Latest Patientadvocacy Podcast Episodes
Podcast Bytes - The Digital Transformation of Medical Affairs with Dan Hennessy, PhD
Medical Affairs Unscripted - May 28, 2024 12:54 - 8 minutesMedical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this third episode of our short form podcast series, we discuss this topic with Dan Hennessy, PhD. As t...
The Value of Medical Affairs – Strategic Thinking and Continuity from Clinical Development to Commercialization and Beyond With Jodi Smith, PhD
Medical Affairs Unscripted - April 30, 2024 17:38 - 45 minutesIn this episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Jodi Smith, PhD, the Global Medical Strategy Lead in Thoracic Oncology at Pfizer, discuss the value of Medical Affairs. While they agree that there’s a cost asso...
Excellence in Leadership – International Women’s Day Special With Aree Cheshire, PhD, and Amber Gilbert, MBA
Medical Affairs Unscripted - March 08, 2024 06:00 - 41 minutesCuriosity, empathy, authenticity, strength. Good leaders express many key characteristics and come in all shapes and sizes. In this special International Women’s Day episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, Aree Ch...
The Patient Impact in Drug Development and Value Demonstration with Len Lichtenfeld, MD, MACP
Medical Affairs Unscripted - February 29, 2024 18:17 - 34 minutesNow, more than ever, the patient voice is being heard by the pharmaceutical industry. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Len Lichtenfeld, MD, MACP meet to discuss the ways patients are providing advisement in drug development...
The Role of the MSL in Clinical Trial Enrollment with Dan Hennessy PhD
Medical Affairs Unscripted - February 01, 2024 00:24 - 36 minutesHaving a clinical trial that is properly supported and engaged is no easy feat, but accomplishing this can greatly improve the success of your asset. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Dan Hennessy PhD, Vice President of Medic...
Podcast Bytes - The Digital Transformation of Medical Affairs with Christian Dimaano, PhD, MPH
Medical Affairs Unscripted - November 16, 2023 17:05 - 10 minutesMedical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this third episode of our short form podcast series, we discuss this topic with Christian Dimaano, PhD, ...
Untapped Potential of Social Media Listening in Medical Affairs with Damian Eade
Medical Affairs Unscripted - October 27, 2023 14:19 - 38 minutesSocial media listening is an area with great untapped potential in the pharmaceutical industry. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Damian Eade, Managing Director, Social Analytics, Insight at Lumanity, discuss how a Medical Aff...
Building US, EU, & Asia PAC Field Medical Teams during Early Development with Christian Dimaano, PhD, MPH
Medical Affairs Unscripted - September 28, 2023 17:46 - 41 minutesA thoughtfully and carefully built Medical Affairs team, and in particular, a Field Medical team can enhance study enrollment and serve as a foundation for future commercialization. In this episode, Peg and Christian Dimaano, PhD, MPH, VP, Head of Medical Affairs at Kinnate Biopharma, discuss t...
Learning and Development to Propel an Organization Forward with Adeola Davis, PHD, MPA, and Mary Winkles, PharmD
Medical Affairs Unscripted - August 31, 2023 05:00 - 47 minutesAn effective learning and development program can be transformative for a Medical Affairs organization. In this discussion, Peg, Adeola Davis, PHD, MPA, Director of Learning Development at Arcadia Pharmaceuticals, and Mary Winkles, PharmD, Global Director, Medical Affairs Training and Capabilit...
The Digital Transformation of Medical Affairs with John Yee, MD, MPH
Medical Affairs Unscripted - July 28, 2023 05:00 - 16 minutesMedical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this second episode of our short form podcast series, we discuss this topic with Dr. John Yee. As the fo...
Podcast Bytes - The Digital Transformation of Medical Affairs with John Yee, MD, MPH
Medical Affairs Unscripted - July 28, 2023 05:00 - 16 minutesMedical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this second episode of our short form podcast series, we discuss this topic with Dr. John Yee. As the fo...
