Latest Visualcommunications Podcast Episodes

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How To Tell Visual Stories Like A Media Company?

Visual Storytelling Today - February 06, 2020 21:26 - 43 minutes ★★★★★ - 3 ratings
In this episode, I chat with Stephanie Paterik, an Executive Editor at Adweek. With the growing popularity of content marketing in recent years, we’ve started seeing more and more brands like Marriott, Verizon or Amex that instead of outsourcing their visual storytelling programs, bring them in-...

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How Do Stories Shape Reality?

Visual Storytelling Today - January 27, 2020 18:35 - 34 minutes ★★★★★ - 3 ratings
In this podcast episode, I chat with Natalie Kusturic, a Licensed Marriage And Family Therapist, based in Ft Lauderdale, FL to discuss How do Stories Shape Reality? We talked about the incredible parallels between how visual storytellers rewrite stories of their customers to drive product sales ...

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What Makes A Photo Tells A Story?

Visual Storytelling Today - December 18, 2019 15:55 - 50 minutes ★★★★★ - 3 ratings
In this episode, I chat with Jaime Permuth, an award-winning photographer and professor at the School of Visual Arts in New York. With the tremendous growth in photo sharing (people share 95 million photos on Instagram every day!), I am often asked how can you tell a story in a single photo? Wit...

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How to Personalize Your Visual Stories Without Creeping Out Your Audience?

Visual Storytelling Today - November 01, 2019 13:35 - 49 minutes ★★★★★ - 3 ratings
In this episode, I chat with Vince Jeffs, Senior Director, Product Strategy, Marketing AI & Decisioning at Pegasystems. We talked about what is hyper-personalization in the age of AI and what are the implications for visual storytellers. A bit about Vince, he is Senior Director, Product Strate...

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VST 22: How to Manage Visual Stories at Scale?

Visual Storytelling Today - October 12, 2019 22:08 - 48 minutes ★★★★★ - 3 ratings
In this episode, I chat with Sanjay Sarathy, VP Marketing at Cloudinary, a global powerhouse in providing comprehensive media asset management and automation for some of the world’s most recognizable and engaging brands. Throughout our discussion, we homed in on the opportunities that visual m...

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How to Manage Visual Stories at Scale?

Visual Storytelling Today - October 12, 2019 22:08 - 48 minutes ★★★★★ - 3 ratings
In this episode, I chat with Sanjay Sarathy, VP Marketing at Cloudinary, a global powerhouse in providing comprehensive media asset management and automation for some of the world’s most recognizable and engaging brands. Throughout our discussion, we homed in on the opportunities that visual m...

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VST 21: How to Tell Stories using Cryptoart?

Visual Storytelling Today - June 14, 2019 14:32 - 7 minutes ★★★★★ - 3 ratings
In this episode, I chat with the crypto artist, also known as FractalEncrypt, Founder at ShamanicHarmonics.com.  I met this fascinating artist at a local networking event in Miami where he along with other speakers shared the wonders of blockchain and in particular cryptoart. Since we typically ...

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How to Tell Stories using Cryptoart?

Visual Storytelling Today - June 14, 2019 14:32 - 10 minutes ★★★★★ - 3 ratings
In this episode, I chat with the crypto artist, also known as FractalEncrypt, Founder at ShamanicHarmonics.com.  I met this fascinating artist at a local networking event in Miami where he along with other speakers shared the wonders of blockchain and in particular cryptoart. Since we typically ...

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VST 20: How to transform a true story into an urban movement?

Visual Storytelling Today - May 02, 2019 19:47 - 38 minutes ★★★★★ - 3 ratings
In this episode, I chat with Steve Dutton, Founder at Avenue 3 Miami an urban movement that aims to reduce the problem of homelessness using technology and a clever loyalty value exchange model. We talked about his dramatic journey of becoming a non-profit organization founder, his experience go...

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How to transform a true story into an urban movement?

Visual Storytelling Today - May 02, 2019 19:47 - 38 minutes ★★★★★ - 3 ratings
In this episode, I chat with Steve Dutton, Founder at Avenue 3 Miami an urban movement that aims to reduce the problem of homelessness using technology and a clever loyalty value exchange model. We talked about his dramatic journey of becoming a non-profit organization founder, his experience go...

