Building your T-Shirt Empire
91 episodes - English - Latest episode: 5 days ago - ★★★★★ - 42 ratingsLearn business tips for your t-shirt business and SUBSCRIBE for more episodes about DTG, screen-printing, internet marketing and interviews with professionals from the apparel industry. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillment in LA and www.seps.io - the simplest remote art department for screen printing shops.
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Episodes
Episode 41: How to make rabid fans. Die Epic's fans are so Loyal 200 of them got the logo as a Tattoo.
January 13, 2021 00:00 - 32 minutes - 31.1 MBYou read that right. Die Epic's rabid fan base powers Daniel Dimassa's business. Learn how he grew a brand that sells worldwide from his laptop. Topics Include: Print on Demand, Screenprinting, Amazon FBA, Trademark Fights, Almost punching the Rock's stunt double, and why so many brands never make their first 10k in sales. Brought to you by Printavo.com for $50 off your first month click https://www.printavo.com/r/cole and enter promo code "Cole" | For 15% off any course or bo...
Episode 40: How Combat Flip Flops went from the Garage to Shark Tank and Millions in sales!
December 16, 2020 00:00 - 40 minutes - 34.8 MBI knew that this episode with Griff the Founder of Combat Flip Flops was going to be great when he said- "It's really cool that your selling products but how much did you spend to sell that product." Knowing that he wanted to create an amazing life for himself after retirement, Griff launched Combat Flip Flops while still an active duty Army Ranger. His precise and clear vision for his company is inspiring and his tips for optimizing your sales funnel and online marketing are fantast...
How can a small shop get to 100k?
November 18, 2020 00:00 - 1 hour - 56.5 MBGrowing a small business has always hard but now it's even more difficult as our economy remains slow. Cole talks with Eli the owner of AB Graphics and Promotionals about ways he can make more than 10k a month in his screen-printing business. Topics include- Website Best Practices, Finding your ideal client, Cold Calls, Developing relationships that lead to sales and utilizing social media. Powered by ShirtAgency.com | Brought to you by Printavo.com for $50 off your first month c...
Andrea Lake has sold 40 million t-shirts! Here's how she does it.
November 06, 2020 00:00 - 32 minutes - 54 MBIn this Episode, Cole talks with the incredible Andrea Lake about how so many start up t-shirt companies have no idea what they are doing. Her insights and experience into the industry are fantastic listening. Since starting her first web company in 1999 Andrea has started 14 companies, including: StickerJunkie, YogaJunkie, Delinquent Distribution (which owned the sales rights for merch on Minecraft, World of Warcraft, Call of Duty, The Walking Dead, and more), Quarantini, and Power ...
Printavo's founder discusses the state of screenprinting
August 06, 2020 00:00 - 43 minutes - 60 MBBruce Ackerman the Founder of Printavo goes in depth with Cole about the state of the industry. Topics include: The sales data Printavo is seeing at all shops, revenue being down, future opportunities and more. Don't miss out on this great episode with possibly the most plugged in businessman in the industry. Printavo.com ShirtAgency.com | Brought to you by Printavo.com for $50 off your first month click https://www.printavo.com/r/cole and enter promo code "Cole" | For 15% off any...
How US Blanks handled 1 Million mask orders in 72hrs
May 14, 2020 00:00 - 17 minutes - 20.6 MBMilissa Clark the Sales Director for US Blanks discusses their companies quick switch to sewing masks in Los Angeles. She also discusses the longterm adjustment she is seeing the industry take to stay open.
How Hanes Brands rushed to make masks for the US government and are now working with the screen-printing industry to get back to business.
May 13, 2020 00:00 - 17 minutes - 23.5 MBTim Gibson the Director of Sales for Hanes Brands talks with Cole about how the company has been pivotal in providing masks for front-line workers. After being contacted directly by the US government Hanes created millions of masks and are now able to provide them to the promotional products industry. Tim also discusses how he sees the state of the industry going forward. Additional topics include updates on Alternative, Comfortwash and Champion's upcoming releases.
