FourWeekMBA
172 episodes - English - Latest episode: 8 months ago - ★★★★★ - 1 ratingDigital business models podcast is hosted by Gennaro Cuofano, creator of FourWeekMBA.com, a leading source of insights for digital entrepreneurs. You can get the top-tier business education by following the Digital Business Models Podcast. We'll dissect business models, what makes tech and digital companies successful and more!
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
What is Product Market Fit?
August 04, 2019 16:48 - 1.64 MBMarc Andreessen defined Product/market fit as “being in a good market with a product that can satisfy that market.” In an article entitled “The only thing that matters” Andreessen also highlights a few points: At any given startup, the team will range from outstanding to remarkably flawed; the product will range from a masterpiece of engineering to barely functional; and the market will range from booming to comatose. The Lean Startup Methodology in a nutshell The Minimum Viable Product ...
How Does A Successful Company Look Like?
August 04, 2019 14:31 - 937 KBOther resources for your business: What Is a Business Model? 30 Successful Types of Business Models You Need to Know What Is a Business Model Canvas? Business Model Canvas Explained Blitzscaling Business Model Innovation Canvas In A Nutshell What Is a Value Proposition? Value Proposition Canvas Explained What Is a Lean Startup Canvas? Lean Startup Canvas Explained How to Write a One-Page Business Plan How to Build a Great Business Plan According to Peter Thiel What Is The Most Profit...
What Basic Tools Can I Use For Business Model Innovation?
August 04, 2019 14:28 - 846 KBWe’ll see a few one-page tools to give entrepreneurs clarity of mind on their overall business to take actions to build a sustainable venture that unlocks value for many players in the long-term. To go more in-depth into the topic, check out: Business model canvas Lean startup canvas Value proposition canvas Blitzscaling business model innovation canvas The business model navigator methodology Other resources for your business: What Is a Business Model? 30 Successful Types of Busines...
Four Myths About Business Models
August 04, 2019 14:26 - 1.52 MBFor more you can access the free guide at FourWeekMBA.com What is a business model? A business model is also about how you make money but how you make money isn’t your business model It’s all about business model design What are the primary components of a business model? How many types of business models exist?
Bullseye Framework For Marketing Channels Experimentation and Prioritization
August 04, 2019 14:22 - 3.05 MBThe bullseye framework is a simple method that enables you to prioritize over the marketing channels that will make your company gain traction. The premise is that when you grow a company from scratch, in most cases, you don’t have a massive marketing budget. This requires a scientific method for marketing experimentation to prioritize on those channels that have the highest potential. Often, this marketing prioritization process will bring you to experiment with new marketing channels wh...
What is a business model?
August 04, 2019 14:20 - 1.19 MBFor more you can access the free guide at FourWeekMBA.com What is a business model? A business model is also about how you make money but how you make money isn’t your business model It’s all about business model design What are the primary components of a business model? How many types of business models exist?
Understanding The Dynamics Of Platform Businesses That Dominate The Market With Nick Johnson
July 28, 2019 16:38 - 9.75 MBNick Johnson is the Principal at Applico; he is also the co-author of the best selling book “Modern Monopolies,” which is incredible reading to understand the business model that is dominating today’s business world. With Nick, we explored the dynamics of platform business models. Contents How did you get to study business modeling and the platform business models? How has the business world changed since platform business models dominate? What is a diseconomy of scale? How have econom...
Acquisition Entrepreneurship With Walker Deibel
July 28, 2019 16:35 - 15.7 MBWalker Deibel, is an entrepreneur, investor, and advisor. He also the author of a book that is critical to master a framework to become an acquisition entrepreneur: Buy Then Build. With Walker, we covered the key steps to get into the mindset and process of acquiring businesses, to then scale them up further. Contents How did you get started as an acquisition entrepreneur? Inside acquisition entrepreneurship How did the name “acquisition entrepreneur” came up? What are the critical ele...
Dissecting Disruptive Business Models With Thales Teixeira
July 28, 2019 16:35 - 10.7 MBFor this interview, I have with me Thales Teixeira, professor at Harvard Business School and author of “Unlocking the Customer Value Chain,” which is an incredible book and an incredible reading, especially if you’re trying to understand how today’s business world works. I asked Thales a few critical questions to understand the business landscape and each of them uncovers insights that will make you a better business person! Contents What brought you to study business model disruption and...
Understanding The Dynamics Of Platform Businesses That Dominate The Market With Nick Johnson
July 28, 2019 16:35 - 9.75 MBNick Johnson is the Principal at Applico; he is also the co-author of the best selling book “Modern Monopolies,” which is incredible reading to understand the business model that is dominating today’s business world. With Nick, we explored the dynamics of platform business models. Contents How did you get to study business modeling and the platform business models? How has the business world changed since platform business models dominate? What is a diseconomy of scale? How have econom...
Dissecting Innovation With Greg Satell
July 28, 2019 16:07 - 10.8 MBFor this interview, Greg Satell, international keynote speaker, advisor, and the author of a book, which I loved, a best selling book, called “Mapping Innovation: A Playbook for Navigating a Disruptive Age,” has answered a few key questions about innovation strategy and business model innovation. Let’s dive into them! Contents How did you fall in love with the quest for understanding innovation? Is innovation about making quick decisions? What are some of the myths surrounding innovatio...
