Business Problems Solved Podcast
292 episodes - English - Latest episode: 15 days ago - ★★★★★ - 6 ratingsWARNING - This podcast WILL challenge your thinking.
Welcome to Business Problems Solved!
In this podcast we help you solve your business problems by providing real examples and practical approaches to make today better than yesterday.
Introducing your host, the multi-sector, self-professed ‘most improved improvement person’ and qualified Business Problem Solver
Lee Houghton (pronounced Hawton)
You can contact Lee on LinkedIn, Facebook, Instagram or Twitter by searching for Lee Houghton THE Business Problem Solver or via visiting www.leehoughton.com for more content and to solve your business problems.
And remember – saying you know how to do it, is not doing it …
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Episodes
Emily Leyland - Fresh Perspective Part 2
August 02, 2020 23:00 - 39 minutes - 36 MBLee talks again to Emily Leyland, the Operations Director for Fresh Perspective, an innovative recruitment agency, specialising in helping businesses to find their ideal candidates by offering highly bespoke, internal solutions. In this episode, Emily talks about what makes her tick, the importance of personal branding, and how she’s developed the will and the determination to rise to the crest of business. KEY TAKEAWAYS Self-belief begins with your own authenticity. By determining our ...
Emily Leyland
July 26, 2020 23:00 - 32 minutes - 29.7 MBLee talks to Emily Leyland, the Operations Director for Fresh Perspective, an innovative recruitment agency, specialising in helping businesses to find their ideal candidates by offering highly bespoke, internal solutions. Emily talks to Lee about Fresh’s unique outlook on recruitment, and how they are disrupting the industry with empowering alternatives and forward thinking. KEY TAKEAWAYS Typical recruitment agencies will generally accept a job spec from a company and find candidates t...
Does Your LinkedIN Profile Help You?
July 19, 2020 23:00 - 11 minutes - 10.3 MBWith more people out there searching for work right now, it’s important to make sure we give ourselves the best chance possible. With this in mind, Lee talks this week about how you can optimise your LinkedIn profile, in order to stand out in a crowded marketplace. KEY TAKEAWAYS Endeavour to tailor your LinkedIn profile to the job for which you’re applying. Consider the type of job you’re looking for, and then adjust your profile accordingly. The sentence below your name is your opp...
Do You Know Anything About Marketing?
July 12, 2020 23:00 - 10 minutes - 9.59 MBWhen was the last time you read something, or learned something, about marketing? Marketing is something that we all need to know more about, and yet many of us don’t spend the time developing this vital business skill. In this week’s show, Lee talks about why it matters so much, and how you can follow the advice of an ancient philosopher in order to make your marketing strategy more dynamic. KEY TAKEAWAYS The principles of Aristotle’s Pyramid Of Persuasion is still being used by market...
Are You Curious?
July 05, 2020 23:00 - 8 minutes - 7.75 MBOne of the more fascinating concepts being discussed today is that of “humble curiosity”, the act of learning with humility, in order to directly benefit another. In this week’s episode, Lee discusses this invaluable concept, and talks about the ways in which it can instantly enrich your life. KEY TAKEAWAYS The definition of being humble is showing a moderate or low estimate of one’s importance. Curiosity’s definition is a strong desire to know or learn something. Humble curiosity is th...
Jazmine Wolf
June 28, 2020 23:00 - 45 minutes - 41.4 MBJazmine Wolf is a business and life coach who’s gained an incredibly empowering viewpoint upon life and success through a series of setbacks that may well have derailed the ambitions of a less resilient spirit. Jazmine joins Lee today to talk about the power of trust, empowerment, positivity and the force of will that has led her to founding a highly successful business that seeks to embolden others. KEY TAKEAWAYS Empowerment comes from surrounding ourselves with the people who can vita...
Laughing Yoga
June 21, 2020 23:00 - 37 minutes - 34.1 MBToday’s special guest is a specialist side-splitter, and pioneer of the revolutionary idea that laughter can help to turn your workplace into a far less stressful environment. Lee is joined by Laughing Yoga expert and founder of Canned Laughter, Mr Pete Cann, who talks about why laughter is the best medicine, not just for individuals, but for businesses! KEY TAKEAWAYS By practising laughter yoga, we effectively trick our bodies into thinking that we are laughing authentically, and trigg...
