Business Wars artwork

Business Wars

632 episodes - English - Latest episode: 9 days ago - ★★★★★ - 12.2K ratings

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 

Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.

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Episodes

Encore: WWF vs WCW | Shock Tactics | 5

May 26, 2021 09:00 - 26 minutes - 24.6 MB

It’s 1996 and with Monday Nitro topping the TV ratings, WCW is out to end WWF’s time as the biggest player in the wrestling business. It’s plotting to establish two brands: one that WCW boss Eric Bischoff hopes can suck away WWF’s family audience, another that will seek to capture the young males who crave more violent and outrageous entertainment than the WWF offers. But Vince McMahon has a plan of his own. He’s going to push the WWF in a new direction by embracing controversy. B...

Encore: WWF vs WCW | New World Order | 4

May 24, 2021 09:00 - 26 minutes - 24.5 MB

It’s 1995 and the Monday Night Wars are underway. WCW’s new show Monday Nitro is grappling with the WWF’s Monday Night Raw to win TV viewers’ attention. WCW isn’t pulling its punches either. Under the command of Eric Bischoff, WCW is dropping spoiler bombs, luring away WWF’s top wrestlers and trashing the WWF brand. And as WCW gains momentum, Bischoff is plotting a killer blow – a shock role reversal that will force WWF boss Vince McMahon to rethink how his wrestling promotion wor...

Encore: WWF vs WCW | Prime Time | 3

May 19, 2021 09:00 - 26 minutes - 24.6 MB

It’s 1994 and WCW is stepping up its game. To get the jump on WWF, Ted Turner is writing big checks to steal away the WWF’s biggest stars and sponsors. And as WCW’s star power increases, so does its popularity with wrestling fans. But the WWF is in no position to fight back. It’s struggling to keep the lights on, there’s discontent among its roster of wrestlers, and Vince McMahon is preoccupied with staying out of prison. And now Turner wants to deliver a killer blow. A new Monday...

Wondery Presents: The Vaping Fix

May 18, 2021 07:30 - 6 minutes - 5.82 MB

Two young Silicon Valley entrepreneurs set out to rid the world of smoking with an incredible new product. The device stands to disrupt the tobacco industry and make them rich, until it falls into the wrong hands and lives are ruined. From classrooms to hospitals, boardrooms to the Oval Office, what can be done to protect teenagers and is it too late? From Laura Beil, the reporter behind Dr Death and Bad Batch, comes The Vaping Fix, the inside story of the rise of Juul and the makin...

Encore: WWF vs WCW | Bulking Up | 2

May 17, 2021 07:00 - 27 minutes - 25.3 MB

It’s the dawn of the 1990s and Vince McMahon’s WWF is the king of wrestling. But trouble’s brewing: a steroids scandal is about to deal a body blow to the WWF and its family-friendly reputation. The scandal will leave WWF stuck in damage control mode as it fights to stem the losses from falling TV ratings, ticket sales, and pay-per-view buys. Meanwhile, Ted Turner’s trying to get World Championship Wrestling fighting fit with help from a former Pizza Hut regional manager, a self-p...

Sponsored: Small Business Stories | Columbia Sportswear | 2

May 14, 2021 07:00 - 31 minutes - 28.7 MB

This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small. It’s 1970 and Gert Boyle’s life is in ruins. Her husband’s just died, and now, as a middle-aged stay-at-home single mom, she’s become the boss of the family’s debt-ridden outerwear company. No one – herself included – thinks she can save the business.  But she’s about to find an inner stren...

Encore: WWF vs WCW | Titan Rising | 1

May 12, 2021 09:00 - 30 minutes - 27.5 MB

It’s the early 1980s and there’s peace in the wrestling business. For years regional wrestling companies have maintained order by sticking to their own slices of US and Canadian territory. But that’s all about to change. Vince McMahon has just taken over the World Wrestling Federation, and he wants war. He’s on a mission to crush all opposition and establish the WWF as the only wrestling game in town. But his assault on the wrestling status quo will also make him a powerful enemy:...

Sponsored: Small Business Stories | Domino's Pizza | 1

May 11, 2021 07:05 - 31 minutes - 29.2 MB

This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small. It’s 1961 and Tom Monaghan is about to drop out of college and put his all into the hole-in-the-wall pizzeria he founded with his brother. But the recipe for success is going to prove elusive. To make it, he’ll have to overcome flaky business partners, a devastating fire, and run-ins with de...

