DoctorDemographics Podcast
257 episodes - English - Latest episode: 6 months ago - ★★★★★ - 15 ratingsThis is an audio podcast targeting doctors, medical and dental students as well as small business owners/consultants who want to consider where to put practices within the United States and how to promote them. We will discuss growth, demographic character, psychographic profiles, competition saturation, and economic development. Additionally, we will deal with the research indicating media, messages, promotions, and strategies to build and enhance a patient base.
The Podcast is hosted by Scott McDonald, the leading analyst of practice sites and professional practice marketing in the nation.
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Episodes
Start-up Locations from Hell
November 10, 2017 17:00Next week we will talk about the top 20 cities to do a start-up. This week we are releasing the top 10 cities that have serious problems for dental practice start-ups. We are not saying that a practice cannot survive in these locations or that a practice purchase might not be a brilliant idea. But we are identifying these places that seem to be shrinking economically, weak demographically, and sick professionally.
Monumental Mistakes in Dental Careers
October 27, 2017 16:00One of the advantages of being more experienced in life (and I mean by that: Older) is you can look back at your mistakes and share the errors with others who have similarly been through a rough time. The disadvantage is that you cannot really go back and fix all the dumb things you did. This session is intended to help you avoid the biggest traps and pitfalls that can haunt you for years to come. Listen to this session if you want to keep practicing and to avoid the drama that comes f...
Dentists: Rockstars of the Neighborhood
October 13, 2017 16:00The concept seems to have been lost, particularly among younger dentists, that one of the best ways to gain visibility and credibility is through local community involvement. It is difficult to calculate just how important the potential benefit to a practice (and doctor) it can be to get involved in local causes. Sure, it take time and it is not always easy. But the judicious use of your time to volunteer can add greatly to the bottom-line value of your practice.
113: Analysis; NOT Numbers
September 29, 2017 17:49This episode is a bit of an expose on where companies who offer demographic reports get their information, what makes them different from each other, and what you should expect from the sources of data. Not all databases on competition are the same! I deal with the dangers of using a computer-based vendor of reports versus those that use an analyst. This can actually be a pretty important session if you are looking for good numbers and their meaning.
Get Me Out of Here
August 16, 2017 16:00This is NOT your average podcast. It is not for new dentists or even folks just trying to figure out where to put a practice. It is for those who have made some big mistakes and are trying to deal with them. It is now a call to "run away" to get away from challenges and problems. It is a bit of encouragement on how to handle some very heavy burdens that some doctors consider moving will solve.
105. Common Qualitative Problems
August 09, 2017 22:36One of the big problems that amateur demographic sleuths have is that they are not familiar with what is normal and expected. Because of this, even when they get good and reliable numbers, interpreting them can be a problem. In fact, in this episode, we discuss some of the biggest and most widely misunderstood data that people use. And we discuss a little why these mistakes are made. And I hope you will find this episode entertaining.
99. Death By Government Regulation
June 30, 2017 16:00OK. I have to admit that this is both a little news, a little encouragement, and a little screed. I am not sure why I tend to take the side of individual dentists who are struggling every day to service their clients, make a living, and still have time to do all the good things that they do in their communities. My primary point in this episode is to add my warning voice to others who are becoming apathetic in the fight for the profession. But I also firmly believe that there are parts o...