Brand Retro with Cyberdogz artwork

Brand Retro with Cyberdogz

110 episodes - English - Latest episode: 3 days ago -

All brands that produce a feeling of nostalgia understand that the customer is everything. When you bake in the right emotions your customers don’t just purchase. They become your partner. If you’ve ever wondered why people become sneaker-heads, card collectors, concert followers or pub-crawlers this is your podcast. Host Mike Brevik from Cyberdogz shares what it takes to create loyal followers for your product or service. You’ll learn how brands can create childlike curiosity that anchors emotions and lifelong memories.

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Episodes

Amazing Grace with Gracie Clemens

June 04, 2024 10:00 - 19 minutes - 28 MB

In this enlightening episode of the Brand Retro Podcast, we welcome Gracie Clemens, CEO & Founder of SGC Marketing, to explore the transformative world of marketing through the lens of data and strategy. Gracie dives deep into the power of the audit process, a critical tool that uncovers hidden opportunities and challenges within marketing campaigns. She shares her extensive expertise on how rigorous data analysis can lead to more informed strategic decisions, significantly boosting marketin...

Sales Schema with Dan Englander

May 28, 2024 10:00 - 18 minutes - 17 MB

In this insightful episode of the Brand Retro Podcast, we're joined by Dan Englander, CEO and Founder of Sales Schema, a consultancy that has revolutionized how agencies and B2B service companies approach lead generation. Dan discusses the intricacies of the sales cycle, sharing powerful client stories and the transformative effects of implementing a solid sales strategy or 'schema.' With Sales Schema's track record of building over 10,000 prospect relationships for more than 100 organizatio...

The Buyers Journey with Chris Troka

May 21, 2024 10:00 - 21 minutes - 20.4 MB

In this enlightening episode of the Brand Retro Podcast, we're excited to welcome Chris Troka, entrepreneur, DJ, and founder of Focused-Biz, as we dive deep into the buyer's journey and explore the power of transparency in business. Chris brings a wealth of experience and unique insights, sharing captivating client stories and essential strategies for understanding customer motivations. We cover everything from A to Z, discussing the crucial steps for starting and growing your own business. ...

Made By James: James Martin

May 07, 2024 10:00 - 43 minutes - 40.5 MB

In this rockstar episode of the Brand Retro Podcast, we're joined by the incredibly talented James Martin, founder of Made By James and Baby Giant Design Co., and Creative Partner at Lincoln Design. Dive into the thrilling world of design with us as James shares his unique creative journey and the innovative approaches that have cemented his status as a design legend. This episode is jam-packed with cool insights, from James's philosophy on creativity to the processes that drive his iconic p...

Reflecting On 100 Episodes with Spencer Shaw

April 30, 2024 10:00 - 39 minutes - 36.8 MB

In this milestone episode of the Brand Retro Podcast, we're thrilled to celebrate our 100th episode with none other than Spencer Shaw, Founder and CEO of Podkick. Join us as we take a reflective journey through the evolution of the Brand Retro Podcast, exploring the highs, the lessons learned, and the intricate details that have shaped our show.  Spencer shares his insights on podcasting, growth, and the power of storytelling as we delve into what it takes to maintain a successful podcast ...

Branding From Within with Emma Donovan

March 26, 2024 10:00 - 25 minutes - 28.7 MB

In this thought-provoking episode of the Brand Retro Podcast, we're joined by Emma Donovan, Co-Founder and Brand Strategist at Dapper, to delve into the heart and soul of branding. Our conversation illuminates the critical importance of infusing personal essence into our brands, highlighting how the authenticity and passion of the creators shape and define a brand's identity. Emma shares her expert insights on cultivating brands that resonate deeply with audiences by embracing the unique sto...

Understanding Linkedin with Scott Aaron

March 19, 2024 10:00 - 25 minutes - 28.3 MB

In this insightful episode of the Brand Retro Podcast, we have the privilege of sitting down with Scott Aaron, a LinkedIn expert, renowned podcast host, and best-selling author. Our conversation dives deep into the complexities and nuances of succeeding on LinkedIn, the world's premier professional networking platform. Scott shares his expert knowledge on the dedication and strategy required to truly stand out and make meaningful connections on LinkedIn. From optimizing your profile to engag...