Returning To Work, It Can Still Work
June 14, 2020 23:00 - 8 minutes - 7.56 MBAs we begin the transition from lockdown back to the workplace, Lee takes this opportunity to answer a vital question: how can we hope to work as a close-knit team without being able to huddle and get together regularly in the same way? KEY TAKEAWAYS The first step in developing new ways of working is to ask ourselves why the old practices were in place in the first place. If you do plan to take action, consider what you’d like people to know, how and what do you want them to do, and ho...
Sunny Sandwell
June 07, 2020 23:00 - 45 minutes - 41.4 MBOne of the main reasons for employees leaving their positions within companies, is that they’re not enjoying their job. With that in mind, Sunny Sandwell, the Managing Director of Fun At Work, is on a mission to bring the culture you need in your workplace, in order to retain and inspire the people you worked hard to assemble. In this week’s show, Sunny talks through her philosophy around keeping fun as a central part of any business, and what companies can gain from keeping their workforc...
What is Your Story?
May 31, 2020 23:00 - 8 minutes - 7.63 MBYour story is incredibly important. No matter where you’re from in life, you’ve overcome far more than you may even remember to get to where you are today. As Lee discusses in today’s show, the sum total of your life experiences may be the key to building successful relationships, and to overcoming the hurdles of the future. KEY TAKEAWAYS Recognising that you are already the veteran of many challenges in life, can help people buy into your story. We build relationships by connecting ...
Peter Brodie The Sales Coach
May 24, 2020 23:00 - 52 minutes - 48.5 MBAs a change agent, it’s crucial to develop and nurture your personal brand, and your approach in bringing people along with you on the journey towards change. Peter Brodie, known as THE Sales Coach, is a man who specialises in coaching the best of the coaches and consultants, and joins Lee today to talk about the ways in which change agents can evolve and expand to become true innovators. KEY TAKEAWAYS Work carefully to build credibility and brand. Provide clarity in who you are, who yo...
Making an IMPACT with your communication
May 17, 2020 23:00 - 8 minutes - 7.78 MBFor change agents or leaders working in business, one of the greatest challenges can be in how to differentiate yourself. How do we make ourselves stand out? As Lee discusses in this week’s show, the best way of standing out can be in the way we communicate, and by maximising the significance of each interaction, through using a simple formula. KEY TAKEAWAYS Impact means many things, but most importantly, it represents the outcome we aspire to receiving after any communication. Lee’s ...
Damian Hughes - The secrets of High Performance
May 10, 2020 23:00 - 1 hour - 58.6 MBIt’s a return engagement for Damian Hughes, best-selling author and Professor Of Organisational Psychology & Change. Damian has returned to Business Problems Solved to guide you through how to unlock the secrets of high-performance in people, so that you can invigorate your business journey! KEY TAKEAWAYS High performers are generally blessed with a rare humility. It is this humility that allows them to see the potential of external change. Everybody has the capacity to be a high perf...
My Story
May 03, 2020 23:00 - 11 minutes - 10.7 MBIt’s a time for reflection, and due to popular demand, Lee has decided to share his own highly personal story; the powerful advice that has brought him here, as well as the emotionally-charged lesson that drives him forward. KEY TAKEAWAYS Sometimes it takes the darkest moments of tragedy in life to wake us up to the missing components in our own lives. Always be yourself. Make good friends. Time is limited. These are the lessons that mean the most. It’s vital to achieve your goals on ...
Paul McGee Interview
April 26, 2020 23:00 - 51 minutes - 47.2 MBLee talks to Paul McGee, also known as "The Sumo Guy”, the author of many books that have had a transformative effect on the way we think, and which have helped many in the business industry to adopt a new, more empowering way of operating. Paul joins Lee today for a very special conversation in which he discusses the message of inspiration he lives by, how evolution can be more powerful than revolution, and the importance of looking forwards. KEY TAKEAWAYS SUMO is an acronym for “Shut ...
Geoff Ramm Celebrity Service
April 19, 2020 23:00 - 49 minutes - 45.5 MBGeoff Ramm is the owner and creator of Celebrity Service, a professional speaker, author and customer service and marketing specialist. Geoff is the architect behind Celebrity Service, a system designed to give your business a customer service experience that will radically alter the way your customers see you. It’s a system that can create a paradigm shift in the way you operate; which can give you an insurmountable lead over your competitors today! KEY TAKEAWAYS We can learn and devel...