Why PharmDs are a good fit for Medical Affairs with Lumanity Medical Affairs Consulting PharmDs
Medical Affairs Unscripted - June 27, 2023 05:00 - 41 minutesIn this special episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD interviews three of Lumanity Medical Affairs Consulting PharmDs, Stephanie Wong, George Shyu, and Chris Maclafferty. They discuss the different paths they took from earning their degree to joining the pharmaceutical ...
Investing in Medical Affairs with John Yee, MD, MPH
Medical Affairs Unscripted - May 30, 2023 15:31 - 38 minutesWhether your drug is in an early development phase or in the lifecycle management phase, it is important to know when and how to invest in Medical Affairs. In their discussion this month, Peg and John Yee, MD, MPH and former CMO at Sobi, focus on the value of and the critical need to invest in ...
Podcast Bytes - The Digital Transformation of Medical Affairs with Janet Loesberg, PharmD
Medical Affairs Unscripted - May 19, 2023 05:00 - 18 minutesMedical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. Over the remainder of 2023, we’ll be releasing additional short form podcasts, podcast bytes, where we discu...
Medical Affairs Leadership – Breaking Through Barriers to Success with Janet Loesberg, PharmD
Medical Affairs Unscripted - April 28, 2023 05:00 - 36 minutesAre you leading or building a Medical Affairs organization? This month Peg had a great conversation with Janet Loesberg where they discussed leadership and the barriers to success in Medical Affairs. Janet Loesberg, PharmD, Senior Vice-President of Global Medical Affairs at Blueprint Medicine, ...
Distinguishing between Tracking and Performance Metrics in Medical Affairs with Randy Krauss, PhD
Medical Affairs Unscripted - March 28, 2023 13:32 - 46 minutesDefining metrics and KPIs for demonstration of value is a significant challenge for leaders in Medical Affairs. During this episode of Medical Affairs unscripted, Dr. Crowley-Nowick speaks with Dr. Randy Krauss, Head of Metrics, Analytics, & Performance in Global Clinical Operations at Merck. T...
Achieving Global Field Medical Excellence with Robin Winter-Sperry, MD
Medical Affairs Unscripted - February 28, 2023 21:50 - 44 minutesDuring the latest episode of our Medical Affairs unscripted podcast, Dr. Crowley-Nowick speaks with Dr. Robin Winter-Sperry, Former Global Field Based Medical Lead at Ipsen Biopharmaceuticals. The conversation covers: - What Field Based Medical entails and the roles of Medical Science Liaiso...
Our Medical Affairs Journey Continues | Zipher becomes Lumanity with Dr. Peg Crowley-Nowick
Medical Affairs Unscripted - January 27, 2023 16:44 - 18 minutesDuring this episode of Medical Affairs unscripted, the roles are reversed and Dr. Crowley-Nowick speaks with guest interviewer Dennis Crowley (of The Entrepreneur's Story podcast) about Zipher continuing its journey in Medical Affairs as a part of Lumanity. They discuss Zipher’s history, the acq...
Medical Affairs - Bridging Cross-Functional Partnerships with Holly Schachner, MD
Medical Affairs Unscripted - December 06, 2022 19:29 - 29 minutesDuring this episode of Medical Affairs unscripted, Dr. Crowley-Nowick continues the conversation with Holly Schachner, MD, SVP, Clinical Development at North Sea Therapeutics, discussing how the landscape has changed since they last spoke, two and a half years ago, as the pandemic was just unfol...
Episode 11: Field Medical Team Optimization: Distinguish your organization by employing, cultivating, and developing high-performing MSLs, with guest, Christina Tankersley
Medical Affairs Unscripted - June 01, 2022 16:12 - 45 minutesWith the pharmaceutical industry becoming more and more heavily competitive, knowing how to conduct an insightful and multidimensional assessment of your Medical Science Liaison (MSL) team to identify gaps and hire the right MSLs to not only accelerate a corporate competitive advantage, but also ...