CJAM Marketing Perspectives + Insights with Behdad Jamshidi

March 12, 2024 10:00 - 33 minutes - 35.2 MB

In this engaging episode of the Brand Retro Podcast, we're thrilled to feature Behdad Jamshidi, the marketing maestro behind CJAM and a veteran in the field with a rich tapestry of experiences. Together, we "jam" on a variety of marketing perspectives, delving into the wealth of customer insights that have shaped the industry and the unique approach championed by CJAM Marketing. Behdad shares his journey of innovation and discovery, offering listeners an insider's look at how understanding d...

Navigating Change with Sacha Awwa

March 05, 2024 11:00 - 27 minutes - 30.2 MB

In this dynamic episode of the Brand Retro Podcast, we sit down with Sacha Awwa, a seasoned marketing veteran and the visionary founder of Sacha Awwa Marketing Group. Our conversation takes a deep dive into the ever-evolving landscape of the marketing industry, exploring the seismic shifts that have transformed how brands engage with their audiences. Sacha shares her profound insights on the importance of staying abreast of the latest trends, tools, and tactics in the marketing realm. Drawin...

Break The Web with Jason Berkowitz

February 27, 2024 11:00 - 25 minutes - 27 MB

In this insightful episode of the Brand Retro Podcast, we welcome Jason Berkowitz, SEO Director & Founder of Break The Web, to demystify the ever-evolving landscape of Search Engine Optimization (SEO). Jason takes us through the current state of SEO, debunking widespread myths and shedding light on the truths often obscured by the noise in the industry. Our discussion cuts to the heart of how SEO genuinely functions in today’s digital world and the crucial role it plays in aligning with over...

Social Truths with Hannah Balliet From Ugly Mug Marketing

February 20, 2024 11:00 - 43 minutes - 44.5 MB

In this revealing episode of the Brand Retro Podcast, we're joined by Hannah Balliet from Ugly Mug Marketing, a maverick in demystifying the complex world of social media for brands and businesses. Our conversation centers on unveiling the realities of social media beyond its surface-level allure, focusing on helping clients grasp its true nature, strategic approach, and the critical role of intentionality in digital engagement. Hannah delves into the intricacies of social media strategy, em...

Simply Put with Ben Guttmann

February 13, 2024 11:00 - 24 minutes - 27.7 MB

In this captivating episode of the Brand Retro Podcast, we're thrilled to welcome Ben Guttmann, a distinguished figure in the marketing world known for his innovative approach to simplifying complex concepts. Together, we dive deep into the essence of simple marketing and clear messaging, exploring how these principles can radically transform brands and their connection with audiences. Ben also gives us an exclusive look into his latest masterpiece, 'Simply Put,' sharing invaluable insights ...

Justine Pogroske of the Million Dollar Branders

December 05, 2023 11:00 - 28 minutes - 30.5 MB

The Brand Retro Podcast welcomes Justine Pogroske, the creative powerhouse behind Million Dollar Branders. Listen in as Justine and Mike dive into the essence of branding and the entrepreneurial odyssey. Justine and Mike also discuss the art of thinking bigger and the strategies behind crafting a brand that exudes luxury and value without breaking the bank. They debunk the myth that high-end branding requires a million-dollar investment, and instead, share insightful tips on how to achieve t...

Truth and Podcasts with Robert Ingalls

November 28, 2023 11:00 - 28 minutes - 31.4 MB

In this inspiring episode of the Brand Retro Podcast, join host Mike Brevik as he sits down with Robert Ingalls, founder of LAWPODS and a visionary in the legal podcasting space. Together, they delve into the entrepreneurial spirit of "taking the leap." With a keen focus on starting a podcast, Robert and Mike exchange their insights on the importance of authenticity and the journey to finding one’s unique voice in the crowded digital landscape. They share personal anecdotes and professional ...

