Latest Sugar cookie decorating Podcast Episodes
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110. Baking it Down - The Cookie Car Lot
Baking it Down with Sugar Cookie Marketing πͺ - May 03, 2023 19:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Pricing the Cookie Car Lot π Wanna buy a... car? Today's podcast topic (which is a day late due to CookieCon - no, it's not Wednesday, sorry about that) is about the "cookie car lot" - comparing how automotive brands use pricing tiers to sell more cars... and we'll us...
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109. Baking it Down - Watch Your Receipts
Baking it Down with Sugar Cookie Marketing πͺ - April 25, 2023 19:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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108. Baking it Down - Economies of Scale
Baking it Down with Sugar Cookie Marketing πͺ - April 18, 2023 22:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. β Economies of Scale Buzzword incoming: scalability. The ability of your business to increase output to lower costs of production and increase profits. Sounds enviable, right? But how do you go about it as an often one-man (or woman)-band? Here are 5 tips we've thought ...
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107. Baking it Down - Battle of the Business Partners
Baking it Down with Sugar Cookie Marketing πͺ - April 11, 2023 21:00 - 51 minutes β β β β β - 287 ratingsSend us a Text Message. [This description is auto-generated by AI] The importance of marketing with the customer in mind. 0:00 Welcome to the podcast. The average chick-fil-a revenue is 8 million for the standalone. How to work with business partners. 2:33 Three questions to ask when worki...
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106. Baking it Down - A Refreshing Rebrand
Baking it Down with Sugar Cookie Marketing πͺ - April 04, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. πA Refreshing Rebrand When you likely got started in your cookie biz, "this will be something I'm still doin' in 2 years" wasn't probably top of mind. If you're like us, this was a random idea > turned hobby > turned money pit > turned "I need to make money or my SO wil...
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105. Baking it Down - Farmer's Markets Marketing
Baking it Down with Sugar Cookie Marketing πͺ - March 28, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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104. Baking it Down - Squeezing the Most from the Meet the Baker Collab
Baking it Down with Sugar Cookie Marketing πͺ - March 21, 2023 19:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. Meet the Baker Collab is this Friday, March 24th, 2023 at 11:00 AM est - 12:00 PM est. And we want you to participate! Here's how to squeeze the most out of the Meet the Baker Cookie Collab. βΆοΈ Collab: Meet the Baker βΆοΈ Date: March 24 @ 11:00 AM EST βΆοΈ Engage with pos...
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103. Baking it Down - Good Enough is Good Enough
Baking it Down with Sugar Cookie Marketing πͺ - March 07, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. πGood Enough is Good Enough I made peace with myself a long time ago that I would have to learn everything I wanted to be "pretty okay" at, I wasn't naturally gifted at anything. And I also learned that the likelihood of me being an expert at anything was a pipe dream.Β ...
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102. Baking it Down - Whisk-y Business
Baking it Down with Sugar Cookie Marketing πͺ - February 28, 2023 23:00 - 58 minutes β β β β β - 287 ratingsSend us a Text Message. π³ Whisk-y Business πͺ Who knew baking could be so... whisky. Okay - it's a pun on "risky," and Corrie wanted it to be the topic of today's podcast. Things you may be takin' a risk with - that you also may not realize.Β πΈ And if you do realize it and accept the risk - th...
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101. Baking it Down - Cookie Classes - 101
Baking it Down with Sugar Cookie Marketing πͺ - February 21, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π« Cookie Class 101 πͺ School's in sesh - and we ain't gatekeeping anything. Here's how we run a cookie classΒ (note - we're lazy - so understand that whatever we tell ya is preceded by the question π€ "how can we accomplish the most with the least amount of effort and st...
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100. Baking it Down - Leggo my Ego
Baking it Down with Sugar Cookie Marketing πͺ - February 14, 2023 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π§ Leggo my Ego You know what's delicious? πͺ Your cookies. You know what's even more delicious? πͺ People tellin' you how amazing you are for those cookies. π Attention is my favorite dessert. It's smooth, it's silky, and it's immediate satisfaction. It's like eating yo...
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99. Baking it Down - Refund Chaos
Baking it Down with Sugar Cookie Marketing πͺ - February 07, 2023 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π₯€ Refund ChaosΒ Twin2 (Corrie) is weirdly obsessed with TikTok drama - and not just any TikTok drama - no, specifically Tumbler TikTok drama - you know, the cups? Yeah - that Tumbler. So imagine my surprise when Business Insider posts an article about the very Tumbler d...
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98. Baking it Down - 8 Social Media Baker Faux Pas
Baking it Down with Sugar Cookie Marketing πͺ - January 31, 2023 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π§ 8 Social Media Baker Faux PasΒ It's easy to get bogged down with orders and forget your social media - but not with twin2 lurkin' behind a phone screen! As she goes to engage weekly with the group hashtag, #sugarcookiemarketing, I asked her to come up with a list of t...
