Art of the Float

What's the best membership option for your center? Also, what's the right float time, 30, 60, or 90 minute floats? But first, in our personal business news, a big change has been made to how yoga is offered at the Float Shoppe. Dylan discusses how it’s taken awhile to figure out the best way to offer yoga so that it’s a great program for clients but doesn’t eat up too much time and energy from he and Sandra. Amy, having noticed problems in the tiered membership structure at Float Nashville, s...

Episode 11: 10: Membership Types & 30, 60, 90 Minute Floats

January 14, 2016 07:00 - 1 hour - 73.8 MB

What's the best membership option for your center? Also, what's the right float time, 30, 60, or 90 minute floats? But first, in our personal business news, a big change has been made to how yoga is offered at the Float Shoppe. Dylan discusses how it’s taken awhile to figure out the best way to offer yoga so that it’s a great program for clients but doesn’t eat up too much time and energy from he and Sandra. Amy, having noticed problems in the tiered membership structure at Float Nashville, s...

9: State of the Float Industry, State of our Centers

January 07, 2016 06:00 - 1 hour - 70.9 MB

Before diving into what lies ahead for 2016, Dylan, Amy, and Lance reflect upon their holiday promotions and sales and discuss what went as planned, what exceeded expectations, and what they'd like to do differently next year. Planning for holidays 2016 can begin now to ensure smooth sailing when the season arrives. Then, onto 2016! Amy shares her plans to open a second float center and discusses why a second center is what's needed for Float Nashville. By promoting an employee to full-time ...

Episode 9: 8: How Do You Give a Float Intro?

December 16, 2015 22:00 - 1 hour - 60 MB

With so much that could be said to a customer who is coming to float for the first time, Dylan, Amy, and Lance share what they feel are the important points to cover, what perhaps shouldn’t be covered, and how they’ve designed float introductions to be done at their centers. It begins with the warm greeting and lobby environment that help the customer transition from their state in the outside world to what they’re about to experience in the tank. Then, finding the balance between hitting all...

Episode 8: 8: How Do You Give a Float Intro?

December 16, 2015 22:00 - 1 hour - 60 MB

With so much that could be said to a customer who is coming to float for the first time, Dylan, Amy, and Lance share what they feel are the important points to cover, what perhaps shouldn’t be covered, and how they’ve designed float introductions to be done at their centers. It begins with the warm greeting and lobby environment that help the customer transition from their state in the outside world to what they’re about to experience in the tank. Then, finding the balance between hitting all...

Episode 7: 7: Float Room Products

December 10, 2015 06:00 - 1 hour - 57.4 MB

With so many different brands of products available for float center owners to choose from, our hosts share which they use in their centers and why. But first, Lance tells a story of how kindness and goodwill has led to exciting news for The Float Shack! Next, Dylan shares the first SpeakPipe Voicemail the team has received... This is a special one. Then, Dylan, Lance, and Amy discuss which they agree and disagree are the best brands of products for clients, for tank water, and for budgeting....

Episode 8: 7: Float Room Products

December 10, 2015 06:00 - 1 hour - 57.4 MB

With so many different brands of products available for float center owners to choose from, our hosts share which they use in their centers and why. But first, Lance tells a story of how kindness and goodwill has led to exciting news for The Float Shack! Next, Dylan shares the first SpeakPipe Voicemail the team has received... This is a special one. Then, Dylan, Lance, and Amy discuss which they agree and disagree are the best brands of products for clients, for tank water, and for budgeting....

Episode 7: 6: Updates on LIBR Float Research

December 03, 2015 07:00 - 57 minutes - 53.1 MB

Colleen Wohlrab, Lab Manager at the leading center for float research, the Laureate Institute for Brain Research, talks to us in an exclusive interview! Hear how Dr. Justin Feinstein and his team have structured their research program and what their participants experience at each stage. Colleen shares what is being measured in their participants and how they’re being measured before the float, during the float, and later in an FMRI machine. Their preliminary results reveal exciting changes ...

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