Vaccine Wars | Big Pharma's Big Gamble Pays Off | 7

May 10, 2021 09:00 - 23 minutes - 21.1 MB

BioNTech, Moderna, Johnson & Johnson, AstraZeneca. These companies are now household names thanks to their COVID-19 vaccines. The gambles these businesses took are paying off.  The pharmaceutical giants are in line to profit heavily from their life-saving work, but the system of distributing the vaccines has seen its fair share of hiccups and controversy. We spoke to Annalisa Merelli, a healthcare reporter for Quartz about the pandemic, the economic effects of the vaccine rollout ...

Vaccine Wars | Arms Race | 6

May 05, 2021 09:00 - 31 minutes - 29 MB

It’s late 2020 and the first vaccines are going into arms across the world. With supplies tight, the nations of the world are pushing and shoving to get their shots, and investors are salivating at the thought of the profits to be made now that humanity’s got Covid’s on the run. But this virus isn’t going down without a fight. And in South Africa, one geneticist is about to make an alarming discovery. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. ...

Vaccine Wars | Trials and Tribulations | 5

May 03, 2021 09:00 - 27 minutes - 25.3 MB

It’s fall 2020 and the world’s waiting for the first results from the vaccine trials. But as the moment of truth nears, the pressure on the vaccine makers intensifies. And while AstraZeneca and Johnson & Johnson get hit with curveballs, Pfizer finds itself caught in the crossfire of the U.S. Presidential election. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in t...

Vaccine Wars | Warp Speed | 4

April 28, 2021 09:00 - 26 minutes - 23.9 MB

It’s summer 2020 and with Covid infections surging across America, the Trump administration’s ready to spend billions to get a vaccine fast. For vaccine makers — who face the enormous costs of rapidly upscaling manufacturing and pushing their shots through large-scale human trials — the government funding is a lifeline. But as the push to create vaccines hits warp speed, there’s a growing need to reassure the public that science, not politics, is in the driver’s seat. Listen to n...

Wondery Presents: In God We Lust

April 27, 2021 08:00 - 6 minutes - 5.81 MB

A woman named Becki is lounging by the pool at the Fontainebleau Hotel when she decides to proposition a strapping pool attendant. Go on a date with her...and her husband. What begins as an unconventional proposition will soon throw them all into the international spotlight. And that’s because the couple is none other than Jerry Falwell Jr. and his wife Becki, two of the most powerful figures in Evangelical America. Wondery presents In God We Lust, hosted by Brooke Siffrin and Arici...

Vaccine Wars | Long Shot | 3

April 26, 2021 09:00 - 27 minutes - 25.5 MB

It’s February 2020 and drugmaker Moderna’s sprinting ahead – its Covid vaccine is already poised to enter human trials. But Moderna and its rivals know plenty of vaccines never make it out of trials alive. It’s also going to take a lot of manufacturing muscle to inoculate the world. All of which costs a lot of moolah. And if the vaccine makers can’t secure a deep-pocketed partner in time, they’re going to get disqualified from the race. Listen to new episodes 1 week early and to ...

Vaccine Wars | The Hype Cycle | 2

April 21, 2021 09:00 - 28 minutes - 25.7 MB

It’s 25 years before the pandemic and at the University of Pennsylvania a Hungarian biochemist is fighting a one-woman campaign to figure out how to create mRNA vaccines. But no one wants to fund her research and every lab rat she injects with mRNA dies. Now, she must decide between her career and her belief in mRNA’s medical potential. And her choice will change the world. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives...

Vaccine Wars | This is Not a Drill | 1

April 19, 2021 09:00 - 26 minutes - 24.1 MB

It’s early January 2020, and a mysterious new virus is overtaking the city of Wuhan, China. At first the outbreak barely makes the news, but as the threat comes into focus, scientists spring into action to make a vaccine. But the outlook’s grim – vaccines take years to create, test and approve. No one expects one to arrive anytime soon. But for two ambitious biotech start-ups, this is a chance to show the world what their cutting-edge tech can do. Listen to new episodes 1 week ea...

Wondery Presents: Secret Sauce

April 15, 2021 08:00 - 5 minutes - 5.49 MB

In Wondery’s newest series, Secret Sauce, hosts John Frye and Sam Donner explore the stories and successes behind some of the most inspiring businesses, creative innovators and intrepid entrepreneurs.  First up, we’re diving into the company that revolutionized how we vacation, travel, and even how we trust other people...we’re talking about Airbnb. In 2008, Air Bed and Breakfast launched at SXSW with high hopes of becoming an alternative to overbooked hotels...but they ended up wi...

