Design Mind frogcast
51 episodes - English - Latest episode: 2 months ago - ★★★★★ - 18 ratingsMeet the humans designing the future. Go behind the scenes to meet the people designing what's next in the world of products, services and experiences. Brought to you by frog, a global design and strategy consultancy. frog is part of Capgemini Invent. www.frog.co
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Episodes
Powering Beauty Tech: L'Oréal's Transformation
February 06, 2024 07:00 - 48 minutes - 44.5 MBHow has world-class beauty brand L'Oréal, with 115 years of experience selling products on a global scale, transformed itself into a tech powerhouse standing beside tech giants like LG and Samsung? By ushering in the future of Beauty Tech. On this episode, we're joined by leaders from L'Oréal Groupe to talk orienting around customer needs, as well as using emerging technology like GenAI and augmented reality to power new services—all while pioneering at the crossroads of innovation and susta...
When Creativity Becomes Method Acting
December 06, 2023 06:44 - 28 minutes - 25.7 MBToday on our show, we’re talking about the creative process as a fusion of art, logic and performance. To do this, we’re joined by François Nguyen, Executive Design Director in frog New York. François is a long-time frog and a very accomplished industrial designer with an extensive history in his field, working on everything from medical products to next-generation hardware across industries and even designing the iconic Beats by Dre headphones. Brought to you by frog, a global creative co...
Shifting from Performance to Outcomes
November 15, 2023 10:04 - 45 minutes - 41.2 MBToday on our show, we’re talking about future-proofing products and services to connect the dots between creating experiences people love and contributing toward a more regenerative future for people and planet. Today’s guests, Chiara Diana, Chief Design Officer at frog and Ruth Thomson, Senior Vice President at Cambridge Consultants, will be taking us through five key challenges they’ve identified businesses face when creating transformation in a more Connected World. Brought to you by fro...
5 Foundations of Planet-Centric Innovation
November 01, 2023 08:17 - 32 minutes - 30.1 MBWhat if 'future' was a verb? Could that inform our approach to building a society with lasting value for people and planet? Historically, the world of innovation has emphasized the human experience, which, in most contexts, translates into being zeroed in on the needs of the end user of a product or the customer of an organization. Of course, this remains mission-critical to making things people love. But today, creating with intention requires a much broader remit. It requires expanding to ...
Making Connectivity Matter
October 16, 2023 08:00 - 51 minutes - 47.3 MBToday on our show, we’re talking about what we here at frog call the ‘Connected World.’ Connecting hardware to the internet is not exactly new at this point. But what is new is the reach our connected devices can have, the services and applications they enable, the technology behind them and the positive outcomes they can have on people and planet. To talk about the potential applications of connectivity, four strategies for success and the pitfalls to avoid, we're joined by five experts fro...
Forget the Social Algorithm
September 27, 2023 06:35 - 40 minutes - 37.1 MBToday on our show, we’re jumping into the constantly shifting, sometimes chaotic world of social media. For those developing social media strategy for brands, these are places to tell stories, curate content, sell products and measure engagement. To talk about how to capture attention amidst all the noise while also managing to somehow be authentic on these platforms, we’re joined by two voices deeply enmeshed in this space: Laura Davies, a Senior Performance Marketing Manager at Deliveroo a...
Studio Sessions: Bringing Connected Moments to Life
September 14, 2023 12:01 - 1 hour - 56.1 MBToday on our show, we’re talking about connected products and services that perfect customer experience while driving new business value. More specifically, we’re starting with a focus on some very special members of our families: our pets. Recently, our team worked with Nestlé Purina to create an intelligent litter box system that collects and shares data about your cat’s health and wellness. Of course, this use case is just one prime example of using data and technology to improve everyday...
Window Shopping for the Digital World
August 30, 2023 08:21 - 30 minutes - 28.1 MBToday on our show, it’s time to talk shop. Malls, department stores, traditional brick-and-mortar—these are still a big part of everyday life. But even frequent in-store patrons are increasingly finding themselves buying more items online. And while that’s great when searching for exactly what you’re looking for, it does take some of the serendipity out of it all. Our guest, Brian Beitler, Founder of the video commerce platform sune and General Manager of Live Shop Ventures for Qurate Retail...
