Latest Sophiamatveeva Podcast Episodes
205. What the No Code Revolution is and why it matters
Tech for Non-Techies - May 29, 2024 07:50 - 15 minutesNo code tools have opened opportunities up for innovators, and especially for non-technical founders. But, they have their limits, and not everybody thinks that they’re a great idea. Listen to this episode to learn what the No Code revolution is and when No code tools are a must have, and wh...
204. How corporates stay successful. Lessons from The Innovator's Dilemma part 2
Tech for Non-Techies - May 22, 2024 06:59 - 15 minutesAs generative AI shakes up industries, those who don't choose to innovate, won't survive. Let's learn from past disruptions. Why did Sears lose their top spot as America's favourite retailer, but Hewlett Packard continue to make new products and grow? By understanding how corporates navig...
203. Why do great companies fail? Innovator's Dilemma part 1
Tech for Non-Techies - May 15, 2024 08:10 - 19 minutesWhy did successful companies like Kodak and Blockbuster miss the digital revolution? Listen to this episode to learn why corporates ignore threats posed by start-ups until its too late. In this episode, you will learn key lessons from The Innovator's Dilemma: When New Technologies Cause Gre...
202. The opportunity is NOW
Tech for Non-Techies - May 08, 2024 08:30 - 17 minutesThere is a gap between when a technology gets invented, and its wide adaption. In this gap, is exactly where the best opportunities lie. Listen to this episode to learn why we are in the time of opportunity, and how to make the most of it. You will learn: What the path that electricity to...
201. What can lawyers teach tech founders?
Tech for Non-Techies - May 01, 2024 07:46 - 29 minutesToday, less than 10% of Fortune 500 companies are considered to be tech companies. We are still at the beginning of the tech opportunity. You don’t have to be a technologist to benefit from this rising tide. If you work in professional services and wondering which client niche to pick, the...
200. Five lessons from building Tech for Non-Techies
Tech for Non-Techies - April 24, 2024 08:49 - 20 minutesFive years ago, I was selling tickets to my classes for $20 on Eventbrite, and today, my company works with governments, corporates and successful leaders around the world. I have taught my course at London Business School, Oxford and Techstars and written for the Harvard Business Review. On...
199. How to become a Digital Leader
Tech for Non-Techies - April 17, 2024 09:51 - 14 minutesIn this episode, you will learn what leadership means in the Digital Age, and 3 things you can do to become a Digital Leader today. Listen to learn: Why being a leader isn't just being a visionary What it means to lead in the Digital Age How to learn about the frontier trends in your indu...
198. What Business Leaders need to know about cybersecurity risk
Tech for Non-Techies - April 10, 2024 06:31 - 31 minutesCybersecurity risk is a business risk. If there is a data leak, customers and investors aren't going to be happy. But, as more and more of our services are online, cybersecurity problems are now just part of business life. In this episode, you will hear a pragmatic approach for how to think ...
197. Six ways to innovate
Tech for Non-Techies - April 03, 2024 09:28 - 19 minutesWhile most of us agree that innovation is a “good thing,” we don’t actually agree on what it is, or how to do it. Listen to this episode to understand what innovation really is, and why you're already an effective innovator. In this episode, you will learn: The two things every company mus...
196. Why ALL businesses depend on open source software
Tech for Non-Techies - March 27, 2024 08:31 - 34 minutesDid you know that 90% of the internet depends on free licenses from open source software? But what happens when those licenses stop being free? Listen to this episode to find out. You will learn from Paula Paul, Founder and Distinguished Engineer at Greyshore, who also serves also serves o...
195. Intrapreneurship vs Entrepreneurship
Tech for Non-Techies - March 20, 2024 08:35 - 20 minutesToday, start-ups are seen as the hotbed of innovation and corporates are dismissed as laggards. But, when large companies innovate successfully, they have a huge impact. They have the resources and the built-in customer base to scale quickly. In this episode you will learn how corporate in...
194. Lessons from the Post Office scandal
Tech for Non-Techies - March 13, 2024 11:08 - 16 minutesThe Post Office scandal led to 900 wrongful convictions and four suicides. It is now known as the worst miscarriage of justice in British history. It happened because Post Office leadership did not know how to deal with glitchy software. In this episode, you’ll learn how not to repeat thei...
193. Get tech clients! Introduction to tech for lawyers
Tech for Non-Techies - March 06, 2024 06:00 - 26 minutesIf you want to work with tech clients and venture capitalists, you need to know how they think. This is how you become a great strategic advisor. If that’s what you want to be, this podcast episode is for you. Listen to learn: The core difference between the lawyer and the tech innovator...
192. How this fund manager digitised himself
Tech for Non-Techies - February 28, 2024 06:06 - 12 minutesThere are plenty of articles about digital transformation. But big change can only be successful if the individuals in the organisation are also enthusiastic and knowledgeable about it. Structural change without individual change does not work. In this episode, you will learn how asset man...
191. How generative AI is changing the legal industry
Tech for Non-Techies - February 21, 2024 08:39 - 35 minutesLarge Language Models and Generative AI are going to have the biggest impact on word heavy industries. This means that the legal industry is on the brink of major changes. This will affect how lawyers work, what clients expect and the future profits of the industry. In this episode, you will...
