Field and Garden with Lisa Mason Ziegler
384 episodes - English - Latest episode: about 9 hours ago - ★★★★★ - 341 ratingsJoin Lisa Mason Ziegler of The Gardener's Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!
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Episodes
#200: Considering Possibilities
November 15, 2022 12:00 - 36 minutes - 27.4 MBThere are so many possibilities and opportunities in growing cut flowers, sometimes we just don’t have time to consider and explore. In this episode I’m exploring some of the questions I wish someone would have asked me. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. More about "the big calendar": Easier Next Time. Purchase a big calendar here. Ell...
#199: On-Farm Events with Sunny Meadows Flower Farm
November 12, 2022 12:00 - 34 minutes - 32.2 MBIn this episode, Lisa speaks with Gretel Adams of Sunny Meadows Flower Farm about their progression of offering on-farm shopping events and post-fresh flower season merchandise. Here Gretel offers some great tips about what to offer, shares some challenges they've overcome related to these events, and what to consider about yourself and your property before you decide to offer events on your own farm. Mentions Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses...
#198: One Simple Lesson
November 08, 2022 12:00 - 25 minutes - 18.6 MBWhile it may sound simple, the lesson of resisting shiny objects is anything but simple. I’ve learned that part of my success is rooted in my ability to resist distractions and new opportunities. Getting up and saying no over and over has been my long-haul success story. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. New Podcast: Seed Talk with Lisa ...
#197: What is Frostmas? Winter Local Flower Sourcing with Ellen Frost
November 05, 2022 11:00 - 31 minutes - 23.6 MBLearn what happens after "Frostmas" and during winter for a local sourcing design studio that is open year-round. Ellen Frost of Local Color Flowers is a veteran in this industry of seeking out, developing, and nurturing local growers to supply her business. Connect: Instagram: Local Color Flowers Instagram: Florists Buying Local Ellen's Blog: Vicarious Florist Courses: Florist School Online: Growing Your Business with Locally Sourced Flowers On-Demand Workshop: Preparing to Sell to F...
#196: Where Do You Want To Be In 5 Years?
November 01, 2022 11:00 - 24 minutes - 18 MBBig-picture thinking in 5-year bites helps to lead me through the weeds of business. Forget the details and think about what you want your business to look like in 5 years, and then go to work to make it so. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Live Shopping Show - Get the App! Book: Vegetables Love Flowers New Podcast: Seed Talk with Lis...
#195: An Insider Look from Florist Ellen Frost
October 29, 2022 11:00 - 32 minutes - 24 MBAn insider's look at why and how Ellen Frost is reducing her wedding work and reaching into other types of work. Halfway through the 2nd decade of Local Color Flowers, her year-round design studio that only uses flowers grown within 100 miles of her Baltimore studio, Ellen is sharing her strategy. Connect: Instagram: Local Color Flowers Instagram: Florists Buying Local Ellen's Blog: Vicarious Florist Courses: Florist School Online: Growing Your Business with Locally Sourced Flowers On...
#194: Leaves, Leaves, and More Leaves
October 25, 2022 11:00 - 40 minutes - 29.9 MBLeaves are a key piece of how I continued the story of building and feeding our soil and the weed prevention I practice. Plus they make for a beautiful garden! I hope my tips liberate you to bring home tons of leaves. ~Lisa Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Shop: Bio360 Biodegradable Mulch Film, Hoop & Row Cover Kit, Sod & Harvest Knife...
#193: One of TGW's First Employees - Meet Bobo!
October 22, 2022 11:00 - 31 minutes - 23 MBDo you know Bobo? You may have heard Lisa talk about Bobo Smith - a friend and long-term employee at the farm. In this episode, Bobo joins Lisa for a chat! Listen as they reminisce and tell great stories about the early days of The Gardener's Workshop. Mentions Employee Spotlight: Bobo Smith TGW Photo Gallery TGW Online Shop Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool ...
#192: New Episode on Seed Talk!
October 20, 2022 11:00 - 1 minute - 1.21 MBExciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast, and our first standalone episode has just been released! Our show trailer and the episodes previously published through the "Field & Garden" podcast are available now, as well as the episode released today, which is all about Cool Flowers overwintering and row covers. Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there! ...
