Brands On Brands | Personal Branding & Business Coaching artwork

Brands On Brands | Personal Branding & Business Coaching

284 episodes - English - Latest episode: 11 days ago - ★★★★★ - 99 ratings

Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts.

Looking to start a podcast? Check out the Podcast Branding Academy at:
https://www.podcastbrandingacademy.com

Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators.

Do you want a free audit of your online brand presence? Setup a free live chat with me at:
https://www.brandsonbrands.com/coach

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Episodes

Level Up Your LinkedIn With Brian Schulman | BBB 083

November 25, 2019 14:00 - 50 minutes - 35.6 MB

Brian Schulman is the founder of Voice Your Vibe: part consulting firm for those looking to livestream on LinkedIn, part livestream itself. Dubbed the “godfather of LinkedIn video,” Brian was one of the first people to go live with video on LinkedIn. He actually took up previous guest Goldie Chan’s (episode 075) challenge to go live, and now he’s a top voice and top video creator on LinkedIn—not to mention one of Forbes’ featured entrepreneurs. In this episode, Brian discusses LinkedIn’s a...

The Fastest Way to Get On a Top 100 Podcast | BBB 082

November 21, 2019 14:00 - 21 minutes - 17.6 MB

This week I dive deeper into how to land a guest spot on a top 100 podcast. We had so many amazing ideas shared with us in the previous episode, that I wanted to highlight a couple and add some more perspective. Now don't be surprised that we talk a lot about mindset. If you want to get on to a top 100 podcast as a guest, you need the right mindset to succeed. We talk about patience, human connection, adding value, gratitude, intention and much more. These concepts make the difference betw...

More Leads From Podcast Guesting with Nicole Holland | BBB 081

November 18, 2019 14:00 - 53 minutes - 37.8 MB

Nicole Holland is a business owner, coach, and a top-rated podcaster on her own self-titled show, where she dispenses vital business strategy tips to her listeners. After years of working on her own show and with other podcasters, she knows the right and wrong ways to leverage the PR potential of this growing medium. In this episode, Nicole breaks down how you can make the best case for yourself as a podcast guest, reveals her biggest pet peeve when it comes to spreading awareness of your ...

How to Survive Entrepreneurship | BBB 080

November 14, 2019 14:00 - 22 minutes - 18 MB

It's our 80th episode and this week we talk about surviving entrepreneurship. There are a lot of challenges when you go out on your own and try to build your own business. This dives into some of the keys to getting through all the mental hurdles you have to jump in your first year of business. We highlight some of thoughts from Travis Chappell from a previous show (episode #005) about keeping the promises we make to ourselves, trusting the process, investing in your ideas, and pushing thr...

Creating Online Courses with Paddy McGill | BBB 079

November 11, 2019 14:00 - 42 minutes - 30.2 MB

Marking a milestone, this episode of Brands on Brands on Brands is the first to be recorded from a Facebook livestream! Our guest for this special occasion is Paddy McGill, head of partner and affiliate marketing at Thinkific, a software platform that makes it easy for entrepreneurs and small business owners to design and distribute online courses. Paddy’s years in online marketing have taught him there’s really no limit to what kind of course you can put out into the world—the secret is fin...

Building Your Email List From Scratch | BBB 078

November 07, 2019 14:00 - 16 minutes - 14.6 MB

Building an engaged email list is the difference between having a business and having a following. In this episode, we talk about list building and the role it plays in your marketing and branding. Everyone is excited about social media these days. And they should be excited because it's a great discovery platform. But the step that often gets missed is converting the people who are following you on social media into email subscribers. It's important because an email list is an owned p...

Ecommerce & Startups with Select Blinds Founder Rick Steele | BBB 077

November 04, 2019 14:00 - 42 minutes - 30.7 MB

Rick Steele is the founder and chief marketing officer of Select Blinds, an online retailer specializing in the very best in window fashion. His company was one of the very first blinds retailers to go totally cordless in their designs, and within 10 years of launching they were able to grow revenue to over $65 million. Rick is also an expert on Internet traffic and conversion rates and believes that it’s essential to face adversity if you want true personal and professional growth. In thi...

