Forget the Social Algorithm
Design Mind frogcast
English - September 27, 2023 06:35 - 40 minutes - 37.1 MB - ★★★★★ - 18 ratingsDesign Arts Business Entrepreneurship business customer experience leadership design service design design mind design thinking frog frogcast human centered design Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Today on our show, we’re jumping into the constantly shifting, sometimes chaotic world of social media. For those developing social media strategy for brands, these are places to tell stories, curate content, sell products and measure engagement. To talk about how to capture attention amidst all the noise while also managing to somehow be authentic on these platforms, we’re joined by two voices deeply enmeshed in this space: Laura Davies, a Senior Performance Marketing Manager at Deliveroo and Isabelle Cavanagh, Marketing Consultant here at frog.
Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)
Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-39-forget-the-social-algorithm/)
Download the frog report 'Hacking Innovation' (https://go.frog.co/en/en/hacking-innovation-disruptive-ideas)
Host/Writer: Elizabeth Wood, Editorial Director, frog
Research & Story Support: Camilla Brown, Senior Copyeditor, frog
Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)