Latest Socialgood Podcast Episodes
Ep 212 - Copywriting with Ai original
Let's Talk Marketing w/NDUB - July 01, 2024 07:00 - 22 minutes ★★★★★ - 16 ratingsIn this episode of Let's Talk Marketing, Nathan invites Jonathan Gillham, the founder and CEO of Originality.ai, a tool that helps marketers ensure the quality and authenticity of their content. They discuss the rise of generative AI in content creation and the challenges it poses in distinguish...
Ep 211 - Developing an ROAS Ecosystem
Let's Talk Marketing w/NDUB - June 24, 2024 07:00 - 27 minutes ★★★★★ - 16 ratingsIn this episode, Nathan Webster interviews Caulen Foster, co-founder of Brainpower Agency. Caulen shares the concept of building ecosystems for online consumer brands and Amazon native brands. Caulen explains that many brands in the $3-5 million revenue range struggle to maintain profitability a...
How Startups Are Reimagining Agile
Projectified - June 19, 2024 04:00 - 26 minutes ★★★★★ - 200 ratingsStartups need to stay lean to deliver results in today’s stagnant global economy. As they reassess how to manage projects, startups are refining how they use agile. Guests discuss how their ways of working have evolved to meet the changing needs of their projects—and the marketplace—and how they...
Ep 210 - Mother's Day vs. Father's Day Spending
Let's Talk Marketing w/NDUB - June 17, 2024 07:00 - 16 minutes ★★★★★ - 16 ratingsIn this episode, Nathan covers the spending differences between Mother's Day and Father's Day by emphasizing the importance of understanding the market and promoting products or services effectively to cater to different demographics. He also highlights the need for businesses to evolve and list...
Ep 209 - Marketing MultiEntrepreneur Ryan Kugler
Let's Talk Marketing w/NDUB - June 10, 2024 07:00 - 20 minutes ★★★★★ - 16 ratingsIn this episode, Nathan Webster interviews Ryan Kugler, a multi-business owner, about the importance of marketing and the role it plays in business success. Ryan emphasizes that cutting marketing during tough times is a mistake and shares his insights on effective marketing strategies. He discus...
Career Development: How Project Managers Can Thrive With AI
Projectified - June 05, 2024 04:00 - 19 minutes ★★★★★ - 200 ratingsArtificial intelligence is transforming how project managers work, helping them build schedules, analyze data and identify risks. So what skills and knowledge will help project professionals thrive in the AI era? Guests discuss practical ways to build AI acumen—and how marketing your AI expertis...
Ep 208 - Black Friday Preparation
Let's Talk Marketing w/NDUB - June 03, 2024 07:00 - 12 minutes ★★★★★ - 16 ratingsNathan discusses the significance of Black Friday for businesses and provides insights on how to prepare for and capitalize on this opportunity. He emphasizes the importance of messaging, relationship-building, and strategic planning to maximize success during Black Friday. Nathan also shares ex...
Ep 207 - Lets Connect with Réland and Santaj
Let's Talk Marketing w/NDUB - May 27, 2024 07:00 - 7 minutes ★★★★★ - 16 ratingsWe're excited to share another conversation about the last Let's Connect Conference, "Connecting People, Not Dots." For this episode, we're sharing Santaj's experience attending a conference for the third year in a row. The main theme is the power of networking and building relationships in the...
How to Balance Technology and Well-Being in the Digital Age
Projectified - May 22, 2024 04:00 - 18 minutes ★★★★★ - 200 ratingsToday’s tech-driven ways of working often mean more efficiency and flexibility. But all that hyperconnectivity can be a risk to the well-being of project teams. Guests flag the potential warning signs for digital burnout—and how they set boundaries. They also explain how project leaders can supp...
Ep 206 - Google Ads w/John
Let's Talk Marketing w/NDUB - May 13, 2024 07:00 - 25 minutes ★★★★★ - 16 ratingsNathan invites John Horn, the CEO of Stubb Group, a digital advertising agency. They discuss tips for monetizing Google Ads and common pitfalls that businesses make. John emphasizes the importance of tracking success, optimizing search terms, and creating effective landing pages. He also highlig...