Reimagining Banking for Tomorrow
August 09, 2023 07:37 - 26 minutes - 24.6 MBAt a time when how we pay for things and how we manage our money has increasingly become embedded into our everyday interactions, from using our devices for contactless payments to getting financial advice online, financial institutions are integrated into everything and yet in some ways less visible than they’ve ever been. To talk about what this means for institutions and consumers alike, we’re joined by Dan Roberts, Global Head of Business Banking for HSBC. In his role, Dan travels a lot ...
Voices from Cannes: End of the World vs. End of the Month with H&M, UN SDG Action Campaign & Capgemini Invent
August 02, 2023 08:10 - 43 minutes - 39.8 MBToday on our show, we’re sharing the final episode of our special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day Four in the frog Cabana was titled ‘End o...
Voices from Cannes: Expectations for a Connected World with Mercedes-Benz Mobility and Nestlé
July 26, 2023 15:01 - 33 minutes - 30.8 MBToday on our show, we’re bringing you the third episode in our special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day Three in the frog Cabana featured co...
Voices from Cannes: Creativity in the Machine Era with Pitch and the Royal Commission for Al-'Ula
July 12, 2023 16:29 - 33 minutes - 30.5 MBToday on our show, we’re continuing a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day Two in the frog Cabana, we explored the theme of ‘Creativity...
Voices from Cannes: Innovation in a World of Flux with Sanofi, PMI & Marketing Week
July 05, 2023 13:35 - 23 minutes - 21.5 MBToday on our show, we’re launching a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day One in the frog Cabana, we focused on the theme ‘Innovation i...
Studio Sessions: The Future of Banking
June 29, 2023 09:00 - 55 minutes - 50.7 MBToday on our show, we’re talking about the future of banking. Or, more specifically, how the true next wave of financial services experiences are becoming so embedded into our everyday lives, such a part of everything we do, that banking may become invisible altogether. You’re going to hear a conversation between three leading voices in this space. Stephen Dury, Vice President of Financial Services for frog’s parent company Capgemini Invent, who hosts a discussion with Janine Hurt, Chief Exe...
Shaping the World for Good
May 24, 2023 09:43 - 27 minutes - 25.1 MBIndustrial design is all about inventing the future and humanizing technological innovation. Today on our show, we’re talking about designing the physical products that shape the world around us. To do this, we’re joined by Inna Lobel, award-winning designer, Creative Director, Head of Industrial Design and Interim Head of Ventures in frog’s New York studio. During her eight years at frog, her years prior at Apple and her time as a Graduate Research Assistant at MIT Media Lab, Inna has worke...
A New Direction for Mental Healthcare
May 09, 2023 07:53 - 29 minutes - 27.1 MBPsilocybin–the active ingredient naturally found in psychedelic magic mushrooms–is increasingly being used to help fight what is often called ‘treatment-resistant depression’ among other mental illnesses. COMPASS Pathways is one bold healthcare venture on a mission to fight human suffering at scale using a combination of a one-time psilocybin treatment, ongoing therapy and digital tools. To discuss this new direction for mental healthcare, we are joined by COMPASS Pathways Co-Founder and Cha...
The Future of Streaming Media
April 27, 2023 12:06 - 42 minutes - 38.8 MBWhat does it take to design products people love in the world of streaming entertainment? To find out, we're joined by Sarah Lyons, streaming media leader, product executive and former Head of Product at HBO Max in conversation with Sean Rhodes, Executive Creative Director of frog North America. Sarah has worked on products that support a fanbase. The scale of HBO Max’s reach is massive–around 95 million subscribers worldwide. Sarah shares her own experience building a career in the rapidly ...
