AW360
248 episodes - English - Latest episode: 26 days ago - ★★★★ - 4 ratingsAdvertising Week presents AW360, featuring thought-leadership interviews and conversations with the best and brightest in the industry.
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Episodes
James Scott, CEO, MONO
February 24, 2023 06:10 - 22 minutes - 31 MBOn today’s episode I speak with Jim Scott, CEO of MONO, a Minneapolis based creative agency. Jim and I discuss everything from consumer privacy to working in the field during a pandemic to the coastal bias a Midwest agency faces, even in a digital world where physical borders are more or less irrelevant.
Jeremy Yates, Director of Strategic Partnerships, Happy Finish
February 20, 2023 06:02 - 21 minutes - 29.5 MBOn today’s episode of AW360 I speak with Jeremy Yates, Director of Strategic Partnerships at Happy Finish. Jeremy and I get into everything from video marketing content to AI to emerging technologies, all in a brief but very enlightening 20 minutes.
PJ Pereira, Co-Founder & Creative Chairman, Pereira O’Dell
February 17, 2023 17:02 - 24 minutes - 22.9 MBOn this episode of AW360 we speak with PJ Pereira, Co-Founder & Creative Chairman, Pereira O’Dell. Right now is a critical time for marketers to go involved with artificial intelligence. PJ’s perspective is that the best way to learn about AI is to simply start playing with it – and he makes a compelling case to … Continue reading "PJ Pereira, Co-Founder & Creative Chairman, Pereira O’Dell"
Stefan Rollnick, Head of The Misinformation Cell, Lynn
February 13, 2023 17:12 - 26 minutes - 24.5 MBOn todays’ episode of AW360 we speak with Stefen Rollnick, Head of the Misinformation Cell at Lynn, a UK-based communications agency. Stefan discusses the impact misinformation can have on brands, the state of misinformation in general, and walks me through ways he works with brands to navigate the minefield of misinformation on the Internet.
The Decade of Possibility – a New Paradigm in Brand Growth and Leadership
February 10, 2023 06:51 - 20 minutes - 18.9 MBOver the past 10 years the value within the business landscape has changed significantly – and profoundly. In these increasingly turbulent times people are looking for safe havens and security in the brands they buy and interact with. Enter a super league of businesses. These brands understand the role of brand as a form of … Continue reading "The Decade of Possibility – a New Paradigm in Brand Growth and Leadership"
The Clean Room Consortium
February 06, 2023 06:10 - 21 minutes - 20 MBOn todays’ episode of AW360 I speak with Adam Gelles and Rich Sobel, co-founders of The Clean Room Consortium. The Clean Room Consortium supports the media and marketing industries by highlighting and encouraging privacy-safe excellence in the management and use of customer data. Rich and Adam help define why data Clean Rooms are essential for … Continue reading "The Clean Room Consortium"
Jay Prasad, CEO, Relo Metrics
February 03, 2023 06:23 - 15 minutes - 14.3 MBOn this episode of AW360 we speak with Jay Prasad, CEO of Relo Metrics, the leading sports sponsorship intelligence platform. Jay discusses his background, how sports media and has evolved over the past few years, and the need for greater innovation in sport sponsorship measurement.
Vlad Sitnikov, Founder, StartRocket
January 30, 2023 06:22 - 11 minutes - 10.5 MBOn this episode of the AW360 Podcast we speak with Vlad Sitnikov, Founder at StartRocket – an agency boldy going where no agency has gone before. Originally an experimental space start up with 2 successful near orbit projects, StartRocket have launched themselves as the first fully fledged agency dedicated to advertising in space.
Joe Hyrkin, CEO, Issuu
January 27, 2023 17:09 - 19 minutes - 17.7 MBToday on the AW360 Podcast I speak with Joe Hyrkin, CEO at Issue, the world’s leading omni channel tools and publishing platform. Joe and I discuss what drives the creator economy, the metaverse’s future impact on publishing, and the workflow mentality shift among enterprises amidst a recession.
Peter Sayn-Wittgenstein, Co-founder and Creative Director, Big Day
January 23, 2023 15:43 - 21 minutes - 19.4 MBThis week on the AW360 Podcast I speak with Peter Sayn-Wittgenstein, Co-Founder and Creative Director at Big Day. From his start as a television writer and agency copywriter, to his present position at the helm of Big Day, Peter discusses the role creativity plays in our industry, the challenges of starting an agency during a … Continue reading "Peter Sayn-Wittgenstein, Co-founder and Creative Director, Big Day"
Dr. Phillip Regier, University Dean for Educational Initiatives and CEO of EdPlus at ASU, and John Farrar, Industry Director of Education at Google
January 20, 2023 06:03 - 36 minutes - 33.5 MBOn this special episode of AW360 I speak with Dr. Phillip Regier, University Dean for Educational Initiatives and CEO of EdPlus at ASU, and John Farrar, Industry Director of Education at Google. Phil and John and I Discuss how technology is transforming the higher education landscape by increasing access to education globally.