KFC vs Chick-fil-A | The Fried Chicken Future | 7

April 14, 2021 09:00 - 23 minutes - 21.1 MB

After decades in KFC’s shadow, Chick-fil-A rode a wave of chicken sandwich obsession to industry dominance. But for how long? Will consumers tire of the relative simplicity of fried chicken in between two pieces of bread? For more on the emergence of the chicken sandwich as fast food’s favorite son, we speak to Nick Wiger — writer, comedian, and host of the Doughboys podcast. Wiger gets to the bottom of the chicken trend, speculates on what’s next at the drive-thru, and discusses wh...

David Brown on The Art of Business Wars | 7

April 13, 2021 09:00 - 23 minutes - 21.8 MB

Our new book, The Art of Business Wars, takes fans through stories they've heard on Business Wars and some that are completely new. Host David Brown is joined by Next Big Idea's Rufus Griscom to discuss how the book came together, what makes a great Business Wars story, and preview some of the never-before-seen rivalries sure to thrill long-time listeners.  The Art of Business Wars is available now from all major booksellers. https://podcasts.apple.com/us/podcast/the-next-big-idea...

KFC vs Chick-fil-A | Sandwichmania | 6

April 12, 2021 09:00 - 22 minutes - 20.2 MB

It’s the the early 2000’s and the animal rights group PETA accuses KFC of cruelty in their poultry processing and creating “Frankenchickens.” As KFC revenues tumble, Chick-fil-A surges ahead, cultivating fanatic customers with opening day parties and lavish food giveaways. But when President Dan Cathy makes controversial remarks against same-sex marriage, Chick-fil-A becomes a battleground. Meanwhile, Popeyes new CEO reverses the chain’s long downward slide by returning the company ...

KFC vs Chick-fil-A | The Colonel’s Last Stand | 5

April 07, 2021 09:00 - 25 minutes - 23.4 MB

It’s the 1970’s and Kentucky Fried Chicken has yet another new owner: Heublein, the company known for introducing Americans to Smirnoff’s vodka. But KFC brand ambassador Harland Sanders creates a PR fiasco by accusing his new corporate bosses of letting standards slide and ruining the company. As the recession and Sanders wrath hammer revenues, the chain radically changes course, and commits to a “Re-colonelization,” reinstating many of Sanders’ original recipes, and reinvesting in ...

The Art of Business Wars Lesson 4: Positioning

April 06, 2021 07:05 - 4 minutes - 4.25 MB

oo often in business, taking two positions is the same as taking none. You can only carve out one at a time — so choose wisely. To read more lessons from The Art of Business Wars and to order your copy, visit wondery.com/the-art-of-business-wars.  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

KFC vs Chick-fil-A | The Henhouse Heats Up | 4

April 05, 2021 07:01 - 23 minutes - 21.7 MB

It’s the late 1960s and Kentucky Fried Chicken’s new owner takes the rapidly expanding franchise public. America’s hottest new IPO makes dozens of employees instant millionaires, but not Harland Sanders, who sold his company for cash. Now brand ambassador, Sanders regrets his decision and attempts a coup. As civil war rages at Kentucky Fried Chicken, diner owner Truett Cathy in Georgia makes a life-changing decision: to open his own restaurant chain in the brand new frontier of the ...

KFC vs Chick-fil-A | The Birth of the Bucket | 3

March 31, 2021 09:00 - 24 minutes - 22.6 MB

It’s the 1950s in Kentucky and Harland Sanders faces bankruptcy once again. 65-years-old, broke, unemployed and desperate, he barnstorms the country, living out of his car, selling his secret fried chicken recipe to restaurant and diner owners. Franchising is a new concept and it’s hard going, but Sanders makes an invaluable convert of Pete Harman, a Utah restaurateur, who becomes his first franchisee. Harman creates the icons of the Kentucky Fried Chicken brand, including its name,...

Announcing The Art of Business Wars

March 30, 2021 07:05 - 3 minutes - 2.98 MB

Pre-order our new book The Art of Business Wars now before it is released on April 13.