AI Perspectives with Joshua Lisec

November 07, 2023 11:00 - 19 minutes - 23 MB

In this riveting installment of the Brand Retro Podcast, host Mike Brevik joins forces with AI aficionado and ghost writer Joshua Lisec to explore the burgeoning world of artificial intelligence. Delve into a conversation that spans the spectrum of AI's potential, from the nuanced implications on marketing strategies to its transformative effects on businesses at large. Mike and Joshua share their expert insights on how to harness AI's capabilities to not only predict market trends, but also...

The 80/20 Principle with Spencer Shaw

October 17, 2023 10:00 - 25 minutes - 28.1 MB

Unpack the power of the 80/20 principle in this enlightening episode of the Brand Retro Podcast, hosted by Mike Brevik, featuring the astute Spencer Shaw. The duo dives deep into the nuanced Cyberdogz 80/20 strategy, unraveling the delicate balance between risk and reward in the realm of marketing and business decision-making. Listen as they dissect how this potent strategy is intricately woven into the Cyberdogz business model, propelling it to new heights. Moreover, discover how it’s metic...

Fearless Thinking with Mike Ozan

October 10, 2023 10:00 - 28 minutes - 31.1 MB

Step into the audacious world of marketing with the Brand Retro Podcast as host Mike Brevik teams up with the ever-innovative Mike Ozan. In this captivating episode, they delve into the power of fearless thinking and the magic it brings to marketing. Discover how stepping away from the norm and embracing uncharted territories can lead to groundbreaking results for clients. From challenging the status quo to executing bold strategies, the two Mikes inspire you to think differently and equip y...

Marketing Perspectives with Bob Knorpp

October 03, 2023 10:00 - 23 minutes - 26.4 MB

Join us on the Brand Retro Podcast as our host, Mike Brevik, sits down with marketing maven, Bob Knorpp. Dive deep into the dynamic world of marketing as they unravel the latest trends, dissect current events, and forecast the future landscapes of the industry. From digital revolutions to brand storytelling, Bob and Mike bring fresh insights and seasoned perspectives, making this segment a must-listen for every marketing enthusiast and professional. Tune in to hear two industry stalwarts dec...

Empathy Plus Data Driven Brand Storytelling with Sarah Panus

December 13, 2022 11:00 - 38 minutes - 40.4 MB

On today's episode, Mike is joined by Sarah Panus of Kindred Speak to talk about how Brand Storytelling is 22x more memorable than facts and figures alone. Brands are the new Editor-in-Chiefs. Sarah shares her thoughts on how humanizing your brand through storytelling by using her F.E.D Method (focus, empathy, and data) can drive ROI. Tune in to hear how being intentional and really connecting with your audience can drive your brand to its fullest. Who’s The Guest? Sarah Panus helps conte...

The Importance of Leadership with Randy Hall

December 06, 2022 11:00 - 38 minutes - 40.4 MB

Joining Mike today is leadership guru Randy Hall of 4th Gear Consulting and Leadership Gym. Both strive to be the best leaders to their teams, and friends, and in life, they share their thoughts on why experience alone doesn't make someone a good leader. People think leadership is a personality-based thing, not a series of tools, processes, and repetitive systems you can use to help lead people to help them be at their best and reach the success that's important to them. Leaders are readers ...

Online Retail Strategies with Khierstyn Ross

November 22, 2022 11:00 - 28 minutes - 30.9 MB

With the holidays upon us, it's CRUNCH TIME for online retailers! Mike is joined by a fellow marketer, Kickstarter, and Shopify guru, and Founder & CEO of LaunchandScale.com, Khierstyn Ross. Khierstyn's mission is to give entrepreneurs the expertise, skills, and experience needed to launch custom products that make their customers' lives better. Give the gift of knowledge and share this one! Who’s The Guest? Khierstyn Ross helps early-stage eCommerce brands launch and scale their brands u...