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VST 19: How to use portrait photography to maximize your first impression?

Visual Storytelling Today - April 09, 2019 18:49 - 40 minutes ★★★★★ - 3 ratings
In this episode, I chat with Kirk Francis, Portrait Photographer, and Artist. We talked about his journey of becoming an expert portrait photographer, his end-to-end process for maximizing first impression, tricks and tips, client examples and much more. About our guest It's not about camera...

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How to use portrait photography to maximize your first impression?

Visual Storytelling Today - April 09, 2019 18:49 - 40 minutes ★★★★★ - 3 ratings
In this episode, I chat with Kirk Francis, Portrait Photographer, and Artist. We talked about his journey of becoming an expert portrait photographer, his end-to-end process for maximizing first impression, tricks and tips, client examples and much more. About our guest It's not about camera...

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VST 18: How to use visual storytelling using in e-learning?

Visual Storytelling Today - March 04, 2019 22:35 - 1 hour ★★★★★ - 3 ratings
In this episode, I chat with Yannis Angelis, Narrative Futurist, and co-founder at Beyond Storytelling Network. We talked about his journey as a business storyteller, and how he applied visual storytelling in his e-learning programs while working for a medical device company. About our guest ...

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How to use visual storytelling using in e-learning?

Visual Storytelling Today - March 04, 2019 22:35 - 1 hour ★★★★★ - 3 ratings
In this episode, I chat with Yannis Angelis, Narrative Futurist, and co-founder at Beyond Storytelling Network. We talked about his journey as a business storyteller, and how he applied visual storytelling in his e-learning programs while working for a medical device company. About our guest ...

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VST 17: How to transform stories using emerging visual media?

Visual Storytelling Today - January 25, 2019 16:37 - 51 minutes ★★★★★ - 3 ratings
In episode #17 of Visual Storytelling Today show, I chat with Rafael Baldwin, Digital Media Storyteller at Miami's renowned New World Symphony. We talked about his journey, growing up in Mexico in a family with a long tradition of TV and film production, his work as a film producer and his thoug...

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How to transform stories using emerging visual media?

Visual Storytelling Today - January 25, 2019 16:37 - 51 minutes ★★★★★ - 3 ratings
In this episode, I chat with Rafael Baldwin, Digital Media Storyteller at Miami's renowned New World Symphony. We talked about his journey, growing up in Mexico in a family with a long tradition of TV and film production, his work as a film producer and his thoughts about how to take advantage o...

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VST 16: How to make your audience visualize your story?

Visual Storytelling Today - December 30, 2018 22:43 - 46 minutes ★★★★★ - 3 ratings
In episode #16 of Visual Storytelling Today show, I chat with Park Howell, Business Storytelling Strategist at Business of Story. We talked about his journey as an early pioneer of business storytelling, what tactics he uses to bring to life business stories both in his audience minds (aka theat...

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How to make your audience visualize your story?

Visual Storytelling Today - December 30, 2018 22:43 - 46 minutes ★★★★★ - 3 ratings
In this episode, I chat with Park Howell, Business Storytelling Strategist at Business of Story. We talked about his journey as an early pioneer of business storytelling, what tactics he uses to bring to life business stories both in his audience minds (aka theater of the mind) and externally th...

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VST 15: How to use ethnographic research to tell a meaningful brand narrative?

Visual Storytelling Today - October 12, 2018 17:26 - 59 minutes ★★★★★ - 3 ratings
In episode #15 of Visual Storytelling Today show, I chat with Tory Gentes, an Immersive Ethnographer, and partner at The Palmerston Group. We talked about what is Ethnographic Research, why marketers should adopt ethnography as part of getting to know better their audience - a paramount ingredie...

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How to use ethnographic research to tell a meaningful brand narrative?