How to Use Paid Media vs Organic Media | BBB 076

October 31, 2019 13:00 - 18 minutes - 14.6 MB

The key to growing your brand awareness and your business leads is your ability to leverage paid and organic media. Today we talk about the difference between the two, when to use each of them, and the advantages of each approach. For organic media, it takes a longer time to build traction. But overtime, there are massive benefits to having an owned media footprint that you control. The key to organic media is to be early to adopt fast growing new channels, to focus on engagement with your...

How to Stand Out with LinkedIn Legend Goldie Chan | BBB 075

October 28, 2019 13:00 - 52 minutes - 37.6 MB

Goldie Chan is #1 creator on LinkedIn, a regular contributor to Forbes and the founder of social media strategy agency Warm Robots. Known as the “green-haired Oprah of LinkedIn,” she was one of the first people on LinkedIn Live and currently has the longest-running daily channel on LinkedIn with fully original content. Goldie believes everybody has the capacity to make engaging content—the trick is just figuring out which kind is best suited to your talents. In this episode, Goldie recalls...

The Personal Branding Framework | BBB 074

October 23, 2019 17:54 - 16 minutes - 12.8 MB

What are the core ingredients in building a personal brand? Where do you start? How about with content, community, and impact. Today we talk about why those three steps are so important in developing a personal brand. We also talk about how each of these steps are interconnected and feed into each other. We also cover 3 important rules: 1. Content needs a platform 2. Community needs communication 3. Impact needs to come from solving the challenges of your community For those of y...

Live Storytelling and Digital Learning with Ai Addyson-Zhang | BBB 073

October 21, 2019 13:00 - 44 minutes - 32.1 MB

Ai Addyson-Zhang, Ph.D. is the creator of Classroom Without Walls, which provides entrepreneurs and digital marketers with the tools and strategies they need to get a foothold in the rapidly growing online marketplace. A former associate professor of communications studies at Stockton University, Ai realized that she could reach and educate people beyond the confines of academia. Her desire to reinvent traditional classroom teaching led to Classroom Without Walls, which she livestreams every...

How to Start Building Authority and Influence | BBB 072

October 17, 2019 13:00 - 21 minutes - 18 MB

What sets you apart in your industry? If you haven't started to figure that out, this is the episode for you. Today we dive into how to get started building authority and influence. Specifically, we cover the idea of finding your voice and sharing your perspective. It can be daunting if you don't know what steps to take. But you'll never have it all figured out. So the first step is... to take the first step! We talk about how to take your first step creating content in the formats that ...

Gear & Guidance for Creators with Ross Brand | BBB 071

October 14, 2019 13:00 - 53 minutes - 37.8 MB

Ross Brand is a former radio broadcaster and a “pioneer” in the field of internet livestreaming. Klout ranked him as the number #1 livestreaming expert to follow on social media and Switcher Studio considers him an expert in live video production.  Through his business Livestream Universe, he helps other brands and entrepreneurs get their own livestreams off the ground while impressing how the medium is an unparalleled networking tool.  In this episode, Ross discusses how he made the trans...

Anyone Can Podcast | BBB 070

October 10, 2019 13:00 - 20 minutes - 16.5 MB

"If you want it bad enough, and if you are not afraid of sucking at first, podcasting is for you." "If you have a personal brand, you have to be speaking to who you were yesterday." These are the messages that stood out from my conversation in episode #069 with Zachary Babcock. We dive into what mentality you need to have to be successful at podcasting and the value of investing in your own growth. If you want to join one-on-one coaching with Brandon to launch your first podcast, go to...

Personal Branding and Passive Income with Zachary Babcock | BBB 069

October 07, 2019 13:00 - 44 minutes - 30.7 MB

After turning his life around following a stint in prison, Zachary Babcock launched Underdog Empowerment, a resource for other entrepreneurs looking to build a personal brand and earn passive income. Zachary is also the host of Underdog Empowerment, a top 200-rated podcast on iTunes where he chats with other advertising and marketing professionals—as well as celebrities and athletes—about how you can stand out as an entrepreneur in a competitive and super-saturated market. In this episode,...

Tenacity In Sales And Marketing | BBB 068

October 03, 2019 13:00 - 14 minutes - 11.6 MB

"Tenacity in sales and marketing is the number one thing that keeps entrepreneurs from achieving their financial and business goals." This is the message that stood out from our conversation in episode #067 with Kelly Roach. We dive into this concept and what actions we can take to be more tenacious in our businesses. www.brandsonbrandsonbrands.com  

Unstoppable Success Mindset with Kelly Roach | BBB 067

September 30, 2019 13:00 - 33 minutes - 24.1 MB

Kelly Roach is a professional coach known throughout the industry as “The Business Catalyst.” Previously a Fortune 500 sales expert, she helps business owners change the game in their respective fields and generate breakthroughs of over a million dollars. In addition to her coaching work, she hosts the Unstoppable Success Radio podcast where she and other marketing experts tell you how you can leave a lasting impression in digital media. In this episode, Kelly discusses the unique arc her ...