Ep 205 - The Negative Impact of Bad Pricing
Let's Talk Marketing w/NDUB - May 13, 2024 07:00 - 14 minutes ★★★★★ - 16 ratingsToday's topic, Nathan's covering the importance of understanding the value of your product and not giving 'homie hookups' that devalue your offering. Nathan explains the four P's of marketing (product, price, place, and promotion) and focuses on the price aspect, which was last week's topic. He ...
What’s Next? Navigating Your Project Management Career
Projectified - May 08, 2024 04:00 - 26 minutes ★★★★★ - 200 ratingsA career in project management isn’t always linear. Some people gradually advance from one position to the next, while others come to the profession from a different career path altogether. Guests discuss the moves they’ve made, how they assess when they’re ready for a new role, what they’ve lea...
Ep 204 - No More Homey Hookups
Let's Talk Marketing w/NDUB - May 06, 2024 07:00 - 11 minutes ★★★★★ - 16 ratingsNathan Webster discusses the concept of 'homie hookups' in business. From a discount or price reduction offered to potential customers who may not be able to afford the full price or who are unsure about the value of the product or service. Webster emphasizes the importance of understanding the ...
Ep 203 - Lets Connect with Réland & Narek and Edgar
Let's Talk Marketing w/NDUB - April 29, 2024 07:00 - 16 minutes ★★★★★ - 16 ratingsEnjoy another testimonials from the Let's Connect Conference 2023, Connecting People, Not Dots. with Narek Daniyelyan, Assistant Vice Chancellor for Strategic Partnerships of WSU Vancouver and Edgar Baker III, founder and operator of National Beard League. The conversation revolves around the e...
Using Technology to Make a Positive Social Impact
Projectified - April 25, 2024 13:00 - 28 minutes ★★★★★ - 200 ratingsTechnology is helping project teams make a positive social impact—an accelerator for addressing everything from the effects of climate change to gender equality. Guests discuss how they’re using tech in two projects: One helps adolescent girls develop skills in STEAM—science, technology, enginee...
Ep 202 - Don't Sleep on GMB
Let's Talk Marketing w/NDUB - April 22, 2024 07:00 - 8 minutes ★★★★★ - 16 ratingsNathan discusses the importance of Google My Business (GMB) for small businesses and entrepreneurs. GMB is a free tool provided by Google that allows businesses to create a profile and be found in Google search results. You need for a business address and highlights the significance of user-gene...
Ep 201 - When Excuses Run Out and Forces Results Pt. 2
Let's Talk Marketing w/NDUB - April 15, 2024 07:00 - 19 minutes ★★★★★ - 16 ratingsSummary In part two of our 200th episode, Nathan shares the story of three life-changing knocks that forced him to reevaluate his choices and take ownership of his path. He emphasizes the need for entrepreneurs to blend their personal and professional lives and encourages listeners to be true ...
How Project Teams Are Building Climate-Resilient Infrastructure
Projectified - April 10, 2024 14:00 - 29 minutes ★★★★★ - 200 ratingsBuilding sustainable infrastructure doesn’t just protect people and the planet—it boosts the bottom line. Project teams must deliver assets that can withstand the extreme effects of climate change. Guests discuss the growing focus on climate-resilient infrastructure, how to manage stakeholders a...
Ep 200 - When Excuses Run Out and Forces Results Pt. 1
Let's Talk Marketing w/NDUB - April 08, 2024 07:00 - 22 minutes ★★★★★ - 16 ratingsOn the reflection of 200 episodes, Nathan takes a look back journey as a marketer and entrepreneur. During the celebration, he shares his experiences running a nonprofit and a marketing consultancy, highlighting the importance of working on the business and not just in the business. Nathan also...
Ep 199 - Shop Local Hoax or Hack?
Let's Talk Marketing w/NDUB - April 01, 2024 07:00 - 13 minutes ★★★★★ - 16 ratingsNathan goes in about shopping local and its impact on businesses. He questions whether shopping local is truly beneficial and explores the importance of having an online sales and marketing presence. He used an immediate experience he had in the last few hours per his IG. Enjoy the show! Hos...
