Brandwidth On Demand artwork

Brandwidth On Demand

255 episodes - English - Latest episode: 3 months ago - ★★★★★ - 13 ratings

Every episode, radio's top hosts, PD's and media thought leaders share tips, tools, and tradecraft secrets on remaining relevant in our ever-evolving mediascape. Hosted by veteran manager and 2nd generation broadcaster David Martin and recovering radio programmer and author of "Brandwidth, America's Digital Branding Coach " Kipper McGee.

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Episodes

#101 - MOM-inating Morning Radio | Guests: Two Men and a Mom, Mix 101.5/WRAL-FM, Raliegh

July 08, 2019 11:30 - 16 minutes - 10.6 MB

MIX 101-5' s Two Men and a Mom (Kyle Smelser, Bryan Lord, and Sarah King) brings a whole new approach, attitude and energy to morning radio -- and have the success to prove it. In this episode, they share not just the end result, but the HOW's and WHY's behind creating a leading morning show brand. Key points you won't want to miss: (1:49)  Kyle, Ryan and Sarah explain what their 3-person morning show has in common with “Braveheart” (3:19)  The key to ANY great show is team chemistry. Hea...

#100 | Guest Fred Jacobs: The Media World is Changing - Are We Listening?

June 24, 2019 11:30 - 15 minutes - 8.73 MB

If you’re paying attention to radio, and all things media, you probably know the name Fred Jacobs.  As President of Jacobs Media, he’s worked with clients like CBS Radio, Premiere Radio Networks, Greater Media, MTV, Amazon, Electronic Arts, and NPR, just to name a few. He’s also spearheaded the annual Jacobs Tech Survey, AQ - Radio's First Comprehensive Study of Air Personalities, his annual CES tours in Vegas and many other forward-leaning projects.  With this appearance, Fred becomes t...

#099: The BRILLIANCE of Idiots - Guests: FREE BEER & HOT WINGS

June 03, 2019 11:30 - 16 minutes - 12.6 MB

Free Beer & Hot Wings started as an afternoon show hosted by former college roommates Gregg Daniels and Chris Michels at a non-commercial station in Omaha. Soon, they moved to mornings before heading on to WBON in Knoxville, TN. Next stop was New Jersey, where they were simulcast on two stations. The Free Beer & Hot Wings Show began full syndication in 2004 with the addition of WGRD in Grand Rapids, MI. Joe joined the show in 2005, followed by Steve in 2009 and Kelly in 2019. The show is now...

#098 - Radio's NEXT Game-Changer: Guest: Tom Webster, SVP/Strategy, Edison Research

May 20, 2019 11:30 - 15 minutes - 9.48 MB

Tom Webster is SVP/Strategy for Edison Research. With over 20 years of experience researching consumer usage of technology, new media and social networking, his insights could not come at a better time.  This year, their INFINITE DIAL STUDY reveals patterns that can mean tremendous opportunity for legacy radio brands OR present the biggest threats ever. It all depends on how you interpret the trends, and the steps you take next. Tom offers some unique perspectives, predictions, and pathways ...

#098 - Radio's NEXT Game-Changer: Guest: Tom Webster, SVP/Strategy, Edison Research

May 20, 2019 05:30 - 15 minutes - 9.48 MB

Tom Webster is SVP/Strategy for Edison Research. With over 20 years of experience researching consumer usage of technology, new media and social networking, his insights could not come at a better time.  This year, their INFINITE DIAL STUDY reveals patterns that can mean tremendous opportunity for legacy radio brands OR present the biggest threats ever. It all depends on how you interpret the trends, and the steps you take next. Tom offers some unique perspectives, predictions, and pathways ...

#097 - KEEP (dot) CALM and EXCEL - Guest: Lori Lewis

May 06, 2019 18:41 - 15 minutes - 10.8 MB

Lori Lewis has been a force of radio for over 25 years. First, on-air ─ with the nationally syndicated "Bubba the Love Sponge" show, then as decorated Program Director in Baltimore. In a move to help radio grow digitally and socially, Lori left day to day programming in 2008 to become Director of Digital and Social Strategies for Duke Wright’s Midwest Communications. Next, Jacobs Media tapped Lori to help their clients’ digital and social needs. Lori became Vice President, Social Media, fo...