The Art Of War with Michael Christopher Brown

October 18, 2022 10:00 - 26 minutes - 41.3 MB

Mike is joined by the VERY accomplished professional photographer Michael Christopher Brown. Michael is most known for his documentation of the 2011 Libyan Civil War and the resulting monograph (Libyan Sugar) published in 2016, the HBO Special Witness: A World In Conflict Through A Lens, and his many adventures and cultural stories featured in publications such as National Geographic, The New York Times Magazine, and many others throughout the world. Listen in as we take a sobering look at M...

Let's Get Growing! with Darrell Amy

October 11, 2022 10:00 - 29 minutes - 31.7 MB

We're back! AND we've brought Revenue Growth Strategist, Best Selling Author, and Key-Note Speaker Darrell Amy with us to discuss the revenue growth engine and the perspectives of how to measure and understand the numbers! Darrell is on a mission to help great companies grow revenue... don't miss this one! Who’s The Guest? Darrell Amy is a professional speaker, author, and growth architect with more than 25 years of experience working with hundreds of companies and training thousands of s...

The Art Of Being Impackedful with Natalie Johnson

July 27, 2022 10:00 - 22 minutes - 35.7 MB

Mike is joined by a fellow marketer, owner, and founder of Impackedful Creative, Natalie Johnson. Natalie is a breath of fresh air and not only REALLY gets the art of branding, but she's mastered the art of unleashing a company’s creativity while making an impact. A portion of all her profits is donated to fill hungry bellies with food, leaving those in need saying, “I am packed full." Don't miss this one! Highlights What Natalie Johnson’s creative journey: How she identified what niche t...

Designing The Total Package with Siena Dexter

June 28, 2022 10:00 - 30 minutes - 46.1 MB

From across the pond, Mike is joined by fellow marketer and brand lover Siena Dexter. Siena is the Director of Brand Strategy and Associate Partner at SmashBrand! Mike and Siena jam out on the branding process and what it takes to create something truly authentic! Highlights Who Siena Dexter is: What her role is What’s the difference between their branding strategy and their approach to food packaging What branding strategies should brands keep in mind Is it a more organic discovery...

Chuck Jones Center For Creativity: Red Dot Art Auction

June 15, 2022 10:00 - 11 minutes - 20.7 MB

Chuck Jones Center For Creativity's Annual Red Dot Auction is a fundraiser like no other. Talented artists from around the country (and even the world) donate original works of art anonymously for silent bidding before and during the live virtual event. Cyberdogz is proud to support such a worthy cause and hope you enjoy this episode! Highlights What the Chuck Jones Center for Creativity is centered on The different programs that the Chuck Jones Center for Creativity is promoting Wh...

Milwaukee Tool with Pete Carlson

June 09, 2022 10:00 - 21 minutes - 33.9 MB

In the episode, we welcome Pete Carlson from Milwaukee Tool to discuss their NEXT LEVEL brand, their unwavering dedication to the trades, and their commitment to help the customer succeed. Time and time again, Milwaukee Tool continues to deliver innovative solutions for increased productivity, durability, and performance. This episode is "Nothing But HEAVY DUTY"! Highlights Branding perspective approach as a brand People wanting the convenience of picking up the tool and being able to w...

How To Create Value With Your Brand with Kate Dileo

May 31, 2022 10:00 - 25 minutes - 39.3 MB

Brand geeks unite! Fellow marketer, entrepreneur, and brand lover Kate Dileo joins the podcast! Mike and Kate talk about their deeply rooted belief that brand is the path of least resistance to revenue. Solid and authentic branding will deliver a message that resonates with YOUR audience and ultimately make a significant impact on your company's financial growth. Highlights Evoking sense of nostalgia: the heart of great branding Why own an authentic brand that sparks inspiration Writi...