Advancing Your Project Management Career in 2024
Projectified - March 27, 2024 11:00 - 21 minutes ★★★★★ - 200 ratingsNavigating change is nothing new for project professionals. And this year is no different. How can being flexible and resilient help them seize job opportunities—and deliver value for organizations? Guests in this roundtable discussion talk about sector-specific job trends, the must-have skills ...
Ep 198 - Post COVID Marketing
Let's Talk Marketing w/NDUB - March 25, 2024 07:00 - 16 minutes ★★★★★ - 16 ratingsSummary For this episode, Nathan covers 10 truths about marketing after the pandemic and emphasizes the importance of adapting specific marketing strategies to the company's strengths. He also highlights the shift from brand marketing to performance marketing and the significance of data and t...
EP 197- Saving Marketing from Marketers
Let's Talk Marketing w/NDUB - March 18, 2024 07:00 - 25 minutes ★★★★★ - 16 ratingsIn this episode, Nathan Webster interviews Greg Stewart, the CEO of MMA Global, a non-profit trade association for major CMOs. They discuss the challenges and opportunities in the marketing industry and the need for clarity and truth in marketing practices. Greg shares insights on the importance...
Support System: Empowering Project Professionals to Find Better Ways of Working
Projectified - March 15, 2024 15:00 - 23 minutes ★★★★★ - 200 ratingsIn today’s ever-evolving project environment, project professionals need to be flex-ready problem solvers. But how do they learn to choose the right ways of working—or know when to anticipate the need to adapt to change? Guests discuss how they empower project professionals at their organization...
Ep 196 - Dont Sleep on LinkedIn
Let's Talk Marketing w/NDUB - March 11, 2024 07:00 - 10 minutes ★★★★★ - 16 ratingsNathan discusses LinkedIn's importance and its benefits for individuals and businesses. He emphasizes the need to adapt and evolve in the changing marketing landscape. Nathan reviews an article on LinkedIn and highlights its pros and cons. Here's the article: https://www.forbes.com/advisor/busi...
Ep 195 - Lets Connect with Reland & Marquita
Let's Talk Marketing w/NDUB - March 04, 2024 08:00 - 7 minutes ★★★★★ - 16 ratingsEnjoy one of the many testimonials from the Let's Connect Conference 2023, Connecting People, Not Dots. Make sure you watch the video on YouTube. Learn more at https://letsconnectpnw.com/.
Women in AI: Pursuing Project Careers in Tech
Projectified - February 28, 2024 05:00 - 25 minutes ★★★★★ - 200 ratingsThere’s a glaring gender gap, in both artificial intelligence and project management. But as demand for AI talent surges, there’s an opportunity to close those gaps. Ahead of International Women’s Day, our guests discuss the gender gaps they’ve experienced in their careers in tech, how greater t...
Ep 194 - Express Yourself
Let's Talk Marketing w/NDUB - February 26, 2024 08:00 - 5 minutes ★★★★★ - 16 ratingsIt's time to change it up. Do you agree? Host: Nathan A Webster Subscribe on YouTube! Connect: LinkedIn Follow: Instagram NDUB Brand NW & Associates, LLC Conference: https://letsconnectpnw.com/
Ep 193 - Our Analysis on 2024 Marketing Trends
Let's Talk Marketing w/NDUB - February 19, 2024 08:00 - 25 minutes ★★★★★ - 16 ratingsIn this episode, Nathan and Réland Logan are back again with the deep dive from the Forbes' 15 Key Marketing Trends to Watch in 2024. They covered it the previous week but were ready to make their own. Here's the part two enjoy! Host: Nathan A Webster Watch the Podcast on YouTube! Linked...
Crafting Sustainable Beers, Building Community, and Embracing Environmental Responsibility with Topo Topa Brewing Company Founder Jack Dyer
The Good Smack for the Planet Podcast by Hey Social Good - February 19, 2024 00:19 - 43 minutesTopa Topa Brewing Company, founded by Jack Dyer, distinguishes itself in the competitive craft beer market through a strong commitment to sustainability and community engagement. Emphasizing core values shaped by Dyer's background as a teacher, the brewery prioritizes giving back to local...
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- Projects 2
- Risk 2
- Talentdevelopment 2
- Socialimpact 2
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