Change is Lonely
April 12, 2020 23:00 - 8 minutes - 7.59 MBNow may be a time for self-reflection, and to examine the many pathways that have merged to form our own unique journeys. Lee has been considering his own story as a change agent, specifically examining the sometimes loneliness of change and its implementation. KEY TAKEAWAYS Being a change agent means that often we are the sole voice of innovation. It takes a certain mental fortitude, as it’s not always a happy place to be. Leaders of organisations often attribute stagnancy and failure ...
Networking With Trish Wilson
April 08, 2020 23:00 - 58 minutes - 53.6 MBLee is with Trish Wilson - Continuous improvement specialist and professional Network Catalyst from New Zealand who has successfully built international networks over the last 6 years. As a curator of networking Trish knows how to develop the right culture and the importance of learning from each other in smart inspirational conversations where an initial spark can take a conversation on an unexpected journey that provides everyone involved with something special. This is a great conver...
The Most Important Person In The World Right Now Is You – with Nigel Risner
April 05, 2020 23:00 - 53 minutes - 48.6 MBLee talks to motivational speaker, communications expert and self-professed “Zookeeper”, Nigel Risner, a man who’s been on both sides of success, and who’s since devoted himself to helping businesses and their leaders improve in over seventy countries. Nigel joins Lee to discuss his formula for success, and to talk about his incredible “zookeeper” theory, designed to allow leaders to unlock the potential in their teams. KEY TAKEAWAYS Speak with authenticity. Speak from the heart. Share ...
The Business Mastermind & Business Problems Solved
April 01, 2020 23:00 - 38 minutes - 35.1 MBLee is with Gavin Preston Business Strategist and Growth Expert who has extensive expertise and experience helping businesses to scale and grow. In this time where for many small businesses it’s all about survival, they discuss the ways this can be achieved successfully with Gavin’s ‘Keep Your Boat Afloat – A Business Survival Guide for COVID19 Times’ We are all in a period of enforced change and the most important thing for any business is to be able to make it to the other side. Ther...
The 4 C’s of High Performing Teams
March 29, 2020 23:00 - 7 minutes - 6.78 MBToday on The Business Problems Solved Podcast, Lee Houghton explains the 4 C’s of communication and how they can help us during these difficult times in business during the COVID-19 outbreak. It can be hard to get the team together and to promote productivity whilst we are all working from home, Lee suggests some key ways that we can keep positive and maintain team spirit. Lee also applies the 4 C’s to people who are living in isolation, working on relationships and supporting your friends...
Becoming A Key Person Of Influence - with Daniel Priestley
March 23, 2020 00:00 - 56 minutes - 52.1 MBDaniel Priestley is an author, speaker and entrepreneurial mastermind, as well as the founder of Dent Global, one of the world’s leading strategists in ensuring your business is able to tap into the wealth of expertise and value that sometimes isn’t used to its full potential. Daniel’s here to talk about the importance of becoming the “key person of influence” in business, and the value in treating business as your passion, and as a game we all play. KEY TAKEAWAYS Daniel has been hooked...
The BEST Model
March 16, 2020 00:00 - 8 minutes - 8.19 MBIf you want the best processes, results and people think about the BEST model. In this episode Lee explains what the BEST model is and how it can have a positive impact on your business. He also discusses the importance of creating a positive environment. KEY TAKEAWAYS The environment that people work and the results that people get are driven by the leaders. B – Leadership behaviour. What are the things that you can do to influence leadership behaviour? Leaders have a direct impact and...
Aim A Little Higher - with Kamal-Ellis Hyman
March 09, 2020 00:00 - 41 minutes - 38.1 MB‘It’s about getting young people ready for the real world’ Lee is in conversation with Kamal Ellis-Hyman founder of ‘Aim a Little Higher’ Kamal has a passion for helping young people get ready for the real world and works with them to build their aspirations based on their potential, not their circumstance. They discuss the journey Kamal has taken and the very different aspirations of young people and the ways they interact with the world. Kamal is working towards a world where the ‘pl...
