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Art of the Float
363 episodes - English - Latest episode: 5 months ago - ★★★★★ - 14 ratingsArt of the Float is a podcast about float tanks and float centers. It's hosted by three float center owners who discuss their experiences and knowledge to help others looking to start their own business.
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Episodes
119: iRest Mindfulness Meditation with Sarah Maynard-Murray
February 08, 2018 06:00 - 54 minutes - 50.1 MBSarah has created several recorded iRest ® meditations that are specifically formatted for use in the float tank. iRest ®, which means integrative restoration, meditation aims to restore individuals to their whole, healthy selves. It’s based on the ancient practice of yoga nidra, and has been proven successful for individuals with PTSD and similar mental challenges.
118: Announcing Third Wave Float Magazine
February 01, 2018 06:00 - 1 hour - 68.5 MBRick and Jacob of Float STL join this episode to talk about a brilliant new resource for float center owners and manufacturers… They're starting a float magazine! They describe what to expect from the publication, as well as why they chose print over digital, and what you will be able to find online.
117: Gloria Morris Opens a Second Float Center
January 25, 2018 06:00 - 1 hour - 70.7 MBGloria Morris, owner of Float Sixty in Chicago and Northwest Indiana, is also excited to see walls going up in her new location. The whole team discusses the different methods of designing a space - form over function versus the alternative. In her original location, Gloria used high-end materials, and she shares why she’s moving towards more durable, efficient options in her next shop.
116: International Therapeutic Floatation Conference w/Cecel and Amy
January 18, 2018 19:00 - 1 hour - 79.6 MBCecel Roebuck and Amy Lemley join the crew to talk about a new conference they’re planning: the International Therapeutic Floatation Conference.
115: We're Back, Baby!
January 11, 2018 18:00 - 1 hour - 60.9 MBThe team is back for the new year, and they’re sharing details about their holiday results.
114: Creating a Destination Workplace Pt4 with John Mackenzie
January 04, 2018 21:00 - 28 minutes - 26.6 MBIn the final episode of our four-part series with John Mackenzie, a business coach who helps small businesses thrive, we explore leading employee development using performance reviews.
113: Creating goals and creating KPIs w/ John Mackenzie
December 29, 2017 20:00 - 22 minutes - 21.2 MBJohn dives into detail about goals, starting with how to create SMART goals. He continues to expand on KPIs (key performance indicators) and success markers. John talks about “eating frogs” and “big rocks” - focusing on your goals first, and then fill your time with other tasks.
112: Creating a Destination Workplace w/ John McKenzie (Part 2)
December 27, 2017 21:00 - 25 minutes - 23.5 MBJohn talks about the major components of identifying and creating an intentional culture for your workplace, and reviewing that plan often. John then shares about the difference between job descriptions and duties/responsibilities, and outlining KPIs (key performance indicators). These detailed KPIs can make the difference in how your team shows up; having these clear expectations provides clarity and purpose.
111: Creating a Destination Workplace w/ John Mackenzie
December 15, 2017 20:00 - 27 minutes - 26 MBFor the next four episodes, John Mackenzie joins Amy and Dylan. You may remember John from past episodes; he’s Amy’s business coach, and he still provides coaching services to Lance too. This week, John offers tips for creating the type of workplace where people will want to be, or as he calls it, “a destination workplace”. He recommends creating a one-page narrative, with details about your goals, organization, culture, and value statement. He also shares how to create an impactful job desc...
110: Glen & Lee Perry Launch an Indiegogo!
December 07, 2017 06:00 - 1 hour - 61.9 MBGlenn & Lee Perry join Amy and Dylan to share their stories of starting the commercial float industry, their feelings on how to communicate with clients, and about their new float tank designed for home use! Find full show notes at https://wp.me/p3DUt1-Ch
109: Building Bridges with Float Centers
November 30, 2017 06:00 - 1 hour - 61.8 MBAmy and Dylan discuss the importance of creating relationships with new float center owners in your area. Find full show notes here: https://wp.me/p3DUt1-C7
108: Building a float center you can afford
November 23, 2017 06:00 - 1 hour - 58.9 MBWhat does it take to build a float tank you can afford and avoid closing down? Find full show notes here https://wp.me/p3DUt1-BY
107: Float Questions & Answers
November 16, 2017 05:00 - 1 hour - 63 MBThe team catches up on some questions left in comments on our blog posts and answers them on the podcast along with questions from listeners tuning into the podcast on Facebook Live. We discuss options for heating your water, the challenges of financing and build out, and a new documentary film project by friend of the show Wallace J. Nichols, author of Blue Mind.
