FourWeekMBA
172 episodes - English - Latest episode: 8 months ago - ★★★★★ - 1 ratingDigital business models podcast is hosted by Gennaro Cuofano, creator of FourWeekMBA.com, a leading source of insights for digital entrepreneurs. You can get the top-tier business education by following the Digital Business Models Podcast. We'll dissect business models, what makes tech and digital companies successful and more!
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Episodes
3. The Ethereum Story With Matthew Leising [FourWeekMBA Podcast]
February 13, 2022 09:21 - 1 hour - 143 MBEthereum was launched in 2015 with its cryptocurrency, Ether, as an open-source, blockchain-based, decentralized platform software. Smart contracts are enabled, and Distributed Applications (dApps) get built without downtime or third-party disturbance. It also helps developers build and publish applications as it is also a programming language running on a blockchain.
2. The History of PayPal with Jimmy Soni [FourWeekMBA Podcast]
February 08, 2022 11:00 - 1 hour - 147 MBPayPal was born as the merger of two early Internet startups, Confinity (founded by Max Levchin and Peter Thiel) and X.com (founded by Elon Musk). Both companies stumbled on a commercial killer feature (enabling Internet payments via email) and ended up being extremely useful on a nascent auction platform: eBay. From the merger of these companies, PayPal was born. And it wrote the Internet business playbook for startups. In this episode, we see the history of the early years with the author o...
1. The History of AOL with Gerry Campbell [FourWeekMBA Podcast]
February 03, 2022 15:58 - 1 hour - 129 MBIn this episode, we explore the evolution of the Internet, from the perspective of AOL, and the rise of the first big tech giants. And how new players, like search engines, took over at the end of Web 1.0.
Partnership Marketing In A Nutshell
May 08, 2020 17:58 - 6.68 MBhttps://fourweekmba.com/partnership-marketing/
Coronavirus And Forced Digitalization
March 13, 2020 19:20 - 2.67 MBBusiness pills part of the Digital Business Model Podcast, offered by FourWeekMBA.com
Scale And Business Models By FourWeekMBA
March 13, 2020 19:11 - 3.23 MBBusiness pills part of the Digital Business Model Podcast, offered by FourWeekMBA.com
Inside PlatformLand With FourWeekMBA
March 13, 2020 19:05 - 3.2 MBBusiness pills part of the Digital Business Model Podcast, offered by FourWeekMBA
Customer Value Chain In A Nutshell By FourWeekMBA
March 13, 2020 18:56 - 2.23 MBFor more https://fourweekmba.com/
Constructive Paranoia In A Nutshell By FourWeekMBA
March 13, 2020 18:54 - 2.85 MBFor more https://fourweekmba.com/
China Business Trends With Rebecca A. Fannin
February 29, 2020 17:01 - 9.21 MBWhat drove your interest in Chinese tech giants in the first place? Can you tell us a bit more about the current scenario for China’s tech giants? What other Chinese tech companies are your following? Is Facebook TikTok’s copy enough as a counterattack? Where are Chinese tech companies investing right now? China is also investing a lot in India, right? Is there any template China is using to invest in India? Why mini-programs are so important to understand the rise of super apps? Ar...
Inside “The Million-Dollar, One-Person Business” With Elaine Pofeldt
December 27, 2019 17:09 - 17.6 MBHow did you get to research one-person one-million businesses? What are some of the factors that really push people to start their own solo business in the first place? What are the primary business models of solo businesses? But tell me your experiences as well, also on your side. What do you think? How do you build the branding for a solo business if you have very few financial resources? What do you think is probably the less risky way to build your solo business? How do you know w...
Blockchain And Super Platforms With Jerry Cuomo, Vice President of IBM Blockchain Technologies
November 02, 2019 22:23 - 14.2 MBWhat drove you to focus on a blockchain? What are the key elements of the Enterprise Blockchain? Blockchain in a nutshell A crash course in Enterprise Blockchain How do you need to change the mindset in a blockchain-driven business world? Does the blockchain make centralized platforms irrelevant? Or is it an evolution of them? What is a Minimum Viable Ecosystem (MVE) and how to kick it off? How does the blockchain inject trust in a business model? How does economics change? Key tak...
Grammarly Is Worth A Billion: A Look At Grammarly Business Model
October 20, 2019 15:36 - 5.38 MBRead: fourweekmba.com/how-does-grammarly-make-money/
Are Social Media Changing? And Will TikTok Kill Instagram?
October 20, 2019 15:16 - 5.69 MBRead more: Fourweekmba.com/tiktok-business-model/
How Big Is The Digital Advertising Market
October 20, 2019 15:14 - 3.69 MBRead more at: fourweekmba.com/digital-advertising-market/
Why Revealed Preferences Matter In Business
October 07, 2019 18:28 - 11.7 MBHow do you understand what people really want? How do you uncover unsaid truths? How do you build an effective product that people want? The answer to all these questions is all about revealed preferences.