#096: STREAMING Consciousness..(literally!) | Guest: Kurt Hanson

April 29, 2019 11:30 - 14 minutes - 8.93 MB

If you’re paying attention to where radio is headed, it’s very likely that you’ve encountered the work of Kurt Hanson. As Publisher and Founding Editor of RAIN ─ Radio And Internet News and the popular RAIN Summits ─ he is also the founder and CEO of the online streaming service Accuradio.com. If you’re not familiar, his insights, observation and experiences will help you take your media brand to the next level online! show notes: www.brandwidthondemand.com

#095: Syndication's Next Generation | Guest: Elaina Smith

April 22, 2019 18:11 - 13 minutes - 8.14 MB

  Elaina Smith has become one of the strongest women performers in radio. While working at Entertainment Tonight and The Insider in L.A.,  Elaina found her true passion was radio when she got an opportunity to work with San Diego's wildly popular Dave, Shelly & Chainsaw morning show. She caught the bug and never looked back. Since then, Elaina has hosted shows in San Diego, Florida and now over 100 stations simultaneously on NASH Nights Live each night.  Most recently her "With Elaina" ha...

#094: Keeping the PERSON in PERSONALITY Radio - Guest: Steve Reynolds

March 31, 2019 11:30 - 15 minutes - 12.5 MB

Steve Reynolds spent most of his career doing morning radio. When the time came to transition professionally, he made the commitment to help talent stay relevant, real, and entertaining. Steve emphasizes the art of connecting with and entertaining the audience, focusing on what motivates the audience to return to a show each day, and the prep it takes to stay successful. Please check out his complete bio and links in the Show Notes.   http://reynoldsgroupradio.com/ http://www.brandwidt...

#093: Future-proofing Your Media Brand - Guest: Rob Barnett

March 25, 2019 11:30 - 16 minutes - 11.7 MB

You probably know the name Rob Barnett from his high─profile stint as President of Programming for CBS Radio, which is just the tip of the iceberg.  Rob Barnett Media is a strategic content partner delivering talent, development & audience to networks, producers & brands. He’s hired and developed A-list talent and launched original series at MTV, VH1, CBS, and Audible/Amazon. He also founded one of the first online studios and networks for ten years: My Damn Channel. His complete bio and l...

#092 - Radio's WILD Ride - Ryan Wild, HANK-FM, Indianapolis

March 18, 2019 11:30 - 13 minutes - 8.69 MB

Ryan Wild is the PD at Emmis Radio’s HANK-FM in Indy.  After an impressive run at Milwaukee’s KTI Country, and Omaha, where he served as operations manager for NRG Media’s Sweet 98, Power 106.9 and The Keg, Ryan shares his views on what ingredients make a winning brand in any size market. In this episode, Ryan candidly shares his experiences on both sides of the radio hiring desk, as well as the ‘secret sauce’ that has been a common thread in making him one of the most loved, respected and...

#091 - SOUND Advice for Branding...and Your Career - Guest Dave Beasing - Sound That Brands

February 25, 2019 12:30 - 32 minutes - 16.2 MB

Dave Beasing has programmed some America's most innovative radio stations including The Sound, and Star 98.7 in Los Angeles.  (He’s also the PD who gave Ryan Seacrest his first full-time radio job!) Dave advised hundreds of media properties – radio, TV, cable, web – as Senior Consultant at Jacobs Media Strategies. Now as technologies evolve, Dave’s creativity keeps him in the middle of the action as the founder of Sound That Brands. Key Takeaways you won't want to miss: (2:30)  Dave di...

#090 - Live, Local and Loving It! Summit VPP, VP/GM Beverlee Brannigan

February 19, 2019 03:00 - 15 minutes - 10.6 MB

Beverlee Brannigan exudes a passion for radio. Local radio. From on-air to PD to Group VPP to GM, she's always worked hard to connect listeners and advertisers with the communities served by each brand. She has always demonstrated that it's the job of each station brand to make a difference in its market. No surprise she's assembled an inspired group of air talent, entertainers, content producers, sales professionals, journalists, and leaders. Beverlee is widely considered by the industry ...

