Latest Storybrandframework Podcast Episodes

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#51: How to Make Your Marketing More Inclusive

Marketing Made Simple - June 08, 2022 09:00 - 29 minutes ★★★★★ - 263 ratings
You started a business to help solve a problem. And in order to help as many people as possible, your marketing needs to be inclusive. But without knowing it, your message might be leaving out an important segment of your target audience. Fortunately there are easy steps you can do to fix this. ...

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#50: The Video Your Business Needs to Win Over More Customers

Marketing Made Simple - June 01, 2022 09:00 - 24 minutes ★★★★★ - 263 ratings
A pivotal piece of the StoryBrand framework is creating a clear and simple plan that paves the way for customers to do business with you. Without a plan, your customers might feel like they're entering into a fog of confusion and we always say, "If you confuse, you lose!" Eliminate any confusion...

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#49: The Best Way to Use Testimonials to Grow Your Business

Marketing Made Simple - May 25, 2022 09:00 - 28 minutes ★★★★★ - 263 ratings
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrat...

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#48: Why Your Commercial Isn't Converting

Marketing Made Simple - May 18, 2022 09:00 - 33 minutes ★★★★★ - 263 ratings
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrat...

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#47: Why Your Videos Aren't Engaging Customers

Marketing Made Simple - May 11, 2022 09:00 - 32 minutes ★★★★★ - 263 ratings
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrat...

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#46: Fix Your Marketing with One Assessment

Marketing Made Simple - May 04, 2022 09:00 - 31 minutes ★★★★★ - 263 ratings
When it comes to our health, we know the importance of having a regular check up. It provides a baseline for where you are and what you might need to work on to live a long healthy life. The same is true for your marketing. If you don't continually assess how your message is working to grow your...

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#45: Why Having a Clear Message Within Your Organization is Critical

Marketing Made Simple - April 27, 2022 09:00 - 23 minutes ★★★★★ - 263 ratings
If you want more customers to engage, you must clarify your message first. Now is the perfect time to create a clear message and marketing plan for your business. Join us May 10 and 11 (2022) for the StoryBrand Marketing Workshop LiveStream and know you're doing it right. Register now at StoryBr...

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#44: How to Write and Deliver a Captivating Speech

Marketing Made Simple - April 20, 2022 09:00 - 35 minutes ★★★★★ - 263 ratings
Call us at 615-649-0705 and leave a voicemail letting us know what you're still struggling with or would love to hear more about when it comes to clarifying your messaging and marketing. It could be selected as a topic for an upcoming episode of the podcast! So let us know how we can continue to...

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#43: An Amazing No-Cost Strategy to Get More Leads

Marketing Made Simple - April 13, 2022 09:00 - 31 minutes ★★★★★ - 263 ratings
Last week you discovered finding new audiences is crucial to growing your business and how utilizing public relations, or PR, efforts can help do that. This week we're revealing the best methods you can use to actually get in front of those audiences, gather more leads while doing it all for fre...

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#42: Should You Be Using PR to Spread Your Message?

Marketing Made Simple - April 06, 2022 09:00 - 31 minutes ★★★★★ - 263 ratings
Finding new audiences is crucial to growing your business and getting more people to see what products and services you offer. But what’s the best way to get your message out to those new audiences? Most people turn to public relations, or PR, efforts to spread the good news about their business...

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#42: How Can PR Get You In Front of More Customers?

Marketing Made Simple - April 06, 2022 09:00 - 31 minutes ★★★★★ - 263 ratings
Finding new audiences is crucial to growing your business and getting more people to see what products and services you offer. But what’s the best way to get your message out to those new audiences? Most people turn to public relations, or PR, efforts to spread the good news about their business...

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#41: How to Market Yourself into a New Job

Marketing Made Simple - March 30, 2022 08:00 - 31 minutes ★★★★★ - 263 ratings
Whether you are looking for your next opportunity or your business is on the search to hire amazing talent, the StoryBrand framework can set you up for success! Just like in your marketing, using the right message is critically important when you create a resume. At the same time, when you creat...

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#40: Using the StoryBrand Framework in Every Part of Your Business

Marketing Made Simple - March 23, 2022 08:00 - 31 minutes ★★★★★ - 263 ratings
You've probably heard how the StoryBrand framework can transform your marketing and messaging by inviting your customers into a compelling story where they become the hero with you as their guide. But did you know you can implement the framework into every part of your business?   In today's...

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#39: How to Turn Your Customers into Raving Fans!

Marketing Made Simple - March 16, 2022 08:00 - 31 minutes ★★★★★ - 263 ratings
As a business owner it can be overwhelming trying to keep up with customer service demands. But ignoring your customers' needs will only hold you back. It's only when you think of yourself as their guide and exercise empathy that your customers will feel helped and heard.    Today J.J. and A...

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#39: How to Turn Your Customers into Raving Fans

Marketing Made Simple - March 16, 2022 08:00 - 31 minutes ★★★★★ - 263 ratings
How do you get your customers to engage? We bet you know the answer by now: invite them into a story where they are hero while you play the guide! But where does this process begin? For a lot of customers, the first point of contact with your brand is your customer service team. So as a business...

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#38: Use the StoryBrand Framework to Level Up Your Design

Marketing Made Simple - March 09, 2022 09:00 - 28 minutes ★★★★★ - 263 ratings
If you thought StoryBrand was only for messaging and copywriting, we're here to change your mind. Did you know you can also use the StoryBrand framework for building and strengthening your design projects? No matter if you're working on messaging or design, to be successful, you need to make the...

