Brands On Brands | Personal Branding & Business Coaching
284 episodes - English - Latest episode: 11 days ago - ★★★★★ - 99 ratingsPersonal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts.
Looking to start a podcast? Check out the Podcast Branding Academy at:
https://www.podcastbrandingacademy.com
Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators.
Do you want a free audit of your online brand presence? Setup a free live chat with me at:
https://www.brandsonbrands.com/coach
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Episodes
Atomic Habit by James Clear - Book Review | Ep. 230
May 20, 2022 18:00 - 4 minutes - 4.36 MBToday we're reviewing the book, Atomic Habits by James Clear. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WE...
Packaging Your Personal Brand | Ep. 229
May 18, 2022 18:00 - 6 minutes - 6.13 MBThis week we're talking about packaging your personal brand. Usually, you talk about packaging for a product. However, a personal brand has packaging too. The Brands On Brands Podcast with Brandon Birkmeyer JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 3...
Neil Patel - Personal Brand Case Study | Ep. 228
May 16, 2022 18:00 - 8 minutes - 7.34 MBNeil Patel - Personal Brand Case Study The Brands On Brands Podcast with Brandon Birkmeyer JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/t...
TubeBuddy - Marketing Tools Review | Ep. 227
May 13, 2022 18:00 - 4 minutes - 4.27 MBTubeBuddy - Marketing Tools Review The Brands On Brands Podcast with Brandon Birkmeyer JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolk...
The 9 Value Signals of Personal Branding | Ep. 226
May 11, 2022 18:00 - 17 minutes - 15.7 MBThis week, we're talking about how to determine the value of a personal brand. We're looking at the nine value signals of personal brands. The Brands On Brands Podcast with Brandon Birkmeyer JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post E...
Inventing Anna - Personal Branding Case Study | Ep. 225
May 09, 2022 18:00 - 9 minutes - 8.59 MBInventing Anna - Personal Branding Case Study The Brands On Brands Podcast with Brandon Birkmeyer JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrand...
Crushing It! by Gary Vaynerchuk - Book Review | Ep. 224
April 15, 2022 18:00 - 4 minutes - 3.97 MBToday we're reviewing the book, Crushing It! by Gary Vaynerchuk. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE...
Link Tree - Marketing Tools Review | Ep. 223
April 14, 2022 18:00 - 4 minutes - 4.14 MBLink Tree - Marketing Tools Review JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way ...
Get Featured on More Stages - Tip of the Week | Ep. 222
April 13, 2022 18:00 - 4 minutes - 3.72 MBGet Featured on More Stages - Tip of the Week JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is th...
Social Proof Equals Brand Trust? | Ep. 221
April 12, 2022 18:00 - 9 minutes - 8.84 MBThis week we're going to talk about social proof for your personal brand. What are you doing so that when people look for you online, they find things that tip them off that you are credible? JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Pos...
The Tinder Swindler - Personal Branding Case Study | Ep. 220
April 11, 2022 18:00 - 7 minutes - 6.66 MBThe Tinder Swindler - Personal Branding Case Study JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This ...
Great Leads by Michael Masterson & John Forde | Ep. 219
April 10, 2022 12:00 - 4 minutes - 4.3 MBToday we're reviewing the book, Great Leads by Michael Masterson and John Forde. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/t...
ConvertKit - Marketing Tools Review | Ep. 218
April 09, 2022 12:00 - 4 minutes - 4.18 MBConvertKit - Marketing Tools Review JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way...
Refresh Your Online Brand - Tip of the Week | Ep. 217
April 07, 2022 18:00 - 6 minutes - 5.74 MBRefresh Your Online Brand - Tip of the Week JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the ...
Leveraging Momentum for Your Personal Brand | Ep. 216
April 06, 2022 18:00 - 11 minutes - 10.3 MBHow do you leverage momentum for your personal brand? This week we dive into the topic of momentum and how to leverage your past to set up your future. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompt...
Will Smith - Personal Branding Case Study | Ep. 215
April 05, 2022 18:00 - 7 minutes - 7.06 MBHow do you pivot your career into bigger opportunities? The answer is momentum. Today we look at Will Smith and how we successfully grew from music to tv and film. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calen...
Marketing Rebellion by Mark Schaefer | Ep. 214
April 01, 2022 16:05 - 4 minutes - 4.36 MBToday we're reviewing the book, Marketing Rebellion by Mark Schaefer. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GE...
Answer the Public - Marketing Tools Review | Ep. 213
March 31, 2022 18:00 - 4 minutes - 3.86 MBAnswer the Public - Marketing Tools Review https://www.answerthepublic.com JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE...
Study the Tools of Your Trade - Tip of the Week | Ep. 212
March 30, 2022 18:00 - 2 minutes - 2.66 MBStudy the Tools of Your Trade - Tip of the Week JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is ...