How Bella + Canvas pivoted to become America's Biggest Mask Producer
May 05, 2020 00:00 - 20 minutes - 18.8 MBChris Blakelee the President of Bella + Canvas talks with Cole about the dramatic pivot the company made to create 100s of Millions of masks during Covid-19. He also goes into detail about what Bella + Canvas is expecting for the apparel industry moving forward. Shirt Agency.com BellaCanvas.com
How Lane Seven is managing the shutdown
May 04, 2020 00:00 - 22 minutes - 20.7 MBNabeel Amin the Founder of Lane Seven discusses their businesses response to the shutdown. He gives insight into PPP, Staffing and creating inventory for fall. LaneSeven.com ShirtAgency.com
How Print Shops are staying open during Covid- 19 with Ryan Moor
May 01, 2020 00:00 - 15 minutes - 14.6 MBIn this episode of Building your T-Shirt Empire Cole talks with the Founder of Ryonet and Allmade Ryan Moor. Topics include: Masks Managing Staff Creative ways to stay in Business The present state of Allmade, Ryonet and Roq Us PPP loans How to reach out to new clients during the shutdown Ryonet.com ShirtAgency.com
T-Shirt Print Shop Inspiration. Under 30 and killing it.
November 12, 2018 19:35 - 21 minutes - 21 MBNate Goff aka @printsnate is the owner of Fresh MFG. After working at another shop he quickly built his new screenprint shop by working for retail giants Forever 21 and Zumiez. We chat about printing late into the night, finding big clients and doing whatever it takes to make the customers happy. Powered by ShirtAgency.com | The best t-shirt printing and fulfillment company in the Pico Union district of Los Angeles.
Ruben wants to grow from $350k to $1 Million next year. Here is how he can do it printing t-shirts.
October 13, 2018 00:00 - 54 minutes - 78.2 MBRuben from Grandline Graphics returns with more questions on how to grow his t-shirt print shop. In this hour long conversation we discuss a variety of topics including production efficiency, outside sales, lead generation and online marketing. POWERED by | ShirtAgency.com the best screenprinting and fulfillment company I have ever built.
Printavo wants to make your shop work better. Software is the new paper.
August 15, 2018 00:00 - 32 minutes - 35.5 MBBruce Ackerman is the Founder and forward thinking leader of Printavo. Starting in 2011 as successful print shop owner Bruce began coding what is today one of the largest shop management solutions in the industry. He chats with Cole about what is next for his company and why he thinks some shops are growing so quickly while others plateau. Powered by Shirtagency.com | The most incredible place to print and ship a t-shirt.
Advertising is NOT hard! How to reach people and make sales online.
August 06, 2018 00:00 - 4 minutes - 26.1 MBWhenever I go to a conference I almost always get sucked into a conversation about how Shirt Agency does online advertising. So in this episode I go over the basics of online advertising by breaking it into 3 difficulty sections: EASY STUFF- Facebook Boosts, Google Search ads. REQUIRES SOME EFFORT- Instagram ads, Video Ads on FB Youtube, Basic Targeting. TRYING AS IF IT WAS YOUR JOB- Pixels, Re-targeting, Funnels, A/b Testing. I also go over my strategy for creating engaging c...
How to Go from 2 to 5 Million. Print Shop insights from Brett Bowden
June 20, 2018 00:00 - 23 minutes - 24.5 MBBrett Bowden Founder of Printed Threads flew out to LA to work with Shirt Agency on improving our print shop. Obviously we can't tell you everything he taught us here. But in this episode we go over some of the major take-aways from his two day trip to help us up our screen printing shop's game. POWERED by SHIRTAGENCY.com also Check Out PRINTEDTHREADS.com
Marketing your business and Grandline Update
June 11, 2018 00:00 - 34 minutes - 37 MB****NOTE: For the first time this episode was filmed live for Youtube. So please Head to youtube.com/shirtagency and subscribe.**** In this episode of Building your T-Shirt Empire, Ryan Moor from Ryonet talks with Cole about a variety of topics. Topics include: Marketing Fulfillment Services Future Screen Printing Tech Grandline Graphics Update Allmade Sales Strategies 80/20 Rule and more... Check out ShirtAgency.com Allmade.com Screenprinting.com GrandlineGraphics.com and th...
