Better: The Brand Designer Podcast
308 episodes - English - Latest episode: 13 days ago - ★★★★★ - 54 ratingsBetter: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born.
Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.
In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed!
Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.
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Episodes
S7 E17: Podcast Updates / Esther’s Farewell
May 16, 2023 05:00 - 37 minutes - 25.9 MBIn this episode Esther announces her decision to depart from the podcast due to focusing more time on her rapidly expanding design studio Sereth Design. The hosts discuss what’s next for the podcast (Jen is going to host solo alongside some amazing guests!) and they review their favorite Esther episodes from the past three seasons. The Better community is so grateful to Esther and all the time, passion, creativity, and heart that she’s brought to the brand over the past three seasons, and s...
S7 E16: Learning to Trust Yourself as a Designer with Bonnie Bakhtiari
May 09, 2023 05:00 - 39 minutes - 26.8 MBThis week we did a podcast swap with the lovely Bonnie Bakhtiari from The Brand Strategy Podcast! We chatted all about how difficult it can be to trust yourself as a designer - and what tools we use to strengthen our confidence and self-trust. Links Mentioned: Brand Strategy Podcast B is for Bonnie Design Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Our podcast disclaimer can be found by visiting: www.betterbran...
S7 E15 | Would You Ever…
May 02, 2023 10:00 - 1 hour - 41.3 MBPlay a game with us! Think the opposite of “Never Have I Ever” - this week, we’re playing “Would You Ever…” We’re doing a Q&A-style episode where we ask some (juicy) questions about being a designer and business owner, working with clients, and our preferences. We also polled our audience (you guys!) on Instagram and share the results alongside our own opinions. Let’s have some fun! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community O...
S7 E15: Would You Ever…
May 02, 2023 10:00 - 1 hour - 41.3 MBPlay a game with us! Think the opposite of “Never Have I Ever” - this week, we’re playing “Would You Ever…” We’re doing a Q&A-style episode where we ask some (juicy) questions about being a designer and business owner, working with clients, and our preferences. We also polled our audience (you guys!) on Instagram and share the results alongside our own opinions. Let’s have some fun! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community O...
S7 E14: Making your Website Stand Out from Copywriter’s Perspective with Alice Brown
April 25, 2023 10:00 - 1 hour - 44.8 MBAlice Brown is the pen behind Alice Writes Copy, from Cornwall, England: a website specialist, copywriter and SEO strategist for passionate business owners. In this episode Esther interviews Alice about how copy is crucial to websites - and is as important (if not more!) than design. They talk about first impressions, hooking customers and motivating them to move through your site, common mistakes to avoid, and how copywriters work hand-in-hand with designers. Guest Information: Guest Name:...
S7 E14: Making your Website Stand Out from a Copywriter’s Perspective with Alice Brown
April 25, 2023 10:00 - 1 hour - 44.8 MBAlice Brown is the pen behind Alice Writes Copy, from Cornwall, England: a website specialist, copywriter and SEO strategist for passionate business owners. In this episode Esther interviews Alice about how copy is crucial to websites - and is as important (if not more!) than design. They talk about first impressions, hooking customers and motivating them to move through your site, common mistakes to avoid, and how copywriters work hand-in-hand with designers. Guest Information: Guest Name:...
S7 E14 | Making your Website Stand Out from Copywriter’s Perspective with Alice Brown
April 25, 2023 10:00 - 1 hour - 44.8 MBAlice Brown is the pen behind Alice Writes Copy, from Cornwall, England: a website specialist, copywriter and SEO strategist for passionate business owners. In this episode Esther interviews Alice about how copy is crucial to websites - and is as important (if not more!) than design. They talk about first impressions, hooking customers and motivating them to move through your site, common mistakes to avoid, and how copywriters work hand-in-hand with designers. Guest Information: Guest Name:...
S7 E13 | Catching Up with Esther & Jen / Our Q1 Recaps
April 18, 2023 10:00 - 47 minutes - 32.4 MBThis week Jen and Esther chat about life updates (Jen’s recent move and Esther’s travels) and business updates (how things are going and what we’re working on). We also review how Q1 went for Sereth and Hello June, and what’s in the pipeline for Q2 and beyond. Links Mentioned: Emma Fabros (Jen’s Engagement specialist - tell her I sent you!) Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Inst...