Dr. Philip Regier, University Dean for Educational Initiatives and CEO of EdPlus at ASU, and John Farrar, Industry Director of Education at Google
January 20, 2023 06:03 - 36 minutes - 33.5 MBOn this special episode of AW360 I speak with Dr. Philip Regier, University Dean for Educational Initiatives and CEO of EdPlus at ASU, and John Farrar, Industry Director of Education at Google. Phil and John and I Discuss how technology is transforming the higher education landscape by increasing access to education globally.
Michael Shearer, Senior Director of Digital Strategy and Innovation, Claravine
January 17, 2023 01:14 - 17 minutes - 16.3 MBOn this episode of AW360 we speak with Michael Shearer, Sr Director of Digital Strategy and Innovation at Claravine. Having worked in the digital industry for over 20 years, Michael has a unique perspective on the technical, the creative, and the analytical. Today he shares with us the benefits of streamlining the martech stack and … Continue reading "Michael Shearer, Senior Director of Digital Strategy and Innovation, Claravine"
Celeste Bell, EVP, Director of Human Resources, Deutsch NY
January 13, 2023 16:56 - 14 minutes - 12.9 MBOn this episode of AW360, we speak with Celeste Bell, EVP, Director of Human Resources at Deutsch NY. Celeste tells us about Deutsch New York’s amazing Summer CAMP program – a one-week virtual Summer camp that invites people from all over the world to learn more about our industry.
Bruce Williams, EVP, Head of Performance Marketing, dentsu Media US
January 09, 2023 15:50 - 22 minutes - 20.2 MBTo kick off Season 7, we’re joined by Bruce Williams, EVP, Head of Performance Marketing at dentsu Media US. Bruce discusses how every channel has become a performance channel and the need to better define what winning in that environment means today.
Peter Mason, CEO, Illuma
December 16, 2022 06:21 - 24 minutes - 22.3 MBOn this final episode of AW360 for 2022 I speak with Peter Mason, CEO of Illuma. Peter walks me through the evolution of contextual targeting – from start keywords to dynamic, AI-driven behavioral signals that will help shape a post ID world.
Michael Nevins, Chief Marketing Officer, Equativ
December 12, 2022 17:54 - 28 minutes - 25.9 MBWe should have titled this episode “The Art of the Rebrand” but it didn’t occur to me until after it was already recorded. In this episode of AW360 I speak with Michael Nevins, Chief Market Officer of Equativ. Michael shares his experience rebranding a large organization after several acquisitions, all of it during a global … Continue reading "Michael Nevins, Chief Marketing Officer, Equativ"
Tahira White, President and Co-Founder, 19th & Park
December 09, 2022 06:08 - 20 minutes - 19 MBOn this episode the AW360 Podcast I speak with Tahira White, President and Co-Founder of creative marketing and production company 19th & Park. Tahira discusses her career beginnings as a multidisciplinary entrepreneur, her current work with 19th & Park, as well as her commitment to educating youth on the opportunities in the creative development and … Continue reading "Tahira White, President and Co-Founder, 19th & Park"
Brien Holman, Co-Founder and CCO, We Are Royale
December 05, 2022 06:20 - 23 minutes - 21.8 MBOn this episode of AW360 I speak with Brien Holman, Co-Founder and Chief Creative Officer of We Are Royale. Brien and I discuss the shift from passive media like television to active media, like gaming. Brien discusses his origins doing Flash animation back in the day, to present, creating amazing campaigns of all shapes and … Continue reading "Brien Holman, Co-Founder and CCO, We Are Royale"
Gill Huber, Managing Partner, Oystercatchers
November 28, 2022 16:53 - 13 minutes - 12.7 MBOn this episode of AW360 I speak with Gill Huber, Managing Partner at Oystercatchers. With the UK currently in economic recession, and the US expected to follow closely behind, Gill discusses the best method for brands and agencies to maintain a loyal consumer base and how brands can expect to plan for the future.
Geoffroy Martin, COO, Ogury
November 14, 2022 18:40 - 19 minutes - 17.8 MBOn this episode of the AW360 podcast I speak with Geoffroy Martin, COO of Ogury.Geoffroy discusses his post-cookie vision, Ogury’s value proposition, and how the path forward is built around the idea of “personified advertising” and not “personalized advertising.”