Curiosity Creates Expertise | Ep. 211
March 29, 2022 18:00 - 12 minutes - 11.2 MBHow do you become an expert in your industry? Curiosity is the answer. Curiosity creates expertise. Learn more in today's episode. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas ...
Neil Degrasse Tyson - Personal Branding Case Study | Ep. 210
March 28, 2022 16:30 - 5 minutes - 49.6 MB VideoHow do you become an expert in your industry? The answer is curiosity. Today we look at the Neil Degrasse Tyson story to understand how curiosity helped him discover his passion. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Co...
Building a Story Brand by Donald Miller - Book Review | Ep. 209
March 25, 2022 03:30 - 4 minutes - 4 MBToday we're reviewing the book, Building a Story Brand by Donald Miller. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET...
Canva - Marketing Tools Review | Ep. 208
March 24, 2022 03:55 - 4 minutes - 4.01 MBCanva - Marketing Tools Review JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way to hav...
Self Expression - Tip of the Week | Ep. 207
March 24, 2022 03:30 - 1 minute - 1.52 MBThe tip of the week is all about self-expression. Listen now for some quick action next steps! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolk...
Bruce Lee - Personal Branding Case Study | Ep. 206
March 23, 2022 20:00 - 7 minutes - 6.85 MBHow do you develop brand identity? The answer is self-expression. Today we look at the Bruce Lee story to understand how self-expression helped him create his brand identity in the martial arts industry and beyond. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Too...
Self Expression | Ep. 205
March 16, 2022 03:30 - 13 minutes - 12.7 MBThis week we're talking about self-expression. Expressing yourself, finding your voice, getting those ideas out of your head and into the world is our topic for today. HIGHLIGHTS: Discover the importance of self-expression Explore pros and cons Be challenged to take the first step for your own self-expression QUOTES: "Sharing with other people is what makes it interesting. Otherwise, it is just self-reflection, not self-expression." "You draw people to you that are like-minded an...
LinkedIn Live with Goldie Chan | Ep. 204 (Rebroadcast)
February 16, 2022 04:30 - 52 minutes - 37.6 MBGoldie Chan is #1 creator on LinkedIn, a regular contributor to Forbes and the founder of social media strategy agency Warm Robots. Known as the “green-haired Oprah of LinkedIn,” she was one of the first people on LinkedIn Live and currently has the longest-running daily channel on LinkedIn with fully original content. Goldie believes everybody has the capacity to make engaging content—the trick is just figuring out which kind is best suited to your talents. In this episode, Goldie recalls...
The Benefits of Livestreaming with Ross Brand | Ep. 203 (Rebroadcast)
February 09, 2022 04:30 - 53 minutes - 37.8 MBRoss Brand is a former radio broadcaster and a “pioneer” in the field of internet livestreaming. Klout ranked him as the number #1 livestreaming expert to follow on social media and Switcher Studio considers him an expert in live video production. Through his business Livestream Universe, he helps other brands and entrepreneurs get their own livestreams off the ground while impressing how the medium is an unparalleled networking tool. In this episode, Ross discusses how he made the trans...
Facebook Groups with Dana Malstaff | Ep. 202 (Rebroadcast)
February 02, 2022 04:30 - 48 minutes - 43.9 MBDiscover why leading a community is so important with Dana Malstaff of Boss Mom, a 50,000+ person Facebook group. Building a community around your business is important not only for revenue but also for your entrepreneurial soul! How do you build a Facebook group that is alive and being nurtured, where the community is leading the conversation and is active in a good way? If you're building your first community, how do you get started and where do you find people to join your Facebook grou...
Fanocracy with David Meerman Scott | Ep. 201 (Rebroadcast)
January 26, 2022 04:30 - 43 minutes - 29 MBToday's guest is someone I have really wanted to talk to for a while, and we’re going to be talking about fandom together. His name is David Meerman Scott, and he's got a book that recently came out called Fanocracy. David is internationally acclaimed marketing and sales strategist, author, and keynote speaker. Now he's here talking about how fandoms can be built into the community, into the fabric of your business so that you can figure out how to connect better with your customers, build...
Community and Event Marketing with Chris Krimitsos | Ep. 200
January 19, 2022 04:30 - 43 minutes - 40 MBToday I get to talk with Chris Krimitsos about event marketing and how to build great communities. Chris holds the Guinness World Records™ title for the largest attendance for a virtual podcasting conference in one week, and is a leading expert on podcasting and on-demand audio. His best-selling book, Start Ugly, is the go-to guide for those who are beginning their creative journey. When the experts need to understand how the on-demand audio space will continue to evolve, they contact Chri...