S7 E13: Catching Up with Esther & Jen / Our Q1 Recaps
April 18, 2023 10:00 - 47 minutes - 32.4 MBThis week Jen and Esther chat about life updates (Jen’s recent move and Esther’s travels) and business updates (how things are going and what we’re working on). We also review how Q1 went for Sereth and Hello June, and what’s in the pipeline for Q2 and beyond. Links Mentioned: Emma Fabros (Jen’s Engagement specialist - tell her I sent you!) Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Inst...
S7 E12 | Working with a Developer with José Roa
April 11, 2023 10:00 - 1 hour - 41.7 MBJose is a Venezuelan born self-thought web developer & wellness enthusiast. After 7 years working in all sorts of different non-fulfilling corporate jobs he discovered his passion for coding and the limitless possibilities that it offers. His expertise lies within front-end web developing, and the main languages in his tech stack are JavaScript, and of course HTML and CSS. In this episode, Esther interviews Jose about the designer-developer relationship, his experience developing the Better ...
S7 E12: Working with a Developer with José Roa
April 11, 2023 10:00 - 1 hour - 41.7 MBJose is a Venezuelan born self-thought web developer & wellness enthusiast. After 7 years working in all sorts of different non-fulfilling corporate jobs he discovered his passion for coding and the limitless possibilities that it offers. His expertise lies within front-end web developing, and the main languages in his tech stack are JavaScript, and of course HTML and CSS. In this episode, Esther interviews Jose about the designer-developer relationship, his experience developing the Better ...
S7 E11 | In the Eyes of the Beholder: Taking Customer + Clients’ POV Into Consideration - SOLO Esther
April 04, 2023 10:00 - 29 minutes - 20.3 MBWhen it comes to creative work such as brand design and website design, it is important to keep in mind the end user's perspective. After all, they are the ones who will be interacting with the final product. In this episode, Esther shares some tips for taking customers' and clients' points of view and needs into consideration to create the best result for them. We do this by researching, using customer-centric language, considering user experience, and testing your designs by cross-checking...
S7 E11: In the Eyes of the Beholder: Taking Customer + Clients’ POV Into Consideration
April 04, 2023 10:00 - 29 minutes - 20.3 MBWhen it comes to creative work such as brand design and website design, it is important to keep in mind the end user's perspective. After all, they are the ones who will be interacting with the final product. In this episode, Esther shares some tips for taking customers' and clients' points of view and needs into consideration to create the best result for them. We do this by researching, using customer-centric language, considering user experience, and testing your designs by cross-checking...
S7 E11 | In the Eyes of the Beholder: Taking Customer + Clients’ POV Into Consideration
April 04, 2023 10:00 - 29 minutes - 20.3 MBWhen it comes to creative work such as brand design and website design, it is important to keep in mind the end user's perspective. After all, they are the ones who will be interacting with the final product. In this episode, Esther shares some tips for taking customers' and clients' points of view and needs into consideration to create the best result for them. We do this by researching, using customer-centric language, considering user experience, and testing your designs by cross-checking...
S7 E10 | Font Design, Digital Products, Burnout, & Industry Culture with Jen Wagner
March 28, 2023 10:00 - 1 hour - 47.5 MBThis week Jen chats with Jen Wagner, a type designer - and the conversation was incredible. We went totally off-script and talked through some really personal things. Jen shares her story and recent experience with burnout, we chat about culture shifts we’re noticing in the independent designer industry, and then we talk through how to get started in font design and what that looks like for Jen W. and her business. Guest Information: Guest Name: Jen Wagner Guest Business Name: Jen Wagner Co...
S7 E10: Font Design, Digital Products, Burnout, & Industry Culture with Jen Wagner
March 28, 2023 10:00 - 1 hour - 47.5 MBThis week Jen chats with Jen Wagner, a type designer - and the conversation was incredible. We went totally off-script and talked through some really personal things. Jen shares her story and recent experience with burnout, we chat about culture shifts we’re noticing in the independent designer industry, and then we talk through how to get started in font design and what that looks like for Jen W. and her business. Guest Information: Guest Name: Jen Wagner Guest Business Name: Jen Wagner Co...
S7 E9: Boundaries & Expansion
March 21, 2023 10:00 - 1 hour - 43 MBAs we build our businesses, we find that we’re constantly monitoring and evaluating our models, as well as taking into account the lessons we learn along the way in order to expand into the higher levels of success and growth we desire. In this episode we’re talking about two very separate things that work closely together: Boundaries and Expansion. We’ve found that you FIRST need boundaries in order to step into a space where you can THEN expand and grow. We talk about how we prune and cull...