Wondery Presents: Spy Affair

March 29, 2021 16:30 - 5 minutes - 5.26 MB

A charismatic Russian woman arrives in the US on a mission to improve relations between the two countries, and she soon makes some powerful friends. But who is Maria Butina? And who is she working for? As Maria gets closer to the rich and connected she also attracts the attention of the FBI. In the politically charged world of US-Russia relations, everyone has secrets and almost nothing is what it seems. From Wondery, the makers of The Shrink Next Door and Dr. Death comes SPY AFFAIR...

KFC vs Chick-fil-A | Fast Fists and Failure | 2

March 29, 2021 09:00 - 19 minutes - 18.3 MB

It’s the 1900’s and a young Harland Sanders learns how to cook out of sheer necessity when his widowed mother leaves him at home to care for his younger brother and sister. Crushing poverty prompts his mother to loan him out as a field hand when he’s just twelve, and from then on he’s on his own. He labors as a farmworker, a blacksmith’s helper, and a railroad fire stoker. Eventually Sanders bamboozles his way into a career as a correspondence course lawyer, only to lose his practic...

KFC vs Chick-fil-A | Guns, Guts, and Gravy | 1

March 24, 2021 09:00 - 21 minutes - 20.1 MB

It's the Great Depression, and in one of Kentucky’s toughest corners, Harland Sanders defends his gas station business with sheer moxie and a loaded shotgun. He expands it into a thriving motel and restaurant, but impatient tourists balk at long wait times for his most popular dish — fried chicken. Eager to woo customers, Sanders risks life and limb experimenting with a new kitchen invention and creates a hit secret recipe. Along the way, he discovers a unique marketing gimmick: dre...

Late Night Wars | Late Night for the TikTok Generation | 7

March 22, 2021 09:00 - 21 minutes - 20 MB

Since the disruption of the broadcast viewing experience, late night comedy has gone through some growing pains. It’s no longer must-see TV, but late night water cooler moments remain as fiery political segments go viral online. For more on how the late night landscape has shifted since Johnny Carson’s exit from The Tonight Show, we speak with Meredith Blake, an entertainment reporter at the Los Angeles Times who covers television. Blake lays out how the internet, streaming and a p...

Late Night Wars | Late Night Stars Collide | 6

March 17, 2021 09:00 - 29 minutes - 26.8 MB

Jay Leno takes it on the chin from NBC when the network informs him his future as Tonight Show host has a looming shelf life. He needs to hand the keys to Conan O’Brien, who doesn’t want to be stuck in the 12:30 slot forever.  As Letterman’s ratings at CBS decline, NBC makes a bizarre decision to keep its hosts happy and in the family. It’s a decision that backfires in every possible way.  The fallout will spark the last, devastating shake up in the late night wars, as the battlef...

Late Night Wars | A Darker Night Ahead | 5

March 15, 2021 09:00 - 28 minutes - 26.4 MB

CBS makes David Letterman a very attractive offer to leave NBC—a move he’s very willing to make—but his long-time network is desperate to keep him. So desperate they dangle the prize that Letterman felt he deserved all along—the Tonight Show.  That doesn’t sit well with Tonight host Jay Leno, who takes a major defensive stance to hang on to the position he worked so hard to get.  And in the wake of the Letterman struggle, an unknown talent emerges into the late night stratosphere—...

Late Night Wars | There Goes Johnny! | 4

March 10, 2021 10:00 - 25 minutes - 23.2 MB

When longtime Tonight Show host Johnny Carson shocks NBC with the surprise announcement of his departure, Jay Leno is anointed as the next host of the network’s flagship franchise. But there’s a problem: after a decade hosting Late Night at 12:30, David Letterman thinks Carson’s job should be his. Getting passed over is unacceptable to Letterman, and he’s going to exact a painful revenge on NBC.  And Leno’s firebrand manager Helen Kushnick is going to feel the backlash of her sco...

Introducing: In Plain Sight: Lady Bird Johnson

March 08, 2021 21:56 - 4 minutes - 4.25 MB

Lady Bird Johnson’s audio diaries reveal how one vastly underestimated woman navigated the power, politics and polarization of her time to become arguably one of the most influential first ladies in history. From ABC News, makers of the hit series “The Dropout” and the award-winning daily news podcast “Start Here,” comes “In Plain Sight: Lady Bird Johnson” – an eight-part series told in the former first lady's own words.