Creating A Brand One Mile(stone) At A Time with Janus Motorcycles - Part 2

May 24, 2022 10:00 - 18 minutes - 30.6 MB

Mike, Richard, Grant, and Jordan are back to talk more about Janus Motorcycles. They share the different styles of bike that the company has and the inspiration behind them. The crew from the retro-inspired motorcycle company also recalls the reason behind the name and how they get to the visual pieces of how they want to represent the company. Lastly, Richard, Grant, and Jordan share what’s next with Janus Motorcycles. Highlights The different styles of bike that Janus Motorcycles have a...

Creating A Brand One Mile(stone) At A Time with Janus Motorcycles - Part 1

May 17, 2022 10:00 - 21 minutes - 34.5 MB

This episode is SPECIAL for a few reasons. It's our 75th episode AND our first episode where we've transitioned from audio to video. AND because we're talking about creating a brand with the guys from Janus Motorcycles. Richard, Grant, and Jordan from Janus Motorcycles join the podcast to talk about the backstory behind their brand, their passion for motorcycles, and the rich culture that DRIVES this retro inspired motorcycle company. Hands down, probably the coolest and most retro inspired ...

Brand Truths with Matt Christ & Orsolya Herbein

May 10, 2022 10:00 - 29 minutes - 45.8 MB

Mike welcomes visual brand problem solvers and strategists Matt Christ & Orshie Herbein from Brand3 to tackle the unfiltered truths and shine a light on the darkest corners when creating a brand. Mike, Matt, and Orshie talk about the inside perspectives of branding, what matters, and the traps that we can commonly fall into and how to avoid them. A LOT to think about and not an episode you want to miss! Highlights What made Matt and Orsolya as very skilled and expert level brand marketers...

Delivering The Hard Truth with Bobby Gillespie

May 03, 2022 10:00 - 42 minutes - 62.9 MB

Fellow marketer, entrepreneur, and deliverer of truth Bobby Gillespie joins the podcast. Bobby is the Founder and Principal at Propr Design. Mike and Bobby discuss delivering the hard truth and the benefits of being honest and transparent with their clients to better dial in the proper strategies to ultimately achieve better results. If you're not getting straight [unfiltered] communication about your marketing direction, this is the podcast for you! Highlights Who Bobby Gillespie is Jo...

Statwax with Brian Walker

April 26, 2022 10:00 - 35 minutes - 53.4 MB

Mike welcomes the President of Statwax, Brian Walker! Brian leads the operations and strategy for a team of SEM, SEO, and CRO experts providing digital tactics for SaaS and B2B clients. Mike and Brian discuss the process of challenging what’s possible within digital marketing to help businesses get more from their marketing dollars! Highlights Who is Brian Walker? A little bit about Statwax: What do they do? Analysis Paralysis: Finding the numbers that matter The numbers don’t lie ...

Tulip Media Group with Jessica Embree

April 19, 2022 10:00 - 21 minutes - 34.8 MB

Mike welcomes lifelong entrepreneur, international bestseller, StoryBrand Guide, marketing expert, AND creative director for Tulip Media Group, Jessica Embree! Mike and Jessica talk about the challenges of marketing, the transition from print to digital, and how making an intentional shift can make a HUGE impact on your business. Highlights How Jessica’s creative path took her where she is today What she’s dealing with and what is her focus now The role of StoryBrand in branding The...

Disruptive Successor with Jonathan Goldhill

April 12, 2022 10:00 - 29 minutes - 44.9 MB

Highly experienced business coach Jonathan Goldhill joins the Brand Retro Podcast! Mike and Jonathan break down the importance of coaching, what business coaching is all about, and how to benefit from having someone in your corner as you build and grow your business. Highlights Why business coaching is essential in branding and entrepreneurship Two types of coaching models The importance of knowing your business “why” and purpose Starting the entrepreneurial path How to know your ...

Human Factor Media with Zack Slingsby

April 05, 2022 10:00 - 27 minutes - 42.3 MB

Zack Slingsby joins the Brand Retro Podcast. He is a writer, short film creator, and founder of the award-winning branded storytelling company Human Factor Media. Mike and Zack talk through purpose-driven marketing, how branded content can make all the difference, and MUCH MORE! Don't miss this one! Highlights Services Human Factor Media offers Creatives and artists helping brands tell their story Bridging the gap between purpose and client expectations Providing solutions, meeting ...