#089 - Things they know NOW that they WISH they'd know THEN

February 14, 2019 05:16 - 16 minutes - 12.3 MB

Some of radio's top performers share lessons they’ve learned along the way, that they WISH someone had told them when they were first starting out. Hear from top stars like  Cadillac Jack, Morning host - KICKS 101.5,Atlanta Dede McGuire, Nationally syndicated morning host – K104/Dallas & Compass Media Drew Lee, Morning co-host – KTLK, Twin Cities JT the Brick – Las Vegas Sports Network & The FAN Jay Philpott, PD – KLOVE 105, Minneapolis Jill Strada, OM – Cox Radio/Miami Jim O...

#088 - Inside MEdia Innovation - MeTV-FM's Neal Sabin & Rick O' Dell

December 10, 2018 11:30 - 15 minutes - 12.2 MB

As we explored in Brandwidth, if you were to start a radio station today, you’d want it to be TECHNOLOGICALLY in synch with rapidly changing consumer capabilities.  You’d need to be CREATIVELY in synch with all co-branded platforms.  Importantly, Innovation is the only sustainable strategy for creating long-term value.  Neal Sabin and Rick O’Dell are doing just that. Neal serves as President of Content and Networks of Weigel Broadcasting. There, he’s been instrumental in creating numerou...

#087 - What Radio Evolution SOUNDS Like - Sean Ross | Ross on Radio

December 03, 2018 11:30 - 14 minutes - 10.4 MB

Sean Ross is a fan of radio programming and content in every form and on all platforms. He’s VP of music and programming for Edison Research, working on audience research in all formats and around the world. He also provides programming consulting and music scheduling to more than a dozen stations throughout North America. He’s also the author of the influential Ross On Radio column in Radio Insights.  His writing also appears in Billboard, the RAIN Newsletter, Radio-Insight and other notabl...

#086 - Part 2 with Heather Cohen - Radio Super Agent to the stars!

November 27, 2018 05:04 - 16 minutes - 12.1 MB

Last time, Heather Cohen of The Weiss Agency shared insights on what it takes to get the attention of an agent when going for 'the big gig'. (If you missed it, we encourage you to click over to Episode #085 first.) This time Heather continues sharing insights with an episode focused primarily on The D.I.Y. Negotiator -- those who may not yet be ready, or in the market for, agency representation. Whether you learn some new tips, tricks and techniques or are just reminded of things you m...

#085 - Heather Cohen - Radio's Agent to the Stars!

November 19, 2018 11:30 - 17 minutes - 12.5 MB

Heather Cohen is Executive Vice President of The Weiss Agency, a broadcast talent agency which represents and develops the careers of many of the industry’s most successful local and syndicated personalities. Heather joined the Weiss Agency directly from GreenStone Media, LLC, where she was Vice President, Programming.  Previously she served as  Assistant Program Director for New York’s legendary WOR.   Among her many awards, she’s been named radio’s “Woman of the Year” by Talker’s and is co...

#084: Voicing Cartoons or Radio? SCOTT INNES says 'YES"

November 12, 2018 21:40 - 16 minutes - 11.9 MB

Let there be no doubt, Scott Innes is a radio guy through and through. After working at stations in various markets, his hallmark became an uncanny knack to do character voices. Then, Hollywood called. Scott became the official voice of Hanna-Barbera’s famous cartoon character, Scooby-Doo, and eventually other characters. He’s also given voice to over 1,000 talking Scooby-Doo items such as toys and video games and has appeared on countless TV shows like The Tonight Show, Fox and Friends, and...

#083 - From Stand Up to Radio Road Rage Relief - Chris Baker, KFAB, Omaha

October 30, 2018 04:10 - 16 minutes - 12.3 MB

Chris Baker started coming to Omaha as a comic in the early 90's working at The Funny Bone Comedy Club. The great audiences and experiences quickly made Omaha his favorite stop on tour. After Talk Radio stints in Miami, Kansas City, Houston, and Minneapolis his dream opportunity opened up at Omaha’s regional powerhouse KFAB. During his afternoon drive show, Chris likes to mix the serious with the absurd or as he “… a mix of the salt and the sugar" sometimes known as "Road Range Relief" Big...

