Latest Value based pricing Podcast Episodes

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#20 — Justin Dauer

Growing Design - August 10, 2023 15:47 - 53 minutes
Justin Dauer is a lifelong student and practitioner of design. He was the VP of design at CVS Health a top 10, Fortune 500 company. He’s the author of two books and the founder of Anomali, his own design consultancy.  In this episode, Justin and I talk about  The importance of being a life-lon...

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#19 — Addie Johnson

Growing Design - March 29, 2023 04:00 - 50 minutes
Addie is a designer based in Richmond, Virginia. In this episode, we chat about tools to organize our work, her experience as a brand designer before switching to UX, and he fascinating work on the branding for October Audio guitar pedals. Addie’s case study on October Audio’s branding → https:...

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#18 — MobilePay w/ Peter Gregersen

Growing Design - November 15, 2022 08:23 - 47 minutes
Peter Gregersen is the co-founder and Chief UX Designer of MobilePay. MobilePay is Denmark’s largest mobile payments app with more than 90% of the market.  In this episode, you’ll hear about Peter’s challenges and successes and his approach to design. If you’re into FinTech, this episode is ...

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#17 — Webflow Freelancing w/ Jonathan Fors

Growing Design - July 03, 2022 11:00 - 51 minutes
Jonathan is a Webflow developer from Sweden. We spoke about the value of hands-on experience for accelerated learning and how YouTube and online content are great, free alternatives to formal education in creative fields. Connect with Jonathan https://twitter.com/JonathanFors https://www.fors...

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#16 – Ross Champan Head of Design at Obodo

Growing Design - December 04, 2021 12:26 - 50 minutes
Ross Chapman is the Head of Design at Obodo. In this episode, we talk about using workshops as a way to collaborate with clients and gather feedback, the importance of moving fast in the startup world, and using Airtable to manage your day-to-day operations. Ross' newsletter → https://www.li...

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#15 - The History of UX w/ Jared Spool

Growing Design - August 28, 2021 07:17 - 46 minutes
I had the honor to chat with Jared Spool, one of the most recognized names in UX. In this episode, Jared walks me through the beginnings of usability and what the early usability tests looked like. 

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#14 – Music & UX w/ Resonant Design

Growing Design - July 26, 2021 08:19 - 58 minutes
Resonant Design is a Berlin-based design agency specialized in interfaces for music production. In this episode, we talk about their product design process, taking inspiration from the physical world, and the advantages of being specialized in a well-defined niche. GUESTS Simon Martin Fabian...

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#13 – Articulating Design Concepts w/ Bao Vo

Growing Design - June 21, 2021 15:00 - 1 hour
Bao Vo is a musician and visual artist based in Los Angeles, California. In this episode, we talk about the importance of clearly communicating your ideas. Whether as an artist, musician, UX designer, or entrepreneur. CONNECT WITH BAO heyitsbao.com mingping.com www.linkedin.com/in/baovocrea...

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#12 – Social Business Development w/ Walker Raigh

Growing Design - April 13, 2021 15:57 - 1 hour
Walker Raigh is a design director and podcast producer. In our conversation, we talk about the advantages of creating relationships with your prospects to ramp up your business development efforts.  Among other things, we talked about networking, the law of reciprocity, and sharing your "secret...

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#11 – The 7-Figure Remote Agency w/ Jinny Oh

Growing Design - March 30, 2021 06:50 - 58 minutes
Jinny Oh is the founder of WANDR, an award-winning, and fully-remote UX design agency. CONNECT WITH JINNY https://wandr.studio https://jinnyoh.com/ https://www.linkedin.com/in/jinnyohh/ ---- ABOUT THE PODCAST Welcome to the Growing Design Podcast, where we help you grow your design agency...

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#10 – The UX Of Music Tools w/ Simon Martin

Growing Design - March 16, 2021 06:00 - 44 minutes
I spoke with Simon Martin, founder of Resonant.design about designing the experience and visual interface of music production software. CONNECT WITH SIMON https://resonant.design/ https://www.linkedin.com/in/smnmrtn/ https://www.behance.net/ResonantDesign

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#9 – SEO Strategy w/ Danielle Fauteaux

Growing Design - March 01, 2021 23:00 - 58 minutes
ABOUT In this episode, Danielle Fauteaux and I talk about the intersection between UX design and SEO,  how to communicate expectations with clients, and how to foster solid relationships in your network that will help you grow your business.  --- CONNECT WITH DANIELLE https://www.linkedin.com/...

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#8 – Landing Bigger Clients w/ Laura Khalil

Growing Design - February 23, 2021 00:00 - 58 minutes
ABOUT In this episode, Laura Khalil walks us through her career as a successful marketing consultant. From working with startups to building her own firm and consulting some of the largest tech companies.   --- FREE CHECKLIST FOR VETTING DESIGN CLIENTS https://edorozco.ck.page/newsletter-subscr...

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#7 – Brand Science w/ Stæven Frey

Growing Design - February 16, 2021 09:00 - 1 hour
Stæven Frey is the principal and Senior Brand Strategist at Quantum Branding, a strategy-focused branding agency based in Nashville, TN. In this episode, Stæven walks us through the memory structures that make people recognize and remember brands. In our conversation, we chat about building you...

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#6 – Share What You Know w/ Zach Hill

Growing Design - February 09, 2021 14:00 - 48 minutes
In this episode, Zach Hill and I chat about sharing what you know, how to be more effective when selling design outcomes, and the importance of always having a growth mindset and be willing to learn from others.  Zach is a passionate design-centered strategist that combines an obsession for use...

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#5 – Sales Enablement w/ Crystal Nikosey

Growing Design - February 02, 2021 06:00 - 53 minutes
Crystal Nikosey explains the concept of Sales Enablement and how to implement it in your agency. Crystal is a Sales & Sales Enablement Leader with 10 years of inside and field sales experience. Currently, Crystal, most recently, served as the Director, Customer Success/Enablement @ Tribyl; the ...

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#4 – Design Sprints w/ Steph Cruchon

Growing Design - January 19, 2021 06:00 - 51 minutes
In this episode, Steph Cruchon chats with us about the history of design sprints, their value, and why they work. Steph is the founder of Design Sprint Ltd., the first company in the world to offer design sprints commercially. He had an important role in the rate of adoption of the methodology ...

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#3 – Why Niching Down is a Good Idea

Growing Design - January 05, 2021 13:00 - 20 minutes
In this episode we explore the concept of niching down and why it is so important to specialize in order to compete.  We take a look at three of the most important reasons why you should focus your agency into a specific niche: Easier sales Easier production and delivery Easier scaleability ...

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#2 – The Value Of Strategy w/ Romina Kavcic

Growing Design - December 11, 2020 13:00 - 1 hour
In this episode, Romina Kavcic talks about the value of implementing a design strategy. We discuss how to communicate the value of research and the profound impact it can have on the success of a design project. Romina is a Design Strategist who holds a Master of Business Administration. She ha...

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#1 – Value Based Pricing For Designers

Growing Design - December 02, 2020 09:00 - 9 minutes
In this episode, we'll explore the concept of value-based pricing. This is a powerful technique for design agency owners to increase their revenue while improving their client satisfaction. Sounds great, right? Let's look at whether this is the best pricing model for your agency and what you ne...

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Trailer

Growing Design - December 01, 2020 10:02 - 27 seconds
Hello!  Welcome to the Growing Design Podcast Where we help you grow your design agency If you want to learn how to  - How to price your services - How to sell your expertise - And how to attract the right type of clients You've come to the right place.  I’m your host, Ed Orozco - let's ...

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