Save the Shop Day 4: Who is the production manager?
April 19, 2018 00:00 - 49 minutes - 48 MBWe invite screen printer Mark back into the room for another episode of shop therapy. Grandline Graphics discusses what is making their shop run inefficiently and how we can fix it. Topics include: Job roles, Rush Orders, Receiving, Darkroom management, and how to actually get stuff done on time. Powered by ShirtAgency.com | The best t-shirt printing company of Spring 2018
Save the Shop Day 3: Differentiating yourself in a crowded market
April 18, 2018 00:00 - 38 minutes - 37.7 MBInspired by the book "Made to Make it" by Ryan Moor we focus on what will make a print shop stand out. We discuss building customer profiles and how best to serve those clients. This leads into building a basic vision for their company Grandline Graphics. Just being a printing company is not enough! Customers need clear messaging to understand why a shop is unique. Powered by ShirtAgency.com | The shop I record these in.
Save the Shop Day 2. Website Upgrades and Advertising
April 17, 2018 00:00 - 34 minutes - 34.5 MBOn our second day of growing Grandline Graphics we dive into online advertising. After making some basic improvements to their website we now are ready to spend some money on ads. We discuss A/B Testing on Google, Instagram and Facebook. Check out future episodes where we go thru the results. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillment company in the world.
Intense Therapy Session with Two Man Shop
April 16, 2018 00:00 - 1 hour - 70.1 MBIn this first episode of our "Saving the Shop" series- Grandline graphics flies to Los Angeles to work with Cole on overhauling their entire business. This episode is an overview of their issues. This week we will be posting daily updates on how we are changing their model. Powered by ShirtAgency.com | The best print shop I own.
Let's talk about going from a Manual to an Automatic print shop
March 09, 2018 00:00 - 37 minutes - 43.4 MBIn this episode Cole chats with Amy from Threadbare and Gavin from Proud T-Shirts about growing their manual print shops. Listen in as they chat about the real issues that arrive when you are expanding a small t-shirt printing business. Topics include- Advertising, Production Speed, Marketing, and firing your employees ;) Powered by ShirtAgency.com | The best printing and fulfillment company in Pico Union.
How to Print while you Party! Step By Step guide to start Live Screen-Printing T-Shirts
February 06, 2018 00:00 - 8 minutes - 12.9 MBWant to know how to expand your business’s reach and party at the same time? It’s simple- start live screen printing! My company Shirt Agency waited almost three years before offering live screen printing services for events and the effects on our growth have been phenomenal. I only wish we had started sooner. Live printing engages your audience and strikes conversations with potential customers in an open and friendly atmosphere. Everybody deep down wants to make their own t-shir...
Let's Talk about Haiti and how Allmade is making a better t-shirt.
January 25, 2018 00:00 - 39 minutes - 51.4 MBIn this episode Cole talks with Brett Bowden (SGIA Chairman/Owner of Printed Threads) and Rogier Ducloo (CMO of Ryonet) about how Allmade is making a better t-shirt. This month the 3 of us, along with about 20 other screen-printers, went to Haiti to see the amazing LIFE facility where Allmade is created. Allmade pays 5X the standard wage to all cut and sew workers and is creating their own incredible fabrics right here in the US. For more info check out ALLMADE.com and to book your...
Live from ISS in Long Beach! The newest product launches from the apparel industry's coolest companies.
January 20, 2018 00:00 - 32 minutes - 62.6 MBRecorded Live at ISS 2018 in Long Beach CA. In this episode, listen in on Cole's conversations with some of the most interesting people in the apparel industry. Learn about the newest product launches and trends brands will be loving in the coming year. Interviews INCLUDE: Ryan Moor (RYONET), Tim Gibson (BELLA+CANVAS), The Legend Dov Charney (LOS ANGELES APPAREL), Dana Pineda (ALTERNATIVE APPAREL) and More! Powered by SHIRTAGENCY.com | The best printing and fulfillment company in L...