Celebrate Success & Self Reflection- Mirror Vs Window
March 02, 2020 00:00 - 8 minutes - 7.91 MBThere are two elements to become a high-performance team. Celebrate success and Self Reflection. Lee identified that having two small Team huddles, 10-15 minutes in length, can turn your team from average to high-performance. The first Team Huddle should look to identify and celebrate the things that went well. Small and big wins, things that succeeded and should continue to persist with as well as the continued success of previous wins. The second Team Huddle commences after, later in...
Never Accepting The Status Quo – with Mike Dennison
February 24, 2020 00:00 - 1 hour - 56.3 MBLee talks to executive coach, Mike Dennison, about the role of an executive coach. There’s a huge difference between being a consultant, a coach and a mentor, and Mike breaks it down one-by-one. Mike is an incredibly successful guide for businesses and individuals alike, who are seeking to develop themselves and their staff, and in this week’s episode, he tells you exactly how he goes about it, as well as the secret to making businesses understand why they should begin. KEY TAKEAWAYS A...
Learning to Walk
February 17, 2020 00:00 - 8 minutes - 7.73 MBA lot of businesses forget about the process of learning and only focus on getting the tasks they’re set to do right first time. However, in this episode Lee reminds us of how important it is to remember how we learn and how we can use failures to improve. KEY TAKEAWAYS When we learn to walk we don’t just walk, we fall, get back up, fall, get back up and fall until you’re able to walk consistently. Allow people to fail in a safe environment and encourage them to get back up and lear...
Change Begins With People – with David Bovis
February 10, 2020 00:00 - 50 minutes - 46.4 MBDavid Bovis is a management consultant, and the originator of the "psychology of change”, dealing with organisational transformation, and lee has most definitely not been stalking him for some time on LinkedIn… David has kindly joined the podcast today to discuss why change must always begin with people, how to make real, sustainable change, the science behind brain development and learning, and why it’s vital that we get people to “fall in love” with change. KEY TAKEAWAYS David quickly...
Creating a Vision
February 03, 2020 00:00 - 7 minutes - 6.91 MBIf you’ve got a team or a business you always need a vision! In this episode Lee explains how to create and pursue a vision for your team or business. KEY TAKEAWAYS Think back to the DUSK model (Desire) is what creates a vision. If you want to create a vision, then you need to include everyone who is involved. Think back to where you are then where you want to be. Decide whether your vision is going to be a picture, words or both. Pictures can be a great way to help people underst...
How to be Really Happy – Interview with Dr Andy Cope, UK’s Only Doctor of Happiness
January 27, 2020 00:00 - 28 minutes - 25.8 MB‘If you break down your life into 4-minute sections and keep at it you will become one of the 2% of truly happy people’ Lee is with Dr Andy Cope, Author, Teacher, Speaker, Happiness expert and a keen learner. He is the UK’s one and the only doctor of happiness so if he’s having a bad day then the nation is having a bad day. They are discussing the science of well-being and positive psychology. Andy explains how he trundled through life being fairly average before he discovered posit...
Past, Present or Future - Where Are You?
January 20, 2020 00:00 - 6 minutes - 6.21 MBHow much time do you think you spend in the past? How much time do you think you spend in the future? How much time do you think you spend in the present? In this episode Lee explains why it’s so important to live in the present and how it can help you achieve your goals. KEY TAKEAWAYS Consider how much time you’re actually consciously aware of what’s going on right now. Disney, as an example, do an amazing job of getting you to think in the present time because of all of the experie...
Making Yourself A Little Bit Famous – with Penny Haslam
January 13, 2020 00:00 - 46 minutes - 42.4 MBThis week, Lee talks to former BBC Breakfast presenter, Penny Haslam, who’s become one of the country’s most sought-after motivational speakers, helping others to achieve their optimal confidence levels and providing them with the boost they need in order to succeed. But can Penny’s inspiring message help those looking to succeed in business? And how? Find out in this fascinating, empowering conversation. KEY TAKEAWAYS Penny left broadcasting because she felt as though she could never t...
2020 Vision, Jab-Jab-Move & 3 Scripts
January 06, 2020 00:00 - 9 minutes - 9.08 MBWelcome to the new year—to the new decade! Where do you want your life to go now? It’s always the same question, same habit of doing a new year’s resolution every start of the year. It’s a cycle you need to keep doing (since it will benefit you so much) even though some say it’s useless. Let it be emphasised: getting clear on your vision will never be useless. In the first episode of the Business Problem Solved Podcast this year, we talk about how we can plan better and deliver so much...
