Latest Public relations workflow Podcast Episodes
CoverageImpact. Will it solve the PR Industry's number 1 problem?
PR Resolution podcast - February 22, 2024 08:00 - 42 minutes ★★★★★ - 3 ratingsIn this episode I interview the person that has inspired me the most in my career; Gary Preston. Gary is the founder of CoverageBook, AnswerThePublic and the new (free) PR measurement tool ‘CoverageImpact’. We discuss how the last 15 years of working together in marketing and the last 10 years of...
How to prove PR value in 2024
PR Resolution podcast - February 07, 2024 12:00 - 47 minutes ★★★★★ - 3 ratingsIn the 25 years Steph Bridgeman has been working PR measurement, the world, media consumption and data has changed. But at a time when technology and data is abundant, why are we hearing of PR budget cuts and team struggles with proof of outcomes? In this fascinating podcast chat Steph and I expl...
2024 PR Forecast with Stephen Waddington
PR Resolution podcast - January 04, 2024 12:00 - 31 minutes ★★★★★ - 3 ratingsIt's January 2024, offcially back to work. But before you dive into your next campaign its important to consider focus and development for the year. What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help...
How Influencers are Sharing the 'Essence of Cinema' for Cineworld UK
PR Resolution podcast - December 01, 2023 07:00 - 27 minutes ★★★★★ - 3 ratingsIn this episode Stella interviews Carla Boyd, Senior Social & Content Marketing Manager at Cineworld Cinemas Live from the Cineworld London Head Quarters they delve into influencer relations and why Cineworld UK has decided to switch nearly all of their communications to working only with social...
Why the UK’s biggest corporates are at risk of reputational damage
PR Resolution podcast - November 10, 2023 08:00 - 37 minutes ★★★★★ - 3 ratingsIn this episode Stella interviews the Chief Executive of the CIPR (Chartered Institute of Public Relations) Alastair McCapra. They talk about FTSE 100 businesses and the lack of PR expertise in executive leadership teams and on boards in the UK. Alastair and Stella explore the reasons for this; ...
How Cultural Understanding & Rapid Media Response is Saving the World's Animals
PR Resolution podcast - September 28, 2023 10:00 - 44 minutes ★★★★★ - 3 ratingsBev Boyle, who is the Global Head of Media at World Animal Protection, plays a pivotal role in shaping the narrative around animal welfare on a global scale. She's at the forefront of crafting media campaigns that not only raise awareness but also inspire action. In this episode of the PR Resolut...
How to Make Your Agency Profitable
PR Resolution podcast - September 07, 2023 07:00 - 43 minutes ★★★★★ - 3 ratingsHow healthy does your agency feel? Are there uncertainties around budgets? Are some of your retainers switching to projects? Is your pipeline flowing or in need of some work? If your agency finances are feeling like a challenge right now you’re not alone. Research has confirmed that PR budgets ...
The Power of Music Partnerships
PR Resolution podcast - August 18, 2023 11:15 - 35 minutes ★★★★★ - 3 ratingsIn episode 40 Stella interviewed Rebecca Jolly and Joe Bellioti; the authors of best-selling book; ‘How Music Grows Brands’. They discussed the benefits music can have on a brands business but what about the other side of the partnership? The music artist. How does the involvement of a track in ...
How Crime Journalism led to a Leading UK Charity PR Newsroom
PR Resolution podcast - July 31, 2023 11:00 - 45 minutes ★★★★★ - 3 ratingsIn this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world's leading cancer charity; Cancer Research UK. We talk about the moment Martin made his career-defining decision and why he and...
How a musical shoe led to a PR investment firm
PR Resolution podcast - June 22, 2023 14:00 - 37 minutes ★★★★★ - 3 ratingsMargo Neely is the Chief Creative Officer of Neely & Daughters a New York based start-up business consultancy. She is also the creator of the Neely Air TR-808 “Disturb the Peace” drum machine shoe concept: a digital tap shoe (of sorts) that allows the user to create digital beats and rhythms wit...