S7 E9 | Boundaries & Expansion
March 21, 2023 10:00 - 1 hour - 43 MBAs we build our businesses, we find that we’re constantly monitoring and evaluating our models, as well as taking into account the lessons we learn along the way in order to expand into the higher levels of success and growth we desire. In this episode we’re talking about two very separate things that work closely together: Boundaries and Expansion. We’ve found that you FIRST need boundaries in order to step into a space where you can THEN expand and grow. We talk about how we prune and cull...
S7 E8: How Much Does it Cost to Run a Design Studio?
March 14, 2023 10:00 - 55 minutes - 38 MBAnyone ever been afraid of looking at their books? This week Jen pulled back the curtain on her business expenses. She goes over what the last few years of running Hello June have looked like financially, trends she’s noticed, goals she’s had, mistakes she’s made, and things she’s doing now to help her business stay lean and profitable. Links Mentioned: Profit First Gusto - payroll & taxes Adobe - pretend to cancel and they’ll give you a discount Quickbooks Online Tonic Site Shop - Showit T...
S7 E8 | How Much Does it Cost to Run a Design Studio?
March 14, 2023 10:00 - 55 minutes - 38 MBAnyone ever been afraid of looking at their books? This week Jen pulled back the curtain on her business expenses. She goes over what the last few years of running Hello June have looked like financially, trends she’s noticed, goals she’s had, mistakes she’s made, and things she’s doing now to help her business stay lean and profitable. Links Mentioned: Profit First Gusto - payroll & taxes Adobe - pretend to cancel and they’ll give you a discount Quickbooks Online Tonic Site Shop - Showit T...
S7 E7: Being a Multipassionate Creative
March 07, 2023 11:00 - 56 minutes - 39.2 MBWe’ve been taught to think that being multi-passionate means we’re not good at any one thing, lack focus, and are easily distracted. BUT THAT’S JUST NOT TRUE. Being multi-passionate means you’re curious, interesting, driven to learn, excited about life & being creative. In this episode we talk about what it means to be multi-passionate, how to celebrate and honor you many creative ideas, how to identify the type of multi-passionate you are, and how to do it all - in the best way that works f...
S7 E7 | Being a Multipassionate Creative
March 07, 2023 11:00 - 56 minutes - 39.2 MBWe’ve been taught to think that being multi-passionate means we’re not good at any one thing, lack focus, and are easily distracted. BUT THAT’S JUST NOT TRUE. Being multi-passionate means you’re curious, interesting, driven to learn, excited about life & being creative. In this episode we talk about what it means to be multi-passionate, how to celebrate and honor you many creative ideas, how to identify the type of multi-passionate you are, and how to do it all - in the best way that works f...
S7 E6 | Creating Designs Worth Remembering
February 28, 2023 11:00 - 31 minutes - 21.5 MBAs designers, it is our job to deliver designs to our clients that are unique, ground-breaking, and ultimately: worth remembering. We are bombarded with brands, website, ads, day in and day out. But how many of those brands stick out to you? Very few! As you’re designing, it’s important to keep that in mind and work towards being the brand that sticks out. In this episode Esther talks about her 4 step fool-proof way to ensure she’s delivering brands that are each unique in their own way: St...
S7 E6: Creating Designs Worth Remembering
February 28, 2023 11:00 - 31 minutes - 21.5 MBAs designers, it is our job to deliver designs to our clients that are unique, ground-breaking, and ultimately: worth remembering. We are bombarded with brands, website, ads, day in and day out. But how many of those brands stick out to you? Very few! As you’re designing, it’s important to keep that in mind and work towards being the brand that sticks out. In this episode Esther talks about her 4 step fool-proof way to ensure she’s delivering brands that are each unique in their own way: St...
S7 E5 | The Power of Having Your Ideal Clients Coming to You on Autopilot with Adrienne Johnston
February 21, 2023 11:00 - 1 hour - 44.8 MBToday Adrienne Johnston joins Jen to talk all about how she generates 5+ leads per week WITHOUT doing active content marketing! This was such an interesting and insightful conversation all about using the power of simple, effortless SEO shifts to start capturing leads that may not have been aware of you. Guest Information: Guest Name: Adrienne Johnston Guest Business Name: Adrienne Johnston Guest Website: https://adriennejohnston.com/ Guest Instagram: https://www.instagram.com/adriennebjohn...
