Latest Photographysales Podcast Episodes

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#159: The Mistake of Not Focusing on Money

Worth Every Penny Joycast - May 16, 2023 09:00 - 26 minutes
Have you ever felt guilty about asking people to pay {gasp…that much} for your photography? Do you have trouble charging what you’re worth because of how you grew up?   Maybe you’re even worried that you’ll feel guilty or change in icky ways if you start making more money in your photography b...

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#158: I stayed at a Luxury All-Inclusive Resort in Mexico. Here’s What I Learned.

Worth Every Penny Joycast - May 09, 2023 09:00 - 22 minutes
Have you ever found it hard to believe that people will invest big bucks in your photography?  Maybe you’ve fallen into the trap of selling from your own wallet (thinking about what you would pay for something). And because of that, you’ve kept your prices low.  Today I’m sharing what I le...

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#157: How This Small Town Photographer Got $30K in Portrait Orders in 3 Months!!

Worth Every Penny Joycast - May 02, 2023 09:00 - 35 minutes
Have you ever had friends and family doubt that you could make a living from your photography?  Or maybe you’ve felt pressured to quit photography altogether and get a “real” job?  Kristen was in the same boat. She didn’t have a support system for her photography dreams, but she still KNEW s...

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#156: How Giving Back Can Help You Grow Your Photography Business

Worth Every Penny Joycast - April 25, 2023 09:00 - 17 minutes
There are so many people struggling in the world right now. Here’s how you can help just by using your camera.  Everywhere I look, there are people who can use a helping hand. But I don’t have unlimited funds to write checks or the hours I’d love to dedicate to volunteering. Here’s what I can ...

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#155: In 40 Minutes She Made More Than Her Largest Wedding Package!

Worth Every Penny Joycast - April 18, 2023 09:00 - 21 minutes
Do you want to transition out of wedding photography and into portrait sessions?  Maybe you still love weddings! But you know that they’re so time-consuming…  One of my students came to the same conclusion.  And after her revelation, she made more in a 40 minute session than she was making...

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#154: The Cost No One Talks About In a Photography Business

Worth Every Penny Joycast - April 11, 2023 09:00 - 15 minutes
Did you know that there is ONE expense that could cost your photography business more than ANYTHING else?  No, it’s not taxes or gear…  In fact, it’s something you might not even know exists!   Hit play to learn the cost that NO ONE talks about in a photography business (and how you can av...

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#153: Stop Doing This ONE Thing If You Can’t Get Anything Done

Worth Every Penny Joycast - April 04, 2023 09:00 - 11 minutes
I’m a creative entrepreneur who struggles with shiny object syndrome. So there are days when I feel like I’ve gotten NOTHING on my list done. Today I’m sharing one decision you can make to MAXIMIZE the time you do have to work on your business – so you can fit in more of the things you NEED to...

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#152: How An Early Childhood Educator Replaced Her Income with Photography

Worth Every Penny Joycast - March 28, 2023 09:00 - 28 minutes
Do you dream about what you would do with extra income from a photography business?  Shalicia did, too – but she quickly realized that working full time AND being a photographer is hard work (say goodbye to resting on the weekends)...   After three years of exhaustion, she learned that there...

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#151: My 5 Biggest Takeaways from Go Boutique Live 2023

Worth Every Penny Joycast - March 21, 2023 09:00 - 31 minutes
What if you could get 3 WHOLE DAYS of photography business training boiled down into just ONE bite-sized podcast?  Your wish is my command!  After an AMAZING Go Boutique Live (the buzz has been that it was our best one yet), I decided to round up my 5 biggest takeaways for YOU.  It’s a gre...

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#150: What To Do When You Don't Believe In Yourself Or Your Prices

Worth Every Penny Joycast - March 14, 2023 10:00 - 29 minutes
Have you ever struggled to believe that you’re worth the prices you need to charge to run a profitable boutique photography business?  Amy Yang struggled with the same thing when she started turning her love for photography into a high-end photography business.  Hit play to learn how this mi...