$6.5 Million Dollars in t-shirt sales. Facebook advertising Q+A with Brendan Wenzel
December 19, 2017 00:00 - 50 minutes - 50.5 MBIn 2013, Brendan Wenzel realized he was on to something when he sold 100 t-shirts on Facebook with zero advertising. Fast forward to present day and Brendan has built himself an e-commerce empire with $6.5 Million in t-shirt sales. In this episode, we talk about Facebook ads and building the strong social presence businesses need to sell online. Topics include, Ad Manager, Influencers, Ad Costs, KPIs, hiring graphic designers and more... Powered by ShirtAgency.com | The Greatest P...
On Fleece- How one man sold 400,000 Hoodies in a year!
November 22, 2017 00:00 - 51 minutes - 45.5 MBNabeel Amin started Lane Seven apparel to bridge the gap between premium and cost conscious fleece hoodies for the wholesale market. His rapidly growing company sold 400,000 hoodies this year alone and he has plans for MASSIVE GROWTH in 2018. Learn how he started out in Pakistan on the factory floor and took that first hand knowledge to the US to take on the big manufacturers. Topics include: Market Trends. Manufacturing Methods. Global Production. Powered by: Shi...
T-Shirt Factory tour at Bella + Canvas in Los Angeles
November 06, 2017 00:00 - 31 minutes - 45.1 MBCarissa and Cole walk thru the entire Bella + Canvas factory and discuss every step in the production process of creating a t-shirt. Take a look behind the scenes to see how the tees you print on are actually manufactured right here in Los Angeles. Plus learn some secrets about the upcoming 2018 Fast Fashion releases. ShirtAgency.com | The Best T-Shirt Printing and Fulfillment in the world!
How to take your t-shirt designs to the next level with Charley Pangus
October 13, 2017 22:39 - 45 minutes - 46.6 MBCharley Pangus has been designing for over 8 years now specializing in merch design and brand identity. In 2013 he started a Youtube channel and uploaded a tutorial teaching people how to make a t-shirt design. Within 1 years time the video accumulated over 400k views which motivated him to keep making more videos. Fast forward to 2017 and he's still making videos and managed to gain 40k+ subscribers. Listen to our chat on the state of modern merch design and how you can improve you...
Part 2 Advanced Print Ready Artwork for Screen Printing
September 15, 2017 00:00 - 27 minutes - 41.8 MBIn this episode, Cole goes further into detail explaining how to do artwork separations for full color designs. Recorded live at one of Shirt Agency's screen printing classes. Learn about how to use Accurip, Separation Studio and Illustrator to create amazing print ready artwork. To attend a class in person head to screenprinting.com click on the learn tab and sign up for the Los Angeles location. Powered by ShirtAgency.com | Screen Printing + Fulfillment
Starting a T-Shirt Print Shop from Scratch! Beginners Q+A
September 01, 2017 00:00 - 1 hour - 85.8 MBOur good buddy Nathan Harbison stops by to ask Cole questions about starting his own screen printing shop. Topics include: How to get new customers, marketing, partnerships, basic printing tips and how Shirt Agency first started to get large orders. Sponsored by ShirtAgency.com
Creating print ready artwork for screenprinting
August 08, 2017 00:00 - 19 minutes - 28.5 MBPulled directly from our monthly screen printing class this episode takes you thru the process of creating print ready artwork. Cole goes over all the steps needed to create a customer mockup, convert your artwork to a vector and output films. To learn more come to one of our classes in LA. You can register at screenprinting.com As always Building your T-shirt Empire is sponsored by ShirtAgency.com the best printing and fulfillment company on planet earth.
How to choose between DTG and Screen Printing for custom T-Shirts
June 16, 2017 00:00 - 4 minutes - 6.98 MBIn Building your T-Shirt Empire's first Video podcast Cole takes you through the pros and cons of Direct to Garment printing vs. Screen Printing. Learn the strengths and weaknesses of both t-shirt printing methods and learn even more about specialty inks by watching the video ShirtAgency.com made with Bella + Canvas HERE: https://www.youtube.com/watch?v=tIzBb4o5AjI
How to make the Best DTG T-Shirt Prints on EARTH
May 12, 2017 00:00 - 15 minutes - 21.3 MBNoah and Chris stop in to talk about the do and don't of DTG T-Shirt printing. Learn about the hottest trends and biggest mistakes brands are making every day. If you ever wondered how to make awesome DTG printed t-shirts this is the episode for you.