S7 E5: The Power of Having Your Ideal Clients Coming to You on Autopilot with Adrienne Johnston
February 21, 2023 11:00 - 1 hour - 44.8 MBToday Adrienne Johnston joins Jen to talk all about how she generates 5+ leads per week WITHOUT doing active content marketing! This was such an interesting and insightful conversation all about using the power of simple, effortless SEO shifts to start capturing leads that may not have been aware of you. Guest Information: Guest Name: Adrienne Johnston Guest Business Name: Adrienne Johnston Guest Website: https://adriennejohnston.com/ Guest Instagram: https://www.instagram.com/adriennebjohn...
S7 E4 | How to Structure, Price, Market, and Sell Design Intensives
February 14, 2023 11:00 - 1 hour - 42.5 MBIf you guys are as curious as we were about adding design intensives into your offer suite, this episode is the one-stop-shop guide you’ve been looking for! We go through who intensives work best for, the pros and cons of offering them, and best practices for pitching and selling them to clients. We also go through some of the mistakes we’ve made when offering intensives - and what we’ve learned along the way. Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: O...
S7 E4: How to Structure, Price, Market, and Sell Design Intensives
February 14, 2023 11:00 - 1 hour - 42.5 MBIf you guys are as curious as we were about adding design intensives into your offer suite, this episode is the one-stop-shop guide you’ve been looking for! We go through who intensives work best for, the pros and cons of offering them, and best practices for pitching and selling them to clients. We also go through some of the mistakes we’ve made when offering intensives - and what we’ve learned along the way. Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: O...
S7 E3 | How to Invite Simplicity into Your Life, Business, and Design Style
February 07, 2023 11:00 - 39 minutes - 27.3 MBEver wanted your business and life to feel simpler and easier? This week Jen goes over one of her biggest values - simplicity - and how she lives out that value in her design work, business, and her life. She’s always saying, “Let it be easy,” and hopes that this episode feels like a breath of fresh air and an invitation to a more spacious business and life. Links Mentioned: Paula Scher Citibank Story Inbox Question: “What is the most time consuming aspect of brand and web design?” - Ell...
S7 E3: How to Invite Simplicity into Your Life, Business, and Design Style
February 07, 2023 11:00 - 39 minutes - 27.3 MBEver wanted your business and life to feel simpler and easier? This week Jen goes over one of her biggest values - simplicity - and how she lives out that value in her design work, business, and her life. She’s always saying, “Let it be easy,” and hopes that this episode feels like a breath of fresh air and an invitation to a more spacious business and life. Links Mentioned: Paula Scher Citibank Story Inbox Question: “What is the most time consuming aspect of brand and web design?” - Ell...
S7 E2 | Elevating African Narratives Through Modern Design with Fungi Dube
January 31, 2023 11:00 - 59 minutes - 41.1 MBFungi Dube is a creative solopreneur and ardent Pan-Africanist Brand, Visual, and Webflow Web Designer who is passionate about elevating African narratives through modern design and cultivating Afro-positive sentiments. Her work is heavily influenced by the profound nuances that are embedded in African cultures, likes the use of patterns, textures, historical writings, graphic symbols, and color as a form of visual and global communication. She is also a speaker and mentor; also currently wo...
S7 E2: Elevating African Narratives Through Modern Design with Fungi Dube
January 31, 2023 11:00 - 59 minutes - 41.1 MBFungi Dube is a creative solopreneur and ardent Pan-Africanist Brand, Visual, and Webflow Web Designer who is passionate about elevating African narratives through modern design and cultivating Afro-positive sentiments. Her work is heavily influenced by the profound nuances that are embedded in African cultures, likes the use of patterns, textures, historical writings, graphic symbols, and color as a form of visual and global communication. She is also a speaker and mentor; also currently wo...
S7 E0: Catching Up & What to Expect in Season 7
January 24, 2023 11:00 - 21 minutes - 15.1 MBHappy 2023 and welcome to Season 7! Esther and Jen recap their holiday breaks, talk about their goals for 2023, and discuss new changes for Season 7 and what to expect. Can’t wait to have you guys along for the ride! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Our podcast disclaimer can be found by visiting: www.betterbranddesigner.com/disclaimer
S7 E1 | Business Lessons We Learned the Hard Way (So You Don’t Have To)
January 24, 2023 11:00 - 56 minutes - 38.9 MBThere are a couple things that we learned the hard way - and we want to help you avoid those mistakes! We chat through client communication errors we’ve made, our philosophy on hiring, standing up for yourself, and weathering the ups and downs of business. We’re curious - what’s one lesson you learned the hard way in your business? Inbox Question: "How do you develop your identity and visibility to find clients?” - Maël Petit Special thanks to our producer Jon from Wayfare Recording Co. C...