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#149: $100k in 6 months! How this single mom photographer pivoted from weddings to portraits

Worth Every Penny Joycast - March 07, 2023 10:00 - 28 minutes
Are you a wedding photographer who wants to transition to portrait photography so you can spend time with your family on the weekends? Or maybe you’ve already started to make a change in your business and are stuck in a weird, awkward hybrid phase. Amy Wellenkamp was in the same boat. She want...

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#148: Part 2: The Top Secrets to Reaching $100K From My 2022 Yay Award Winners

Worth Every Penny Joycast - February 28, 2023 10:00 - 47 minutes
As promised, here is PART TWO of the top secrets to reaching 100k from my 2022 Yay Award Winners!  These photographers earned as much as $400,000 last year in their photography businesses, so you'll want to hear their favorite tips for growing a profitable photography business.  Hit play to ...

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#147: The Top Secrets to Reaching $100K From My 2022 Yay Award Winners (Part 1)

Worth Every Penny Joycast - February 21, 2023 10:00 - 48 minutes
What if you had the chance to hear how other boutique portrait photographers are finding success no matter where they live or what circumstance they’re in?  Well, today you CAN!! I gathered up some of my TOP performing students (all who did 6-figures+ in 2022) and asked them to share their big...

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#146: How to Balance a Growing Photography Studio When You Want To Travel More

Worth Every Penny Joycast - February 14, 2023 10:00 - 28 minutes
How do you juggle the dreams you have for your photography business and the desire to travel more with your family?  Today I’m chatting with my student (and long-time photographer) Chianne Coffman to learn how she was able to take her business from struggling to 6-figures WHILE taking frequent...

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#145: What You Can Learn From My Response to an Instagram Meanie

Worth Every Penny Joycast - February 07, 2023 08:36 - 40 minutes
Have you ever gotten a hurtful comment on social media about your photography business (or maybe even about you personally)?  Has the fear of being judged by commenters has stopped you from putting yourself out there? Today I’m sharing a mean comment I received on Instagram and how I respond...

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#144: How To Create a Name for Your Photography Business

Worth Every Penny Joycast - January 31, 2023 10:00 - 17 minutes
Your photography business name is one of the first things potential customers see (and what they will remember you by) — so it’s CRITICAL that you pick the right one.  But brainstorming the perfect name can be tough. Where do you even start? Never fear! Hit play to learn my tips for creating...

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#143: How This Breast Cancer Survivor Went From $200 Sessions to $4,000 Sessions in Just a Few Months

Worth Every Penny Joycast - January 24, 2023 10:00 - 14 minutes
What if you could take control of your photography career in just a few months?  WITHOUT spending endless hours on the computer editing or sacrificing family time…  That’s exactly what breast cancer survivor Stacy Lange did!  When her husband said things like, “You’re always on that dang c...

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#142: What’s Different Between the Boutique Portrait Experience Vs the Digital File Experience?

Worth Every Penny Joycast - January 17, 2023 10:00 - 23 minutes
Can you get away with simply ADDING prints to your digital file photography business to make it boutique?  Spoiler alert: This “hybrid” business model does far more harm than good (and leaves both you and your clients frustrated).  Hit play to hear the key differences between the two busines...

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#141: 3 Books I Read This Year that Photographers Should Read, Too

Worth Every Penny Joycast - January 10, 2023 10:00 - 27 minutes
What do Bill Gates, Warren Buffet, Elon Musk, Mark Zuckerberg, and Mark Cuban all have in common? They read. A LOT! But they don’t just read anything… they read books that are relevant to them and what they’re going through. So I rounded up 3 books that I read this year that I believe EVERY ...

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#140: How a Mom of 3 Went From Feeling Like A Burden To Helping Support Her Family With Her Photography Business

Worth Every Penny Joycast - January 03, 2023 10:00 - 14 minutes
Do you ever feel like if you don’t start to make more profit in your photography business, you’ll have to go back to a J-O-B (and sacrifice time with your family)?  Is imposter syndrome holding you back from charging more in your photography business?    Hit play to learn how Amanda Costle w...