Nathalia Rojas, CEO, Transcendent Mind Studios
November 11, 2022 06:25 - 8 minutes - 7.47 MBOn this episode of the AW360 Podcast, recorded at Advertising Week New York 2022, I speak with Nathalia Rojas, CEO of Transcendent Mind Studios. Nathalia describes her early start in the world of entrepreneurship, her bowling alley – yes, she has her own bowling alley, as well as her food and filmmaking endeavors.
Chris Garbutt, CCO and Co-President, VIRTUE, Vice Media Group
November 07, 2022 19:16 - 13 minutes - 12 MBOn this episode the AW360 podcast, recorded at Advertising Week New York 2022, I speak with Chris Garbutt, CCO and Co-President of VIRTUE, part of Vice Media Group. Chris walks me through how VIRTUE has used creativity and innovation to solve real world problems – specifically empowering Ukrainians with the virtual preservation of culture by … Continue reading "Chris Garbutt, CCO and Co-President, VIRTUE, Vice Media Group"
Franke Rodriguez, Partner & CEO, Anomaly
November 04, 2022 17:29 - 12 minutes - 11.3 MBOn this episode of the AW360 podcast, recorded live at Advertising Week New York 2022, we speak with Franke Rodriguez, Partner and CEO at Anomaly. Franke and I discuss Anomaly’s fascinating internal agency incubator that encourages the entrepreneurial spirit and empowers the people at Anomaly to pursue their own big ideas.
Howie Kleinberg, President, GLOW
October 28, 2022 05:01 - 11 minutes - 10.3 MBToday on the AW360 podcast I speak with Howie Kleinberg, President of award-winning digital and social marketing agency GLOW. Fresh from his session at Advertising Week New York, Howie discusses how he and GLOW work to make the Westminster Dog Show one of social media’s most popular annual events and how legacy brands can modernize … Continue reading "Howie Kleinberg, President, GLOW"
Katie Kempner, Founder, Kempner Communications and Host of Perspectives with Katie Kempner
October 24, 2022 16:52 - 15 minutes - 13.9 MBAs I was preparing to record several live interviews onsite at Advertising Week New York 2022 this year, my first order of business was to invite the one of the busiest and most dynamic people in our industry, long-time friend of Advertising Week and truly one of my favorite human beings, Katie Kempner. Katie has … Continue reading "Katie Kempner, Founder, Kempner Communications and Host of Perspectives with Katie Kempner"
David Anderson and Julian Jacobs, Partners and Co-Heads of Entertainment and Culture Marketing, UTA
October 18, 2022 05:10 - 27 minutes - 25.3 MBOn this episode of the AW360 podcast I speak David Anderson and Julian Jacobs, Partners and Co-Heads of Entertainment and Culture Marketing at UTA. It was almost exactly one year ago that I last spoke with David and Julian, on the eve of Advertising Week New York, and it was great to have them back … Continue reading "David Anderson and Julian Jacobs, Partners and Co-Heads of Entertainment and Culture Marketing, UTA"
Andy Everson, SVP New Business & Corporate Development, QuickFrame
October 17, 2022 05:43 - 22 minutes - 20.5 MBOn this episode of the AW360 podcast I speak with Andy Everson, SVP of New Business and Corporate Development at QuickFrame. Andy and I discuss the need of brands of all sizes to produce quality content in today’s ever-growing video-centric world, how QuickFrame caters to the diversity needs of those businesses, and QuickFrame’s unique creator … Continue reading "Andy Everson, SVP New Business & Corporate Development, QuickFrame"
Adam Lewinson, Chief Content Officer, Tubi
October 14, 2022 05:22 - 30 minutes - 27.7 MBToday on the AW360 podcast I speak with Adam Lewinson, Chief Content Officer at Tubi. Adam and I discuss how AVOD is thriving in our subscription-fatigued world, the excitement around Tubi originals, particularly as we head into the Halloween season, and the upcoming buzz around Tubi providing on-demand access to World Cup. I hope you … Continue reading "Adam Lewinson, Chief Content Officer, Tubi"
Noah Greenberg, CEO, Stacker
