How To Apply Empathy To Your Life with Michael Ventura

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What is empathy? Is it the same as sympathy? How are they different? Is it something you're either born with or not? Is it something you can strengthen?

One definition for empathy is: the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner.

According to that definition, it goes deeper than sympathy. It's more than just telling something "oh, that sucks... sorry about that... I feel bad for you." It goes deeper by imagining how you would feel if you were in that person's shoes, experiencing their feelings on a deeper level to get a better feel for what they might be going through.

Join me for this informative conversation with Michael Ventura as he discusses the importance of applying empathy in our lives--personal, professional, intimate and other areas.

Michael is the founder of Sub Rosa, a strategy and design firm that has worked with some of the world’s largest and most important brands, organizations, and startups: from General Electric, Google, Marriott, and Nike to well-respected institutions such as The United Nations and the Obama Administration.

Additionally, Michael has served as a board member and advisor to a variety of organizations including Behance, The Burning Man Project, The Smithsonian’s Cooper Hewitt National Design Museum, and the United Nations Tribal Link Foundation.

He is a visiting lecturer at institutions such as Princeton University and the United States Military Academy at West Point.

In addition to his business pursuits, he is an active practitioner of indigenous and traditional chinese medicine, working with clients in private practice for over a decade.

A dynamic writer and presenter, he is frequently engaged as an advisor to entrepreneurs and leaders of some of the largest corporations across the globe.

His first book Applied Empathy, which we’re going to dive into today, was published by Simon & Schuster in 2018.