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#139 - How to Start Fresh After a Disappointing Year

Worth Every Penny Joycast - December 27, 2022 10:00 - 17 minutes
Have you ever felt like you tried everything, gave it your all, used every tool in your toolbox…  and were still disappointed with the result?  It can be especially disappointing to not get what we want out of our photography business. I’ve been there!!  But that doesn’t mean we have to dr...

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#138 - My Education Diet: What I Invested in Learning in 2022

Worth Every Penny Joycast - December 20, 2022 11:41 - 32 minutes
You may be surprised, but education is one of my BIGGEST business expenses every year… and it’s WELL WORTH IT!  Want to take a peek behind the curtain and see EXACTLY what I invested in this year?   Hit play to get a peek inside my education diet in 2022!  RESOURCES: WORTH EVERY PENNY JO...

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#137: How This Single Mom Built a Photography Business That Allows Her To Stay Home With Her Son

Worth Every Penny Joycast - December 13, 2022 10:22 - 16 minutes
Feel like you need to put your dreams of running a photography business on hold until your kids get older, your situation changes, or you win the lottery?  This ONE SHIFT could make all the difference for you…  Hit play to learn how single mom Elizabeth Covey left her corporate career and gr...

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#136: 3 Things Every Photographer Should Be Selling Right Now

Worth Every Penny Joycast - December 06, 2022 10:16 - 18 minutes
Want to know what clients are ACTUALLY buying this time of year?    Today I’m sharing 3 things that every photographer can sell to get some extra cash in their pocket RIGHT NOW.    Hit play for some easy ways to show up for your clients AND your family this time of year!    RESOURCES...

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#135: The New Tool I'm Using That Helps Me Overcome Perfectionism

Worth Every Penny Joycast - November 29, 2022 10:01 - 12 minutes
Want to put things out into the world but they never feel totally DONE or quite PERFECT enough?    I hear you!! I recently realized that I was hurting myself (and my business) by overthinking and overworking ideas.   Thankfully, I found a solution. Hit play to learn the free  tool I now ...

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#134: How This Wedding Photographer Transitioned to Portrait Photography & Had a $6,000 Week

Worth Every Penny Joycast - November 22, 2022 12:13 - 15 minutes
Want to transition from being a wedding photographer to a portrait photographer but don’t know where to start?  Feeling like there’s no way you could increase your income without sacrificing your nights and weekends?  Hit play to learn how my student, Jessie, made the switch and went from ma...

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#133: Do you have a Failure System or a Success System?

Worth Every Penny Joycast - November 15, 2022 12:37 - 14 minutes
  Building a photography business can be overwhelming and confusing. With so much advice being thrown at you, where do you even start?    I had a HUGE aha recently, sitting in a room with one of my original marketing mentors, Dan Kennedy.    What he said made me realize that if you don...

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#132: Why It's Important to Treat Your Best Photography Clients Better

Worth Every Penny Joycast - November 08, 2022 11:45 - 15 minutes
Looking for some unique ways to spoil your best clients this holiday season (and all year round)?  Hit play to learn how I nurture my BEST clients and make them feel amazing so they keep coming back again and again!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/...

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#131: If You’re a Long-Time Photographer Struggling to Eek Out a Photography Income, Listen to This

Worth Every Penny Joycast - November 01, 2022 10:36 - 27 minutes
Does “that’s it?” cross your mind every time you see what your photography business is bringing in?  Does it feel like nothing you’re trying is moving the needle, no matter how long you’ve been at it?   Hit play to learn how my student Jenn went from a yearly profit of $376 (despite being in...

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#130: How a New Photographer Got TWO $1,100 Clients, Weeks After Starting Her Business

Worth Every Penny Joycast - October 25, 2022 12:50 - 28 minutes
Do you love photography, but have no idea where to start when it comes to making it into a business?    Or maybe you’ve just started your photography business, and are already hitting some roadblocks…    Hit play to learn how my student Tara booked TWO amazing $1k+ clients just WEEKS aft...

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