October 10, 2022 15:37 - 16 minutes - 14.8 MBOn this episode of the AW360 podcast we welcome Noah Greenberg, CEO of Stacker. Stacker is a mission-driven organization empowering publishers by advancing sustainable models for journalism. Noah and I discuss the genesis of Stacker, as well as how Stacker has built the modern-day newswire – a data-driven newsroom that provides feature content to thousands … Continue reading "Noah Greenberg, CEO, Stacker"
Ben Allison, VP and Head of Media, Vayner Media London
October 07, 2022 16:41 - 23 minutes - 21.1 MBOn this episode of the AW360 Podcast we speak with Ben Allison, VP and Head of Media at Vayner Media London. Ben discusses how brands and advertisers can navigate cookie deprecation, the rise and importance of the D2C space, and growth of the creator economy. Recorded content structured by Snackable.AI
Scott Watts, Chief Operating Officer, Tank Design
September 26, 2022 05:04 - 19 minutes - 17.6 MBToday on the AW360 Podcast we’re pleased to welcome Scott Watts, Chief Operating Officer at Tank Design. Scott shares his thoughts on the hybrid work model, discusses leadership lessons through coaching sports, and being mindful of tech’s downsides. Recorded content structured by Snackable.AI
Ajay Gupta, CEO, Stirista
September 23, 2022 05:54 - 11 minutes - 10.9 MBToday on the AW360 podcast I speak with Ajay Gupta, CEO of Stirista. Ajay and I discuss how Stirista got started, their recent acquisitions and growth, and their vision for the future of the marketing industry. Recorded content structured by Snackable.AI
Alex Charkham, Chief Strategy Officer, Fuse
September 19, 2022 05:42 - 23 minutes - 21.6 MBToday on the aw360 podcast, I speak with Alex Charkham, Chief Strategy Officer at global sports and entertainment marketing agency Fuse. Alex and I discuss the state of sports sponsorships, the dramatic and welcome rise in popularity of women’s sports, and the impact of recession and lockdowns on the industry. Recorded content structured by Snackable.AI
David Corns, VP of Marketing, Opendoor
September 16, 2022 05:12 - 25 minutes - 23.5 MBOn this episode of the AW360 Podcast I speak with David Corns, VP of Marketing at Opendoor. David discusses his perspective on where the real estate industry is today, how Opendoor has brought a revolutionary new solution to the real estate marketplace, and how technology continues to be used to augment our busy lives in … Continue reading "David Corns, VP of Marketing, Opendoor"
Jeff Bander, Head of US, EyeSquare
September 12, 2022 13:38 - 17 minutes - 16.5 MBToday on the AW360 Podcast we’re pleased to welcome Jeff Bander, Head of US at EyeSquare. EyeSquare provides research and intelligence for marketers to help inform and create more effective campaigns across platforms, with a particular focus on their proprietary eye-tracking and System 0 technologies. Recorded content structured by Snackable.AI
Michael Richards, Chief Growth Officer, alan. agency
September 09, 2022 05:40 - 15 minutes - 14.5 MBOn this episode of the AW360 Podcast we speak with Michael Richards, Chief Growth Officer and alan. Agency. Michael discusses provoking the truth for B2B marketers, what B2B marketing could learn from the world of B2C, and why dull and tired B2B needs to evolve. Recorded content structured by Snackable.AI
Dan Malachowski, VP of Performance, Astound Commerce
September 05, 2022 15:44 - 15 minutes - 14.2 MBOn today’s episode of AW360 we feature Dan Malachowski, VP of Performance at Astound Commerce. Dan walks us through the recent integration between commerce technology and social platforms that promises to make shoppable social planning, buying, and optimization more seamless than ever.
Lonn Shulkin, CEO, BAM Strategy
August 26, 2022 05:30 - 17 minutes - 16.4 MBOn today’s episode of AW360 we speak with Lonn Shulkin, CEO at BAM Strategy. Lonn discusses how BAM measures the impact of using empathy to market to consumers, the digitization of brands, the common challenges their clients are trying to overcome, and what he calls “careiosity.”