DUSC The Acronym to Help You Deliver Change
December 23, 2019 00:00 - 9 minutes - 9.04 MBIn this episode of Business Problems Solved Lee explains what DUSC is and how you can implement it into your life to reach your goals and destinations that you want to reach. KEY TAKEAWAYS D = Desire: Having a clear vision and destination that you want to get to, that you have an emotional attachment to. Ensure everyone is moving in the same direction as you and shares the same desire. U = Understanding: Ensure everyone understands what role they have to play in getting to the destinati...
Understanding The Fundamentals First
December 16, 2019 00:00 - 8 minutes - 7.63 MBLee has recently taken learnings from a visit to Toyota and from the film ‘The Karate Kid’. He explains what he learned and how you can take his learning and apply them into your business to encourage a better environment. KEY TAKEAWAYS In the training room there was equipment, such as rope, that encouraged people to move in certain ways and do particular movements. The equipment in the training rooms were teaching the fundamental movements that people will need to use. Break down...
You Ain’t Seen Nothing Yet – with Billy Schwer
December 09, 2019 00:00 - 53 minutes - 49.3 MBThis week it’s “Seconds Out!" as Lee is in conversation with former world boxing champion, personal performance coach, author and professional speaker, Billy Schwer! Since retiring from boxing, Billy has been working with business leaders, showing them how to empower, achieve and score huge wins in business and life. Billy joins Lee on today’s show to discuss his incredible journey from sportsman to the business world, the effect upon his mental health, discovering his true life’s purpos...
Growing an entertainment empire: Interview with The Partyman Group of Companies CEO, James Sinclair
December 02, 2019 00:00 - 41 minutes - 38 MBYou may have seen our guest’s content once (or maybe a lot of times) online. It might be through his YT videos, through his book (which is available for free on his website!), or through his seminars. Whatever it is, surely, James Sinclair has established himself as the go-to expert in building a business. And today I the Business Problem Solved Podcast, he’s ready to help more people by sharing his experiences and some business secrets. Listen to his insights on how to grow an empire, what ...
Dont Start With a Solution
November 25, 2019 00:00 - 9 minutes - 8.35 MB‘You can take a horse to water but you can’t make it drink, you need to make it thirsty.’ In this episode of Business Problems solved, Lee explains the importance of finding problems rather than starting with a solution. He also discusses how you can do this with your team to improve their thirst for getting to where they want to be. KEY TAKEAWAYS The secret to successful change is finding the problem rather than starting with a solution. If you can understand the problem, you wan...
Holding up a Mirror
November 18, 2019 00:00 - 9 minutes - 8.6 MB‘Have a look in the mirror and ask yourself how much of an impact you have on the team you lead.’ In this episode Lee explains the importance of not pointing the necessarily at your team but looking at what you can do yourself. This is to help develop them so you can all work towards the same end vision. KEY TAKEAWAYS Irrelevant of the amount of time you’ve been in your position for, be aware that all of your actions have an impact on the team you lead. It’s a lot easier for people to...
You Can Do It Too – With Richard McCann
November 11, 2019 00:00 - 46 minutes - 42.4 MBToday Lee talks to Richard McCann, one of business, and life’s great survivors, who’s overcome horrifying personal tragedy to raise himself up to the top. In the wake of tragedy, Richard discovered a resilience he never knew possible, and recognises his path back as the making of himself. In this very special episode, Richard discusses his incredible story, his outlook, his vision, how to overcome your fears, and his top presentation tips! KEY TAKEAWAYS In the wake of his mother’s death...
Break the Rules
November 04, 2019 00:00 - 10 minutes - 9.39 MBIt doesn’t mean that ALL rules will work out fine every time in the long run. You need to acknowledge the fact that even though they’re placed in the environment or situation you’re in, they can be flawed too. There are times that you got to break them rules! In this episode of the Business Problem Solved Podcast, Lee shares some stories of successful individuals who needed to question the existing rules and devise a new plan just to get to their destination. He tells the stories of Cliff ...
Being Your Authentic Self With Angela Cox
October 28, 2019 00:00 - 44 minutes - 41.2 MBWelcome to Business Problem Solved Podcast! In this episode, Lee talks to Angela Cox, an award-winning Life & Business Coach. Angela has also published books that have inspire other people to take care of their physical and mental health. Aside from this, Angela is known for having an unconventional (and yet very effective) approach when helping businesses thrive and grow. She lets us in how empathy and balance in each individual can help the business in the long run. She also shares her p...