#191: Jennie Love - How Weddings & Events Can Increase Your Flower Farm Profits
October 18, 2022 11:00 - 46 minutes - 34.6 MBToday we have a replay of a webinar that Lisa & Jennie Love recently did called “How Weddings & Events Can Increase Your Flower Farm Profits.” Jennie & Lisa put this one together to help people become more familiar with Jennie’s story and with her online course, which is packed full of valuable lessons for people with all types of flower businesses. Let’s listen in! Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon co...
#190: Top 5 Mistakes New Farmer-Florists Make
October 15, 2022 11:00 - 28 minutes - 21.9 MBPlease enjoy this replay of a webinar that Lisa did with Jennie Love called “Top 5 Mistakes New Farmer-Florists Make.” Jennie & Lisa put this one together with the hope of helping new farmer-florists avoid some common pitfalls - all mistakes that Jennie admits to making herself when she was first starting out. There are some great tips here! Mentions: Jennie's Free PDF: Favorite Suppliers of Vases & Other Floral Design Hard Goods Jennie's Course: Farmer-Florist School Online: The Wedding...
#189: Seed Talk with Lisa & Layne is now its own podcast!
October 13, 2022 11:01 - 1 minute - 1.33 MBExciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast! Our show trailer as well as the episodes previously published through the "Field & Garden" podcast are available now, and our first new episode will be released next Thursday (October 20th). Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there! Mentions: "Seed Talk with Lisa & Layne" Homepage "Seed Talk" YouTube Playli...
#188: Catch the Replay! Meet Farmer-Florist Jennie Love
October 11, 2022 11:00 - 44 minutes - 33.5 MBCatch the Replay! Listen as Jennie Love of Love n’ Fresh Flowers in Philly and I discuss the evolution of her flower farm and business. From starting a cutting garden in a community plot to blazing the way as a pioneer in the farmer-florist industry. Named by Martha Stewart as one of the top 10 Farmer-Florist. Jennie shares the changes to the way she farms and to her business — all-natural evolution to staying relevant and successful. Join us for this candid and heartfelt chat. Mentions: ...
#187: Evolution of a Specialty Cut Flower Farm with Val Schirmer
October 08, 2022 11:00 - 43 minutes - 32.7 MBValerie Schirmer is the owner of Lexington-area Three Toads Flower Farm and the current President of the Association of Specialty Cut Flower Growers. In this fun chat with Lisa, Val shares that her business has become roughly 70% selling amaryllis and paperwhites, and all within a 6-week period in fall and winter. Seeing the tremendous growth in demand for these items over the course of the last few years, Val has begun to focus more and more on her “shoulder season” offering as her business...
#186: Harvesting: The Lifeline of a Cutting Garden
October 06, 2022 11:00 - 31 minutes - 23.5 MBIn this Clubhouse chat, Lisa talks about flower harvesting, covering common mistakes and questions such as: Best placement for a cutting garden Bucket selection and washing Days and times to harvest Optimum harvest stage and avoiding the “old milk cycle” Post-harvest resting Knowing how to store the different flowers you grow Tips for harvesting around netting and netting installation tips We hope you enjoy this chat and find some useful harvesting tips! Links & Mentions Book: Vege...
#185: Surprising Crops - Annuals
October 04, 2022 11:00 - 27 minutes - 20.8 MBGrowing primarily annuals is an option for flower farming! After working my way through figuring this out over years, I learned that for my business model, it was the best fit. I am a small-space farmer that cannot have a hoop or greenhouse, so growing annuals produced the most with the least amount of investment and risk. Mentions: Annual Enrollment is open October 1-5: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler We are so happy ab...
#184: Meet Andi Thatcher of Rimrock Flower Farm
October 01, 2022 11:00 - 33 minutes - 25.4 MBJoin me as I speak with Andi Thatcher of Rimrock Flower Farm in Montana! Andi is an alum of our online courses and has gone on to do some amazing things! Her ambition and attention to being a professional pushed her to the head of her game, even before she started! Her ‘fake it till you make it’ attitude has served her well! Mentions: Rimrock Flower Farm: Website, Facebook, Instagram Montana Cut Flower Association: Instagram, Website Annual Enrollment is open October 1-5: Flower Farming ...