#082 - The Method BEHIND the Morning Madness - PAUL CASTRONOVO/Big 105.9.Miami

October 15, 2018 10:30 - 15 minutes - 11.7 MB

Miami radio’s Paul Castronovo IS Florida.  He co-hosted “the Paul and Young Ron Show” in South Florida for almost 3 decades on stations including WSHE, 94.9 Zeta and most recently Big 105.9. Then one day, Young Ron decided to retire and the radio empire became The Paul Castronovo show. Still the same lunacy, but with a new crew backing him up. While Paul was born in Brooklyn he’s a U of Flordia grad, a rabid Gator fan, and you will most likely find him fishing on weekends. He's also presid...

#081-Tips from the Queen of Urban Mornings - DeDe McGuire

October 01, 2018 10:30 - 14 minutes - 10.5 MB

Many consider the DeDe McGuire the hardest working woman in radio…and with good cause! A trailblazer and industry leader who has been entertaining radio audiences for years, DeDe is famous for her entertaining, empowering, and enlightening approach. After co-hosting the nationally syndicated “Doug Banks Show”, DeDe is one of only a few women in America to host her own major market morning show, based at K104/Dallas, and syndicated by Compass Media.  If you check her bio in the show notes...

#080 - Confidently Control Your Career - Michelle McKormick, WLAV, Grand Rapids

September 17, 2018 10:30 - 15 minutes - 11.7 MB

If the idea of changing positions or even stations makes you hyperventilate, we’ve got PROOF that it can be done…done well, and lead to better things.  Michelle McKormick began her radio career at Grand Rapids rock station WGRD holding a variety of positions there, including music director and morning co-host. Then she moved to JERSEY 101.5 the legendary FM Talker...before returning to Grand Rapids and what is now WMAX. In 2002 she made her way to Detroit to work at WKRK before returning t...

#079 - Max your MQ - Millennial Expert RYAN JENKINS

September 10, 2018 10:30 - 15 minutes - 15.4 MB

Ryan Jenkins knows Millennials. He’s been speaking professionally as a Millennial and Generation Z keynote speaker for hundreds of clients such as Coca-Cola, John Deere, Salesforce.com, Johnson & Johnson and many others. His top-ranked generational insights have been featured in Forbes, Fast Company, Inc., and SUCCESS Magazine. His internationally recognized blog, podcast, and Inc.com column inspire and equip thousands of people every week. We link to all of these resources and his best-...

#078 - 15 Minutes until WISE O'Clock - Terry Patrick

August 27, 2018 10:30 - 15 minutes - 12.2 MB

Anyone in radio more than a few quarter-hours in radio has likely heard the name TERRY PATRICK!  After a 13-year career as a successful Air Personality and Program Director at well-known stations in Southern Florida, Atlanta, and Cleveland, Terry was recruited by the famous Research Group, rising to the position of Senior Vice President and Partner.  As a consultant and coach to the coaches, Terry has offered insights to most of America’s most noteworthy broadcasters…including: The Disne...

#078 - 15 Minutes until WISE O'Clock - Terry Patrick

August 27, 2018 04:30 - 15 minutes - 12.2 MB

Anyone in radio more than a few quarter-hours in radio has likely heard the name TERRY PATRICK!  After a 13-year career as a successful Air Personality and Program Director at well-known stations in Southern Florida, Atlanta, and Cleveland, Terry was recruited by the famous Research Group, rising to the position of Senior Vice President and Partner.  As a consultant and coach to the coaches, Terry has offered insights to most of America’s most noteworthy broadcasters…including: The Disne...

#077 - Brandwidth Beyond Borders: Canada's Matt Cundill

August 20, 2018 10:30 - 15 minutes - 12.8 MB

This time, Brandwidth On Demand heads for the border…the NORTHERN border, as we hear from Canadian broadcast pro Matt Cundill.  Professionally, Matt started while still in college in Nova Scotia.  His station stops include CHOM 97.7 in Montreal, The Bear in Edmonton, then was hired by one of the biggest companies in Canada, Corus Entertainment, where he wore a number of hats including his ‘real job’, Programming Power 97 in Winnepeg.  Since 2014, Matt has operated a successful consulting f...

#077 - Brandwidth Beyond Borders: Canada's Matt Cundill

August 20, 2018 04:30

This time, Brandwidth On Demand heads for the border…the NORTHERN border, as we hear from Canadian broadcast pro Matt Cundill.  Professionally, Matt started while still in college in Nova Scotia.  His station stops include CHOM 97.7 in Montreal, The Bear in Edmonton, then was hired by one of the biggest companies in Canada, Corus Entertainment, where he wore a number of hats including his ‘real job’, Programming Power 97 in Winnepeg.  Since 2014, Matt has operated a successful consulting f...