190. Competing in the Age of AI
Tech for Non-Techies - February 14, 2024 12:38 - 24 minutesHype about generative AI is everywhere, but much simpler AI models have already changed entire industries. By learning about how AI has already changed business, we can make predictions about what's next. In this episode you will learn key lessons from Competing in the Age of AI: Strategy a...
189. How to build a unicorn in 2024
Tech for Non-Techies - February 07, 2024 11:26 - 20 minutes10 years ago Silicon Valley venture capitalist Aileen Lee coined the term "unicorn" to describe a young company valued at over $1 billion. Back in 2013, there were just 39 unicorns in the US, and Lee's team researched what they did and who ran them. This list informed much of how we thought o...
188. How is AI disrupting your industry?
Tech for Non-Techies - January 31, 2024 11:28 - 50 minutesIf you want to prepare for AI disruption, learn from the music industry. The music industry was the first to be dragged through digital disruption in the early 2000s. Fortunes were made, and lost, as CDs gave way to streaming. Lessons from the music industry are perfect to help you understa...
187. What's wrong with Design Thinking?
Tech for Non-Techies - January 24, 2024 09:48 - 32 minutesThe Design Thinking market is growing and Logitech's ex CEO Bracken Darrell credits it with increasing shareholder returns 10 times. But, Design Lead Caoimhe Kelly believes Design Thinking doesn't fully encompass what a designer does. She says that to invent a new product or launch a ventur...
186. Why the Design Thinking market is growing & how to benefit
Tech for Non-Techies - January 17, 2024 12:34 - 22 minutesThe Design Thinking market is predicted to grow 5x more than the US economy in 2024. This is because C Suite decision makers are choosing to buy design thinking and innovation services. Listen to this episode to learn how to make the most of this trend for your careeer, whether you're a corpor...
185. What companies will get wrong in digital transformation in 2024
Tech for Non-Techies - January 10, 2024 17:59 - 19 minutesDigital transformation and AI are going to continue being a top priority for most CEOs this year. But, 70% of these expensive projects fail to meet their goals, according to McKinsey. Listen to this episode to learn what will continue hampering digital transformation efforts in 2024, and what ...
184. What AI will disrupt in 2024 and how to get ready
Tech for Non-Techies - January 03, 2024 16:18 - 23 minutesWe are still at the beginning of the AI revolution, but in 2024 some of the world's oldest and richest industries are going to get disrupted by it. Listen to this episode to learn: The difference between Generative AI vs Large Language Models Why generative AI could get you sued Which in...
183. Top entertainment picks to help you learn about tech
Tech for Non-Techies - December 27, 2023 09:58 - 11 minutesIn this episode, you will get four suggestions for shows about Big Tech, AI, billionaire founders and white collar criminals. Sophia Matveeva's top entertainment suggestions that will teach you: How Facebook was created What happens to founding teams when companies get successful How to ...
182. What Business Leaders need to learn from industrial design
Tech for Non-Techies - December 20, 2023 06:00 - 52 minutesDesign methodologies help businesses make more money and build products users love. Learn how this works from industrial designer and YouTube star John Mauriello. In this episode you will learn: What industrial design is Why design thinking helps companies succeed What a user interview ...
181. Why the best apps go on Apple first
Tech for Non-Techies - December 13, 2023 12:46 - 23 minutesThe app economy is projected to grow 4x faster than the US economy. This means opportunities for innovators, investors and the professional services that support the app ecosystem. Listen to this episode to learn the fundamental differences between the Apple App Store and the Android ecosystem...
180. Business & product lessons from Don Norman
Tech for Non-Techies - December 06, 2023 09:56 - 18 minutes“A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem” - Don Norman. Don Norman was Apple's first user experience architect and is revered for his expertise in design, usability engineering, and cognitive science. Listen to this episode ...
179. Top 4 tech podcasts for Business Leaders
Tech for Non-Techies - November 29, 2023 07:35 - 11 minutesHere are Sophia Matveeva's top four podcast picks to help you learn how tech is changing business and the economy. This is a selection of the most jargon-free shows, where the hosts don't assume you've worked at AWS for a decade. --- Join the Tech for Non-Techies membership and succeed in th...
178. How Logitech grew profits 4x in 3 years
Tech for Non-Techies - November 22, 2023 10:40 - 20 minutesBefore the advent of the iPhone, Logitech was a boring but successful company, making $2 billion per year. They made functional but ugly computer mice at affordable prices. But when the world moved from PC to mobile, its revenues tanked and its future looked bleak. The board knew they had to...
177. Where business schools fail in the Digital Age
Tech for Non-Techies - November 15, 2023 08:34 - 16 minutesA top MBA can be the best investment you make in your career. BUT most business schools haven't adapted to the Digital Age, despite pressure from employers & students. Listen to this episode if you have an MBA, are considering one, or work at a business school. You will learn: What's missin...
176. How community management helps tech companies win
Tech for Non-Techies - November 08, 2023 13:25 - 20 minutesIn just the first half of 2023, the Sweat with Kayla app recorded over $77 million in revenue. Without an engaged community, this success would not have been possible. A well managed community can help a business grow revenue, attract new customers and create a product that users love. Learn...
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