Late Night Wars | Late Night Explodes | 3

March 08, 2021 10:00 - 26 minutes - 24.1 MB

Johnny Carson – the man who defined the Tonight show – is nearing retirement. But NBC has yet to settle on an heir. And that sets the stage for one of the most painful moments for the late night rivals battling for the throne. It will prove enormously embarrassing for Carson, Leno and Letterman. And they will vent their sentiments on stage. Meanwhile, Arensio Hall, a young, black comedian, is blowing past all of them, and posing the first serious challenge to Carson. Pre-order our ...

Late Night Wars | The Dawn of Tonight | 2

March 03, 2021 10:00 - 24 minutes - 22.9 MB

The late night saga begins in the uncharted wilderness of after-hours programming. In the early 1950s, an era when television broadcasting literally stops at 11:00 p.m., NBC dares to push the envelope with something called the Tonight Show. It works. It seems insane, but American audiences are ready to stay up--and advertisers are ready to spend big money to reach that audience. In the wake of Tonight’s success, CBS and ABC are left in the dust. But they’re determined to grab a sli...

Late Night Wars | The Stars Realign | 1

March 01, 2021 10:00 - 29 minutes - 27 MB

The cutthroat evolution of late-night talk shows is a long and fierce battle for advertising riches, ratings and sheer egotistical triumph. It’s the early 1980s and NBC’s Tonight Show is the unbeatable standard in its class, and its long-time host Johnny Carson the indisputable god of late night.   Hosts David Letterman, Jay Leno and later Conan O’Brien all worship Carson. Each of them desperately covets the Tonight Show seat and will stop at nothing to get it.  As fickle audience...

Estée Lauder vs L'Oréal | How Influencers Are Changing the Beauty Industry | 7

February 24, 2021 10:00 - 23 minutes - 21.6 MB

As the beauty business shifts towards boutique brands and upstarts, traditional titans of the industry like L'Oreal and Esteé Lauder are struggling to maintain a foothold. At the center of this cultural shift are beauty influencers, who are reaching a new wave of savvy, socially conscious consumers.  For more on how they’re reshaping the landscape, we speak with Arabelle Sicardi, an industry strategist and trend forecaster for over a decade and author of the upcoming book The House...

Wondery Presents: Against The Odds

February 23, 2021 17:05 - 6 minutes - 6.27 MB

In July 2018, 12 youth soccer players and their coach found themselves trapped 6 miles deep in a cave with no food or water and depleting oxygen. The rock formed maze became almost completely submerged as the water rose to levels nearly impossible for survival. There was no light and no way to communicate with the outside world. The first season of Wondery’s new original series Against the Odds takes you into the incredible events of when an adventurous group of teens found themselv...

Estée Lauder vs L'Oréal | Lipstick Lockdown | 6

February 22, 2021 10:00 - 24 minutes - 22.6 MB

It’s 2007, and the L'Oréal founding family is thrust into the media spotlight when a scandal erupts. The daughter of Liliane Bettencourt, heiress to the company fortune, accuses a family friend of exploiting her mother’s dementia. But the ensuing investigation brings to light Bettencourt’s own unsavory dealings, putting L'Oréal’s future at risk.  Meanwhile, both L'Oréal and Estée Lauder attempt to mitigate lagging sales with more acquisitions. To choose their targets, they turn to ...

Estée Lauder vs L'Oréal | Buying Spree | 5

February 17, 2021 10:00 - 25 minutes - 23.2 MB

It’s 1991, and after the financial crash of 1987, Estée Lauder is looking for a new way to continue expanding without sinking millions of dollars and several years into developing a new brand. The answer lies in acquisitions, and they set their sights on two young, hip, buzzworthy companies: MAC and Bobbi Brown.  Meanwhile, determined to strengthen L'Oréal’s foothold in the American mass market, CEO Lindsay Owen-Jones takes a risk on flailing drug store brand Maybelline, convinced ...

Estée Lauder vs L'Oréal | Face to Face | 4

February 15, 2021 10:00 - 26 minutes - 23.8 MB

It’s 1979 and Estée Lauder is on top of the world after launching another in-house brand, Prescriptives. But after decades of being primarily known for hair products, L'Oréal is ready to invade the American high-end makeup market. And their secret weapon is Lancôme, a luxurious French brand that they rebrand using tricks straight out of the Lauders’ playbook.  In an attempt to fend off the Lancôme threat, Leonard Lauder invests in television advertising. But a financial crisis is o...