#076 - Find Your Focus: Be Fearless, Have Fun! Guest: Andrew Lee, KTLK/Minneapolis

August 13, 2018 10:30 - 15 minutes - 11.9 MB

Andrew Lee is the APD and morning co-host of KTLK, Minneapolis, branded as the Twin Cities News-Talk 1130.  After leading WSKY in the Gainesville market to dominance as one of Florida’s first talk FM stations, Andrew was next tapped to program then-Journal Broadcasting’s KQTH “The Truth”/Tuscon ─ and turn it into another successful FM talker. Next stop, the Twin Cities where Andrew is now reunited with his popular Arizona morning host Jon Justice for the Justice & Drew morning show.  In his ...

#075: Speakers are Getting Smarter: Are YOU? Guest: Holland Cooke

July 16, 2018 10:30 - 16 minutes - 12.3 MB

Holland Cooke has advised radio and TV stations in the USA, Canada, and New Zealand. Previously, he survived a variety of on-air and management positions, including 7 storied years as Operations Manager of WTOP/Washington, during which time the station scored its highest ratings to-date in the all-news format.  When he’s not busy writing columns and reports for leading trade publications, his tireless work includes programming and marketing strategies for radio stations, career counseling fo...

074 - BIG Dreams CAN Come True! Whitney Allen and the BIG SHOW

July 09, 2018 04:56 - 15 minutes - 10.9 MB

A brief summary of this episode

#073 - BOLD Radio Still Wins - Vince Benedetto - CEO, BOLD GOLD MEDIA

June 25, 2018 10:30 - 16 minutes - 12 MB

Vince Benedetto is the president and CEO of the Bold Gold Media Group, which owns nine full-power stations and six FM translators.in Pennsylvania’s Catskill Mountains, Pocono Lake Region, and Wilkes Barre-Scranton. Before radio, Vince was appointed to the Air Force Academy, and earned his “Jump Wings” for completing Air Force jump school. He did five freefalls and was commissioned as an officer. Realizing the importance of media dominance beyone radio, Vince is noted as a leader in understan...

#072 - 50 Shades of Kay - Elizabeth Kay, WMYX/Milwaukee

June 18, 2018 10:30 - 16 minutes - 12.4 MB

WMYX Morning star Elizabeth Kay is living proof that a hometown girl can do well! Growing up as one of four girls in Milwaukee’s Bay View neighborhood, her Dad raised her to love sports. She's a Packer shareholder and tries to make as many Packer games as possible. Her love of sports doesn't end there; she lives an active lifestyle, frequents the gym and enjoys any outdoor activities.  After graduating from UW-Milwaukee, and a four-year stint doing mornings in Green Bay radio, Elizabeth retu...

071 - J.T. the Brick - From One BIG LEAGUE to Another

June 11, 2018 09:30 - 16 minutes - 11.7 MB

You won’t find a more fast-paced, high-energy sports talk show than J .T. “The Brick”. A former stockbroker, JT got his start in sports radio after becoming a frequent caller to The Jim Rome Show. After winning the inaugural "Smack-Off" in 1995, he was offered a job hosting a late-night Sunday show at KMAX-Los Angeles. From there, JT moved his show to KFMB, San Diego where he only spent a few weeks before being offered a show on the now-defunct Las Vegas-based Sports Fan Radio Network. Dur...

070 - The Legacy of Nick Michaels (1951-2018)

June 04, 2018 10:30 - 15 minutes - 11.4 MB

Memorial Day weekend brought news of the passing of another kind of veteran.  A veteran of the radio wars. Celebrated voice talent and imaging conceptualist NICK MICHAELS passed away unexpectedly due to a massive heart attack. Nick was a passionate media thought leader and innovator, who saw where much of the radio industry has headed, without ever losing his ever-evolving vision for what the audio experience could be. This retrospective offers both his previous comments and insights o...