Five Concepts for EV Futures
March 20, 2023 08:37 - 27 minutes - 25.3 MBElectric vehicles—once the domain for early adopters and the eco-conscious only—is a movement on its way to becoming a way of life for drivers all over the globe. To discuss the way our world may change in the era of recharging vs. refueling, we're joined by Melodie Hoke, Director of Product Design in frog's London studio and lead of frog's automotive practice in the UK. Melodie led a team exploring the new services, products and spaces that may emerge enabled by eMobility, and arrived at fi...
The Road Ahead
February 27, 2023 13:36 - 39 minutes - 36.2 MBToday on our show, we’re talking about the future of mobility. To tackle this topic, we’re joined by four experts in the space: Greg Lindsay, Futurist, Author and Urban Tech Fellow at Cornell Tech Jacobs Institute, Anne Junge, Head of Customer Transformation Germany at frog, Sean Rhodes, Executive Creative Director North America at frog, and Dr. Philipp Haaf, Global Head of Smart Mobility Connect at Capgemini Invent. Join us to discuss the scale of mobility innovation, from long-distance aut...
Human Creativity Meets Creative AI
February 08, 2023 12:24 - 28 minutes - 25.8 MBWe’re back for 2023! And today on our show, we’re talking about artificial intelligence and human creativity. Creative AI, also called Generative AI, is inspiring new ways of working and even thinking about the creative process. To help us unpack the implications of all this, we’re once again joined by Andreas Markdalen, Global Chief Creative Officer at frog. Back in 2015, Andreas first began speaking about the intersection of AI and design at a conference called Digital Shoreditch in London...
Studio Sessions: Corporate Venturing
November 23, 2022 14:15 - 1 hour - 64.1 MBToday on our show, we’re diving even deeper into the world of corporate ventures for the Next Economy. To do this we’re listening in to a conversation with three experts in this space: frog’s own Ethan Imboden, VP of Design and Global Head of Ventures, Susana Jurado, Head of Telefónica’s Wayra Builder and Sohaila Ouffata, Managing Director of BMW i Ventures in Europe. The three talk corporate venturing building, corporate venture capital, what it means to be a Next Economy business and even...
How We Venture: Bayer Consumer Health
November 02, 2022 10:12 - 42 minutes - 38.8 MBOn this episode, we're shining a spotlight on a real collaboration between frog and life sciences giant Bayer. This months-long partnership was all about building and launching a new corporate venture to deliver proactive, customer-centric, data-driven self-care at scale in service of healthy aging. Told in seven chapters, you'll hear from real members of the Bayer Consumer Health and frog team, sharing their perspectives on what it takes to push a 150-year old brand into the future with new...
Scanning the Futurescape
September 27, 2022 08:52 - 28 minutes - 25.8 MBToday we’re taking a trip to a place we’re calling the ‘Futurescape': a place built on decentralized connections and thriving micro-communities, where culture is no longer bound by geographic regions and sustainable behaviors are simply an intuitive, convenient way of life. It’s also the subject of a new frog report examining evolving consumer behaviors and future business opportunities. To guide us across the Futurescape and to unpack the many forces at work shaping it today, we’re joined b...
DesignOps at Scale
August 04, 2022 11:33 - 45 minutes - 41.3 MBDesign has earned its seat at the table. Now what? Today on our show, we feature a conversation between Andrea Sutton, VP Design Technology at American telco giant AT&T and Tim Morey, Global Managing Director at frog. Andrea and Tim are two leaders merging creative instinct and business strategy to deliver the next generation of products, services and experiences. Hear their candid discussion on scaling DesignOps in a massive organization, leading creative teams and insights from their caree...
Transformation Never Really Ends
June 16, 2022 13:02 - 24 minutes - 22.8 MBOn this episode, we’re talking about transformation: one of the most commonly tossed around buzzwords in business and consulting–and arguably one of the least understood. To do this, we’re joined by Nathan Weyer, current Chief Operating Officer of Experience Design at Philips. Nathan has a long history with frog, first as a frog himself, then an alum, and now a client. He’s here to share more about what he’s learned about leading transformation initiatives in big organizations, managing crea...