Looking at Spam to Learn Email Marketing | BBB 066

September 25, 2019 21:12 - 10 minutes - 8.48 MB

Talking about the tools out there like Email marketing and CRM that help us grow our business. Specifically, we dive into one big take away from my conversation with Jon Ferrara, founder of Nimble, and the godfather of CRM tools. How do you decide what you are going to say to your customers once you have a great CRM system set up? We dive into how to tackle that question head on leveraging the power of spam. How to use spam as a benchmark to determine best practices. www.brandonbrands.com

Leveraging CRM and Email with Jon Ferrara | BBB 065

September 23, 2019 13:00 - 54 minutes - 38.5 MB

Jon Ferrara is the of founder Nimble, the hit customer relationship management (CRM) software company. Jon helped to pioneer CRM systems and learned early on that the tools we use to keep track of customer information and records are essential to building strong relationships with the people we sell to and help us stick out from the competition in their minds. In this episode, Jon discusses the ins, outs, ups and downs of CRM, explains what Nimble in particular brings to the marketplace, a...

The Human Worth Project | BBB 064

September 20, 2019 13:00 - 12 minutes - 9.6 MB

In this episode, we talk more about the importance of having systems and processes in your business. We also dive into the value of investing in yourself, finding your voice, and building a personal brand. We also talk about the Human Worth Project. We're on a mission to help dreamers realize their ambitions. Through mentorship, resources, education, and tools, we hope to empower people to take their first steps towards building their personal brand. A personal brand is the #1 thing you ...

List Building for Podcasters | BBB 063

September 18, 2019 13:00 - 19 minutes - 15.8 MB

This week, we have more systems, more processes, and more tools for podcasters to use to grow their audience and the business behind their podcast. One of the tactics I'm a huge fan of is building your list of customers. Today we talk about how you can start figuring out how to leverage tools and systems to build awesome content that you can offer to your customers in exchange for their contact information. That's what this whole thing is about. You need their contact information. And th...

Magical Marketing Systems with Brooke Sellas | BBB 062

September 16, 2019 13:00 - 49 minutes - 35 MB

Brooke Sellas is the founder and CEO of digital marketing agency B Squared Media. If you find you’re running into a brick wall with your company’s social media or advertising strategy, B Squared is happy to take the wheel with their team of experts. Brooke also co-hosts the podcast Marketing Companion with Mark Schaefer, which covers a wide and informative variety of topics in the marketing world. In this episode, Brooke discusses the marketing systems she and her team uses to help their c...

Podcasting Made Easy | BBB 061

September 13, 2019 13:00 - 12 minutes - 10.3 MB

Five years ago was the best time to start a podcast. The next best time is now. Rocket your reputation, your network, your authority, your experience, your confidence, your community, and your leads all with podcasting. Now I'm not going to tell you it's easy. It takes a lot of work to do it well and a lot of time to get it done. But the the rewards are worth the investment. Today I'm excited to talk about what's been going on with my podcast, how I plan to help other's get their podcast...

#060 How to Start Your Personal Brand Business

September 11, 2019 13:00 - 17 minutes - 13.8 MB

In this episode, we talk about how to create a personal brand that supports your business, builds credibility, and generates leads. We dive into the specifics on creating content and building out your brand platform, and discuss the differences between social media and ownable media channels. To learn more about personal branding and connect with Brandon directly, join the Brand Growth Community on Facebook. Go to www.brandonbrands.com/fb to find the group. If you want to get started tod...

#059 Brittany Krystle | Beyond Personal Branding and Influence

September 09, 2019 13:00 - 50 minutes - 36.2 MB

Brittany Krystle is an expert in growing your personal brand. Between her courses and one-on-one coaching, she helps her clients develop an idiosyncratic brand that not only stands out from the rest but will draw the right kind of audience. In addition, Brittany chats with other major branding thought leaders on her Beyond Influential Podcast. In this episode, Brittany explains how you can draw in the exact kind of crowd you need by narrowing your focus, compares the two key components of ...