S7 E0 | Catching Up & What to Expect in Season 7
January 24, 2023 11:00 - 21 minutes - 15.1 MBHappy 2023 and welcome to Season 7! Esther and Jen recap their holiday breaks, talk about their goals for 2023, and discuss new changes for Season 7 and what to expect. Can’t wait to have you guys along for the ride! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Our podcast disclaimer can be found by visiting: www.betterbranddesigner.com/disclaimer
S7 E1: Business Lessons We Learned the Hard Way (So You Don’t Have To)
January 24, 2023 11:00 - 56 minutes - 38.9 MBThere are a couple things that we learned the hard way - and we want to help you avoid those mistakes! We chat through client communication errors we’ve made, our philosophy on hiring, standing up for yourself, and weathering the ups and downs of business. We’re curious - what’s one lesson you learned the hard way in your business? Inbox Question: "How do you develop your identity and visibility to find clients?” - Maël Petit Special thanks to our producer Jon from Wayfare Recording Co. C...
From The Archives | S4 E3: All About Brand Strategy with Melinda Livsey
January 17, 2023 11:00 - 1 hour - 49.8 MBThis episode was so wonderful to listen back to! We hope you enjoy. We will be back with Season 7 on January 24th! Brand strategy is the foundation upon which meaningful brand identity design lives. It's important for brand designers to understand the "why" behind brand strategy so they can use it to improve their design work and sell it to their clients as a package with design or standalone service. Today Jen chats with Melinda Livsey all about Brand Strategy. Melinda is a brand strategi...
From The Archives | S1 E6: Getting Paid on Time
January 10, 2023 11:00 - 45 minutes - 31.6 MBThis From the Archives episode is all about getting paid on time and ensuring things don’t get lost in the black hole that is the internet: Payments are all about communication and being assertive Late fees/things to include in your contract Timelines for payments (Giselle recommended 7 days — I agree!) How to protect your work - before payments have processed Even if you have a barter or discounted services, always have a contract Enjoy these call-back episodes. We will be back with S...
From The Archives | S3 BONUS: How Giselle Made $10k+ With Her First Digital Course Launch (And How You Can Too)
January 03, 2023 11:00 - 36 minutes - 25.1 MBThis episode was so wonderful to listen back to! We hope you enjoy it. We will be back with Season 7 on January 24th! In this solo episode, Giselle opens up about why and how she launched a digital course. What seems like a couple of months of preparation for the course was really three years in the making. Giselle spills it all to encourage those that dream about making digital products but hold themselves back for many reasons — just like she did to herself. Giselle covers: product ideat...
From The Archives | S2 E7: Crafting a Growth Mindset with Avani Miriyala
December 27, 2022 11:00 - 56 minutes - 38.5 MBThis From the Archives episode is chocked full of knowledge from Avani Miriyala, Giselle’s business coach. In the episode Avani, Jen, and Giselle talk about: Leveling up mentally to be the person you need to be to serve your clients the best Falling back in love with learning Fixed mindset vs. growth mindset How to take time to invest in yourself Imperfect action is better than no action; do something small rather than nothing Enjoy these call-back episodes. We will be back with Season...
S6 E20: Answering Your Inbox Questions
December 20, 2022 11:00 - 59 minutes - 40.9 MBIt’s our final episode of Season 6 and we’re answering your burning questions! Listen to hear your questions about client processes, brand design, business, and more! Some of our questions include: “What is the best way to have clients get their content to you before you start a project?” — Annalie Chernin “What is the best way to communicate to a client as an introvert?” — Eden Synundu “How do I move over from corporate designs (flyers, business cards, etc.) to creating brand identities ...
S6 E20 | Answering Your Inbox Questions
December 20, 2022 11:00 - 59 minutes - 40.9 MBIt’s our final episode of Season 6 and we’re answering your burning questions! Listen to hear your questions about client processes, brand design, business, and more! Some of our questions include: “What is the best way to have clients get their content to you before you start a project?” — Annalie Chernin “What is the best way to communicate to a client as an introvert?” — Eden Synundu “How do I move over from corporate designs (flyers, business cards, etc.) to creating brand identities ...