The Science of Behavior Change
May 20, 2022 09:54 - 24 minutes - 22.3 MBToday on our show, we’re talking about behaviors–or, more specifically, the science behind behavior change. Behavioral science is a study of human actions that has roots in many different domains, from economics to psychology, biology and neuroscience. To talk about behaviors, we’re joined by Matt Wallaert, Head of Behavioral Science at frog and author of the book 'Start at the End: How to Build Products that Create Change.' Along with training his fellow frogs in the principles and applicat...
POVs on NFTs
April 26, 2022 07:56 - 29 minutes - 27.3 MBToday on our show, we’re exploring the world of non-fungible tokens (NFTs). Newly emerging decentralized technologies are causing a stir in the realms of art, gaming and now business strategy. But are NFTs the wave of the future or the latest passing fad? We asked artists, strategists and designers to share their perspectives on why NFTs are raising questions about ownership, identity and value. Join artist Filip Peraić and frogs Kelley Kugler, Spencer Scott and Adam Wrigley as they share th...
Immersive Places & Imaginary Worlds
March 24, 2022 11:48 - 26 minutes - 23.9 MBToday on our show, we’re talking about designing for real and imaginary worlds. To do this, we’re joined by Zach Morgan, a senior architectural designer based in frog’s Austin, Texas studio. In his time moving between the worlds of architecture, theme park design at Disney and Universal Studios, and now as part of frog’s Places & Experiences team, Zach has learned a lot about what it takes to make immersive environments that merge the best aspects of physical and digital. He’s here to share ...
Creating Value in the Attention Economy
March 10, 2022 10:06 - 24 minutes - 22 MBInformation is everywhere in a digital world, and yet there’s only so much time and attention we can pay to all this information in our daily lives. Thus, human attention is a scarce resource–and the most successful businesses, brands and creators know how to capture our hearts and minds best. Today on our show, we’re joined by Sean Rhodes, Executive Design Director in frog’s New York studio, to talk attention, passion and why there’s evidence we’re in the ‘Golden Age of Learning.’ Brought ...
Where Health, Design and Nature Meet
February 24, 2022 12:05 - 25 minutes - 23.6 MBToday on our show, we’re talking about the relationship between the built environment and the natural world. To do this, we’re joined by Mary Davidge, independent environmental advocate and former Director of Global Design for Real Estate and Workplace Services at Google. Mary has spent her entire career working at the intersection of health, design and nature. Since recently leaving Google, she’s been dedicating her time more fully to environmental causes, and investigating ways to help com...
Behind the Design: frog + Made of Air Brand Strategy
February 10, 2022 09:45 - 55 minutes - 50.5 MBWe're back! And we've got lots more in store for 2022. Today on our show, we're super excited to finally share with you a very special documentary episode of the Design Mind frogcast. On this episode, we're going behind-the-scenes to explore the real-life collaboration between frog (the global creative consultancy behind this very podcast) and climate tech venture Made of Air. The company came to frog for help designing their brand strategy at a key moment in their growth story. And they all...
The Magic of Storytelling
November 11, 2021 13:26 - 22 minutes - 20.6 MBThere is always a little magic behind every great design. On this episode of the Design Mind frogcast, we’re joined by Dave Lankford, VP of Product for Global Consumer Engagement at Disney Streaming (Disney+, Hulu, ESPN+ and Star+) to talk about what it means to design products that tell stories. Designing streaming platforms for a brand with as large a footprint as Disney is no small feat, but luckily Dave and his global team are well-prepared for the task. At Disney Streaming, human empat...
What All Good Brands Must Have
September 28, 2021 13:16 - 20 minutes - 18.5 MBWe're back to talk about what makes a good brand. To do this, we're joined by Leanne Fremar, Chief Brand Officer at JPMorgan Chase. Leading such a well-known brand certainly holds a level of responsibility, but it's one Leanne is well-prepared for, influenced by a lifelong fascination with brands, a childhood shaped by retail environments and a career leading brand strategy for household names like Under Armour and Starbucks. Leanne shares how unifying around a brand's purpose and shaping cr...