Visual Storytelling Today - October 12, 2018 17:26 - 59 minutes ★★★★★ - 3 ratings
In this episode, I chat with Tory Gentes, an Immersive Ethnographer, and partner at The Palmerston Group. We talked about what is Ethnographic Research, why marketers should adopt ethnography as part of getting to know better their audience - a paramount ingredient for creating a powerful brand ...

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VST 14: How to manage visual influencers to tell your story

Visual Storytelling Today - September 03, 2018 13:50 - 47 minutes ★★★★★ - 3 ratings
In this episode, I chat with Susan Emerick, Sr. Manager, Global Marketing, Customer Experience & Advocacy at IBM. We talked about what is Influence Marketing, what are the main influencer categories, what are the typical business objectives marketers should consider, how influencers leverage vis...

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How to manage visual influencers to tell your story?

Visual Storytelling Today - September 03, 2018 13:50 - 47 minutes ★★★★★ - 3 ratings
In this episode, I chat with Susan Emerick, Sr. Manager, Global Marketing, Customer Experience & Advocacy at IBM. We talked about what is Influence Marketing, what are the main influencer categories, what are the typical business objectives marketers should consider, how influencers leverage vis...

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How to Translate Your Brand Into a Physical Space?

Visual Storytelling Today - July 24, 2018 20:00 - 51 minutes ★★★★★ - 3 ratings
In this episode, I decided to explore one of the fast-growing areas of visual storytelling - offline Branded Environments Design. I am talking about those visual narratives you most likely have seen when you visited a major corporate office. Local artists create them through digital or physical ...

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VST13: How to Translate Your Brand Into a Physical Space

Visual Storytelling Today - July 24, 2018 20:00 - 51 minutes ★★★★★ - 3 ratings
In this episode, I decided to explore one of the fast-growing areas of visual storytelling - offline Branded Environments Design. I am talking about those visual narratives you most likely have seen when you visited a major corporate office. Local artists create them through digital or physical ...

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VST12: How to Connect Better with Your Customers?

Visual Storytelling Today - May 08, 2018 16:03 - 47 minutes ★★★★★ - 3 ratings
Knowing how to connect better with audiences is always one of the top challenges for marketers and business leaders. With this in mind, in this episode, I decided to invite a business leader outside the traditional marketing space to share her story.   About our guest That’s why I am excit...

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How to Connect Better with Your Customers?

Visual Storytelling Today - May 08, 2018 16:03 - 47 minutes ★★★★★ - 3 ratings
Knowing how to connect better with audiences is always one of the top challenges for marketers and business leaders. With this in mind, in this episode, I decided to invite a business leader outside the traditional marketing space to share her story.   About our guest That’s why I am excit...

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VST11: How to find and own your business story?

Visual Storytelling Today - March 02, 2018 22:59 - 49 minutes ★★★★★ - 3 ratings
Our clients typically ask us: how do I find and own my business story? And a follow-up question, what are the secret ingredients to make a good business story. With this in mind, I’d like to focus this episode of Visual Storytelling Today show on these fundamental questions I am sure any busines...

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How to find and own your business story?

Visual Storytelling Today - March 02, 2018 22:59 - 49 minutes ★★★★★ - 3 ratings
Our clients typically ask us: how do I find and own my business story? And a follow-up question, what are the secret ingredients to make a good business story. With this in mind, I’d like to focus this episode of Visual Storytelling Today show on these fundamental questions I am sure any busines...

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VST10: How to get started with Instagram Storytelling

Visual Storytelling Today - January 30, 2018 15:12 - 49 minutes ★★★★★ - 3 ratings
With all the latest talk about Facebook changing their newsfeed’s algorithm and the inevitable comparisons to Instagram (aka maximal vs. minimal design approaches), I’d like to focus our upcoming Visual Storytelling Today show on Instagram and how visual storytellers like you can take advantage....

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How to get started with Instagram Storytelling?

Visual Storytelling Today - January 30, 2018 15:12 - 49 minutes ★★★★★ - 3 ratings
With all the latest talk about Facebook changing their newsfeed’s algorithm and the inevitable comparisons to Instagram (aka maximal vs. minimal design approaches), I’d like to focus our upcoming Visual Storytelling Today show on Instagram and how visual storytellers like you can take advantage....

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