S6 E19: Turning Your Services Page into a Sales Page with Kelsey McCormick
December 13, 2022 11:00 - 1 hour - 49.1 MBEveryone wants to attract the right clients and easily sell high-ticket services - but when was the last time you reviewed what was on your services page? This week Jen chats with Kelsey McCormick from Coming Up Roses all about her journey from climbing the ranks in the music industry to running a brand and web studio, and how Kelsey developed a framework specifically for crafting services pages that convey the transformation you’re selling and that support your sales process from the start....
S6 E19 | Turning Your Services Page into a Sales Page with Kelsey McCormick
December 13, 2022 11:00 - 1 hour - 49.1 MBEveryone wants to attract the right clients and easily sell high-ticket services - but when was the last time you reviewed what was on your services page? This week Jen chats with Kelsey McCormick from Coming Up Roses all about her journey from climbing the ranks in the music industry to running a brand and web studio, and how Kelsey developed a framework specifically for crafting services pages that convey the transformation you’re selling and that support your sales process from the start....
S6 E18 | Supporting a Partner Who Runs a Design Business with Jake Dekoning
December 06, 2022 11:00 - 1 hour - 41.4 MBThis week we turn the tables as Jen interviews Esther and her husband, Jake, about how Jake has played many roles in her business — as a spouse, partner, support system, cheerleader, quality control, and accountant… among MANY others. Jake shares some of the challenges associated with supporting a partner who runs her own business, and how they worked through them together. They also talk about things they’ve learned during a career transition and ways that Esther has felt most supported. If...
S6 E18: Supporting a Partner Who Runs a Design Business with Jake Dekoning
December 06, 2022 11:00 - 1 hour - 41.4 MBThis week we turn the tables as Jen interviews Esther and her husband, Jake, about how Jake has played many roles in her business — as a spouse, partner, support system, cheerleader, quality control, and accountant… among MANY others. Jake shares some of the challenges associated with supporting a partner who runs her own business, and how they worked through them together. They also talk about things they’ve learned during a career transition and ways that Esther has felt most supported. If...
S6 E17 | Peek into Our Gratitude Journals & Goals For 2023!
November 29, 2022 11:00 - 1 hour - 46.7 MBHappy Thanksgiving! In this special episode, we wanted to get personal and share things that we’re grateful for this year both personally and professionally! Spoiler: lots of love fest moments. We also talk about things we’ve learned this past year and then flip it on its head to how we’re moving forward and setting goals for next year. Stay till the end to hear some of the questions we use to check in with ourselves and set goals, so you can start thinking ahead too! This Episode’s Partner...
S6 E17: Peek into Our Gratitude Journals & Goals For 2023!
November 29, 2022 11:00 - 1 hour - 46.7 MBHappy Thanksgiving! In this special episode, we wanted to get personal and share things that we’re grateful for this year both personally and professionally! Spoiler: lots of love fest moments. We also talk about things we’ve learned this past year and then flip it on its head to how we’re moving forward and setting goals for next year. Stay till the end to hear some of the questions we use to check in with ourselves and set goals, so you can start thinking ahead too! This Episode’s Partner...
S6 E16 | How to Earn More as a Designer Without Working Longer Hours with Bonnie Bakhtiari
November 22, 2022 11:00 - 1 hour - 59.6 MBHave you ever wondered how you could grow your design revenue without spending hours chained to your desk or taking on more clients than you can handle and hiring a huge team? This is the question of the hour for a lot of you - and we’re SO excited to welcome Bonnie Bakhtiari from B is for Bonnie Design to chat about how to earn more while working less! We discuss pricing, sales, offer suite, slow seasons, client objections, and what goes into raising your rates in a sustainable way. Guest ...
S6 E16: How to Earn More as a Designer Without Working Longer Hours with Bonnie Bakhtiari
November 22, 2022 11:00 - 1 hour - 59.6 MBHave you ever wondered how you could grow your design revenue without spending hours chained to your desk or taking on more clients than you can handle and hiring a huge team? This is the question of the hour for a lot of you - and we’re SO excited to welcome Bonnie Bakhtiari from B is for Bonnie Design to chat about how to earn more while working less! We discuss pricing, sales, offer suite, slow seasons, client objections, and what goes into raising your rates in a sustainable way. Guest ...