Field Medical Team Optimization with Christina Tankersley, PharmD
Medical Affairs Unscripted - June 01, 2022 16:12 - 45 minutesWith the pharmaceutical industry becoming more and more heavily competitive, knowing how to conduct an insightful and multidimensional assessment of your Medical Science Liaison (MSL) team to identify gaps and hire the right MSLs to not only accelerate a corporate competitive advantage, but also ...
Episode 10: Medical Affairs Capabilities to Create a Competitive Advantage, with guest, Tamas Suto
Medical Affairs Unscripted - February 24, 2022 19:19 - 40 minutesLeading Medical Affairs (MA) organizations have begun to strategically redefine their team’s requisite executional capabilities to enhance and tailor frontline engagement initiatives, to improve the impact of knowledge development (insights and evidence generation), and to further solidify their...
Medical Affairs Capabilities to Create a Competitive Advantage with Tamas Suto, MD, PhD
Medical Affairs Unscripted - February 24, 2022 19:19 - 40 minutesLeading Medical Affairs (MA) organizations have begun to strategically redefine their team’s requisite executional capabilities to enhance and tailor frontline engagement initiatives, to improve the impact of knowledge development (insights and evidence generation), and to further solidify their...
Episode 9: Gathering, Understanding, and Leveraging Insights with Muriel Siadak, PAC
Medical Affairs Unscripted - November 23, 2021 14:56 - 34 minutesOur host Peg Crowley-Nowick, PhD, MBA, Founder & President of Zipher Medical Affairs and Muriel Siadak, PAC, Senior Medical Director at Seagen Inc., spotlight the ever-increasing value and impact of insights on product strategy, positioning, and tactics. As Medical Affairs (MA) teams are now mor...
Gathering, Understanding, and Leveraging Insights with Muriel Siadak, PAC
Medical Affairs Unscripted - November 23, 2021 14:56 - 34 minutesOur host Peg Crowley-Nowick, PhD, MBA, Founder & President of Zipher Medical Affairs and Muriel Siadak, PAC, Senior Medical Director at Seagen Inc., spotlight the ever-increasing value and impact of insights on product strategy, positioning, and tactics. As Medical Affairs (MA) teams are now mor...
Episode 8: Medical Affairs Launch Readiness: Building, Planning & Execution
Medical Affairs Unscripted - September 28, 2021 15:37 - 36 minutesDrs. Crowley-Nowick and Keir set the stage for a successful launch as they consider the key components of a MA Team and their contributions on the road to launch and beyond, from the formation and training of the Medical Science Liaison Team (MSLs) to the early inclusion of Medical Information, ...
Medical Affairs Launch Readiness: Building, Planning & Execution with Chris Keir, MD, MS
Medical Affairs Unscripted - September 28, 2021 15:37 - 36 minutesDrs. Crowley-Nowick and Keir set the stage for a successful launch as they consider the key components of a MA Team and their contributions on the road to launch and beyond, from the formation and training of the Medical Science Liaison Team (MSLs) to the early inclusion of Medical Information, ...
Episode 7: Executing Launch: Develop, Visualize, and Communicate
Medical Affairs Unscripted - July 28, 2021 00:15 - 34 minutesStarting from the clinical trials and ending with meeting the regulatory demands across various countries, bringing a product to market successfully has become increasingly difficult. Therefore, it is critical that an overall launch strategy is established and executed. Developing an integrated ...
Executing Launch: Develop, Visualize, and Communicate with John Walsh, MD
Medical Affairs Unscripted - July 28, 2021 00:15 - 34 minutesStarting from the clinical trials and ending with meeting the regulatory demands across various countries, bringing a product to market successfully has become increasingly difficult. Therefore, it is critical that an overall launch strategy is established and executed. Developing an integrated ...
Measuring the Impact of Medical Affairs with Meg Heim, RN, MBA
Medical Affairs Unscripted - May 26, 2021 01:30 - 28 minutesMeasuring the impact of the Medical Affairs (MA) organization is not as straightforward as it is for other functions (e.g., increase in revenue or market share for Commercial) and remains a challenge for most pharmaceutical companies today. There have historically been no simple metrics to evalu...
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