THE BIG FIVE 0 - Summary & Gift!
October 20, 2019 23:00 - 14 minutes - 13.4 MBFREE VIDEO LINK: bit.ly/BPSP50 This is a special episode as it’s the 50th! In celebration of reaching the 50th episode Lee will be giving away some more great content in the bit.ly link down below. Alongside this in this podcast episode he will be recapping on the knowledge shared so far throughout his podcast. KEY TAKEAWAYS We’ve covered the 5 D’s which are so important because when I’ve dissected change initiatives it’s come down to these five things. The three life lessons fro...
Is This The Secret To Personal And Business Success?
October 13, 2019 23:00 - 8 minutes - 8.16 MBIn this episode, Lee talks you through one of the most important D’s in his 5D Change Model, and the key component which he believes, has led many on the road to their own personal and business success. There are many processes, formed and perfected by those who have trod the path before us. Today Lee leads you through several examples, looking for the definable connection between them all that may take you toward the path to success. KEY TAKEAWAYS Lee's 5 D’s: Desire / Discover / D...
The Power Of Moments – with James Perryman
October 06, 2019 23:00 - 43 minutes - 40.3 MBJames Perryman’s career was born in the corporate world. But after experiencing disillusionment at the culture there, he soon came to realise that something was missing. Hard work was not being recognised. But how to ensure that this happened? After dealing with mental health issues stemming from his experiences in business, James decided to try a different approach, and now spends his time helping businesses to understand why their teams aren’t performing to their full potential, and how ...
The ‘Lean’ Strategy, looking for and solving problems in business - `interview with Michael Balle, bestselling author
September 30, 2019 15:09 - 52 minutes - 47.7 MB‘To make products we have to make people’ I’ve been studying that phrase my entire life’ In this episode, Lee is speaking with Michael Balle, bestselling author and executive coach with twenty years of experience in Lean research and practice. Lee and Michael discuss how the ‘lean’ strategy works in business, why it is so different and how it can positively change your business and success. They explore what ‘lean’ is, being people-centric and learning from everyone in this fascinating...
Are You Looking Forwards or Backwards?
September 22, 2019 23:00 - 8 minutes - 7.86 MBIn this episode of Business Problems Solved Lee discusses the importance of looking forward rather than backwards and how it can have an impact on your leadership and team. Lee also explains the way in which you should do this, listen to this episode to find out more… KEY TAKEAWAYS How much time do you spend looking forward compared to time spent looking backwards? When we asked people whether they believed their meetings were focused on the future or the past, 90% of people said the pa...
Rules For Rockstars – with James Dodkins
September 15, 2019 23:00 - 46 minutes - 42.3 MBLee talks to James Dodkins, known throughout the business world as “the customer experience rockstar”. James has founded Rockstar CX, and has travelled the world to talk to people about his two passions, rock music and customer experience, energising and empowering his many clients, including Disney, Microsoft, Lego and IBM, about how they can deliver a “Rockstar” customer experience of their own. Listen as James shares his story, his ideas and his experience with you, in this very insp...
2 Questions ANSWERED About Problem Solving
September 08, 2019 23:00 - 9 minutes - 9 MBLee answers 2 questions that he is commonly asked in regards to problem solving. One of which is whether they are solving enough problems. Listen to this episode of Business Problems Solved to find out more… KEY TAKEAWAYS Are we solving enough problems? Having meetings are for discussing what went well and what didn’t go well and how you can prevent things not going well again. In these meetings have a look at whether they’re actually identifying problems to solve. If you’re running...
What Is Success? – With Sonya Looney
September 01, 2019 23:00 - 39 minutes - 36.5 MBLee talks to Sonya Looney, World Champion Mountain Biker, Writer, Podcaster, Professional Athlete, Keynote Speaker, Apparel Designer and Author! Sonya has joined Lee to talk about the value of figuring out your journey as you go, the importance of remembering your purpose, how to set effective goals, and the empowering stories from her own life that have contributed to her inspiring success. KEY TAKEAWAYS Be willing to figure out your journey as you go. The job you have is not necessari...