Inside Secret Cinema
PR Resolution podcast - May 31, 2023 17:00 - 27 minutes ★★★★★ - 3 ratingsDue to its success ‘Secret Cinema’ isn’t so secret anymore. The London-based entertainment company that specialises in immersive film events now has fans throughout Europe and has recently launched in the US. The magic of the immersive performances has led to a cult following. But how much of th...
How a PR team helped evacuate 54 Ukrainian orphans to the UK
PR Resolution podcast - May 04, 2023 22:00 - 43 minutes ★★★★★ - 3 ratingsAs a rule I don’t discuss PR agency’s values on the show. They are for staff and should stay on slides or post-its. But when I heard this story of how one ‘agency value’ resulted in a team helping to evacuate 54 orphans from Ukraine, I broke that rule and dedicated a whole episode to it! I interv...
Coverage to Capital
PR Resolution podcast - April 30, 2023 21:00 - 49 minutes ★★★★★ - 3 ratingsIn this episode I interview PR measurement experts, Richard Bagnall and Darryl Sparey on their latest joint research that explores the effects PR has on attracting investors and gain funding for tech start-ups. We delve into the research results including the types of business that see this succe...
How Music Grows Brands
PR Resolution podcast - March 06, 2023 09:00 - 35 minutes ★★★★★ - 3 ratingsIn this episode I delve into the power of music; how it shapes cultures, grows brands and can drive business. I’m interviewing two people who’s deep understanding of music & culture has led them to work on brand partnership deals that have built reputation and grow businesses. I’m joined by ex-...
Confidence in data: Behind the scenes at H+K Strategies
PR Resolution podcast - February 23, 2023 14:00 - 40 minutes ★★★★★ - 3 ratingsThis episode lifts the lid on data literacy in one of there world’s most well-known agencies; H&K Strategies. I interview global head of data and analytics - Allison Spray alongside PR Agency One MD James Crawford. James and I co-wrote two chapters in a recent PRCA paper; ‘Data literacy in PR’....
Brands & fans in sport & entertainment in 2023
PR Resolution podcast - December 12, 2022 20:00 - 42 minutes ★★★★★ - 3 ratingsIn this episode I interview Amar Singh, ex-Evening Standard journalist turned content and digital marketing expert in sport and entertainment. Amar spent time at data-football specialists, Squawka. He worked in-house at Budweiser as Head of global football content and then at West Ham United whe...
Getting the most from AMEC Measurement Month 2022
PR Resolution podcast - November 04, 2022 09:00 - 42 minutes ★★★★★ - 3 ratingsAMEC Measurement Month is a time for everyone in Public Relations to level-up their knowledge in evaluation and measurement of comms. Held in November its the perfect time to learn and refresh your approach ready for new KPIs in a new year. There are just over 4 weeks of events and content relea...
PR & the most controversial World Cup in history
PR Resolution podcast - October 23, 2022 21:00 - 48 minutes ★★★★★ - 3 ratingsAt the time of publish, we are 3 weeks away from the 2022 Fifa World Cup in Qatar. Normally at this stage we’re at the height of World Cup hype, fans are excited about team selections, journalists are reporting from training camps and tabloids are on WAG watch. This year is very different. Nearly...
How one PR report is helping gain funding to connect Dads with soul
PR Resolution podcast - August 24, 2022 20:00 - 33 minutes ★★★★★ - 3 ratingsStella Bayles interviews Dan Flanagan, founder of the growing community interest group 'Dad La Soul'. From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads th...
The PR powerhouse on every tech founders (& investors!) wish list
PR Resolution podcast - July 08, 2022 09:00 - 44 minutes ★★★★★ - 3 ratingsIn this episode I interview Donna Loughlin, she is the founder & owner of PR firm LMGPR and host of podcast ‘Before It Happened. Having started journalism at just 10 years old; helping at a local newspaper network that her family managed, Donna progressed & became a global journalist for Reute...