New T-Shirt Industry Trends for Summer
April 25, 2017 00:00 - 6 minutes - 6.59 MBIn this episode Cole gives a quick update on what he thinks are the biggest trends in blank t-shirts and specialty inks. Learn about what the best brands will be selling this summer.
Making a Better T-Shirt with Allmade
April 06, 2017 00:00 - 37 minutes - 35.5 MBRyan Moor returns to talk about his new project Allmade. Two billion t-shirts are made every year, using fibers like industrial cotton, which is often grown in regions with minimal regulations—directly exposing workers and the environment to deadly pesticides and herbicides that are outlawed in the U.S. These materials are then transported across the globe using bunker fuel, a heavy oil residue so toxic most countries won’t let ships using it within 200 miles of shore. They are then ...
Alternative Apparel CEO Evan Toporek
March 30, 2017 00:00 - 17 minutes - 16.6 MBAlternative Apparel CEO Evan Toporek calls in to talk about what makes their apparel so unique. Cole and Evan discuss tips for start up businesses and trends they see in the industry. Since 1995, Alternative have set out to re-create that soft, lived‑in look and feel of your favorite vintage tee. Their sustainable practices and premium fabrics have made them a critical player in the t-shirt market.
Marketing Gurus Ross and Jordan Tell Their Secrets
February 27, 2017 00:00 - 21 minutes - 29.7 MBI have been trying to make an episode like this for a year. In this first interview with Ross Carrel and Jordan Lamb of East Coast Cotton we talk about spending $500,000 in Facebook ads in 2017 alone! These guys are killing it with online t-shirt sales and give an incredible overview of their marketing strategies. Look out for future episodes going into more detail with them.
Danny Harris, Co-Founder of Bella + Canvas
February 14, 2017 00:00 - 27 minutes - 37.2 MBIn this episode Cole interviews the apparel industry legend- Danny Harris. In 1992, best friends Danny Harris and Marco DeGeorge were just out of high school when they started their screen printing company. Their big break came when Sega launched Hedgehodge and the duo got a huge order from Sega. That order launched their scrappy little garage business into a screen printing giant named Color Image. And from that the pair spun into the world of retail and into apparel manufacturing. ...
Ryonet CEO Ryan Moor Interview
January 10, 2017 00:00 - 15 minutes - 10.7 MBIn this episode Ryonet Founder Ryan Moor stops by to discuss the print industry. We discuss what it takes to make it in screen printing and how he thinks most people can grow their businesses. In early May of 2004, the website www.silkscreeningsupplies.com went live and within the first two months website sales combined with Ebay sales reached over twenty thousand dollars. Ryan was able to hire help and quit his part-time odd jobs. By building a team, adding to the website and atte...
How a T-Shirt is Made
February 16, 2016 00:00 - 14 minutes - 19.6 MBLearn the many processes needed to create a retail ready t-shirt. Host Cole Lundstrom will walk you thru the steps and include insider tips for starting a brand. Topics Include: Screen Printing DTG (Direct to Garment) Sublimation Cut and Sew Cotton Powered by ShirtAgency.com | Printing + Fulfillment | Brought to you by Printavo.com for $50 off your first month click https://www.printavo.com/r/cole and enter promo code "Cole" | For 15% off any course or book from Teeacher.com use p...
From Side Hustle to Entrepreneur
January 27, 2016 00:00 - 17 minutes - 39.2 MBIn this episode host Cole Lundstrom breaks down the five ways to take your t-shirt company from a side hustle to a thriving business. Learn basic business tips for your custom t-shirt business and SUBSCRIBE for more episodes about DTG, screen-printing, internet marketing and interviews with professionals from the apparel industry. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillment in LA. Brought to you by Printavo.com for $50 off your first month click https://...