Is Netflix Profitable?
September 29, 2019 15:51 - 4.17 MBShow notes: Is Netflix Profitable? An analysis beyond profits How Does Netflix Make Money? Netflix Business Model Explained
Is Amazon Profitable?
September 29, 2019 15:45 - 12.1 MBAmazon profitability 1994-2018 Amazon Business Model What Is the Receivables Turnover Ratio? How Amazon Receivables Management Helps Its Explosive Growth Amazon Case Study: Why from Product to Subscription You Need to “Swallow the Fish” What Is Cash Conversion Cycle? Amazon Cash Machine Business Model Explained Why Is AWS so Important for Amazon Future Business Growth? Amazon Flywheel: Amazon Virtuous Cycle In A Nutshell Amazon Value Proposition In A Nutshell Why Amazon Is Doubling...
Is WeWork Business Model Viable?
September 28, 2019 19:29 - 7.03 MBli.li1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Helvetica; color: #000000; -webkit-text-stroke: #000000} span.s1 {font: 12.0px Helvetica; color: #000000; -webkit-text-stroke: 0px #000000} span.s2 {font-kerning: none} span.s3 {font: 12.0px Helvetica; color: #000000} In this episode about WeWork we'll look at: Is there a private valuation bubble? Why timing is all The financial prospectus as a marketing document, and the wework buzzwords Bad financials and bottom-line Is WeWork...
Who Is Dominating The Digital Advertising Space?
September 28, 2019 18:51 - 18.7 MBReferenced and reads on the topic: The Power of Google Business Model in a Nutshell How Does Google Make Money? It’s Not Just Advertising! How Does DuckDuckGo Make Money? DuckDuckGo Business Model Explained How Amazon Makes Money: Amazon Business Model in a Nutshell How Does Netflix Make Money? Netflix Business Model Explained How Does Spotify Make Money? Spotify Business Model In A Nutshell The Trillion Dollar Company: Apple Business Model In A Nutshell DuckDuckGo: The [Former] Sol...
Microsoft Business Model: Is Microsoft Just About Windows And Office Or There Is More To It?
September 28, 2019 18:40 - 7.9 MBMicro-soft, the name Who owns Microsoft? What is the Microsoft pay mix? What are Microsoft Segments? Productivity and business processes Intelligent cloud More personal computing Corporate and other Microsoft revenues breakdown for 2018 How does Microsoft really make money? How Does LinkedIn make money? What is Azure? How the Microsoft cloud service is growing at a fast speed How much money does Bing make? GitHub acquisition: how will Microsoft monetize that? What are the Mic...
Inside Shenzhen Digital Economy With Johan Nylander
September 25, 2019 11:05 - 11.8 MBWhat drove you to research Shenzhen tech landscape? Is Silicon Valley in trouble now that Shenzhen is becoming a key player in the global digital economy? Will Shenzhen economy become also a key player in the software space? How did Shenzhen rise to the top? Why is it important to understand China in terms of clusters? What companies most represent the rise of Shenzen? Why is it important to understand the Shenzhen entrepreneurial mindset? Where would you need to start if you wanted ...
Inside Digital China With Jeffrey Towson
September 15, 2019 08:12 - 15.1 MBFor this episode, we have with us Jeffrey Towson, a keynote speaker on Digital China and Asia tech trends, a business professor at Peking University and author of a great book, which is really a great reading to have a deeper understanding about China, very quickly. The book is called the One-Hour China Book. Let’s dive into China’s economy and more particularly into China’s digital economy. How did you get to study the Chinese market economy? What are the six mega-trends that shaped and ...
Inside Digital China With Jeffrey Towson
September 15, 2019 08:11 - 15.1 MBFor this episode, we have with us Jeffrey Towson, a keynote speaker on Digital China and Asia tech trends, a business professor at Peking University and author of a great book, which is really a great reading to have a deeper understanding about China, very quickly. The book is called the One-Hour China Book. Let’s dive into China’s economy and more particularly into China’s digital economy. How did you get to study the Chinese market economy? What are the six mega-trends that shaped and ...
A Crash Course In Business Model Innovation
September 05, 2019 13:54 - 4.91 MBIn the last years, I’ve been dissecting business models of any type, and companies of any size. At the same time, I’ve been talking, interviewing, and discussing business model and business model innovation with dozens of entrepreneurs and practitioners. I’ve been doing that for several reasons: To gain a better understanding of businesses around me. As I had the option to gain a Ph.D. on the topic or to create my Ph.D. I went for the latter, and in the process, I thought to document it al...