#058 Freestyle Friday - How To Use Your Community To Find Your Niche

September 06, 2019 13:00 - 14 minutes - 12.9 MB

Have you found your niche? Should you have a niche? Is it possible to niche down too far? In today's episode, we discuss how you can leverage your community to discover what products you should build and how to niche down. We also cover the balance between creating a niche product vs creating a niche personal brand. Sometimes you can find a way to keep your branding and content broader, while providing solutions to your community that solve problems at a more niche level. If you are just...

#057 Four Steps to Creating Killer Content For Your Business and Brand

September 04, 2019 13:00 - 32 minutes - 26.6 MB

Creating content is hard! Creating content that moves your business forward is even harder, but it can be done! In this weeks episode of Brands On Brands On Brands, we discuss four steps to create killer content that converts. The four steps we dive into on the show are: 1. Choosing the right content formats 2. Creating consistency that you can count on 3. Content plan creation 4. Setting goals for your content And if you like these tips and want to dive deeper into how to create...

#056 Brian Fanzo | The Next Generation of Live Branding

September 02, 2019 13:00 - 1 hour - 47 MB

Brian Fanzo of iSocialFanz is a social media marketing expert, keynote speaker, evangelist for technology, and podcast host who travels across the United States, urging people to get out there, embrace social media, and show the world what they have to offer. He’s also the host of the FOMOFanz Podcast and co-host of the Just Try This podcast with Amy Landino. Brian believes that social media is fair game for everyone and that you don’t need to be an expert or thought leader to succeed online...

#055 Freestyle Friday - Finding Time to Plan For Growth

August 30, 2019 13:00 - 14 minutes - 12.6 MB

This week we've been talking a lot about productivity and efficiency within our businesses. Brandon dives into some of the things he's doing right now to continue to make his business more efficient. In trying to make better use of his time, Brandon has spent this week grounding himself in the priority projects that need to move forward to help grow the business. Every Friday, continue to go behind-the-scenes with Brandon on his journey to build his brand. To connect with Brandon and h...

#054 Kickstart Your Personal Brand Today

August 28, 2019 15:30 - 19 minutes - 15.4 MB

In this episode, we discuss the easy ways anyone can get started today building their personal brand. Brandon shares the tips and tricks that helped him build his brand so that you can skip ahead and do the same thing much faster.  The theme this week was business productivity and efficiency. And the key to unlocking your efficiency is by starting today and leveraging the tools that can help you get started. If you'd like to get Brandon's list of recommended tools, go to www.brandonbrand...

#053 Yvonne Heimann | Bulletproof Your Business

August 26, 2019 13:00 - 44 minutes - 31.8 MB

Yvonne Heimann is CEO of Pacific Crest Media, which helps its clients develop a recognizable online presence, as well as the owner of and mentor at Ask Yvi, her own efficiency consulting firm. Yvi helps entrepreneurs determine the most effective ways to make their businesses work for them rather than the other way around, and is on a mission to help with “bulletproofing” your business—essentially making sure your business can run in your absence in case of emergency or another priority. In...

#052 Freestyle Friday - Building Your Reputation with Podcasting

August 23, 2019 13:00 - 15 minutes - 12.1 MB

Brands on Brands on Brands marked its 50th episode earlier this week—see Brandon’s interview with Oren Klaff. In light of this milestone, Brandon is taking a step back to put into perspective just how far he’s come with the show, how he’s branched out, and what are the most valuable lessons he’s taken away from it so far. He also discusses how having your own podcast just might be the most powerful networking tool in your possession. In this episode, Brandon impresses why you should give h...

#051 How to Stay Relevant in Corporate America

August 21, 2019 14:30 - 15 minutes - 11.9 MB

In his interview with Brandon earlier this week (episode #050), sales expert Oren Klaff laid out why every entrepreneur and salesman needs their own “Winter is Coming”—Game of Thrones fans may know what he’s talking about. Essentially, you need to impress to your customer that a certain scenario or problem is inevitable, and that your product or service is the solution they need for when the time comes. But on that note, what solution do you have yourself when the winds of work change? In ...