Estée Lauder vs L'Oréal | Skin in the Game | 3

February 10, 2021 10:00 - 25 minutes - 23.4 MB

It’s 1962, and Estée Lauder is on fire, with well-received new products helping solidify their position as the top high-end makeup brand. But Revlon is hot on their tails, and to fend off the threat the Lauders decide to develop a new brand: Clinique. With this line of hypoallergenic products for sensitive skin, they’ve unlocked a new customer base. But initial sales are disappointing, and as cash flow takes a nosedive, they must quickly determine how to fix their marketing approach...

Estée Lauder vs L'Oréal | Do or Dye | 2

February 08, 2021 10:00 - 23 minutes - 21.9 MB

It's 1904, and ambitious French chemist Eugène Schueller quits his job as a researcher to focus on formulating the first synthetic hair dye. Teaming up with Parisian hairdressers to spread the word about his product, he soon expands into hair care and sunscreen, relying on his knack for innovative marketing to spread the word.  Meanwhile, in Queens, New York, a young Estée Lauder is inspired by her esthetician uncle to start concocting her own face creams. Now, she just has to find...

Introducing: School of Greatness

February 04, 2021 09:30 - 8 minutes - 7.53 MB

Lewis Howes is a New York Times best-selling author, 2x All-American athlete, keynote speaker, and entrepreneur. The School of Greatness shares inspiring interviews from the most successful people on the planet—world-renowned leaders in business, entertainment, sports, science, health, and literature—to inspire YOU to unlock your inner greatness and live your best life. Click to listen to School of Greatness: wondery.fm/SOG

Estée Lauder vs L'Oréal | Telephone, Telegraph, Tell-A-Woman | 1

February 03, 2021 10:00 - 27 minutes - 25.1 MB

It’s 1946, and after years of building a cult following thanks to free samples and loyal customers, Estée Lauder finally has an opportunity to join the big leagues. She can now sell her high-quality makeup products in department stores in New York City. Unphased by competitors with deeper pockets and wider distribution, she possesses a passion for making women feel beautiful that sets her apart.   Meanwhile, in Paris, chemist Eugène Schueller’s hair company L'Oréal is thriving than...

SpaceX vs Blue Origin | To Infinity And Beyond | 7

February 01, 2021 10:00 - 22 minutes - 20.5 MB

As the Space Race moves into the present day, Elon Musk recoups SpaceX’s losses and edges ahead of Blue Origin. But now his competition is coming not just from Jeff Bezos, but from like-minded dreamers in Russia and China. For more on the coming battle for space supremacy, we speak with Tim Fernholz. He wrote Rocket Billionaires: Elon Musk, Jeff Bezos and the New Space Race, and writes about space and the economy for Quartz.  He tells us about the viability of space tourism and th...

SpaceX vs Blue Origin | The Next Generation | 6

January 27, 2021 10:00 - 26 minutes - 24.7 MB

It's 2016 and Virgin Galactic is about to re-enter the space race following its fatal test flight two years earlier. But the company's early lead in human spaceflight is eroding fast. Blue Origin, Boeing and SpaceX are closing in. The race to become the first private company to launch a person into space is almost over and there can only be one winner. Pre-order our new book The Art of Business Wars now before it is released on April 13. Listen to new episodes 1 week early and t...

SpaceX vs Blue Origin | Space War | 5

January 25, 2021 10:00 - 26 minutes - 24.6 MB

It's 2013 and the long cold war between Blue Origin and SpaceX is about to go nuclear. The clash begins when NASA puts its most famous launchpad up for lease, and escalates fast. Soon SpaceX, Blue Origin, and the United Launch Alliance will be reaching for any weapon they can use to disrupt each other's plans. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the W...

SpaceX vs Blue Origin | Rise of the Dragon | 4

January 20, 2021 10:00 - 23 minutes - 21.6 MB

It's 2009 and a new president is looking to shake up the space world by opening up the stars to private industry.  But with NASA’s space shuttle about to retire, the United States soon won't be able to reach the International Space Station without Russian help. U.S. leadership in space hangs in the balance and everyone's looking to the new space companies to deliver the solution. Pre-order our new book The Art of Business Wars now before it is released on April 13. Listen to new...

SpaceX vs Blue Origin | Burning Up | 3

January 18, 2021 10:00 - 26 minutes - 24.6 MB

It's 2005 and SpaceX is about to find itself exiled to a tropical island, but this is no vacation. It's in a race against time to get the Falcon 1 rocket into orbit before Musk's millions runs out. But as the failures mount, Musk stares ruin in the face. Pre-order our new book The Art of Business Wars now before it is released on April 13. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free ...

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