Perennial Pride with Tom Suvansri

March 29, 2022 10:00 - 22 minutes - 35.3 MB

Tom Suvansri, a client and the founder of Perennial Pride, is welcomed by Mike! Tom is a wonderful person and an even better client, and he now has a brand to be proud of! Mike and Tom discuss Mike's path of creating his brand, including how he used his individuality to establish a business that is all about him, his approach to money management, and how he finally celebrates his authenticity. Highlights Who is Tom Suvansri? - 0:00 Mindset on brand cultivation - 1:08 Peeling back the ...

Entrepreneur and Marketing Expert Meredith Kallaher

March 22, 2022 10:00 - 30 minutes - 47 MB

Social media marketing is not for the faint of heart. Indeed, it is a game of survival. Meredith Kallaher, an entrepreneur and marketing specialist joins Mike on the Brand Retro podcast. Mike and Meredith discuss her entrepreneurial experience. They also talk about an important social media marketing topic: how to connect the dots in branding, from visuals to social media to paid advertising. Highlights Who is Meredith Kallaher - 0:00 A course that help people thrive during the pandem...

How Creativity Rules The World with Maria Brito

March 15, 2022 10:00 - 40 minutes - 60.6 MB

Mike welcomes Award-Winning New York-Based Contemporary Art Advisor, Author, and Curator, Maria Brito! This episode hits on all points as Mike and Maria talk about the power of creativity and what it means to embrace that side for artists and entrepreneurs. From her own PBS series to her NEW book (How Creativity Rules The World), Maria delivers!   Highlights Welcoming Maria - 0:18 Extracting and cultivating creativity from entrepreneurs: Maria’s background - 0:28 Creativity can be a...

Message Lab with Ben Worthen

March 08, 2022 11:00 - 28 minutes - 43.7 MB

Mike welcomes Story Teller, Content Expert, and CEO at Message Lab, Ben Worthen. Mike and Ben break down the different understandings of the word "content", what metrics REALLY matter, and the importance of being intentional when crafting a content marketing strategy. Having worked with BIG BRANDS such as Facebook, Google, and GoDaddy, Ben knows his stuff and shares a few nuggets within this episode. Don't miss this one! Highlights What is Message Lab and Who is Ben Worthen? - 0:25 The ...

Chezy with Joe Tjosvold and Luke Steichen

March 01, 2022 11:00 - 22 minutes - 35.9 MB

Joe (Founder) and Luke (Director) from Chezy join the podcast to discuss the journey of creating the Chezy brand and their unique offering that fills a much-needed niche (and price point) within the marketing industry. Mike and the guys discuss the need for organizations to tell their stories and the reality that video production prices are only going higher and higher. Chezy was founded to solve this problem by creating high-quality video content at affordable rates. Enjoy! Highlights We...

E-releases with Mickie Kennedy

February 22, 2022 11:00 - 16 minutes - 27.9 MB

Mickie Kennedy, Public Relations Expert, Press Release Ninja, Media Relations Networker, Founder, and President of eReleases, joins Mike on the show! Mike and Mickie discuss the undervalued importance of press releases, the subtle methods used in e-releases, and the legitimacy that traditional press releases can provide. Highlights Welcoming Mickie Kennedy - 0:02 Mindset on starting eReleases - 0:30 Meeting client expectations - 1:20 What is press-worthy and what is not?: Masterclas...

Handwrytten with David Wachs

February 15, 2022 11:00 - 23 minutes - 32.1 MB

Mike welcomes David Wachs, serial entrepreneur and creator of Handwrytten. Mike and David talk about not only how Handwrytten works, but how the perception of a handwritten note can leave a lasting impact on your customers and staff. Handwrytten is changing the way brands and people connect! Highlights What is Handwrytten? - 0:12 How Handwrytten started. - 1:22 Letting the client understand how it works. - 3:54 The pricing of Handwrytten. - 9:32 What David finds is most attractive...