A Quick Historic Glance At Business Modeling
August 25, 2019 10:45 - 2.87 MBIn this session we explore how the concept of business model evolved over the years. For more go here: fourweekmba.com/what-is-a-business-model/
Digital Platforms With Sangeet Paul Choudary
August 19, 2019 14:01 - 15.4 MBSangeet Paul Choudary is the best selling co-author of Platform Revolution and Platform Scale. Sangeet is also the young global leader at the World Economic Forum and founder at Platform Mission Labs and keynote speaker. What actually drove you to this research into the platform business models? How do you think platform business models have impacted business strategy? What strategic framework can we use to understand the competitive landscape today? What are the key differences from pi...
Growth Tools vs Network Effects: Key Differences
August 18, 2019 19:03 - 1.27 MBIn this session of Business Pills offered by FourWeekMBA, we'll look at why it's important to understand the difference between growth tools and network effects, which are often confused.
Negative Network Effects: How They Can Influence A Platform Business Model
August 18, 2019 18:59 - 3.12 MBWhile positive network effect can help a platform become more and more valuable, thus also help to become more solid. Negative network effects can dilute the value of the platform. That is why in this episode of the Business Pills from FourWeekMBA we'll look at this concept.
Pipeline Vs Platforms: Understanding The Two Primary Kinds Of Business Models Existing Nowadays
August 18, 2019 17:37 - 2.84 MBIn this session, I'm drawing from an interview of FourWeekMBA with Sangeet Paul Choudary, co-author of Platform Revolution and author of Platform Scale to grasp the key differences between linear or pipeline business models and platform business models.
Business Model Patterns: The Tool To Hack Your Way Through Business Model Innovation
August 18, 2019 06:23 - 1.58 MBYou find the reference to 60 business model patterns here: fourweekmba.com/business-model-generation/
How do you know if you need marketing, sales or Both?
August 18, 2019 06:23 - 3.16 MBIn this article, I want to focus on drawing a clear line between sales and marketing. In fact, in some cases, marketing and sales work together, and they are the same thing. Yet in many other cases, you need to keep in mind this distinction if you want to build a successful business. Thus, we’ll see why sales and distribution are critical, how it is different from marketing and how it can also be used as a marketing enabler to leverage for the branding of any company. Read: fourweekmba.com/...
Niche Marketing: Why You Need To Implement This Strategy
August 17, 2019 18:50 - 2.05 MBNiche marketing is a strategy which premise is to target a subset of a market which can be of various sizes. Where a marketing strategy focused on the whole potential market used to be effective when mass advertising was possible. A niche marketing strategy can help position your brand more efficiently, nowadays. A microniche is a subset of potential customers within a niche. Identifying a microniche nowadays has become critical to kick off the strategy of an online business. Read: https:/...
Aha Experience: The Foundation Of An Effective Growth Strategy
August 15, 2019 16:43 - 1.23 MBThe key and foundational element of an effective growth strategy around your product and service is the aha experience! What's that, and why it matters? We'll see it in a new episode of business pills part of the Digital Business Model Podcast, offered by FourWeekMBA.com
Network Effects: The Competitive Advantage For Platform Business Models
August 14, 2019 15:56 - 1.46 MBA network effect is a phenomenon in which as more people or users join a platform, the more the value of the service offered by the platform improves for those joining afterward. Why do network effects matter so much? Network effects have become an essential element of a successful digital businesses, for several reasons. First, the Internet itself has become a facilitator for network effects. As it becomes less and less expensive to connect users on platforms, those able to attract them...
Why Customers And Investors Finance Growth And Traction
August 14, 2019 15:31 - 4.91 MBBusiness pills part of the Digital Business Model Podcast, offered by FourWeekMBA.com
How do you enter a market controlled by a few dominating players?
August 13, 2019 19:19 - 6.27 MBBusiness pills part of the Digital Business Model Podcast, offered by FourWeekMBA.com
Small Giants: Companies That Choose to Be Great Instead of Big With Bo Burlingham [Interview]
August 10, 2019 15:48 - 13.3 MBIn today’s session, I had the pleasure to have Bo Burlingham, contributing writer at Forbes, co-founder of the Small Giants Community, former editor-at-large for Inc. Magazine and author of several books among which I really loved and enjoyed Small Giants, which is going to be the topic of this conversation. For the full transcript of the interview: fourweekmba.com/small-giants/
Bootstrapping Vs. Venture Capital: What to choose? Episode 2
August 09, 2019 10:53 - 10.1 MBA venture capitalist generally invests in companies and startups which are still in a stage where their business model needs to be proved viable, or they need resources to scale up. Thus, those companies present high risks, but the potential for exponential growth. Therefore, venture capitalists look for startups that can bring a high ROI and high valuation multiples. That’s because of the set of investments venture capitalists make; only a few will succeed. Therefore, they have to place m...
Bootstrapping Vs. Venture Capital: What to choose? Episode 1
August 09, 2019 10:51 - 2.43 MBWhen does make more sense to use venture capital and when to use bootstrapping to build and grow a company? We'll look at both perspectives in this episode offered by FourWeekMBA.