The ROI of a Personal Brand with Andrew Cordle | Ep. 199
January 12, 2022 04:30 - 42 minutes - 39.2 MBToday we talk about ROI with Andrew Cordle and about how he built his personal brand, the power of perception and brand experiences, and the value of investing in yourself. Andrew is a great teacher and speaker and is an accomplished entrepreneur and investor. His company, Money Is, dedicates itself to bringing financial and investing literacy to everyone. He invested so much into his personal brand and shares with us today about where he started seeing his ROI. HIGHLIGHTS: Find out h...
Lifestyle Freedom with Vincent Pugliese | Ep. 198
January 05, 2022 04:30 - 42 minutes - 39.3 MBToday I talk with Vincent Pugliese about lifestyle freedom. Vincent has been a professional photographer for more than twenty-three years and an international award-winning sports and documentary photographer. When he’s not with his family or shooting, Vincent also coaches freelancers on how to live a life of financial, time, and life freedom. He teaches those looking for time and money freedom through mastermind groups, The Freelance Tribe membership community, and through one-on-one coac...
2022 Personal Branding Trends | Ep. 197
December 29, 2021 04:30 - 14 minutes - 13.6 MBThis week we're talking about your personal branding trends for 2022, the year of remote work. What should you expect in the personal branding space? What I'd like to say is we should expect more people. Let's welcome more people into this personal branding universe. I'm calling it the year of remote work. Why is that? Given our past trajectory in the past two years, what we are seeing is more and more people working remotely. HIGHLIGHTS: Discover why remote work has continued to expan...
Build Your Business through PR with Gloria Chou | Ep. 196
December 22, 2021 06:01 - 35 minutes - 33.4 MBToday I’m excited to welcome our guest Gloria Chou to the show. We get to talk about getting started with PR, how to reach out and get noticed, and we’ll dive into personal branding as well. Gloria Chou is a US diplomat turned PR guru who helps early-stage thought leaders get recognized by earning them press placements. Her mission is to make PR more accessible so that everybody can learn how to gain traction and build credibility for their businesses without hiring an agency to do all of ...
Find Creative Independence with Jay Clouse | Ep. 195
December 15, 2021 07:30 - 46 minutes - 42.2 MBIn this week's episode, I get to talk about creative independence with Jay Clouse. Jay is the creator of Freelancing School, which provides the training and community to help people make a living freelancing. With three courses, coaching, and community support, Freelancing School has the tools to help creatives thrive as business owners. He is also the founder of Unreal Collective, a community for founders, freelancers, and creators. HIGHLIGHTS: Understand the difference between creativ...
The Future of Time Management with Joe Sanok | Ep. 194
December 08, 2021 07:30 - 49 minutes - 47.1 MBToday I have a captivating discussion with Joe Sanok about a new time management philosophy. Joe just released a new book in October called "Thursday Is The New Friday", which examines a four-day workweek and its benefits. His podcast is one of the top 50 podcasts worldwide. He's been featured in Forbes, Good magazine, and Smart Passive Income podcast. Joe also hosts the Practice Of The Practice Podcast. HIGHLIGHTS: Understand why the 40-hour workweek was important at the time Learn h...
Build Your Coaching Reputation with Lindsay Dotzlaf | Ep. 193
December 01, 2021 07:30 - 41 minutes - 38 MBToday I'm excited to talk to Lindsay Doztlaf about how to build a coaching reputation. She is the owner and founder of the Coaching Masters mastermind, the host of the podcast, Mastering Coaching, which is how I found her, and she is a coach of coaches. Lindsay is here to discuss everything from how she built her personal brand, how she thinks about getting out there, and how she found her first few clients, as well as her thoughts on building your reputation, identity, and your message. ...
The 3 Mistakes to Avoid for Podcast Growth | Ep. 192
November 24, 2021 07:30 - 14 minutes - 14.3 MBThis week, we're talking about the three mistakes to avoid when growing your podcast. I have taken a look at what the best brands in the world do when creating content, what YouTubers are doing when they are growing their shows, what Bloggers are doing when they are growing their blogs, and all content creators out there. These are lessons that they've been implementing in their businesses and in their content that podcasters could learn from now. HIGHLIGHTS: Learn how using the wrong...
How to Get Your Podcast Discovered | Ep. 191
November 17, 2021 07:30 - 14 minutes - 12.9 MBThis week we're talking about getting your podcast discovered. I know most of us want a bigger audience. We are creating this great content and we are hoping the right people can find it. The way I see it, podcasters are artists. Unfortunately, getting discovered as a podcaster is not easy, just like musicians, artists, and actors. A lot of artists have realized that if they truly want to make it in this business, they've got to create that path themselves. I'd give you that same advice as...