Grayt Media with Kenny Gray

February 08, 2022 11:00 - 45 minutes - 62.6 MB

Mike welcomes Kenny Gray, a digital marketing expert and owner of Grayt Media. Mike and Kenny talk through the realities and strategies behind Paid Ads and make them work for your brand and remain profitable over time. At its core, this episode is jam packed with experiences on content creation, increasing traffic, and building trust with clients. Don't miss it! Highlights Welcoming Kenny Gray - 0:33 What is Grayt Media?- 1:01 The traffic game: running companies from different angles ...

Good Work For Nice People (with Rob Watson)

January 18, 2022 11:00 - 40 minutes - 60.3 MB

Mike welcomes Rob Watson, Creative Director and co-founder of Raw, a studio in the UK that specializes in branding, print, digital design, and much more! Mike and Rob talk through the journey to where they are today, the importance of creative freedom, and the simple idea of "Good Work For Nice People". Highlights Who is Rob Watson? - 0:09 How Rob got started. - 0:32 The challenges that come with holding onto your guns. - 3:47 Changes and shifts he made that’s making him happy now. ...

Always Deliver!

December 07, 2021 11:00 - 18 minutes - 26.6 MB

Have you ever set goals only to be disappointed by the results? Mike shares his thoughts on why marketing professionals should deliver and get everything done. He also emphasizes that marketing is fluid; hence changes and nuisances can erode expectations. Therefore, over-communication is a must. This episode is a guide to maintaining happy client relationships! Highlights It is not always 1 to 1 - 0:25 Help the client get to the finish line - 2:23 The fourth quarter is always the to...

Asking Why! with Mallory Dean

November 30, 2021 11:00 - 38 minutes - 53.8 MB

Mike welcomes digital designer, UX specialist, content creator, and strategist, Mallory Dean to discuss the 5 Why's and the trust needed within the creative process. Mallory's natural sense of curiosity has led her toward many creative endeavors and given her the passion for lifelong learning and exploration. If you like problem-solving, this one's for you! Highlights Who is Mallory Dean? - 0:07 Mallory’s backstory: How she got to where she’s at. - 0:28 Transitioning in design, in gen...

Artist Spotlight: Hazel Imogen

November 23, 2021 11:00 - 32 minutes - 45.6 MB

Mike welcomes a brand-focused designer and creative director currently based out of Los Angeles, Hazel Imogen. Hazel's approach and passion are helping bad-ass go-getters create meaningful brands that connect with their audience. This episode is as BOSS as she is! Highlights Who is Hazel Imogen? - 0:32 What she felt about the transition. - 2:36 Being comfortable being uncomfortable. - 5:44 What’s one of the most important things to do during your transition as you start to work by y...

Brand Spotlight: NerdinOut (with Brad Vigesaa)

November 16, 2021 11:00 - 21 minutes - 31.6 MB

Mike welcomes entrepreneur, toy collector, and founder of NerdinOut, Brad Vigesaa! Mike and Brad talk about the connection between branding, nostalgia, and the business perspectives of collecting. It's short and sweet, but still, a lot to unpack with this episode! Highlights How Brad Vigesaa got started. - 0:36 Building a branding and marketing that doesn’t exist anymore. - 4:41 NerdinOut’s unique branding. - 5:26 Working with customers with a different mindset. - 8:28 Fineline be...

Artist Spotlight: Ryan Wheaton (Craft Brew Creative)

November 09, 2021 11:00 - 35 minutes - 50.8 MB

Mike welcomes fellow artist, designer, and special guest Ryan Wheaton to the Brand Retro Podcast. Ryan is the mastermind behind Craft Brew Creative AND host of the Branding Brews Podcast. Ryan gives us an interesting look behind the scenes of the Craft Brewing industry as he shares his story on how he followed his gut and carved out his niche! Highlights How he got started and made it happen. - 0:45 The time he spent to build his business on how it is now. - 6:21 What drove the artwor...

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