#183: Seed Talk: How Seeds Changed My Life – Lisa Mason Ziegler Edition
September 29, 2022 11:00 - 56 minutes - 42.1 MBHave you ever considered how amazing it is that something as tiny as a seed can alter the course of someone’s life and take them in directions they never thought possible? Join Layne Angelo as she interviews Lisa Mason Ziegler about the various ways seeds changed her life. They discuss Lisa’s first seed starting experience, her entrance into flower farming, how annual crops shaped her business, and priceless advice from her 25 years with seeds. Don’t miss out on the rapid-fire “Lightning Rou...
#182: More Flower Farming Mythbusters
September 27, 2022 11:00 - 31 minutes - 23.7 MBDon't allow these things to hold you back from pursuing your flower farming business dreams. No acreage, tractor, or greenhouse? No problem. I didn't have any of those during the first decade of my flower farm. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. TGW Live Shopping iPhone App (iOS App Store) TGW Live Shopping Android App (Google Play) Jo...
#181: Cool Flowers Talk: Lisa on The joegardener® Show Podcast
September 24, 2022 11:00 - 59 minutes - 44.2 MBLisa was recently featured on The joegardener® Show podcast, joining host Joe Lamp'l to discuss the Cool Flowers concept and how she got started growing this fantastic group of spring stunners! They covered topics such as: How to determine which Cool Flowers you can grow in your region When and how to start your Cool Flowers from seed The special care requirements of flowers planted in the fall and in very early spring What you should do to prepare in the fall even if you don’t plant unt...
#180: Do You Know joegardener®?
September 22, 2022 11:00 - 27 minutes - 20.8 MBIn this Clubhouse chat Lisa talks about her new cedar raised beds and how she learned to make them from Joe Lamp’l, host of Growing a Greener World on PBS and The joegardener® Show podcast. Lisa shares the story of how she came to know Joe and introduces the exciting news of their new partnership for his new online course coming in 2023. Mentions: Joe's TV Show: Growing a Greener World The joegardener® Show podcast Affiliate Link: Join the waitlist for Joe Lamp’l’s Online Course: Organic...
#179: Lisa and Joe Lamp'l Talk Gardening, Books, and Business
September 20, 2022 11:00 - 43 minutes - 32.3 MBJoin me as I interview a very special guest and friend, Joe Lamp'l! It was such a pleasure for us to have the opportunity to talk again after doing a couple of episodes of The joe gardener® Show podcast together over the past year. In case you're meeting him for the first time, Joe Lamp'l is the joe behind: joegardener® the host of the Emmy award-winning TV show, Growing a Greener World The joe gardener® Show podcast Author of the NEW book, The Vegetable Gardening Book PLUS Joe's NEW...
#178: Year One Flower Farming with Torrie of Youngs Mill Flower Farm
September 17, 2022 11:00 - 34 minutes - 32.1 MBMeet Torrie Anderson of The Flower Farm at Youngs Mill in Newport News, Virginia. Having recently graduated from Lisa's online flower farming course, this year Torrie and her husband took the leap into urban flower farming after being vegetable gardeners for many years. In this interview Lisa and Torrie commiserate about the life of a brand new flower farmer, sharing the excitement, realities, challenges, fails, surprises, and how remembering your "why" can keep you going through that first ...
#177: Seed Talk: Cool Flowers Direct Seeding FAQs, Part 2
September 15, 2022 11:00 - 47 minutes - 35.5 MBYou know which Cool Flowers seeds to sow directly into the garden and when, but what steps should you take to ensure a thick, healthy stand of direct-seeded plants come springtime? Join Lisa Mason Ziegler and Layne Angelo as they share practical tips and tricks for successful outdoor sowing. They discuss proper bed preparation, watering, weed prevention, thinning, sowing poppies and bells of Ireland, and more. Listen to the podcast, grab your hoe, and prepare for direct seeding success! The...
#176: Embracing Seasonality
September 13, 2022 11:00 - 36 minutes - 27.4 MBI was forced to learn about seasonal growing. After growing outdoors in a garden with no hoop or greenhouses I learned that embracing the seasons is the best, most cost-effectively, and highest quality way to grow. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Field & Garden Episode #98: Growing Snapdragons with Dave Dowling Join the waitlist for O...
