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17: Beat the Blank Page Blues
Chatting with Copywriters
English - April 30, 2019 17:00 - 20 minutes - 9.21 MB - ★★★★★ - 5 ratingsBusiness Education marketing copywriting facebook ads email marketing direct response marketing strategy conversion copywriting b2b copywriting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 16: "I" Copy vs. "You" Copy
Next Episode: 18: Special Edition: How Marketing Has Changed no. 1
In this episode we talk about how you can overcome the dreaded Blank Page -- also known as "writer's block".
Show Notes:
How to determine where to start when eating an elephant.Remembering "Clippy the paper clip".Tips and tricks to get something on the page.The question to write at the top of your page.The "two word association" method to spark your creativity.Understanding the "field of vision" process.Breaking down the power of 'but'.How to effectively use swipe files and templates.If you're stuck in one area... pick a different section.People we discussed in this episode:Tim WasherKimberly's WebsiteBobbie's WebsiteThanks for listening