#050 Oren Klaff | Flip Your Entire Approach to Persuasion

August 19, 2019 13:00 - 53 minutes - 37.7 MB

Oren Klaff is an investment banking advisor and investor based in Beverly Hills. Oren advocates for “selling without selling”—that is to say, successfully pitching a customer on a product or service without them feeling like they’re being sold to. He is also the author of Pitch Anything: An Innovative Method for Presenting, Persuading and Winning the Deal and Flip the Script: Getting People to Think Your Idea is Their Idea (now on retail and digital shelves). In this episode, Oren explains...

#049 Freestyle Friday - Growth and Success in Podcasting

August 16, 2019 13:00 - 18 minutes - 13.8 MB

Once you have the topical and technical aspects of your podcast taken care of, how do you get the word out? How do you make both your show and yourself known quantities? If you want people to listen to your show, it absolutely helps for people to know who you are and what you can speak confidently about. Thankfully networking, Apple Podcasts categorization and simply being a guest can go a long way to making your personal podcast brand stick out. In this episode, Brandon considers a few ul...

#048 Podcasting to Explode Your Personal Growth

August 14, 2019 13:00 - 12 minutes - 9.82 MB

Brandon’s at a podcast conference this week—Podcast Movement in Orlando—to exchange tips with other podcasters, network with them and arrange interviews. It’s in these moments that he’s especially grateful for the value podcasting has brought to his life. Even if it’s just a side-hustle, podcasting can give you something outside of your usual job and help get you out of any rut you may be in. Moreover, helming your own podcast is a reliable way of making solid connections and expanding your ...

#047 John Lee Dumas | Firing Up Your First Podcast

August 12, 2019 13:00 - 23 minutes - 17.3 MB

Mondays are when Brandon brings on accomplished and inspiring guests, and to start this week off with a bang he’s invited entrepreneur and podcast host John Lee Dumas. His show, Entrepreneurs On Fire, airs every weekday and is one of the most highly rated entrepreneurial podcasts on the charts right now. In addition, he launched the Podcasters’ Paradise community to help other aspiring hosts get their own shows off the ground. In this episode, John explains his tips for making a mark in th...

#046 Freestyle Friday - Tackling Writer's Block

August 09, 2019 13:00 - 13 minutes - 10.3 MB

Brandon found himself coming up short on ideas this week—ironic, considering his interview with Mike Allton about blogging and minisode about writing released just a few days ago. Thankfully, he made the most of this little mental drought by dedicating this week’s Freestyle Friday to sharing the process he uses to get out of a creative slump. In this episode, Brandon reveals his most tried and true methods for kindly showing writer’s block the exit and invites you to send in your own solut...

#045 Why You Should Be Writing

August 07, 2019 04:34 - 18 minutes - 14.2 MB

Whether your business is big, small, or very personal, good writing is an essential skill for success. It’s possible to develop smooth, confident spoken delivery through time and practice, but writing is the perfect method for organizing and fine-tuning your thoughts. In this episode, Brandon explains the benefits that writing blog posts have in creating long term credibility. In addition, Brandon is now hosting a live FAQ every Wednesday at 1PM PST on the Brand Growth Live Facebook page (...

#044 Mike Allton | Blogging to Benefit Your Brand

August 05, 2019 13:00 - 54 minutes - 38.9 MB

Mike Allton is the founder of award-winning blog and agency The Social Media Hat and a brand evangelist for Agorapulse, a social media management tool that helps people organize their content across multiple platforms. Known as “the Blogging Brute”—also the name of his own blog—Mike is part of 360 Marketing Squad alongside former Brands On Brands On Brands Guests Stephanie Liu (episode #008) and Jenn Herman (episode #020), specifically focusing on content marketing. In this episode, Mike e...

#043 Freestyle Friday - Facebook Fun Facts

August 02, 2019 13:00 - 14 minutes - 11.1 MB

It’s the end of the week once more and for this edition of Freestyle Friday, Brandon is following up on his interview with Dorothy Illson this past Monday (check out episode 42) and focusing on Facebook: how to advertise on it, what kind of content works best for it, and why you shouldn’t miss out on this valuable platform. In this episode, Brandon discusses the impact each guest has on his show, reveals what he enjoys chatting about the most with his guests, and dives into some 2019 Faceb...

#042 Your Million Dollar Message

July 31, 2019 13:00 - 22 minutes - 16.5 MB

Are you aiming to make yourself a million dollars in a year through your startup or small business? Then what you’re communicating to existing and potential customers is essential. Your brand’s message needs to do more than just list what your product or service is capable of—it has to demonstrate how it can change your customer’s life for the better. If you want to ensure that the message you’re putting out into the world resonates with your ideal audience and really moves the needle, you s...