#175: The Family Behind The Gardener's Workshop
September 10, 2022 11:00 - 28 minutes - 21.4 MBIn this episode we visit with owner Lisa Mason Ziegler and two of her longest-standing employees, who also happen to be her dear family members. From the very beginning when Lisa started an urban cut-flower farm with her husband Steve's support, to the thriving business it is today, Lisa and her family continue to support each other while offering the supplies and educational resources that are fueling a new generation of flower farmers. Listen to some funny stories and learn more about the ...
#174: Seed Talk: Cool Flowers Direct Seeding FAQs, Part 1
September 08, 2022 11:00 - 33 minutes - 25.2 MBInterested in growing larkspur, bachelor buttons, or bells of Ireland? Did you know that some of spring’s most coveted flowers – including these beauties – actually prefer to be sown directly outdoors rather than started indoors as transplants? Join Lisa Mason Ziegler and Layne Angelo as they cover some of the most frequently asked questions about sowing seeds directly in the garden. They discuss some of the advantages and challenges when direct seeding, tips and tricks for sowing this group...
#173: Cool Flowers: The Other Side of the Story
September 06, 2022 11:00 - 34 minutes - 26.2 MBDo you only know half of the Cool Flowers concept? Lisa shares that while fall planting is a great option, it's not for everyone. Learn about the often missed cool season hardy annual planting opportunity for those with deep cold and heavy snow winters: very early spring plantings. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Free Resource: The Cool-Season Flower ...
#172: Bug Talk: Native Bees with Dr. Barb Abraham
September 03, 2022 11:00 - 33 minutes - 25.3 MBFor this edition of "Bug Talk" Lisa and Rhonda are joined by special guest Dr. Barb Abraham, an ecology professor, bee researcher and Chair of the Bee City USA - Hampton steering committee. Today they're talking about native bees. Did you know that you can have an average of 100 different bee species in your yard? And that native bees typically are not aggressive and do not sting? You may have seen some that look like gnats, flies or wasps and not even realized they were actually bees! Learn...
#171: Seed Talk: Cool Flowers Indoor Seed Starting FAQs, Part 2
September 01, 2022 11:00 - 45 minutes - 34.2 MBYour Cool Flowers seeds have sprouted – now what? Join Lisa Mason Ziegler and Layne Angelo as they discuss some of the most frequently asked questions about caring for your Cool Flowers seedlings. They discuss grow lights, ideal air temperatures, transplant size, and more. Listen to the podcast and learn how to give your Cool Flowers seedlings the conditions they need to thrive! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be poste...
#170: Flower Farming Success Didn't Happen Overnight
August 30, 2022 11:00 - 33 minutes - 25.2 MBWarning: lots of flowers, plants, seeds, and dollar bills were lost, injured, and killed in the process of getting here. In fact, success doesn't happen overnight for any business really. There. True story. Hope this helps, Lisa Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Join the wait list for Flower Farming School Online: The Basics, Annual Crops, Marketing,...
#169: The Flower Farming Life with Steve & Gretel Adams
August 27, 2022 11:00 - 48 minutes - 45.1 MBToday Steve & Gretel Adams (of Sunny Meadows Flower Farm) talk with Lisa about this farming lifestyle they have chosen. They share what they enjoy most about it, what it currently looks like for them, as well as a look back at how far they've come. Download the FREE PDF featuring the Sunny Meadows list of favorite summer field-grown annuals, the bread and butter of bouquet season! Link below. Mentions: Learn more about and connect with Steve & Gretel Adams and their business, Sunny Meado...
#168: Seed Talk: Cool Flowers Indoor Seed Starting FAQs, Part 1
August 25, 2022 11:00 - 49 minutes - 37.4 MBReady to start your Cool Flowers seeds but still have some lingering questions? Join Lisa and Layne as they discuss some of the most frequently asked questions about starting cool-season hardy annuals indoors from seed. They discuss heat mats, light requirements, germination troubleshooting, and more. Listen to the podcast and help set yourself up for Cool Flowers seed starting success! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will ...