Sam Budd, CEO and Founder, Buddy Media
August 22, 2022 05:11 - 16 minutes - 14.8 MBThe pandemic has dramatically changed how we live, work and shop and as a result, people have developed new needs, preferences, and values. Sam Budd, CEO and Founder of Buddy Media, walks us through how live, in-person events have changed to fit those needs and how brands should be thinking about live events again both … Continue reading "Sam Budd, CEO and Founder, Buddy Media"
Allan Tinkler, Head of Platform Business Development, Quantcast
August 19, 2022 05:05 - 21 minutes - 19.5 MBOn today’s episode of the AW360 podcast we speak with Allan Tinkler, Head of Platform Business Development at Quantcast. Allan discusses the need for a better measurement model for advertisers, the many U-turns in the road to cookieless solutions, and the potential impact for independent publishing as some turn toward building their own walled gardens. … Continue reading "Allan Tinkler, Head of Platform Business Development, Quantcast"
Seraj Bharwani, Chief Strategy Officer, AcuityAds
August 15, 2022 22:52 - 20 minutes - 19 MBThis week on the AW360 podcast we speak with Seraj Bharwani, Chief Strategy Officer at AcuityAds. Seraj and I discuss the challenges advertisers face in the CTV market, consolidation in the programmatic ecosystem, and the constraints put on media transparency within all of these walled gardens. I hope you enjoy this episode. Recorded content structured … Continue reading "Seraj Bharwani, Chief Strategy Officer, AcuityAds"
Kevin Rice, EVP of Growth, Bounteous
August 12, 2022 16:01 - 12 minutes - 11.8 MBThis week on the AW360 Podcast we speak with Kevin Rice, EVP at Bounteous, a digital marketing agency focused on creating transformative digital experiences. Kevin, former CMO at Hathway, discusses his new role, how Bounteous is changing the landscape for restaurants, and the new innovations we might expect to see down the road. I hope … Continue reading "Kevin Rice, EVP of Growth, Bounteous"
Gordon Zellner, CEO, Evergreen Trading
July 22, 2022 05:38 - 21 minutes - 19.8 MBWhen most people think of media investment, either retail inventory or excess real estate come to mind, but that’s just scraping the surface of the possibilities. Gordon Zellner, CEO of Evergreen Trading walks us through Evergreen Trading’s unique position as a specialized media investment firm. I hope you enjoy this episode. Chapters: 00:29 – 09:34 … Continue reading "Gordon Zellner, CEO, Evergreen Trading"
Mike Sepso, CEO, Vindex
July 11, 2022 19:17 - 27 minutes - 24.8 MBToday’s guest on the AW360 podcast is Mike Sepso, CEO of Vindex. As a former executive at Activision, Mike has extremely interesting insights in gaming and esports, and discusses how brands can enter the live streaming world, as well as how best to solve the various roadblocks in the media buying process. Chapters: 00:51 – … Continue reading "Mike Sepso, CEO, Vindex"
Amol Waishampayan, CPO, FullThrottle
June 24, 2022 16:02 - 20 minutes - 19.2 MBThis week on W360, we speak with Amol Waishampayan, Chief Product Officer at FullThrottle. Amol discusses the increasing importance of first-party data, why first party data scarcity exists and what can be done about it, and the need for marketers to transform their own data into actionable information.
Jake Stott, CEO, Hype
June 17, 2022 05:24 - 22 minutes - 20.9 MBJake Stott has spent the last 5 years defining marketing in the web3 space, leading 175 experts globally and working with many leading brands. Jake discusses why web3 offers brands and consumers more than web 2, the opportunities available, and the unique community of developers behind the scenes that are key to its success. Chapters: … Continue reading "Jake Stott, CEO, Hype"
Paul Hirsch, President and CEO, Doremus
June 13, 2022 19:53 - 16 minutes - 15 MBOn this episode of the AW360 podcast, we’re pleased to welcome Paul Hirsch, President and CEO of Doremus. Paul fills us in on what we can expect from the new B2B Creative Lion category at Cannes this year, as well as the similarities and differences between creative in the B2B and B2C spaces in general. … Continue reading "Paul Hirsch, President and CEO, Doremus"
Ilhan Zengin, CEO, ShowHeroes Group
June 10, 2022 17:26 - 16 minutes - 14.7 MBThis week on the AW360 podcast I speak with Ilhan Zengin, CEO at ShowHeroes Group. Ilhan discusses ShowHeroes’ massive growth, the growing importance of video and CTV, and the reasons why contextual and semantic technologies should be at the core of every advertiser’s targeting strategy. Chapters: 00:30 – 02:08 – Ilhan Zengin, CEO of ShowHeroes … Continue reading "Ilhan Zengin, CEO, ShowHeroes Group"
Meagan Martino, Head of Demand, EMEA and Americas, AppLovin
May 27, 2022 05:21 - 25 minutes - 23.7 MBMeagan Martino, Head of Demand, EMEA and Americas at AppLovin, joins the show to discuss the value behind the mobile audience, the importance of measuring where every ad dollar is going, and how the journey from traditional programmatic to mobile in-app advertising is transforming our industry. Chapters 00:29 – 03:23 – Introduction 03:24 – 07:39 – The audience in … Continue reading "Meagan Martino, Head of Demand, EMEA and Americas, AppLovin"