#041 Dorothy Illson | Profitable Facebook Ads

July 29, 2019 13:00 - 48 minutes - 34.1 MB

Dorothy Illson is a speaker, entrepreneur, and founder of Needle’s Eye Media, an advertising management agency that helps customers get the most online visibility for their dollar. She also hosts Do Well & Do Good, a podcast where she asks other entrepreneurs how they’ve achieved professional and personal success while still contributing to the community. Dorothy believes financial growth is a vital ingredient to having a positive effect on the world at large. In this episode, Dorothy expl...

#040 Freestyle Friday - Branding Behind The Scenes

July 26, 2019 13:00 - 19 minutes - 14.6 MB

This week’s Freestyle Friday focuses on a very hot topic right now, one brought about through the era of social media: personal branding. Thanks to the intimacy of platforms like Facebook and Instagram, it’s no longer necessary to structure your brand around a specific product name or even a product, but you yourself and what you have to offer, quirks and all. In this episode, Brandon takes is through his journey building the foundations of his personal brand, explains what he did to sprea...

#039 Lauren Davis | From Bootstrapping To Branding For Real Businesses

July 24, 2019 13:00 - 48 minutes - 34.2 MB

Lauren Davis is an entrepreneur, local business owner, a marketer, a graphic designer, and a “brand builder” who, through Lauren Davis Creative, helps local businesses strategically leverage social media to attract the customers they need to flourish. Lauren got her start co-founding the record and gift store Culture Shock in Rockford, IL, and has since launched her own conference, #SocialRockConf, which brings small business owners together. In this episode, Lauren details how she went fr...

#038 Mike Kim | Branding You

July 22, 2019 13:00 - 51 minutes - 36.6 MB

Mike Kim is a marketing and personal branding specialist, a highly sought-out speaker, and copywriter. He also hosts the Brand You Podcast, where he speaks to other marketing experts and draws from his own experience to give you insight into what makes a personal brand stand out and connect with others. Mike believes that the key to branding success is keeping your image and product in proper alignment with one another and to even leverage what people may assume about you at first glance. ...

#037 Freestyle Friday - Selling vs. Serving Customers As A Personal Brands

July 19, 2019 13:00 - 14 minutes - 11.2 MB

This week’s Freestyle Friday focuses on how to work with others and make a good impression while you are maintaining your own personal brand. Running your own business takes a lot of time, and that time is already divvied up as you try to balance several plates at once—logistics, finance, communications and, of course, content. It’s by no means an easy balancing act, so it helps to have a go-to method for establishing rapport with customers to hear what they want and figure out how you can h...

#036 Brand Love: Meaningful Customer Connection

July 17, 2019 13:00 - 11 minutes - 8.87 MB

We’ve come to the third and final part of Brandon’s Brand Trilogy. After discussing how you can make your brand stick out from its competitors and effectively convey its message, we’re going to look at the big—and little—things you can do to really resonate with your customers and make them spread the word about what you have to offer. In this episode, Brandon lays out five steps for going above and beyond to make the best possible impression on your customers, as well as some technical su...

#035 Jeff Tippett | The Power of Persuasive Branding

July 15, 2019 13:00 - 44 minutes - 31.7 MB

Jeff Tippett, known as “Mr. Persuasion,” is an international speaker, podcast host, writer, and expert in persuasive communication. Jeff is the founder of the public affairs and communications firm Targeted Persuasion, and author of the book Unleashing Your Superpower: Why Persuasive Communication Is the Only Force You Will Ever Need. In this episode, Jeff explains how persuasive communication played a vital role in adopting his daughter, breaks down his "Three C's" of communication, and d...

#034 Freestyle Friday - Consistent Content Myths

July 12, 2019 13:00 - 24 minutes - 17.8 MB

A lot of entrepreneurs drive themselves mad fretting about not having enough content at the outset, but really they have it all backwards. Building a brand, at least in the early stages, really isn’t about creating content day after day. Rather it’s about listening for what prospective customers are looking for, reaching out to them for input and to gauge interest, and making the most of what you have while you build up recognition.  In this episode, Brandon explains how he was able to mak...

Guests

Jon Ferrara
1 Episode
Nicole Holland
1 Episode

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