#167: How Fall Brings New Beginnings and Opportunities
August 23, 2022 11:00 - 32 minutes - 24.2 MBFall is not only for fresh starts in the garden or on the farm, it can also be a great time to rethink your business. Take some time to throw out mistakes and consider the future of your business. Our businesses are constantly evolving; embrace the opportunity for a new beginning that fall brings! Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Flower Farming School...
#166: Vacation Time? How to Manage Your Flower Garden or Farm
August 20, 2022 11:00 - 24 minutes - 18.3 MBIn this recent Clubhouse chat Lisa talks about what to do when you have to leave your flower garden or farm during the growing season. Whether you have a scheduled or an unexpected trip coming up, there are a few things you can do before you go that will make your return so much easier. Listen in for some great tips! Mentions: *NEW* On-Demand Online Courses: Preparing to Sell to Florists, Collectives 101 *NEW* Get our Live Shopping Show App joe gardener® Podcast Jessica Walliser’s Books...
#165: Flower Farming for Dummies
August 16, 2022 11:00 - 34 minutes - 25.7 MBI was recently introduced to the book series via a business mentor friend: "fill in the blank for Dummies". My full-circle journey of why these books have been a long-haul success nailed me on applying to flower farming. Here I share my six basic foundation steps that can lead to success when we stay between the lines. I hope this inspires and encourages you! ~Lisa Z. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the cou...
#164: Seed Talk! Cool Flowers FAQs
August 13, 2022 11:00 - 46 minutes - 34.6 MBWe are so excited to introduce a new series to the podcast called “Seed Talk”. Meet Layne Angelo, Seed Manager here at The Gardener’s Workshop. Layne is an avid gardener, seed starter, and engineer who loves learning and applying her technical knowledge to all areas of life, including gardening and growing flowers. As Seed Manager, Layne has a firsthand look at the questions and topics commonly brought up by our customers and students. In this first episode of “Seed Talk”, Lisa and Layne d...
#163: Building A Flower Farming Business Without Hoop or Greenhouses
August 09, 2022 11:00 - 29 minutes - 22.4 MBThis podcast may be for you, you know who you are. You don't think you are a real farmer because of the growing conditions and resources you find yourself in currently: small growing space, or can't have or afford structures, or, or, or.... You can start and sustain a cut-flower growing operation without hoop or greenhouses and on small spaces. We just develop our skills as growers in a different way. I am the living proof if you need it. I hope this inspires and encourages you! Mentions:...
#162: If I Had Known This When I Started...
August 02, 2022 11:00 - 27 minutes - 20.4 MBSharing my look back at if only I had known this when I started my flower-growing operation. I could have saved lots of time, money, opportunities, and tears if I had had this advice! Mentions: Flower Farming School Online: The Basics, Annual Crops, Marketing, & More! with Lisa Mason Ziegler TGW On-Demand Online Workshops We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Jasm...
#161: How My Garden Grows
July 26, 2022 11:00 - 35 minutes - 30.4 MBI learn so much talking to other gardeners and farmers. After my restaurant-owning cousins set up the TGW company picnic here on the farm, we discussed planting flowers. Joy's questions reminded me of the struggle that some folks have figuring out what to plant and when. Between trees, shrubs, perennials and annuals, it can be overwhelming because there is so much to learn. I hope my tips help! Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendo...
#160: Cool-Season Flower Checklist
July 19, 2022 11:00 - 34 minutes - 25.5 MBMany of us naturally think that cool season gardening is more challenging than warm season gardening. I have found this not to be true. Join me as I run through my thought process to help make my Cool Flowers garden successful! Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. The Cool-Season Flower Chronicles Cool-Season Seed Category Row Cover Hoop Kit Book: Co...
#159: The Evolution of Farm Sales at TGW
July 12, 2022 11:00 - 33 minutes - 27.1 MBI hope this encourages those facing flat sales. We all walk that path from time to time— but during July and August it is especially discouraging. Take heart flower friends—you can overcome this issue when you recognize it and make changes. We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Book: The Flower Farmer by Lynn Byczynski On-Demand Workshop: The No-Till Micro-Scale Flow...