#69 - An INTERNATIONAL Approach - European Coaches Nails Mahoney & Tracey Lee

May 27, 2018 02:03 - 15 minutes - 14.3 MB

This time, Brandwidth On Demand goes INTERNATIONAL, with European coaches Nails Mahoney & Tracey Lee.  Each have 30 years experience as Radio Presenters/Content Creators in Ireland, the UK, Malta, Canada and Asia. Nails has hostied all day parts in major markets such as Dublin, Toronto and Vancouver.  His audio has also aired regularly on the BBC. Tracey is an award-winning Producer and Presenter hosting top-rated National radio shows including Today FM in Ireland as well as XFM in Malta...

#068 - Jeff Davis: Getting It Said

May 22, 2018 05:00 - 15.9 MB

Jeff Davis is one of the heritage voices of WLS with a career there spanning over 40 years. After moving to LA, to focus on his successful career as a national voiceover talent, he also served as the afternoon personality on Star 98.7 in Los Angeles, still maintaining work with WLS AM as the station's voice. Jeff crafts the imaging for Radio and Television stations in all size markets. He also is a well-known narrator and voice for commercials. Jeff also hosted the live radio version of the ...

#067 - Jim O'Hara - Major Market is a MINDSET, not a ZIP CODE!

May 07, 2018 10:30 - 15 minutes - 14.4 MB

When it comes to radio today, few define ‘local’ success more than Jim O’Hara!  He’s currently the SVP/Programming of I-Heart’s cluster in Davenport IA, and the award-winning PD and midday host for Country legend WLLR.  But that’s just scratching the surface.   After 5 years programming the market’s ORIGINAL Top 40 and AOR combo, KSTT and 97X, he moved to crosstown WOC-AM, and KIIK104.5, where he served in numerous capacities for various owners, including General Manager, prior to I-Hear...

#066: In Chicago, DreX Marks the Spot

May 06, 2018 22:30 - 15.8 MB

A radio career can mean some ups and downs, some twists and turns.  Nobody knows that better than the radio veteran known as DreX, who is back in Chicago as morning host at the iconic B96.  Previously DreX hosted mornings at I-Heart’s Top 40 KISS-FM 103.5 in Chicago before heading to San Francisco’s KGO. He’s also guested on numerous other radio shows including the Opie and Anthony show on Sirius/XM. Now he’s back in Chicago, the market whose legendary talent lured him into radio originall...

#065 - Perry Michael Simon - Seen it all, Done it All and LIVES to tell the tale!

April 23, 2018 10:30 - 16.7 MB

You have, no doubt, seen the name Perry Michael Simon many times.  He writes a LOT! As Vice-President and Editor of News-Talk-Sports and Podcasting for AllAccess.com, Perry writes comprehensive daily media news coverage and other pieces that appeared at various sites, including BBCAmerica.com. He also covers major conventions like the Consumer Electronics Show, radio Boot Camps, Conclave the recent NAB and many others. After serving as PD for such notable radio stations as Jersey 101.5 a...

#064 - The State of Radio - Dan Kelley - Michigan Broadcasters Association

April 16, 2018 10:30 - 13 minutes - 12.8 MB

Dan Kelley is no stranger to successful radio. Since his radio start during high school in suburban Chicago, Dan has been a station Program Director, Operations Director, Station Manager, Chief Engineer and on-air talent for such companies as CBS Radio, Clear Channel and Citadel Communications. Since 2007, he’s had a statewide perspective for the Michigan Association of Broadcasters.  There he servies as Director of Technical Services/Digital Communications Director/Engineering.  In addi...

#063 - Married to his Morning Show - Literally! Nick Steele - KOIT-F, SF

April 02, 2018 10:30 - 14 minutes - 13.9 MB

After being all over the country in glamour spots like Longview Texas, Dayton, Ohio and Terre Haute, Indiana, Nick Steele met co-host Kristen Flowers where else…at a radio station in Las Vegas!  Soon they decided to take their relationship to the next level. They became a morning show at 101.9 The Wolf in Sacremento! They now host mornings on KOIT in San Francisco.  Oh, and along the way they got married, too! When we’re not at the station, they’re usually chasing around their three cats, ex...

#062 - Drew Horowitz, President & COO, Hubbard Radio

March 26, 2018 21:04 - 16 minutes - 29.8 MB

Drew Horowitz is the President and Chief Operating Officer of Hubbard Radio, overseeing operations in Chicago, Washington, D.C., Seattle, Phoenix, Minneapolis-St. Paul, St. Louis and Cincinnati. Prior to joining Hubbard, he was the Executive Vice President and COO of Bonneville International Corporation.  He joined WTMX Radio/Chicago as General Sales Manager in May 1992 and was promoted to Vice President and General Manager the next year. Earlier, he was Principal/COO of Lakeshore Communic...