Brand Style Guidelines for Personal Brands | Ep. 190
November 10, 2021 07:30 - 10 minutes - 11 MBToday we're talking about your personal brand style guideline. Learn about the elements that go into your personal brand style guide, and how to create one. Brand guidelines are the very beginning branding elements of your business. There are five personal branding elements that are going to go into your personal branding guidelines. We'll talk about each of them today: your logo, your typography, your color palette, professional photos, and your brand voice. HIGHLIGHTS: - Find out w...
Keyword Research for Coaches and Consultants | Ep. 189
November 03, 2021 06:30 - 15 minutes - 14.2 MBThis week, we're talking about keyword research for your brand if you're a consultant or a coach. How do you build your brand for your coaching business and for your consulting business? The first place that we're going to start is talking about keywords. Keywords are critical, especially for new coaches and consultants out there. Keywords are critical for identifying your niche in the market, for identifying what you want to do to own your space, and to be found as a coach in your market...
How to Write a Brand Positioning Statement | Ep. 188
October 27, 2021 06:30 - 18 minutes - 17 MBThis week we're talking about your brand positioning statement. How do you write one for your business? Why is this important? Your brand positioning statement is your way to tell the world what it is about you, your brand, and your business that is different. What is special about your company? The reason your customers need to know why your business is special is that they need to know how to choose what's for them. HIGHLIGHTS: Learn why you need a brand positioning statement Disco...
How to Pick Your Podcast Niche | Ep. 187
October 20, 2021 06:30 - 17 minutes - 15.9 MBToday we're talking about how to find your podcast niche. Learn how to figure out what your podcast should be about, how to niche it down in a way that really makes your show stand out. There are a lot of big questions out there, questions that can help you start to narrow in on what that perfect podcast topic could be for you. I have frameworks, some questions you can ask yourself to help you get there to really feel confident about the topic you pick. HIGHLIGHTS: Ask the questions th...
Make Money Podcasting | Ep. 186
October 13, 2021 06:30 - 19 minutes - 17.5 MBToday we're talking about how to make money with your podcast. Learn the top myths of podcast monetization as well as how to get started. All of this is a know-like-and-trust journey. None of this happens unless the people really know that you're there for them and that you are providing enough knowledge and support that they are benefiting from your system. HIGHLIGHTS: Learn about some myths about podcasting and money Discover ways you can actually make money Find out how to avoid ...
The Personal Branding Journey | Ep. 185
October 06, 2021 06:30 - 16 minutes - 15.4 MBWhat's up everyone, we're talking about your personal branding journey this week, going from who you were to who you want to be next. How do we get from who we used to be to where we want to go with our personal brand? We're going to answer a few questions today. I know that when I was getting into my journey as a personal brand, figuring out how I wanted to tell my story to the world, get my name out there, and build my reputation, it was definitely a journey. HIGHLIGHTS: Learn how t...
Logo Design for Personal Brands | Ep. 184
September 29, 2021 06:30 - 15 minutes - 14.3 MBToday we're talking about logo designs for personal brands. What makes a great logo design for a personal brand? It may be different for a personal brand than for a corporate brand. It may be different for any business brand that is not centered around a person. What's different is being a personal brand means that your reputation and everything about your brand identity is connected to who you are, not to a faceless company. HIGHLIGHTS: Discover 3 best logos for personal brands Be in...
The Brand of You (Why it Matters) | Ep. 183
September 22, 2021 06:30 - 14 minutes - 13.1 MBThis week we're talking about the brand of you. What does that mean, and how can it work to your advantage? If I had to describe to people personal branding, the brand of you, and branding yourself, what does that mean? Why is that important? If you are replaceable, you are a commodity. The key is how do you make yourself into something that people want that is irreplaceable? That's when this idea of a brand came about for me. HIGHLIGHTS: Discover the 3 key reasons for becoming a pers...
Rebranding Yourself | Ep. 182
September 15, 2021 04:12 - 13 minutes - 13.7 MBThis week we're talking about rebranding yourself. Where do you get started? What do you do? What are the things that are going to get you there? For me, a rebrand doesn't just happen once. It consistently happens. I am consistently finding things that are new about myself and about how I help people that I now have to build into my brand. HIGHLIGHTS: Be reassured that rebranding is a natural process Learn the 3 steps to successful rebranding Become inspired to be true to your aut...
Before You Start a Personal Brand | Ep. 181
September 08, 2021 06:30 - 17 minutes - 16 MBThis week we're talking about what to do before you start a personal brand. There are three things that I think you can start doing today that will prepare you down the road of getting this personal brand built. Before you start to position yourself in your business, in your area of expertise, and in your industry, before you start taking that plunge, there are three things you can start doing today that are less intimidating. Those three things are very simple. They are Listen, Speak, a...