#158: Flower Farming Employees
July 05, 2022 11:00 - 39 minutes - 31.7 MBIn my experience, most employee issues can be avoided. An employer's insufficient training, follow up, support, and lack of expectations can set employees up to fail. Going through some steps and thought processes before jumping into hiring can help avoid many of the problems associated with employing others in your business. Having a process for hiring and creating a culture leads to the best crew ever! Links & Mentions On-Demand Workshop: Preparing to Sell to Florists with Ellen Frost O...
#157: Captivating Cosmos!
July 02, 2022 11:00 - 27 minutes - 21.2 MBIn this recent Clubhouse chat Lisa talks about the wonderful world of Cosmos! She covers common questions about how to grow them, details about the varieties she’s currently growing, and the very important topics of harvesting and post-harvest handling. Cosmos are a late-season tender annual and they come in lots of fun colors! We hope you enjoy this chat and consider giving cosmos a spot in your garden or cut-flower field. Links & Mentions *NEW* Live Shopping Show App: In the iOS App St...
#156: Preparing to Sell to Florists with Ellen Frost
June 30, 2022 11:00 - 28 minutes - 22 MBIn this recent Clubhouse chat Lisa talks with special guest Ellen Frost about her brand new on-demand workshop called Preparing to Sell to Florists. Ellen’s workshop shares her best tips distilled from fifteen years of experience purchasing locally-grown flowers for her design studio work. Ellen also shares some current state-of-the-industry news and answers audience questions. Links & Mentions Podcast: #151: Florist Sales: The Untapped Market *Available NOW* Ellen’s on-demand workshop: P...
#155: Lisa's Top Podcast: The Untold Gifts of a Cutting Garden
June 28, 2022 11:00 - 36 minutes - 28.7 MBThis is Lisa's most played and downloaded podcast episode so far, and with good reason. Lisa shares a sweet story of how she first got started growing flowers, and the joy it brought to her as well as her friends and family. In her own words: "It all started for me soon after I married this biker dude that came with a heart of gold and a big vegetable garden... Whether you are a home gardener, budding or seasoned flower farmer, make some sweet stories to share and inspire you and others." Fl...
#154: Bug Talk with Author Jessica Walliser
June 25, 2022 11:00 - 43 minutes - 32.7 MBThis is a very special edition of Bug Talk! For this episode, Lisa and Rhonda are joined by author and fellow “bug-hugger” Jessica Walliser. They talk about beneficial insects as well as the food chain and ecosystem that exists in your garden, both large and small scale. Did you know that less than 1% of all insects in the world are actually considered “pests” to humans and our crops? Lisa, Rhonda and Jessica encourage you to be an observer in your growing space, appreciate the value that th...
#153: All About Basil!
June 23, 2022 11:00 - 27 minutes - 21.4 MBAre you growing basil to use in your cut flower bouquets? If not, you should be! In this recent Clubhouse chat Lisa talks about how she got started growing basil, why and how to grow it, her favorite variety, and the very important topics of harvesting and post-harvest handling. Links & Mentions Book: The Flower Farmer by Lynn Byczynski TGW Blog: Basil for the Big Win Lisa’s All-Time Favorite: Mrs Burns Lemon Basil Post-Harvest Treatment Options: CVBN Tablets, Quick Dip Join TGW’s Face...
#152: Dream Big, But Don't Get Lost in the Weeds
June 21, 2022 11:01 - 29 minutes - 24.7 MBDreaming big can lead to tackling those big dreams, but also getting lost in the weeds along the way. No one knows better how to get lost than me. I continually have to remind myself to reset. To stick with: being consistent, to follow through, and think about strategy. It is not easy for any of us. Remember that the overwhelm we may be experiencing is exactly what we worked for, right? Links & Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendou...
#151: Florist Sales: The Untapped Market with Ellen Frost
June 18, 2022 11:00 - 29 minutes - 27.2 MBIn this episode we catch up with Ellen Frost, TGW instructor and owner of Local Color Flowers floral design studio in Baltimore, MD. Ellen says that now, more than ever, florists are looking to local flower growers as sourcing options. As a studio designer purchasing from local flower growers for over 15 years, Ellen heard the call to put together a new on-demand workshop specifically for flower farmers, one that provides a roadmap to getting that first florist connection and sale. If you ha...