176. Balancing Fitness Goals with Drinking Alcohol, Building a Better-For-You Canned Cocktail Brand, and Cultivating Strong Community with Jack Espy

Pure Ambition

English - February 01, 2024 08:33 - 1 hour - 94.8 MB
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Is it possible to balance a healthy lifestyle while drinking alcohol?

On today’s episode I am joined by Jack Espy, Founder and CEO of Spirited Hive, a better-for-you craft cocktail brand lightly sweetened with organic honey and all-natural ingredients.

Jack started mixing cocktails for his friends during the pandemic. They quickly became a hit in his circle of friends, inspiring him to share his unique recipes with the world and start a canned cocktail company at age 23 rather than pursuing a career in real estate.

Throughout the conversation, Jack explains how he can balance living a healthy lifestyle, keeping his health and wellness at the forefront of his priorities, enjoying some drinks with friends, and not letting that throw him off track from achieving his goals.

Key Points:

Marketing a lifestyle vs. pushing to sell a product Why Jack decided to start a better-for-you canned cocktail company out of college Becoming the official canned cocktail sponsor of all Nashville professional sports teams What goes into building and launching a brand from scratch Learning to structure a day and optimize as an entrepreneur Raising Money: Angels vs. Venture Capital and Private Equity Can alcohol be part of a healthy lifestyle? How to maintain a healthy balance between prioritizing your health and enjoying alcohol Learning to balance fitness with work and daily obligations Collaboration over competition to grow in health, business, and life Day in the life as a Founder and CEO 4 non-negotiables for better health and more happiness Overcoming fear of failure as an entrepreneur Shocking health benefits of honey Jack’s definition of Pure Ambition

Connect with Jack:

https://www.spiritedhive.com/

HIVE on Instagram

Jack on Instagram

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Instagram: @dominicfusco

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