Beyond the Edits: More from Our Guests
August 24, 2021 11:06 - 16 minutes - 15.1 MBOn the Design Mind frogcast, we invite podcast listeners to meet the humans designing the future. From industry leaders to design and strategy professionals and creative thinkers of all kinds, our guests are passionate about making change and solving problems that matter to people, business and society. For this special episode of the podcast, we’re looking back at the guests who have joined us so far to share never before heard bonus footage. From navigating work during a pandemic to findin...
Expand Your Economic Imagination
July 15, 2021 09:58 - 20 minutes - 19.1 MBHow active is your economic imagination? Can you envision a world that rejects the notion of individual ownership? One that uses different currencies altogether? How about bespoke financial institutions designed to strategically support certain communities? frog Senior Strategist Megan Nesbeth stops by to talk about how expanding your economic imagination can lead to better products, stronger communities and, most importantly, a more meaningful way of thinking about what human beings are abl...
Increase Your Intention Span
June 30, 2021 22:48 - 21 minutes - 19.9 MBWhen it comes to making things for real people in the real world, intentions matter. Whether it's taking the proper time to deeply understand the challenge you're trying to solve, scoping a diverse team that better reflects your customer and community, or asking the hard questions about a design's potential impact, the meaning we infuse into what we make is as important as the final product. frog Design Director Alexis Puchek joins us to explain the importance of leading with intentionality ...
Phone a frog: What’s the Point of Having a Brand?
June 17, 2021 06:46 - 25 minutes - 23.6 MBBusinesses tend to talk a lot about their brands. But why? What’s the point of having a brand at all? For the launch of our new ‘Phone a frog’ segment, we thought who better to talk to about what makes a brand valuable than two frogs who think an awful lot about this matter: Andreas Markdalen, frog’s new Global Chief Creative Officer and Todd Taylor, Marketing Director. Listen in to hear about the changing mandate of the marketing function, the relationship between brand and experience, and ...
Innovation Work Takes Courage
May 27, 2021 07:30 - 25 minutes - 23.3 MBDesigning healthcare products and services is not for the faint of heart. Innovating here means going up against long R&D timelines inside a complex, interconnected system where the stakes are often extremely high. Thomas Sutton, Chief Design Officer at frog, is leaving the pond after 16 years. But before he takes on a new role leading Design for Digital Health R&D at AstraZeneca, he offers his insight into designing healthcare products and services around the patients and providers who will...
Introducing 'Future Sight' by Capgemini Invent
May 13, 2021 06:18 - 56 minutes - 51.6 MBToday, we’re featuring an episode of Future Sight, a podcast from our colleagues at Capgemini Invent. Future Sight is a show that brings industry-leading experts together to unpack a new way of thinking around the challenges we’re facing today that will affect tomorrow. Every two weeks, they dig into issues affecting business and technology, exploring strategies and insights to help you get the future you want. On this episode, Future Sight explores 'The Pandemic Effect'. Industry experts ...
Building Trust into Digital Futures
April 29, 2021 05:52 - 24 minutes - 22.4 MBThe financial services landscape is constantly changing. From cryptocurrencies to digital payments to disruptive new investment and insurance paradigms, design has a critical role to play in ensuring the financial sector drives innovation in a way that's as good for people as it is for business. On this episode, we're joined by Toshi Mogi, AVP of Strategy, Financial Services, based in frog New York. He's here to talk financial inclusion, 'Futurecasting', a frog method of imagining and planni...
Sustainability X Ventures: Your Questions Answered
April 15, 2021 10:16 - 37 minutes - 34.7 MBA focus on sustainability is becoming mission-critical for ventures of all kinds. Recently, we put out a call on social media to listeners and friends worldwide asking for your questions on all things at the intersection of sustainability and ventures. On this episode, Ethan Imboden, frog VP, Global Head of Ventures and executive sponsor of frog's sustainability practice will answer your questions and share frog's approach to launching ventures that make an impact. Brought to you by frog, a...