The Art Of Unlearning To Be A Better Businessperson With Barry O’Reilly
July 28, 2019 15:57 - 10.7 MBBarry O’Reilly, is a business advisor, entrepreneur, keynote speaker, and is the author who has pioneered the intersection of business model innovation, product development, organizational design, and culture transformation. Barry is the founder of ExecCamp, the entrepreneurial experience for executives, and management consultancy Antennae. He wrote an amazing book, “Unlearn: Let Go of Past Success to Achieve Extraordinary Results” and he is also the author of “Lean Enterprise: How High P...
Inside The Lean Startup With Ash Maurya
July 28, 2019 15:54 - 12.7 MBAsh Maurya is a practitioner and entrepreneur. Author of Running Lean, Scaling Lean and the Lean Canvas, built on top of the Business Model Canvas. Ash is also the founder of LEANSTACK. In this session, we focused on continuous innovation and scaling lean. Contents How did we go from lean manufacturing to continuous innovation? What’s the key difference between an entrepreneur and a scientist? What are the key ingredients for an effective entrepreneurial experiment? Why monetization is...
Inside Digital Transformation With David L. Rogers
July 11, 2019 20:26 - 9.29 MBDavid L. Rogers, is an author, speaker, and consultant. He is the Faculty Director of the Digital Business Strategy and Leadership at Columbia Business School. And he is also the author of a fantastic book which is The Digital Transformation Playbook. This is a must-read because it helps you to understand how the business world has changed. I asked David a few key questions to understand what digital transformation is really about! How did you get into digital transformation? What are the...
The Creative Curve With Allen Gannett
July 11, 2019 20:13 - 9.5 MBToday we have here, Allen Gannett. He’s the Chief Strategy Officer of Skyword, founder of TrackMaven, which is a big data analytics company; and he’s also the author of “The Creative Curve“. A book that I loved and I suggest everyone reading it. And today we’re actually going to explore with Allen, the insights about creativity, how it works. And also the misconceptions we all have about how creativity works. So thank you for being with us today Allen. For the full transcript go to: fourwe...
How To Build A Successful Business Model With Dr. Adam J. Bock
July 10, 2019 21:07 - 61.1 MBDr. Adam J. Bock is an academic entrepreneur, financier, tech-venturing expert, and co-author of a must-read book which is called The Business Model Book. The Business Model Book is an incredible resource which cut through the noise of understanding how to use business models and business model analysis to start your next venture. With Adam, we went in-depth into the business models world. How did you get into the study of business models? What business models are not? Were business mod...
Pretotyping Methodology To Avoid Business Failure With Alberto Savoia
July 10, 2019 20:52 - 9.5 MBAlberto Savoia is the former Innovation Agitator and Engineering Director at Google, and Innovation Lecturer at Stanford. Founder of Pretotype Labs. He is also the author of a book that I loved, which is “The Right It: why so many fail and how to make sure yours succeed.” I took the chance to ask Alberto a few questions, and he was very kind to answer them all! Contents: How did you get passionate about understanding why startups fail? What is your background? What is pretotyping, and ho...
Discussing Business Model Innovation With Felix Hofmann, CEO of BMI Lab
May 04, 2019 15:04 - 53.8 MBIn this episode, I took the chance to ask, Felix Hofmann, CEO of the Business Model Innovation Lab, a spin-off from the University of St. Gallen, a few questions about business model innovation and more! To give a bit of context the Business Model Innovation Lab is a spin-off from the University of St. Gallen, from which research, the book “Business Model Navigator,” came up. The Business Model Navigator is one of my favorite books when it comes to understanding business model innovation. ...
Problem/Solution Fit With Ash Maurya
May 04, 2019 14:20 - 62.8 MBAsh Maurya is a practitioner and entrepreneur. Author of Running Lean, Scaling Lean and the Lean Canvas, built on top of the Business Model Canvas. Ash is also the founder of LEANSTACK. I took the chance to ask Ash a few questions. I tried to limit those as I had so many things I wanted to ask him. And Ash was kind enough to answer all of them! Key takeaways Entrepreneurs are risk-averse Entrepreneurship is about getting in love with the problem Avoid to fall in the innovator’s bias, or...
Facebook Business Model In A Nutshell
May 04, 2019 14:06 - 47.9 MBIn collaboration with #SEOisAEO podcast, hosted by the great Jason Barnard. Gennaro Cuofano explores the key aspects of Facebook Business Model. Facebook makes money with an advertising business model. Almost all the revenue comes from targeted advertising. Indeed, Facebook revenue breakdown in 2018 was: Advertising (over 98% of revenues): it primarily consists of displaying ad products on Facebook, Instagram, Messenger, and third-party Payments and other fees (less than 2% of total reve...
Amazon Business Model In A Nutshell
May 01, 2019 13:42 - 78.5 MBAmazon has a diversified business model. In 2018, online stores contributed to nearly 52% of Amazon revenues, followed by Physical Stores, Third-party Seller Services, AWS, Subscription Services, and Advertising revenues.
The Ghostwriting Business Model With Zara Altair
March 31, 2019 23:06 - 68.7 MBZara Altair creator of Zara Altair Writes. Author of multiple books on Amazon and professional Ghost Writer. Zara loves writing. Future authors appreciate her years of experience and collaborative spirit for ghostwritten books. Website owners and their website designers appreciate her knowledge and skill creating semantically optimized text. She accomplishes the dual purpose of writing to customers and increasing search engine attention. Zara lives among trees and wildlife in Oregon where sh...