daunting! That is why I’m so excited to have Stacy Ennis join us in this week’s episode! Stacy breaks down her book development process and reveals the behind-the-scenes of what it takes to write a book. She also shares how she and her students have been able to leverage writing a book as an...
Want to Be More Consistent? Try This Hack!
March 08, 2022 09:00 - 25 minutes - 17.8 MBEpisode #215. I have to be completely honest: hearing the word “consistency” makes me want to break out in hives! It’s safe to say it’s not my favorite thing in the world - especially when it comes to the things that I don’t enjoy doing or don’t necessarily excite me. Thankfully, I’ve hacked my brain into doing the things I would normally dread. In this episode, I’m sharing four strategies that helped me with whatever I’m trying to be consistent with. And would you believe these are born out...
Lead Generation in 2022: What’s Working with Vix Reitano
March 01, 2022 08:00 - 50 minutes - 34.5 MBEpisode #214. Paid ads. Click-through rates. Web traffic. There are lots of marketing terms being thrown around and it can be confusing where to put your focus first or what the most important metric is. But how do we really make sure that we get our message in front of the right people at the right time? Vix Reitano shares the secret behind great marketing campaigns - and it’s not the tech! She also talks about what every business should actually prioritize: creating impactful change that...