#061 - Navigating Radio's NEW Realities - Walter Sterling

March 22, 2018 01:19 - 14 minutes - 14 MB

Walter Sterling has been in radio since he was 15. He worked for a suburban New Jersey station for minimum wage as an on-air DJ. He was one of the first talk show hosts on the FM band at stations in New York City and, as alter ego Walter Sabo, programmed and consulted enormously successful stations throughout the country. He and his colleagues introduced the format known as Adult Contemporary to NBC’s O&O FM’s.  He is the youngest Executive Vice President in the history of NBC and held e...

#060 - What's the Buzz? Beasley VPP Buzz Knight

March 03, 2018 23:04 - 15 minutes - 17.6 MB

Brandwidth MEANS the fusion of solid BRANDING with sharp, smart use of the various BANDwidth options available, and this guest if PERFECT to navigate today’s mediascape. When Beasley Media Group acquired Greater Media, they acquired some great stations, along with one of the brightest minds in media as their Vice President of Programming Buzz Knight. In addition to an impressive series of programming posts, including WZLX-FM, Boston; Saga Communications WNOR-FM, Norfolk, and WLVQ-FM, Colum...

#059: Radio's NEW Awakening: Sheri Lynch (The Bob & Sheri Show)

February 26, 2018 11:30 - 16 minutes - 15.9 MB

Sheri Lynch is an award-winning broadcaster who fully expects to panic and be eaten first in the coming zombie apocalypse. A Philly native who was raised in a remote corner of northwestern Wyoming, you’d think she’d have a little more game when it comes to the undead. Especially since she’s carved out a unique career in the radio business, co-hosting the syndicated Bob & Sheri show, heard in 40-plus markets in the US, and around the world on the Armed Forces Radio Network. Sheri is als...

#058 - Avoiding the CLICKsand Trap: Bill Troy

February 19, 2018 11:30 - 15 minutes - 14.2 MB

Bill Troy is a longtime radio vet who also works extensively in the online marketing world. After successful stints programming and managing radio brands, he founded TroyResearch, the first online market research firm for the broadcast industry.  As they  created a worldwide footprint, next came global consumer brands like Sony, Disney, Nestle and Enterprise. Six years ago, Bill started a second company, Civilis Marketing, which helps companies build business relationships using today’s on...

#057: Jonathan Drake - OM, Illini Radio Group

February 12, 2018 11:30 - 15 minutes - 32.2 MB

Jonathan Drake is proof positive that a career in radio and having a life CAN coexist! After working around the Midwest with stops in exotic locales like Joliet, Bloomington and the well-kept secret that is Des Moines, Iowa, Jonathan was transferred to the Champaign-Urbana market by Saga Communications, where he has settled in as Operations Manager of the Illini Radio Group. In addition to his management duties, Jonathan has accompanied Champaign-Urbana radio listeners from the workplace...

#056 - Ross Brittain

February 05, 2018 11:30 - 13 minutes - 13 MB

Ross Brittain has been a mainstay morning drive time on-air personality since music radio transitioned from AM to FM. He’s worked in major market stations nationwide including Atlanta, Cleveland, Philadelphia, Hartford and New York City. His vast experience ranges from stints at 77WABC to ‘CBS-FM in New York. His “Z Morning Zoo” and “Breakfast Club” shows have entertained audiences waking up for nearly four decades.  His talents not only include radio, but he has made numerous TV appearances...

#055: Bruce Gilbert: A "Sporting" Chance to Win

January 29, 2018 12:30 - 15 minutes - 28.3 MB

You may not know the name Bruce Gilbert.  But the chances are you’ve heard his work, or someone following his lead! A longtime top programmer, Bruce is perhaps best known for becoming an early and prominent practitioner of the modern Sports/Talk format at “The Ticket” in Dallas.   Then after stints as CEO of DC based Red Zebra Broadcasting, and GM of ESPN Radio followed by FOX SPORTS RADIO.  Now he’s SVP/Sports for Cumulus where he oversees Westwood One and CBS Sports Radio, and advises ...

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