106: Website Engagement
November 09, 2017 06:00 - 1 hour - 61.1 MBMike Arnesen re-joins the show to discuss how to optimize your website and understand Google Analytics to better funnel visitors to an eventual purchase. Find full show notes at https://wp.me/p3DUt1-BB
105: Float Memberships w/ Melchor Satuito (Enlighten Float)
November 02, 2017 04:00 - 1 hour - 76.3 MBMelchior joins the gang today and shares his new float membership model. Dylan discusses the benefits of his new membership model, and everyone discusses different approaches to memberships. Throughout the episode the heart of why we are in this business comes to the surface. Find full show notes here: http://wp.me/p3DUt1-AT
104: Competition & Delays w/ Jeremy Jacob
October 26, 2017 05:00 - 1 hour - 63.5 MBJeremy Jacobs of FLOAT, a four tank facility in San Antonio, TX, joins the gang this week to celebrate their one year anniversary! But it's not just reflecting on good times. The gang listens in on the hurdles Jeremy experienced (for three years) leading up to opening.
103: Discover the Float Collective w/ Dan Larsen
October 19, 2017 05:00 - 54 minutes - 50 MBDan Larsen joins us to introduce the Float Collective, how it began and how it will be helping our industry going forward.
102: Starting a Float Center w/ Dana Highfill
October 12, 2017 05:00 - 1 hour - 84.5 MBPortland will soon see a fourth dedicated float facility open it’s doors in the Northeast side of town. Dana Highfill is the founder of the soon to be center, Float North, and this week shares the details of her journey.
101: Celebrating 100 Episodes! - It's a Bacon Solution
October 05, 2017 06:00 - 1 hour - 82.4 MBWe celebrate 100 episodes! Check out our full show notes here: https://wp.me/p3DUt1-Ad
100: FTA RoundTable Discussion
September 28, 2017 06:00 - 2 hours - 93.9 MBthe Float Tank Association discussion, presented by Shoshana Leibner.
99: Social Media with Michelle McArthur
September 21, 2017 06:00 - 1 hour - 58.9 MB99: Social Media with Michelle McArthur by Art of the Float
98: Colin Stawell-Smith Interview Part 2
September 14, 2017 19:00 - 56 minutes - 52.6 MBPart 2 of our conversation with Colin Stawell-Smith!
97: Colin Stanwell - Smith Part 1
September 07, 2017 06:00 - 1 hour - 65.7 MBWe sat down with Colin Stonewall-Smith of Floataway to during the float conference. In Part 1 of our interview, we hear Collin's insights and opinions on the CDC’s potential future involvement with float tank regulation.
96: Soul Of The Industry Part 2
August 31, 2017 05:00 - 1 hour - 98.8 MBPart two of Soul of the Industry Roundtable and announcing a new partnership with Pro float!
95: Soul Of The Industry Part 1 (Float Conference Workshop)
August 24, 2017 04:00 - 1 hour - 79.5 MBThe gang discusses the Eclipse and it's effect on our businesses at the top of the show. Next up is part 1 of of the Soul of the Industry Roundtable Discussion that took place during the Friday Float Conference workshops. Learn about who the Float Collective is, the direction they are heading as a group and great discussions on marketing and more.
94: Post Float Conference Glow 2017
August 17, 2017 05:00 - 1 hour - 70.3 MBThe gang chats about Dylan and Brian's time at the float conference. Amy shares her story of being in Nashville during the conference and her latest hurdles toward buildout.
93: Bonus Episode: Catching Up with Warren During FloatCon
August 16, 2017 07:00 - 13 minutes - 13.3 MBWe catch up with Warren from our last episode and see what he's getting out of Float Conference 2017.
92: Float Conference 2017 Hype
August 10, 2017 05:00 - 34 minutes - 32.5 MBWarren is beginning his journey to start a float center and one of his first steps is his 28 hour drive join the Float Conference. This week we meet Warren before joins his first conference. We'll be following him this weekend to see how how his float journey progresses.
91: Why You Need Facebook Pixels with Akvile DeFazio
August 03, 2017 15:00 - 1 hour - 60.5 MBWe are joined with Akvile Defazio of Advertise, inc. to learn about What Facebook Pixels are, why they are so important for our business and how to use them. Conversation spills over into general Facebook Marketing tactics as well.
90: Summer Float Challenge Review
July 27, 2017 05:00 - 1 hour - 80.1 MBDylan shares his experience running a float summer challenge, Amy shares updates on her second location. Find full show notes here http://wp.me/p3DUt1-xL
89: Opening NH Float Therapy
July 20, 2017 05:00 - 1 hour - 84.8 MBDrew AKA Drewjitsu in Float Collective, joins the the show to share his story midway through buildout and inspires great discussion among our hosts. Find full show notes at http://wp.me/p3DUt1-xB Special Guest: Drew Kane.