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97. Baking it Down - The Toe Episode
Baking it Down with Sugar Cookie Marketing πͺ - January 24, 2023 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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96. Baking it Down - Reely Good Podcast Episode
Baking it Down with Sugar Cookie Marketing πͺ - January 17, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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95. Baking it Down - Consistency is Key in 2023 - Sponsored by the Bakers Business Basics
Baking it Down with Sugar Cookie Marketing πͺ - January 10, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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94. Baking it Down - Leaving 2022 in 2022
Baking it Down with Sugar Cookie Marketing πͺ - January 03, 2023 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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93. Baking it Down - The Cookie College Breakdown
Baking it Down with Sugar Cookie Marketing πͺ - December 27, 2022 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π The Best Cookie College Courses New year, new you? Or new year, same you-who-said-last-year-would-be-different-but-didn't-take-the-steps-to-do-anything-differently? Okay, okay - I'll start playin' hard ball, but I'm still gonna pitch. What if this year was different...
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92. Baking it Down - Year End Closeout
Baking it Down with Sugar Cookie Marketing πͺ - December 20, 2022 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Buh-Bye, 2022. Towards the last few weeks of the year (ahem - btw, what the heck happened to 2022 and where did it go!?), I like to come up with a list of closeout tasks to set me up on the right foot come the first of the year.Β These aren't resolutions, but rather ...
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91. Baking it Down - Word of the Year
Baking it Down with Sugar Cookie Marketing πͺ - December 13, 2022 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Your Word of the Year At the end of each year, Heather likes to (annoyingly) force both family members and extended family (and heck - even strangers) what their "Word of the Year" is. The Word of the Year is pretty simple - one word that you plan to interlace into yo...
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90. Baking it Down - Santa's Top 20 List of Gifts for Bakers
Baking it Down with Sugar Cookie Marketing πͺ - December 06, 2022 22:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Santa's Top 20 Gifts for Bakers π π€Ά Call the twin Mr. and Mrs. Clause cause here's our hot take on the hottest gifts for the hottest oven-lovin' baker in your life (and if you are the baker in your life, forward this email to your Santa - I'll include links to make sho...
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89. Baking it Down - A Numbers Game
Baking it Down with Sugar Cookie Marketing πͺ - November 22, 2022 21:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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88. Baking it Down - Yay or Nay
Baking it Down with Sugar Cookie Marketing πͺ - November 17, 2022 00:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message.
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87. Baking it Down - Like Know Trust Sell
Baking it Down with Sugar Cookie Marketing πͺ - November 15, 2022 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. There's a recipe that helps increase sales without decreasing dollars - but it may require some deconstruction of self-made roadblocks.Β π€ "Heather - are you gonna make me get in front of a camera?"Β You know me so well. But yes - yes, I'm going to encourage you to ste...
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86. Baking it Down - Compare Aware
Baking it Down with Sugar Cookie Marketing πͺ - November 08, 2022 22:00 - 57 minutes β β β β β - 287 ratingsSend us a Text Message. π§ Comparison Awareness 101 π It's that tiiime of yeeeear... where we feel like we're fallin' behind. And it is EASY to fall into comparison fatigue!Β π "They sold out, but I have wide-open weekends." Β πΒ "They filled 3 classes, and I haven't even listed one." πΒ "Th...
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85. Baking it Down - Vendy Blendy 101
Baking it Down with Sugar Cookie Marketing πͺ - November 01, 2022 22:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. Tasty TinΒ Website: tastytin.com Deal: 20% Off 1οΈβ£ #1: Garlic Dust Sweet Frosted KC *Β Website: www.etsy.com/shop/sweetfrostedkc Deal: 25% Off 1οΈβ£ #1: Skinny Pencil Cutter Cheerful Cutters * Website: www.cheerfulcutters.com Deal: 20% Off (excluding subscription...
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84. Baking it Down - The Winner Is + Crazy Christmas Cookie Schedules
Baking it Down with Sugar Cookie Marketing πͺ - October 25, 2022 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Chrazy Christmas Cookie Schedules First - let's announce the winner of the SCM Second Boo-thday Bash! Thanks to all who entered - you guys are awesome, and I can't believe we get to work with you in growing our businesses by makin' dough making dough!Β οΈπ Congrats to...
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83. Baking it Down - Quote "Quote" Unquote
Baking it Down with Sugar Cookie Marketing πͺ - October 18, 2022 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π Quote "Quote" Unquote This week, Heather reads off her favorite (absolutely random) quotes. Here goes: π° If it costs you your inner peace, then itβs very expensive. If you don't cultivate discipline, you will be a slave to your impulses. πͺ The ax forgets but the tr...
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82. Baking it Down - 5 Things We Can Learn from Susan Reed
Baking it Down with Sugar Cookie Marketing πͺ - October 11, 2022 21:00 - 55 minutes β β β β β - 287 ratingsSend us a Text Message. It struck me the other day - Susan the Scammer is actually really good at marketing. I mean - look at her! This little "event planner" has marketed so well that an entire industry knows about her antics! π And π the π woman π still π doesn't π quit.Β If we think about i...
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81. Baking it Down - Reels Really Explained for Real
Baking it Down with Sugar Cookie Marketing πͺ - October 04, 2022 20:00 - 1 hour β β β β β - 287 ratingsSend us a Text Message. π₯ Reels Really Explained for Real Instagram Reels must stand for "reel-y confusing," but rest easy, you're not alone. Instagram Reels are new, and are shifting the decade-old photo-centric platform by a lot - which is making things feel a bit all over the place - so we ...
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