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#37: What You Need to Make Your Website Work

Marketing Made Simple - March 02, 2022 10:00 - 27 minutes ★★★★★ - 263 ratings
How do you build a website that turns visitors into customers? If you know StoryBrand, you know we always say the number one priority for your website should be communicating a clear message that invites your customers into a compelling story. But what happens when you need to elevate that messa...

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#36: How Design Can Help (and Hurt!) Your Revenue

Marketing Made Simple - February 23, 2022 09:00 - 30 minutes ★★★★★ - 263 ratings
We talk a lot about the importance of having a clear message in your marketing. After all, if you confuse, you'll lose! But did you know the same is true with design? Too many businesses focus on creating a flashy logo or sleek landing page and forget all about making it easy for your customer t...

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#35: Creating a Social Media Ad Strategy That Works

Marketing Made Simple - February 16, 2022 09:00 - 34 minutes ★★★★★ - 263 ratings
Creating social media ads for your brand can feel like an infinite amount of guess work. Between trying to demystify platform algorithms, keeping up with OS updates, and targeting the right audience, you're often left feeling more confused than when you started!   Today J.J. and April contin...

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#34: Using Social Media to Promote Live (and Virtual) Events

Marketing Made Simple - February 09, 2022 09:00 - 27 minutes ★★★★★ - 263 ratings
When it comes to promoting events on social media, it's hard not to make the posts all about you. So how do you successfully promote your business's events without positioning your brand as the hero?   Today J.J. and April continue our series all about clarifying your messaging through socia...

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#33: Multiply Your Output, Not Your Effort with Social Media

Marketing Made Simple - February 02, 2022 09:00 - 25 minutes ★★★★★ - 263 ratings
When it comes to social media, being intentional is important. But finding the time to engage with your customers on every platform can feel close to impossible, especially for small businesses. You need ways to work smarter, not harder, and that's what you'll get from this episode.   Today ...

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#32: Creating Instagram Reels that Engage Your Following

Marketing Made Simple - January 26, 2022 09:00 - 26 minutes ★★★★★ - 263 ratings
While once an app just for sharing personal photos, Instagram has taken the business world by storm. In fact, 71% of U.S businesses claim to use Instagram as a company. But when it comes to Instagram, most companies struggle creating content that is actually engaging. That's why today's episode ...

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#31: How to Build Your Social Media Content Calendar

Marketing Made Simple - January 19, 2022 09:00 - 26 minutes ★★★★★ - 263 ratings
When it comes to creating content for social media, most people come up with their posts in the moment. But trying to think of something that's new, creative, fun, entertaining, and educational on the spot is no easy feat. Especially when you're posting several times a week! Creating content in ...

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#30: Three Key Pieces Every Social Media Post Needs

Marketing Made Simple - January 12, 2022 09:00 - 29 minutes ★★★★★ - 263 ratings
Call 615-649-0705 and share your story of success after using the StoryBrand Framework to clarify your social media before Friday, January 28, 2022 for a chance to be featured on a future episode!   With so many of you taking action to create marketing that works using the StoryBrand Framewo...

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#29: Be the Guide in Your Business but the Hero in Your Life

Marketing Made Simple - January 05, 2022 09:00 - 26 minutes ★★★★★ - 263 ratings
Each week on the podcast, we show you how to use the StoryBrand framework in your marketing to invite customers into a beautiful story where you are the guide and they are the hero. But today's conversation is a little bit different. You're never going to believe it. You might even be shocked be...

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Hero on a Mission Limited Series PREVIEW—What You Need in a Morning Ritual

Marketing Made Simple - December 30, 2021 16:56 - 3 minutes ★★★★★ - 263 ratings
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interest...

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#28: From "Ah-ha" to Action—Revisiting Our Biggest "Ah-ha" Moments of 2021

Marketing Made Simple - December 29, 2021 09:00 - 34 minutes ★★★★★ - 263 ratings
Hero Makers, it's almost time to wrap up 2021, so we're wrapping up our biggest "ah-ha" moments of the year too. You know we always say that marketing should be easy, so we're making it super easy to take in the biggest lightbulb moments of the year. The moments that made you say, "I finally get...

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Discover True Meaning in Your Life's Story—New Business Made Simple Limited Series Coming January 6!

Marketing Made Simple - December 23, 2021 09:00 - 3 minutes ★★★★★ - 263 ratings
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interest...

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#27: From "Ah-ha" to Action—Revisiting the Framework That Makes Marketing Easy

Marketing Made Simple - December 22, 2021 09:00 - 22 minutes ★★★★★ - 263 ratings
Hero Makers, it's been a joy to serve you this year. We have been overwhelmed by the number of people in our listening community who have finally found clarity on how to craft marketing that works. We always say that marketing should be easy, so our gift to you this season is an episode that wil...

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#26: Will StoryBrand Work for Your Personal Brand?

Marketing Made Simple - December 15, 2021 09:00 - 24 minutes ★★★★★ - 263 ratings
In this series, we’re answering the question, “Will it work for me?” Previously on the podcast, we explored each part of the StoryBrand framework, and now we’re showing you how to apply them directly into your specific business or organization. No matter if your business is B2B or B2C, for-profi...

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