88: Float Center Marketing Discussion
July 13, 2017 05:00 - 1 hour - 61.3 MBIn this episode, the gang discusses the many branding, marketing, and campaign projects currently underway at their centers. Find full show notes at http://wp.me/p3DUt1-xk
87: Summer Slump
July 06, 2017 17:00 - 1 hour - 64.9 MBThe gang discuss the summer slump, what marketing can be done to help get customers in during this time. Art of the Float has a new marketing campaign back that float centers can buy. Amy has very exciting news!
86: Why We Do This
June 29, 2017 17:00 - 1 hour - 64 MBWe’ve focused a lot recently about the drawbacks and burnout that come with running a float center, but what about the positives? Why did we start our centers in the first place, and what are we continuing to get out of it?
85: What Can We Learn From A Yogi? (A Lot!)
June 23, 2017 06:00 - 1 hour - 69.8 MBWith yoga being such a saturated market in the Northwest, Jamie talks about what makes the Grinning Yogi unique and how they communicate that to the community. Amy has a big announcement, Lance is about to celebrate the Float Shack's 3 year anniversary, and Dylan reflects on the art of the sale.
84: Weeded Warriors - PTSD
June 15, 2017 06:00 - 2 hours - 82.9 MBThe gang is joined this week by Mik and Bek of the Weeded Warrior Project. After returning home from deployment, Mik slowly noticed the symptoms of PTSD surface and talks about his frustrating experience with the conventional approaches to treatment and struggles with addiction. With the support of Bek, whose role as the caregiver was also taking a toll on her mental health, they started exploring alternative therapies and found immense relief from cannabis. Although he initially looked at it...
83: Gloria Morris of Float Sixty
June 08, 2017 06:00 - 1 hour - 95.6 MBGloria Morris opened a float center 9 months after her first float. 15 months later, she is working on opening 2 more float centers at the same time! We've got a lot to learn from this amazing businesswoman. find full show notes here http://wp.me/p3DUt1-v8
82: What Makes a Float Center Succeed? With Jeremy Warner of Escape Pod
June 01, 2017 06:00 - 1 hour - 84.8 MBJeremy Warner of Escape Pod Float Tanks joins the show to discuss the state of the industry, why some float centers close down and others thrive.
81: Float Center Architecture w/Liz Gatlin
May 25, 2017 07:30 - 51 minutes - 47.4 MBthe gang picks architect, Liz Gatlin on build-outs for float centers, why should you hire an architect, how you educate them about float centers, and how much you should budget.
80: Find a Location with Leasing Agent Liz Gatlin
May 18, 2017 18:00 - 1 hour - 70.3 MBLeasing agent Liz Gatlin joins the show and brings with her a wealth of information on what to consider when looking at a space to open a float center.
79: Management, Music & Memberships, Oh My!
May 11, 2017 05:00 - 1 hour - 64.4 MBLance is dealing with construction outside his business, Amy discusses music royalties in businesses, and Dylan launches a new membership for his center.
Episode 78: 77: Float Researcher, Tom Fine
April 27, 2017 16:00 - 1 hour - 83.5 MBTom Fine joins the show to tell us stories from his float research in the 80's and let's us know what his research showed us about floating. Find full show notes at http://wp.me/p3DUt1-uh
Episode 77: 77: Float Researcher, Tom Fine
April 27, 2017 16:00 - 1 hour - 83.5 MBTom Fine joins the show to tell us stories from his float research in the 80's and let's us know what his research showed us about floating. Find full show notes at http://wp.me/p3DUt1-uh
Episode 76: 76: Home Float Center & Marketing
April 20, 2017 06:00 - 1 hour - 69.1 MBKalyn Wolf joins the show to discuss her home float center and how she recently turned her business around from near empty to a success.
Episode 77: 76: Home Float Center & Marketing
April 20, 2017 06:00 - 1 hour - 69.1 MBKalyn Wolf joins the show to discuss her home float center and how she recently turned her business around from near empty to a success.
Episode 75: 75: Float Center Maintenance & Repair
April 13, 2017 06:00 - 1 hour - 57.1 MBHow quickly will your business succumb to wear and tear? How do you prevent it and how do you plan your maintenance?
Episode 76: 75: Float Center Maintenance & Repair
April 13, 2017 06:00 - 1 hour - 57.1 MBHow quickly will your business succumb to wear and tear? How do you prevent it and how do you plan your maintenance?
Episode 74: 74: Sound Proofing with Tobin Cooley
April 06, 2017 06:00 - 1 hour - 74.6 MBWe talk with acoustical engineer, Tobin Cooley about best practices, products and more in todays fascinating episode. A must for anyone planning to open a float center and for anyone who already ones one.