The creative comms formula that drives b2b sales
PR Resolution podcast - March 10, 2022 10:00 - 46 minutes ★★★★★ - 3 ratingsThis episode explores the business success that occurs when two areas of marketing combine and work together really well. I interview Grace Keeling and James Beverage, co-founders of Made by Giants. Launching a B2B communications agency at the beginning of a pandemic may sound may sound like a t...
Gary Preston, CoverageBook take 2!
PR Resolution podcast - November 16, 2021 07:00 - 43 minutes ★★★★★ - 3 ratingsThe day this podcast publishes (Tuesday 16th November 2021) CoverageBook 2 will launch. So, in this episode I catch up with the original founder of our PR tech; Gary Preston to share the details with our listeners first! We start with our journey; our agency pasts, and the measurement and report...
How a PR infographic secured an NBA player a $64million deal
PR Resolution podcast - November 04, 2021 00:00 - 52 minutes ★★★★★ - 3 ratingsIn this episode I interview Brian Wallace Founder of NowSourcing, the top rated infographic agency in the United States. If you thought using infographics in PR activation had its day, think again. Brian and his team recently helped a NBA player secure a $64million deal by reshaping the way the U...
Meet the PR team increasing the influence of the UK's biggest lifestyle media
PR Resolution podcast - July 01, 2021 23:00 - 49 minutes ★★★★★ - 3 ratingsMedia readership and influence is one of the most important elements of PR planning, but who is responsible for growing that influence? In this episode I interview Effie Kanyua, the Director of PR & Comms at publisher 'Hearst UK' which includes Harper’s Bazaar, ELLE, Good Housekeeping, Cosmopolit...
Behind the scenes at Hearst UK; the PR team growing the most influential lifestyle media
PR Resolution podcast - July 01, 2021 23:00 - 49 minutes ★★★★★ - 3 ratingsMedia readership and influence is one of the most important elements of PR planning, but who is responsible for growing that influence? In this episode I interview Effie Kanyua, the Director of PR & Comms at publisher 'Hearst UK' which includes Harper’s Bazaar, ELLE, Good Housekeeping, Cosmopolit...
Ethics & doing the right thing in PR
PR Resolution podcast - May 18, 2021 20:00 - 45 minutes ★★★★★ - 3 ratingsIn this episode I interview Anthony Hayes, founder of the Hayes Initiative, based in NYC. We discuss his experience of upholding ethics in public affairs PR, where responsibility lies in mis-information in the media and why following your heart in communications is so important. Hayes Initiative...
The truth about news site traffic
PR Resolution podcast - April 06, 2021 14:45 - 49 minutes ★★★★★ - 3 ratingsUnderstanding how people interact with news and media sites is essential in PR planning and measurement. It has been an on-going challenge in Public Relations to understand the true volume of people arriving on news sites due to publishers' secrecy on traffic figures. There was further focus on ...
Who are you talking to?
PR Resolution podcast - February 19, 2021 10:00 - 44 minutes ★★★★★ - 3 ratingsUnderstanding your audience is the most important stage in developing PR strategy. It’s impossible to influence and change opinion without a full understanding of who you are talking to and how they feel. And with more data available than ever before, where on earth do you begin that kind of res...
PR without borders
PR Resolution podcast - January 18, 2021 13:00 - 44 minutes ★★★★★ - 3 ratingsIn this episode Stella interviews Brendon Craigie, the co-founder and managing partner of Tyto. A global PR agency that uniquely has a team working across multiple communications disciplines and international borders, without physical offices. Brendon shares his experience in setting up and runni...
Diversity in Public Relations
PR Resolution podcast - November 09, 2020 09:00 - 41 minutes ★★★★★ - 3 ratingsIn this episode Stella interviews Sarah Waddington, founder and curator of the FuturePRoof book series and discusses the latest edition, 'celebrating BME talent'. Stella and Sarah explore representation in Public Relations, from an inclusivity perspective on the communicators side but also our re...
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