What is Venture Capital?
August 09, 2019 10:49 - 2.02 MBA venture capitalist generally invests in companies and startups which are still in a stage where their business model needs to be proved viable, or they need resources to scale up. Thus, those companies present high risks, but the potential for exponential growth. Therefore, venture capitalists look for startups that can bring a high ROI and high valuation multiples. That’s because of the set of investments venture capitalists make; only a few will succeed. Therefore, they have to place m...
What is Bootstrapping?
August 09, 2019 10:47 - 1.04 MBWhat is bootstrapping? Not all businesses can bootstrap The Bootstrapper’s commandments Customers are your investors The company’s vision is in your hands Focus as the North Star Speed of execution Mastery and Passion A little to lose but a lot to gain Salesmanship In it for the long-term Bootstrapping is about survival Start from a proven business model Differentiate from the incumbent What the bootstrapper has that the big corporations don’t? Beware, a bootstrapper is not a...
Pirate Funnel: The Sales Funnel To Analyze, Prioritize, And Execute Your Business Strategy
August 08, 2019 16:47 - 2.21 MBVenture capitalist, Dave McClure, coined the acronym AARRR which is a simplified model that enables to understand what metrics and channels to look at, at each stage for the users’ path toward becoming customers and referrers of a brand. This funnel goes through: Acquisition Activation Retention Revenue Referral It is important to highlight that this is a model, and as such, it doesn’t represent the actual behaviors of users or customers. Instead, that is a simplification that helps i...
Blitzscaling: An Aggressive Business Strategy That Leverages On Speed Over Efficiency In The Face Of Uncertainty
August 08, 2019 16:44 - 3.31 MBThere isn’t a single way to define a business model, and any tool that helps identify it from a different perspective – I argue – is useful for an entrepreneur building a different kind of business. In this article, I’ll focus on the Blitzscaling business model canvas. This is a model based on the concept of Blitzscaling, which is a particular process of massive growth under uncertainty and that prioritizes speed over efficiency and focuses on market domination to create a first-scaler adva...
Growth Hacking: Mindset, Process And Framework To Speed Up The Growth Of Your Startup
August 07, 2019 21:32 - 2.95 MBWhat happens when you use Growth Hacking? What is Growth Hacking and what is not The Growth Hacking Mindset From Personal to Incremental: Two Approaches to Learning The Power of Yet: The Growth Mindset It Got to Be Data-Driven: The Feynman Approach The Method The Skills: Multidisciplinarity is the rule of thumb Growth Hacking is about the whole funnel The Top 20 Tools Suggested Reading Online Course Websites to read People to Follow on Twitter (source stuck study from GrowHack....
Blue Ocean Strategy: Value Innovation In The Era Of Business Model Innovation
August 07, 2019 21:29 - 1.86 MBEpisode offered by FourWeekMBA.com, the leading source of knowledge and insights about business model innovation and digital entrepreneurship.
Business Model Canvas In A Nutshell
August 05, 2019 19:08 - 12.1 MBBusiness model canvas in a nutshell Key partners Key activities Value proposition Customer relationship Customer segment Key resource Distribution channel Cost structure Revenue stream
Value Proposition Canvas In A Nutshell
August 05, 2019 19:05 - 7.72 MBBreaking Down Value Proposition In Business Jobs-To-Be-Done Theory of value Value proposition: tell me why I should buy from you It all starts with a profitable and scalable business model The value proposition canvas What is a value in the value proposition canvas? The customer profile Understand what’s important and what’s insignificant about customer jobs Understand what extreme and what’s moderate about customer pains Understand what’s essential and what’s nice to have by gener...
Flywheel Model: Amazon Business Strategy
August 05, 2019 19:03 - 11.6 MBThe Amazon Flywheel or Amazon Virtuous Cycle is a strategy that leverages on customer experience to drive traffic to the platform and third-party sellers. That improves the selections of goods, and Amazon further improves its cost structure so it can decrease prices which spins the flywheel. This process is well known within Amazon and as explained by Jeff Wilke, CEO of Amazon Worldwide Consumer this idea was first sketched by Jeff Bezos back in 2001 and would become Amazon marketing strate...
19 Marketing Channels To Grow Your Business
August 04, 2019 16:51 - 4.01 MBThe reference to this session is here: medium.com/@yegg/the-19-channels-you-can-use-to-get-traction-93c762d19339 More on the framework and channels below: Contents Why DuckDuckGo? What is DuckDuckGo? DuckDuckGo at the time of this writing Before DuckDuckGo: Who is Gabriel Weinberg? The Solopreneur’s Way Time for some more tinkering: what did Gabriel Weinberg do after selling his first successful startup? Flipping the switch: The Solo-launch A short interview with DuckDuckGo first ...