NewAir Shows How Small Businesses Can Grow and Thrive
Cart Insiders Podcast
English - September 08, 2020 08:55 - 28 minutes - 26.6 MBMarketing Business Entrepreneurship ecommerce email marketing entrepreneurship growing your business marketing omnichannel retail sms marketing social media marketing email geeks Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Today we hear from Founder and CEO of NewAir Appliances Luke Peters, who discusses the changes and challenges that he has faced in almost 20 years of company evolution. We learn how NewAir has adapted to a competitive and changing online market, growing alongside the likes of Amazon and diversifying from a strictly DTC model to one that incorporates various retail channels while focusing on selling only their own product. Luke goes on to relate how he has built the ideal marketing team for the company’s particular needs, giving advice and inspiration to small business owners by proving that it is more than possible to grow and thrive alongside bigger players in a competitive field.
Contact NewAir Appliances:
Luke Peters: https://www.linkedin.com/in/luke--peters
Social:
Facebook: https://www.facebook.com/newairusa
Instagram: https://www.instagram.com/newairusa/
Twitter: https://twitter.com/NewAirUSA
Contact Greg:
Email: [email protected]
Twitter: http://www.twitter.com/whatsgregdoing
Contact Omnisend:
LinkedIn: http://www.linkedin.com/company/omnisend
Twitter: http://twitter.com/omnisend
Instagram: http://www.instagram.com/omnisend