Design Needs Women Leaders
April 01, 2021 08:08 - 21 minutes - 19.4 MBWomen are increasingly entering the design industry, but few are being hired to leadership positions. Former frog CEO Doreen Lorenzo, now Assistant Dean of the School of Design and Creative Technologies at the University of Texas at Austin, wants to change that. From actively diversifying design at an academic level to writing a column for Fast Company called 'Designing Women', Doreen is dedicated to using empathy and storytelling as a powerful catalyst for change. Brought to you by frog, a...
Three Pitfalls of Innovation
March 18, 2021 08:45 - 20 minutes - 18.6 MBInnovation is a state of mind. And part of getting into the right innovation mindset is preparing yourself for what can go wrong. John Leonard, Technology Director in frog's New York studio, shares the three pitfalls that teams have the tendency to fall into in the rush to innovate—and how to avoid them. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and more (https://bit.ly/3eO1pro) Watch the fro...
Human-Centered HR to Improve Employee Experience
March 04, 2021 09:08 - 20 minutes - 18.5 MBHow can HR shape employee experience? Asja Simunovic, Senior HR Business Partner for frog Europe, joins the Design Mind frogcast to share how she’s helping people navigate their career journey into the New Normal. Listen in to hear more about human-centered HR, the origins of the frog Career Workbook and the calming power of air traffic control apps. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts (...
Designing Data for Humans in Times of Crisis
February 18, 2021 09:07 - 23 minutes - 21.4 MBIn times of crisis, having access to the right data can be a matter of life and death. Sarah Telford, Head of the UN OCHA Centre for Humanitarian Data, joins the Design Mind frogcast to talk about the power of data-driven storytelling in the humanitarian sector, ways design is improving disaster relief, and how the COVID-19 pandemic has brought data front-of-mind on a global scale. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog...
Building Design Economies with Justin Maguire, CDO, Salesforce
February 03, 2021 09:20 - 22 minutes - 20.4 MBToday, Justin Maguire is Chief Design Officer at the CRM and Cloud-computing giant Salesforce, but for years he led creative teams at frog, first helping to launch the Seattle studio, and later bringing his lifelong passion for design to frog’s Munich location. Recently, Justin sat down with frog President Andy Zimmerman to talk building design economies in 2021 and beyond, as well as the importance of making the business case for creative thinking. Justin also shares how he’s leading Salesf...
Trends 2021: Predicting the Future by Design
January 20, 2021 07:30 - 20 minutes - 18.5 MBPatrick Kalaher, VP of Sales, Marketing and Strategy at frog, knows that the future is being written everyday. Here he explains why designers are so invested in predicting the future, and what it tells us about the present. Plus, he talks frog's annual Trends report, available now. (https://fro.gd/3ien63B) Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts (https://fro.gd/35U2WXP) Learn more about Ri...
Behind the Design: Designing the Brand Strategy for frog’s ‘Make Your Mark’
December 16, 2020 09:34 - 23 minutes - 21.4 MBfrog design and business leads talk frog’s brand relaunch, lessons learned in building a brand for the modern age, getting to the soul of an organization, telling truer stories—and what it means to ‘Make Your Mark.’ Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frogdesign.com) See frog's 'Make Your Mark' (https://www.frogdesign.com/make-your-mark) Episode transcript and more about 'Make Your Mark' (https://fro.gd/3mdvh0q) Audio ...
Uncertain Times Call for Regenerative Design
December 16, 2020 09:05 - 17 minutes - 16.3 MBSesh, Senior Strategist, frog London shares why the climate crisis and COVID-19 pandemic have encouraged her to explore regenerative design methods. And why everyone should grit their teeth and read the depressing climate change articles. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and a reading list from Sesh (https://fro.gd/2KhaD2p) Download Convergent Transformation by Design Director Ian Le...
Peter Schreyer: Visionary Car Designer, Recovering Petrol Head
December 16, 2020 09:00 - 19 minutes - 18.3 MBLegendary car designer Peter Schreyer, Head of Design Management at Hyundai Motor Group, knows what it takes to design cars that people love. Now he’s committed to supporting a more sustainable transportation industry. Find out how he got his start in design, where he finds his creative inspiration and why the most exciting thing about the future of designing cars might not be in designing cars at all. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Inv...